Women at WIRC
A podcast for and about the women of remodeling and home building, brought to you by Pro Remodeler and Pro Builder magazines
Episodes
October 10, 2024 • 21 mins
In this episode of Women at WIRC, Candice Rania, president of LEFF Design Build, discusses the transition of the company to an Employee Stock Ownership Plan (ESOP) from a sole ownership model.
With LEFF two years into this change, Candice shares insights into the cultural transformation, operational logistics, and goals for the company's future. She also delves into her personal journey from studying interior design to leading a ...
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September 19, 2024 • 24 mins
In this episode of Women at WIRC, Editor Caroline Broderick interviews Alaina Money-Garman, CEO and co-founder of Garman Homes (garmanhomes.com), who was honored as Woman of the Year at the WIR+CC Conference (womensconstructionconference.com).
Alaina believes that accepting projects that don't monetarily move the company forward pays dividends by moving the industry forward. Garman Homes does this through its Operation Coming Home...
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August 7, 2024 • 19 mins
In this episode of Women at WIRC, Custom Builder Online Editor Caroline Broderick interviews Ginger Curtis, founder and CEO of Urbanology Designs, about the emerging field of neuroaesthetics.
Ginger shares her personal journey through significant life challenges, including her daughter's leukemia and her own battle with breast cancer. She discusses how these experiences influenced her instinct to create beauty and embrace the rol...
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July 22, 2024 • 19 mins
In this episode of Women at WIRC, Bree Jones, founder and CEO of Parity Homes, shares her transformative journey from Wall Street to affordable housing development.
Driven by incidents of racial injustice and gentrification in her Bronx neighborhood, Bree purchased and renovated an abandoned building in the Bronx, providing a deeply affordable home for three families. She had found her calling, created Parity Homes, and moved her...
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May 15, 2024 • 16 mins
LEFF Design Build Director of Operations Morgan Thomas is tired of ineffective, boring meetings. At LEFF, Thomas has learned—and taught—how to maximize everyone's time through engaging, productive meetings. After all, design-build remodeling thrives on communication, so you better do it correctly.
On this episode, Thomas shares her background in construction while providing the best practices for effective meetings. This includes ...
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March 20, 2024 • 9 mins
Stephanie Dailey of Steven Dailey Construction has more than 110,000 followers @stephaniebuildsit on Instagram—and most of that happened within the past year.
On this bonus track for Women at WIRC, Dailey shares her Instagram growth story and actionable tips for contractors looking to up their social media game.
00:00 Opening Question on Social Media Presence
00:28 The Journey of Instagram Growth
01:47 The Power of Authenticity ...
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March 20, 2024 • 16 mins
Every business needs a story. Steven Dailey Construction's story is its people, its reputation, and its community.
On this episode of Women at WIRC, Vice President Stephanie Dailey shares how the contractor shares its story to gain clients through its website, community involvement, social media, and more.
"We don't do any marketing. The most marketing that you'll see come out of us is my Instagram," says Dailey. "And even at th...
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January 24, 2024 • 14 mins
On this episode of Women at WIRC, Bridget Bacon, development manager at Red House Design Build (https://redhousecustombuilding.com/), discusses the journey she underwent to systematize the pre-construction process at the Rhode Island-based remodeling company.
Bacon identified issues all contractors have faced: slippage, a delayed design process, and low pre-construction team morale. On this episode, Bacon outlines each step she to...
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January 4, 2024 • 14 mins
Laura Burnes is the director of project planning and design at Adams + Beasley Associates in Carlisle, Mass. On this episode, Laura delves into her approach to leadership and project management, which relies on an emphasis of effective communication, in addition to sharing insights into the company's winning culture. Laura shares insights into conflict resolution, communication styles, and the company's commitment to diversity, hig...
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November 29, 2023 • 14 mins
Remodeling goes through ups and downs, depending on the economy. It’s inevitable. But not everyone can withstand those ups and downs. But Medford Remodeling can, as long as they follow their plans.
The company uses its airtight systems, detailed analytic tracking, and thorough scale up and scale down plans to prep for contraction and expansion.
On this episode of Women at WIRC, CEO Kourtney Davis tells us all the details, plus ho...
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October 17, 2023 • 14 mins
On this episode of Women at WIRC, Alison McLennan joins us to talk about making the decision to strategically grow a remodeling business.
Though McLennan co-founded the business, McLennan Contracting (https://www.mclennancontracting.com/), with her husband, she remained in a supporting role for the first 15 years of operation. But five years ago, when the two decided it was time to either shut the doors or grow strategically, Alis...
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September 11, 2023 • 14 mins
Dolores Davis of CG&S Design-Build (https://www.cgsdb.com/) joins us on this episode of Women at WIRC. Dolores chats about her approach to transitioning out of the business through developing leadership teams.
We talk about the best ways to get buy in from employees, why this approach works for her company, and what her role looks like as she transitions.
Stay updated on all things women in construction:
www.proremodeler.com...
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September 1, 2023 • 12 mins
Jessica Cargile is the Co-Owner & CFO of North Ridge Contracting Inc, a Custom Home Design/Build firm operating out of North Idaho, which she and her husband Dale own and operate together.
That dynamic requires an ongoing effort to strike a healthy work/life balance, especially when running a business in challenging times.
Learn more:
North Ridge Contracting: https://www.homesbynorthridge.com/
Pro Builder: https://www.probu...
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August 4, 2023 • 11 mins
As head of marketing, operations, and investor relations at Togal.AI, Karlie Fike is introducing artificial intelligence to the home building industry as a tool that she says isn't meant to replace jobs, but to make them easier.
"AI is not going to replace you, but the person using AI will be the one to replace you," says Fike.
Learn more:
Togal.AI: https://www.togal.ai/
Pro Builder: https://www.probuilder.com/
Pro Remodeler: ht...
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August 1, 2023 • 13 mins
Repeat and referrals are everything for a remodeling company, and with a great customer experience comes a great reputation.
On this episode of Women at WIRC, Heather Tankersley of Tankersley Construction shares how she and her crew go the extra mile to ensure superb customer service.
"One of the things we always talk about with with potential clients is, you can hire a guy in the truck, but is the guy in the truck going to be t...
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July 12, 2023 • 14 mins
Today, we’re defining profitable growth with April Bettinger of Nip Tuck Remodeling (https://niptuckremodel.com). Keep listening to learn more about April, her business, and key elements to successful financial planning.
"that's really the mindset, I think that a lot of contractors don't have is that you can have 10% profit, no matter what you're doing, you just have to actually plan for it, it's a purposeful event, it's not going...
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June 7, 2023 • 12 mins
Welcome back to Women at WIRC, a podcast featuring influential women in the residential construction industry, brought to you by Pro Remodeler and Pro Builder magazines.
On this episode, we talk to Allison Iantosca, owner and president of F.H. Perry Builder. Allison recently published her first book, Leading with HEART, a collection of essays from her company newsletter reflecting on life and leadership.
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May 22, 2023 • 13 mins
Welcome back to Women at WIRC, a podcast brought to you by Pro Remodeler and Pro Builder magazines. On this podcast, the editors talk to standout women in residential construction to highlight the vast experiences and expertise women in the industry offer.
On this episode, we talk to lawyer Karalynn Cromeens. Listen to learn how to control the never ending punch list, a lawyer’s advice for handling cancellations, and believe it or...
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April 6, 2023 • 11 mins
Diana Pauro loves process. The founder of Rebel Builders in Newton, Mass. brought much of her passion for process from the construction industry in Argentina. One way she improves process at her company is through applying lean thinking.
We welcome Pauro this episode who talks to us all about how she runs lean process meetings, which involve every team member and concludes with leaner, more efficient project timelines.
Learn mor...
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February 14, 2023 • 9 mins
Welcome back to Women at WIRC, a podcast by Pro Remodeler and Pro Builder magazines highlighting standout women in residential construction.
Today, we welcome a special guest, Emma Wilson. Emma is a 19-year-old foreman whose journey into carpentry was highlighted by Mike Rowe, and whose story garnered a lot of support online.
This conversation shows a different perspective on what it's like to both be young and a female enterin...
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