The Happy Agent Co. Podcast is the real estate podcast for real estate agents, team leads and brokerage owners who are ready to build a business that actually feels good. Hosted by longtime real estate broker, coach, and founder Lindsay Dreyer, this show delves beyond surface-level marketing tips to explore what it truly takes to achieve sustainable success in real estate. Each week, you'll get a blend of real talk and real strategy — from aligned lead generation ideas and mindset shifts, to business plan breakdowns and behind-the-scenes stories from other real estate agents. If you're tired of coaches who tell you to make more calls and are looking for a fresh, honest take on how to grow a business that supports your life (not the other way around), you're in the right place. Learn more at www.happyagent.co
Feeling scattered, reactive, or like you’re starting from scratch every transaction? You’re not broken — your systems are.
In this episode, we’re walking through a full CEO-level systems reset to help you:
Your 2025 client list told a story. Some clients lit you up. Others drained you.
In this episode, we’re doing a full Aligned Client Audit to help you:
Let’s talk about the numbers most agents avoid — and why they’re the key to your next-level income.
In this episode, I’m walking you through a shame-free, CEO-style financial review of your 2025. We’re talking GCI, net income, real hourly rate, profit leaks, and the sneaky places your money got lost (hi, unused subscriptions and panic-bought leads 👋).
You’ll learn how to:
It’s the end of the year (already?!) and Lindsay is guiding you through a different kind of year-in-review. One that blends data, emotion, alignment, and intuition.
This isn’t about grading yourself. It’s about understanding what actually happened in 2025 so you can carry the right things forward and leave the rest behind.
WHAT YOU’LL EXPLORE
The holiday season has its own rhythm — slower clients, shorter days, more family logistics, and a brain that’s begging for a break. Instead of forcing a big marketing push, this episode walks you through gentle, low-lift, seasonally smart ways to stay visible without burning out. Think fuzzy socks, holiday candles, and simple touchpoints that keep you top of mind while protecting your energy.
What You’ll Learn
If you’ve ever thought, “I just need a cute logo and some brand colors,” this episode is going to blow your mind! Lindsay is interviewing Patrick Sanders and Darcy Walker of Tuo Studio, the branding team behind her rebrand from City Chic Real Estate to Reverie Residential. We break down what real branding is, how to uncover your core belief, and why your visuals should be the final step—not the first. We also talk about how AI can ...
Referrals are the gold standard for real estate agents—but most agents don’t treat them like the gold they are. In this episode, Lindsay walks you through how to turn your thank you into a true relationship-building system that honors your biggest supporters and drives consistent, high-quality leads.
Whether you're a seasoned REALTOR® or a real estate agent who wants to grow without chasing every lead on the internet, this epis...
Are you running your real estate business—or is it running you?
In this episode, Lindsay breaks down the difference between CEO energy and employee energy, and why this shift is non-negotiable if you want a real estate business that actually feels good to run. Whether you’re a seasoned REALTOR® or a newer real estate agent trying to get out of survival mode, this conversation will help you lead with more clarity, confidence, and ali...
It’s Halloween week, which means it’s the perfect time to talk about ghosts and zombies—not in your neighborhood, but in your real estate business.
In this episode, Lindsay shares how to stop obsessing over new leads and instead re-engage the ones you already have. From past clients who’ve gone quiet to buyers and sellers who vanished after showing interest, there’s gold hiding in your database if you’re willing to go back and take ...
Can you really build a thriving real estate career while raising little kids and pursuing your creative passions? My guest today, Dina Thomas, proves it’s possible. Dina is a mom of two, a working actor in the DC theater scene, and a full-time real estate agent who got her license when her first baby was just six months old—in the middle of the pandemic.
In this episode, Dina shares her honest journey of:
If your marketing sounds like it could belong to any real estate agent, it’s not working. Phrases like “helping dreams become reality” or “your trusted neighborhood expert” don’t set you apart—they make you blend in. In this episode, Lindsay Dreyer is breaking down why so much real estate marketing sounds the same, and how to finally find your real voice.
You’ll learn:
To celebrate 13 years married, I’m replaying a listener-favorite: a candid conversation with my husband, Andrew, on what it’s really like to love (and live with) a real estate agent. We talk about the unpredictable hours, money-time tradeoffs, redefining roles at home, and the trust + communication it takes to build a life—and a business—together.
In this episode, we unpack:
Can you really grow a real estate business part-time—especially when you’re also a full-time mama or have another full-time job? Absolutely. In this episode, Lindsay Dreyer shares the honest truth about what it takes to build momentum on limited hours without burning out or beating yourself up.
You’ll learn how to:
If you’ve ever stared at your to-do list and thought, “Why can’t I just do the things I said I was going to do?” — this one’s for you. The truth is, you’re not lazy. You’re overwhelmed. And most of the time, it’s not about discipline or time blocking…it’s about your nervous system.
In this episode, Lindsay Dreyer breaks down how nervous system dysregulation shows up in your real estate business — from procrastination and brain fog t...
Feeling stuck on the social media hamster wheel? You’re not alone. In this episode, Lindsay Dreyer pulls back the curtain on five offline marketing strategies that actually work for real estate agents who are over the algorithm.
From handwritten notes that feel personal, to pop-bys that don’t suck, to small client appreciation events that spark referrals—you’ll learn how to create simple, human touches that keep you top of mind with...
We’ve all heard it a thousand times: “The riches are in the niches.” Whether it’s first-time buyers, military relocations, or luxury lake homes for left-handed Capricorns, the advice is the same — pick a niche or you’ll never make it in real estate.
I call BS.
In this episode, I’m sharing why you don’t actually need a niche — you need something bigger, more flexible, and way more sustainable: your North Star. This is your clear, magn...
If your calendar looks like a rainbow exploded and you’re wondering how you’re going to get everything done, this episode is for you.
I’m sharing my simple, flexible Focus Formula — a 3-step weekly planning system I use to keep my business and life moving forward, even when deals blow up, kids get sick, and nothing goes as planned.
You’ll hear how I:
It’s the most defeating feeling: you’ve prepped the listing, nailed the photos, crafted the perfect MLS description, hosted an open house…and then: crickets.
In today’s market, even great listings are sitting—and it can shake your confidence fast. But a stale listing isn’t a failure. It’s feedback. And in this episode, Lindsay walks you through exactly what to do when your listing isn’t selling.
You’ll learn:
August in real estate is… weird. You’re either slammed with last-minute buyers or staring at your inbox while eating watermelon in your car. Either way, it’s the perfect time for a mid-year reset before Q4 comes in hot.
In this episode, I walk you through a full August Audit to help you clean up your real estate business—without burning it down or starting over.
We’re doing a thoughtful edit, not an overhaul.
You’ll walk away with cle...
The market has shifted, and so has your job. If you’ve been leaning on waived contingencies, lightning-fast offers, or minimal back-and-forth, it’s time to dust off those negotiation skills—because negotiation is officially back.
In this episode, I’m breaking down 5 smart, real-world strategies to help real estate agents negotiate with confidence (and without the drama). Whether you’re feeling rusty or you’ve never had to negotiate ...
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Betrayal Weekly is back for a brand new season. Every Thursday, Betrayal Weekly shares first-hand accounts of broken trust, shocking deceptions, and the trail of destruction they leave behind. Hosted by Andrea Gunning, this weekly ongoing series digs into real-life stories of betrayal and the aftermath. From stories of double lives to dark discoveries, these are cautionary tales and accounts of resilience against all odds. From the producers of the critically acclaimed Betrayal series, Betrayal Weekly drops new episodes every Thursday. Please join our Substack for additional exclusive content, curated book recommendations and community discussions. Sign up FREE by clicking this link Beyond Betrayal Substack. Join our community dedicated to truth, resilience and healing. Your voice matters! Be a part of our Betrayal journey on Substack. And make sure to check out Seasons 1-4 of Betrayal, along with Betrayal Weekly Season 1.