The Average White Guys

The Average White Guys

Welcome to The Average White Guys podcast, your go-to resource for navigating the first five years of running a business. We dive into the art and science of building success—covering everything from networking strategies to managing growth, leveraging the BANK personality system, and overcoming early challenges. Whether you’re looking for practical tips, fresh insights, or just some relatable stories from fellow business owners, we’ve got you covered. Tune in and let’s make those first five years the foundation of something incredible!

Episodes

May 26, 2025 22 mins

In this jam-packed episode of The Average White Guys, Justin puts Alex in the hot seat—but plot twist—Alex becomes Justin’s personal ChatGPT. What starts as a playful experiment turns into a deep, practical masterclass on active listening, personality types (B.A.N.K. system), sales communication, and reading microexpressions like a human lie detector.

You’ll learn:

  • How to decode someone's personality in minutes
  • Why action type...
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In this episode of The Average White Guys, Alex, and Justin break down what most entrepreneurs get wrong when it comes to talking—and why listening might actually be your business's secret weapon.

Whether you’re pitching a client, running a board meeting, or just trying not to zone out in a conversation, this episode unpacks the 4 key elements of communication every business owner needs:

1️⃣ Know your audience

2️⃣ Know your point

3...

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In this raw and real episode of The Average White Guys, Alex and Justin dive into the Pit of Despair—yep, just like in The Princess Bride. Whether it’s a business setback, health scare, or just one of those soul-crushing funks, they share their personal stories of falling in and how they clawed their way back out.

You’ll hear:

🧠 How unrealistic goals can quietly sabotage your success

🛑 Why awareness is the first step to getting u...

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In this episode of The Average White Guys, Alex and Justin explore the real road to greatness—hint: it’s not magic, it’s mileage. They break down the classic “10,000-Hour Rule” and how today's tools like AI can give you a head start… but not a free pass.

You’ll hear:

  • How small, consistent actions can lead to massive results
  • Why shortcuts still require sweat
  • Real-life stories about public speaking, content creation, and buildin...
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In this episode of The Average White Guys, Alex and Justin dive into every entrepreneur’s least favorite moment—when the plan fails. Whether you built your strategy from scratch or bought a “proven system,” there comes a time when you realize… it’s just not working.

So what now?

This episode walks you through the full process of when (and how) to pivot in business, including:

🔍 How to analyze what actually went wrong (it’s usually...

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In this episode of The Average White Guys, Alex, and Justin dig into the hard truth every entrepreneur needs to hear: your feelings don’t build your business—your plan does.

From personal struggles to sales slumps, they share real stories about what happens when emotions get in the driver’s seat… and what happens when you stay consistent instead. You’ll learn:

✅ Why vague goals like “make more money” aren’t plans

✅ How to build and...

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In this episode of The Average White Guys, Alex and Justin tackle a powerful but personal question: What are you actually the best at? Spoiler: it's probably not what you think.

They dig into how redefining “greatness” on your own terms can lead to surprising breakthroughs in business, leadership, and self-worth. From stories about struggling with imposter syndrome to the moment Alex realized consulting was his secret superpower, t...

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In this episode of The Average White Guys, Alex Haynes, and Justin Scouting dig into the hard truth every entrepreneur needs to hear—success isn't about looking the part, it's about doing the work. They break down why that "overnight success" you're chasing actually takes 30+ pieces of content a day, how real progress happens behind the scenes, and why coasting can quietly kill your business momentum. Plus, they share personal stor...

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In this episode of The Average White Guys, Alex Haynes from A Squared and Justin Scouten from Community Real Estate Services tackle the dreaded plateau—both in business and in personal health. Using a mix of humor, real-life experiences, and actionable advice, they discuss why hitting a plateau doesn’t mean you’re stuck and how to turn it into a launchpad for growth.

From Justin's insane Murph workouts (that sound more like Navy SE...

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In this episode of The Average White Guys, Alex Haynes from A Squared and Justin Scouten from Community Real Estate Services dive into the concept of The One Thing—inspired by the book of the same name—and how focusing on a single, impactful task can transform your business. From the struggle of managing jam-packed schedules to the challenge of picking that one task that truly moves the needle, Alex and Justin share their personal ...

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In this episode of The Average White Guys, Alex Haynes from A Squared and Justin Scouten from Community Real Estate Services dive into the art of not sweating the small stuff—especially for entrepreneurs. Inspired by a podcast from Alex Ramosi, the duo unpacks why getting hung up on minor details can derail your progress and stress you out more than it's worth. From AI-generated presentations that weren’t perfect to the an...

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Welcome back to another episode of The Average White Guys!  Today we are chatting about reputation Management! 

 

Want to get more out of your social media presence? - Join others as we help coach you to Get Noticed Online! - https://asquaredpro.com/get_noticed

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January 6, 2025 22 mins

Welcome to The Average White Guys! In this episode, “The Other Side of the Sale,” we explore the art of listening and how understanding your customers’ needs leads to better experiences and stronger relationships. It’s not about pushing products—it’s about providing real value.

 

Want to boost your sales and reach with social media or AI?

Check out our Get Noticed courses: Join Today

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January 1, 2025 15 mins

It's the New Year, so let's talk about what we are looking forward to doing this coming year!

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December 24, 2024 26 mins

Welcome to the Average White Guys Christmas special!  Today we take a moment and talk about what Christmas means to us as business owners.

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Welcome to The Average White Guys! In this episode, “My Kingdom for a Good Employee,” we tackle the challenges of hiring and share tips for finding the right people to grow your business. From crafting the perfect job post to spotting red flags, we’ve got you covered.

 

Want to level up your business strategy and leverage AI or social media for growth? Check out our Get Noticed courses: Join Today!

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Welcome to The Average White Guys! In this episode, “Watcha Talking About?” we dive into the art of communication and why it’s the key to success. Learn how each BANK personality type interacts and expects different forms of communication, helping you connect better and close more deals.   Want to increase your reach on social media or leverage AI for your business?

Check out our Get Noticed courses: Join Today!

...
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December 4, 2024 21 mins

Welcome to The Average White Guys! In this episode, “Last Minute, Last Place,” we explore how competition can be your greatest ally. Learn how to turn competitors into power partners, set goals inspired by them, and use their success to elevate your own. Instead of always aiming to beat the competition, discover how to collaborate, grow, and thrive together while driving more sales for your business!

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December 4, 2024 32 mins

In this episode, we break down why a strong brand is your key to thriving in the Web 3.0 era. From AI-driven search to TikTok & Whatnot channels, the internet’s landscape is shifting fast. Tune in to learn how branding helps your business survive & succeed.

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December 4, 2024 32 mins

Welcome to The Average White Guys! In this episode, “The Power of Leveraging Others,” we explore the art of networking and how building the right connections can transform your business. From tips on creating meaningful relationships to strategies for leveraging others’ expertise, we share insights that will help you grow faster and smarter. Tune in for practical advice and real-world examples to make networking work for you!

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