Boost Your Boutique with Emily Benson

Boost Your Boutique with Emily Benson

Looking to start or grow your boutique business? Tune in to Emily Benson's podcast! With 18 years of retail experience and a no-nonsense teaching style, Emily shares strategies and interviews experts to help you succeed. Whether you have a brick-and-mortar, online, pop-up, or mobile boutique, this podcast provides valuable insights to boost your business. From owning a mobile boutique called The Fashion Truck to being Associate Merchant for Girls' Accessories at Abercrombie & Fitch, Emily has turned her success into your success. Don't miss out on the secrets, tips, and best practices to grow a 7 or 8 figure boutique business.

Episodes

April 14, 2025 15 mins

If you are starting a boutique and wondering how much inventory to start a boutique, you'll want to tune into this episode to learn how to place your first boutique order, without overbuying! In this episode, you'll learn what to buy for your boutique's first order, how to price boutique items, how to calculate boutique markup, and more. If you're wondering how much money do you need to start a bo...

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In this podcast, boutique business expert Emily Benson shares the real story behind generating $25,000 in revenue from a single print-on-demand product: a custom-designed calendar made specifically for boutique owners.

You’ll get an insider look at:

🛠️ The product development process from idea to execution

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April 6, 2025 12 mins

These boutique story myths might be holding your brick and mortar boutique back from growth! In this video, I'm breaking down the biggest myths that many boutique owners still believe—and what to do instead if you want to grow a successful retail business in 2025. If you're a brick and mortar boutique owner wanting to get more foot traffic to your boutique and increase profits from your store, thi...

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March 16, 2025 20 mins

If you want to make the most 2025 your most profitable year in your boutique, you'll want to watch this video in it's entirety for the boutique advice you need to thrive in 2025. Whether you’re just starting your boutique business or you’re looking for expert boutique advice to level up, this video is packed with proven strategies to help you run a successful boutique in today’s retail landscape. If you want to know how to have a s...

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Spring is here, and that means it’s time to stock up on the spring boutique must-haves that will set your store up for success! In this video, I’ll walk you through the must-have spring items for boutiques, the best spring inventory essentials, and how to strategically stock your boutique to maximize sales this season. Whether you’re a brick-and-mortar or an online boutique owner, these spring boutique trends 2025 will help you att...

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Spring is here and your mindset as a boutique owner is more important than ever! If you want to stay motivated as a boutique owner and build a strong retail confidence mindset, you'll want to watch this video to learn the retail success mindset shifts that will help you attract more customers and build a successful, long-term boutique business. Whether you’re a seasoned retailer or just starting out, these boutique sales mindset ti...

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Are you ready to make your boutique stand out this spring? In this episode, Emily discusses how to use spring visuals to drive more traffic, increase customer engagement, and boost your boutique sales in spring - and beyond! Whether you run a brick-and-mortar store or an online boutique, these spring boutique visual merchandising strategies will help you create an eye-catching and profitable spring aesthetic to boost your boutique ...

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If you want to build a successful boutique business, your business strategy needs to start in spring! These spring boutique business strategies will make a big difference in your boutique success all year round. From Spring boutique marketing strategies, to more general spring boutique tips, to how to plan your boutique inventory for spring months, this video covers it all so you can boost your boutique sales in Q1 and beyond! ...

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If you want to start a successful boutique business in 2025, you need to have a plan. This episode is Emily's step by step guide for new boutique owners on how to start a boutique in 2025. Whether it's a women's clothing boutique, children's boutique, gift boutique, Etsy store, or otherwise, you'll want to watch this video to learn the boutique tips and boutique advice you need to start a successful boutique business in 2025. 

...

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If you want to scale your online boutique business to $10M, or if you simply want to grow your online boutique business and increase sales, then you'll want to listen to the entire podcast to learn my secret strategies to make more money in your online boutique business. If you want to start and build a successful online boutique then you need to learn boutique business growth strategies. There ar...

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If you feel like you can't get ahead in your boutique, or like everything you're doing doesn't get you the outcome you want, Emily's here to give you the most common mistakes boutique owners make and ways to fix them.


In this conversation, Emily Benson discusses common mistakes made by boutique owners and provides actionable ...

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If you're a new boutique owner there's one major mistake you need to avoid if you want to build a successful boutique business! Many boutique owners start their boutique business full of passion but overlook this critical strategy that can make or break their boutique success. If you want to make money from your boutique business, then you'll want to listen to this episode to avoid this big mistake that could cost you big time in y...

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Is your boutique prepared to thrive in 2025 and beyond? If you want to make profit in your boutique business in 2025, this episode is for you!

Emily shares tips for preparing for upcoming tariffs, planning your buying and markdown strategies, adapting to trends, and much more. This rant-style episode is packed with insights to help boutique owners grow a successful and profitable boutique business in 2025 and beyond! 

Ready to l...

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Have you ever dreamed of starting your own clothing boutique business or being your own boss? Juana first discovered Emily on YouTube while dreaming of starting her own clothing boutique business. Fast forward to today - she’s launched both a brick-and-mortar boutique and an online store, scaling her boutique business from $0 to $30K+ months in under two years! 

In this episode, Juana shares her inspiring story of building...

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You don't work this hard in your boutique business to never pay yourself! That's why, as promised in my last episode, here is the exclusive recording of my recent training sessions: Underpaid.

>>> Sign up for Profit Power Tools with the exclusive limited-time discount here.


In this training, you'll learn:

  • Why Increasing Engagement and Posting Isn't Working to Drive More Sales-- and what DOES!
  • Why Inventory Planni...
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Monday November 4, 2024 LIVE type recording- not edited! Getting my thoughts to you quickly

Article Referenced:

https://www.nytimes.com/interactive/2024/10/26/upshot/census-relative-income.html

Create a Profitable 2025:

https://youtu.be/WiD-wEGr-18

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If you want to increase profits in January in your boutique and learn how to prepare your boutique for Q1, this episode is for you! The J-months in boutiques are often dreaded by boutique owners, but with the right fall financial strategy for boutiques you can prepare your boutique for j-months and a profitable Q1!

Join Profit Power Tools: https://www.boutiquetrainingacademy.com/power-tools

Say hi on social:

Instagram: https://www.i...

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How do I get rid of all my old inventory? How can I sell through old stock in my boutique? Why is my boutique inventory not selling? If you are asking yourself any of these questions, you're in the right place! Today I'm sharing ideas for how you can get rid of old inventory you're stuck with in your boutique!

If you have old inventory from the previous season or inventory that has been sitting for a while, first you need to unders...

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Want to make more money from your boutique business? Listen to this episode to learn how to plan the next 12 months in your boutique business, so that you don't miss out on any money!

In this episode, I break down the exact steps you can take to plan your year for more profit, increase sales revenue, and build a successful boutique business. Stick around to see how you can plan the next 12 months in your boutique.

Don’t forget to g...

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Get an exclusive sneak peek into the Boutique Training Academy’s ‘Inner Circle’ membership community! This episode offers a look into an exclusive live Black Friday preparation training, offering strategies to help boutique owners like you create a profitable plan for the biggest shopping event of the year. From setting sales goals to optimizing your marketing strategy, this live training snippet will give you the tools to boost yo...

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