An interview show for creative entrepreneurs.
On today's episode of the Craft Industry Alliance podcast, we’re talking about ecommerce with my guest Claudia Martinez.
Claudia is the owner of Snuggly Monkey, a craft supply store specializing in hand embroidery, Sashiko, and unique threads and notions from around the world. With over 13 years of experience, she has built a thoughtfully curated collection that reflects her passion for hand stitching and global textile traditions....
On today's episode of the Craft Industry Alliance podcast, we’re talking about building a fabric company with my guest Arvin Pairavi.
Arvin is a visionary entrepreneur and the driving force behind Shannon Fabrics, a leading name in the textile industry known for its luxurious, high-quality Cuddle fabrics. Under his leadership, the company has redefined the market, setting new standards for innovation, craftsmanship, and customer sa...
On today's episode of the Craft Industry Alliance podcast, we’re talking about punch needle with my guest Micah Clasper-Torch.
Micah Clasper-Torch is a Los Angeles-based artist, designer, and educator helping to lead the modern revival of punch needle rug hooking. With a background in fashion design from The Fashion Institute of Technology in New York City and the Polytechnic Institute in Milan, Micah blends fine art, heritage cr...
We’re so pleased to bring you this special episode of the Craft Industry Alliance podcast. This is a recording of the State of the Industry panel discussion which took place live on stage on May 7 at h+h americas 2025 in Chicago. With over 800 people in the audience, our panelists dove into the biggest issues and ideas the crafts industry is wrestling with right now. It was an exciting conversation among four industry professionals...
On today's episode of the Craft Industry Alliance podcast we're talking about museum exhibitions with my guests Nora Palermo and Pam Weeks of the New England Quilt Museum.
Nora has served as Executive Director of the New England Quilt Museum in Lowell, Massachusetts since 2013. Her broad experience in development for museums, cultural organizations and teaching hospitals brought a strategic approach to improving the NEQM’s finances...
On today's episode of the Craft Industry Alliance podcast, we're talking about quilt kits with my guest Michael O'Dell.
Mike is a Certified Registered Nurse Anesthetist who administers anesthesia in a pediatric hospital, but his passion has always been art. He has worked with every material he’s ever had a chance to get his hands on, and quilting came to the fore in 2018 when his wife took up the hobby. As his wife worked on a...
On today's episode of the Craft Industry Alliance podcast, we’re talking about creating a best-selling art and illustration company with my guest, Mary Engelbreit.
Over 40 years ago, Mary Engelbreit launched her own company with a strong desire for creative freedom and a line of 12 greeting cards. The head of a highly successful business bearing her name, Mary is one of the country’s premier designers and artists. She is known thro...
On today's episode of the Craft Industry Alliance podcast, we're talking about running a brick-and-mortar yarn shop with my guest, Annissa Essaibi-George.
Annissa is the owner of Stitch House. She taught at East Boston High School for 13 years before being elected to the Boston City Council. In 2021 she ran for Mayor of Boston.
Annissa recently served as CEO and president of the Big Sister Association of Greater Boston and now is t...
On today's episode of the Craft Industry Alliance podcast, we’re talking about product and surface design with my guest Hollei Hayes.
Hollei is the owner of Hollei Anne Design Co. After honing her craft for over ten years in the design industry, she made the leap from working in Fortune 500 corporations collaborating with esteemed brands such as Toys R Us and Skip Hop. Now, she's fully immersed in her passion as a Surface and Produ...
On today's episode of the Craft Industry Alliance podcast, we’re talking about activism with my guest Omakri Williams.
Omkari Williams is the Gold Nautilus award-winning author of Micro Activism: How You Can Make a Difference in the World (Without A Bullhorn). Her book helps readers identify their “activist archetype" and map a personal action plan for engaging in small, change-making activities with potentially big impacts.
She ha...
On today's episode of the Craft Industry Alliance podcast, we’re talking about embroidery with my guest Melissa Galbraith.
Melissa is the fiber artist behind MCreativeJ. She was born and raised in the desert of Washington state where her mother instilled a love of making things by hand at an early age. Melissa shares her love of nature through whimsical and modern hand embroidery kits, hands-on workshops, and her books, How to Embr...
In this special episode of the Craft Industry Alliance podcast, we are talking with a variety of industry players about the second bankruptcy of JOANN Fabrics including:
On today's episode of the Craft Industry Alliance podcast, we’re talking about sewing machines with my guest Jason Zielke.
Jason Zielke is the Chief Product Officer for SVP Worldwide, where he leads global brand marketing, new product development, and industrial design for iconic sewing machine brands Singer, Viking, and Pfaff. A seasoned executive with expertise in strategic planning and engineering leadership, he has successful...
On today's episode of the Craft Industry Alliance podcast, we’re talking about starting a fabric company with my guest Tracy Krauter.
Tracy is the founder of Splash Fabric. Raising three boys, Tracy knew there had to be a better solution to everyday messes. When she couldn't find the perfect fabric—one that was soft yet waterproof, durable yet sewable—she didn't just settle. She innovated. Today, her signature laminated cotto...
On today's episode of the Craft Industry Alliance podcast, we’re talking about craftivism with my guest Shannon Downey.
Shannon is an artist, activist, craftivist, community builder, and general instigator. Her work moves people from passive consumers of art into engaged creators and leverages craft-based art forms to bring people together, present opportunities to transition from makers to change makers, and inspire radical hope f...
On today's episode of the Craft Industry Alliance podcast, we’re talking about weaving with my guest Jen Duffin.
Jen is the designer and teacher behind Nova Mercury Design. Jen has been creating fiber art full-time since 2016, specializing in frame loom weaving. Inspired by color and whimsy, Jen loves creating art that brings joy to people's lives and homes. She aims to create beautiful heirloom artworks and to inspire a love of ...
On today's episode of the Craft Industry Alliance podcast, we’re talking about designing fabric with my guest Anna Maria Parry.
Having grown up in a creative home, Anna Maria Parry earned an honors BFA in drawing from the University of Tennessee in 1995 before opening a small clothing shop with her mother the same year. Designing and sewing a clothing label while managing a shop primed her for a career in textiles and small busines...
On today's episode of the Craft Industry Alliance podcast, we’re talking about owning a yarn store with my guest Sara Ingle.
Sara founded Boston Fiber Company, a local yarn store in Boston’s South End neighborhood, in 2022. Now finishing its second year, the store focuses on indie-dyed yarn, supporting local crafters, and fostering a strong community through numerous low-cost and free events and groups. The Boston Fiber Company t...
On today's episode of the Craft Industry Alliance podcast, we’re talking about publishing books with my guest Deborah Balmuth.
Deborah retired from Storey Publishing on September 30 after 31 years with the company. She began as an editor, become editorial director in 2003, and publisher in 2013. She especially enjoyed expanding Storey's library of craft and herbal titles, working with authors including Helen Hiebert, Saffiyah Talle...
On today's episode of the Craft Industry Alliance podcast, we're talking about making and teaching art with my guest Julie Fei-Fan Balzer.
Based outside of Boston, Julie is a painter, printmaker, and collage artist who constructs vibrant compositions. Her artwork investigates the interplay of identity and perception, inviting viewers to take a longer look. Julie works in layers, both physically and metaphorically, exploring what i...
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