Anatomy of Failure
Welcome to Anatomy of Failure, the place where we get real about the hard stuff every entrepreneur faces but few dare to discuss. We all know success stories, but what about the countless ventures that don’t make it? Here, we shine a light on the collapses, the missteps, and the emotional toll that comes with watching your big idea nose-dive. No sugar-coating, no glossed-over narratives—just honest conversations that help you understand what really goes wrong and how to use those lessons to grow stronger. Dissecting what went wrong so that you can get it right.
Episodes
In this episode, Ivy Walker sits down with serial biotech entrepreneur Rusty Williams to explore how even a track record of success can be derailed by unexpected boardroom decisions and shifting investor priorities. Rusty recounts his early passion for science—ignited by mail-order kits and high-school science fairs in rural Appalachia—and how he “accidentally” entered the biotech startup world. His first ventures flourished, l...
In this episode of the “Anatomy of Failure” podcast, host Ivy Walker speaks with Kelly Berry about the rise and fall of Answer Mailbox—a startup built around a promising mailbox sensor invention. Kelly initially came on board as a consultant, helping refine the business plan and marketing strategy. Impressed by the product’s potential, she and her business partner soon became co-owners alongside the sensor’s inventor and a second e...
In this episode, Ivy sits down with Dr. Adia, a clinical psychologist, to dive into the complexities of co-founder relationships. They explore the critical importance of communication, emotional hygiene, and self-compassion in maintaining healthy partnerships, especially when navigating the pressures of entrepreneurship.
Dr. Adia sheds light on how our behavior patterns, often shaped by past experiences, impact our work relationshi...
When Co-Founders Collide: Navigating Co-Founder Relationships
In this candid and revealing episode, Ivy sits down with her former co-founder, Kelly, for the first time since parting ways in their entrepreneurial journey. Together, they reflect on the founding of Helios, the challenges of working in a high-stakes startup, and the lessons they learned about co-founder relationships.
With 66% of high-potential startups failing due to ...
In this thought-provoking episode of Anatomy of Failure, Ivy Walker is joined by Jeanette Jordan, an experienced executive coach and startup mentor, to tackle one of the most common challenges entrepreneurs face: fear and limiting beliefs. This conversation goes beyond the fear of failure to explore how fear influences decision-making, team dynamics, and personal growth.
Jeanette shares powerful insights and practical strategies to...
In this enlightening episode of Anatomy of Failure, host Ivy Walker welcomes Megan Bruneau, a therapist and coach specializing in entrepreneurs, to explore the deeply personal and often hidden world of fear, shame, and failure among high achievers. Drawing on nearly two decades of experience, Megan dives into the unique mental health challenges entrepreneurs face, shedding light on why emotions like shame and perfectionism are so p...
In the inaugural episode of Anatomy of Failure, Ivy Walker and guest co-host, Kali Patrice, take a deep dive into one of the most common reasons businesses fail: the fear of failure. Drawing on their own startup experiences, they reveal how fear can manifest in different ways—driving some founders to abandon ventures prematurely or preventing others from even launching. Both entrepreneurs share candid, deeply personal accounts of h...
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