Inside Trader Joe's

Inside Trader Joe's

From our humble beginnings as a small chain of eclectic Southern California convenience stores, Trader Joe’s has grown to become a national chain of 579 (and counting) neighborhood grocery stores, employing more than 67,000 Crew Members. How? By being comfortable with being different. Every episode takes you Inside Trader Joe’s in a podcast series only Trader Joe's could deliver. Are you a Trader Joe’s fan? Want to know what keeps people coming back? Hungry for all the new and exciting stuff coming to your neighborhood store? Let's go Inside Trader Joe’s. Thanks for listening.

Episodes

April 21, 2025 14 mins

Welcome to another episode of the Trader Joe’s Wine Club, brought to you by Inside Trader Joe’s. This sip-sized segment has us blushing a bit. Because, of course, we’re talking about Rosé. Contrary to the opinions of some, Rosé is a serious wine, and we sat down for a serious conversation about three of our favorite Rosé options in ...

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There are certain foods that are synonymous with their place names. Parmigianno Reggiano. Kalamata Olives. And the focus of this episode, Balsamic Vinegar of Modena. A world-renowned product with a long and fascinating history, Balsamic Vinegar of Modena is produced exclusively in the Modena region of Italy. In this episode we sit d...

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We get a lot of questions at Trader Joe’s. And we see things in the news that make us ask questions, too. Recently, we’ve seen a bunch of stories about so-called “Retail Media.” So what the heck is Retail Media, and does Trader Joe’s do it? In a nutshell, Retail Media is all about using screens and media and technology in retail stores, ostensibly to replace humans. That doesn’...

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It’s nearly spring. And at Trader Joe’s, that means new products popping up like flower buds after an early thaw. In this episode of Inside Trader Joe’s, we’re getting up close and personal with a baker’s dozen of our favorite new (and returning) things for spring. Looking for Easter candy and treats? You’ll find them here, and you’...

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Welcome to another episode of the Trader Joe’s Wine Club, brought to you by Inside Trader Joe’s. In this sip-sized segment, we’re going grass-roots – or at the very least, grass-noted – with a conversation about New Zealand Sauvignon Blanc. More specifically, we’re highlighting Raorao Sauvignon Blanc from the Marlborough region, an ...

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We often talk about traveling the world to find the most delicious products we can offer, so we can bring them to our customers at a great value. Decades ago, when we began our search for truly excellent frozen pizza, it occurred to us that maybe the best place to go was the birthplace of the stuff… Italy. Turns out we were right, a...

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The votes are in, and the time has come to reveal the winners of the 16th Annual Trader Joe’s Customer Choice Awards! Sixteen years of celebrating our customers’ favorite products, as voted by you, our customers. It’s just as exciting to us this year as it was in year one.

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As listeners of this podcast know, the Trader Joe’s mothership is located in Monrovia, CA. Monrovia is really close to one of the wildfires that’s devastated Southern California recently. We have a lot of Crew Members and customers who’ve been impacted by these fires, and we wanted to take a minute to send our best wishes to them an...

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We’re back with another episode of the Trader Joe’s Wine Club, brought to you by Inside Trader Joe’s. In this seasonally inspired sip-sized segment, we’re focusing on those most festive wines, the sparklers. Focusing in even further, we’re celebrating Champagne, perhaps the greatest gift France has ever given the wider world (we lov...

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Every year, just as most of our holiday decorations are packed away and the world is focused on winter’s snowscapes and the coming thaw of spring, the product development teams at Trader Joe’s are laser-focused on the holidays, nearly a full year in the future. Consider this episode of Inside Trader Joe’s a bit of back-to-the-future...

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The Holiday Season is truly the most festive time of year at your neighborhood Trader Joe’s, with hundreds of celebration-worthy products making appearances on our shelves for a limited time. In this episode of Inside Trader Joe’s, we’re making a list, checking it twice (thrice, even!), and delivering it right to you. English Toffee...

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November 25, 2024 11 mins

Welcome to the premiere episode of the Trader Joe’s Wine Club, brought to you by Inside Trader Joe’s. There’s no membership fee and no shipping charges – and that’s because this isn’t an actual Wine Club. In these occasional, sippable episodes of Inside Trader Joe’s (there we go being all figurative again – you can’t really sip this...

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Trader Joe’s has been a destination for winning wine finds since our earliest days, and more than 57 years into our journey, our stores remain a source of tremendous values on wines from the world’s best growing regions. In this episode of Inside Trader Joe’s, we sit down with four folks from our wine team who are doing the work, da...

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We all know that every neighborhood is unique. And because Trader Joe’s is a national chain of neighborhood grocery stores, every Trader Joe’s is as unique as the neighborhood of which it is a part. In this episode of Inside Trader Joe’s, we’re taking you inside two distinctive neighborhood Trader Joe’s stores, that just so happen t...

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We get a lot of questions at Trader Joe’s. One of those we hear the most is, “Hey, when are you opening a store in my neighborhood?” And “How do you decide where to put a Trader Joe’s?” – that comes up a lot, too. As you can imagine, like Trader Joe’s stores themselves, choosing store locations isnot a one-size-fits-all approach. Truth is, we’d like to be in thousands of neighb...

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In this episode of Inside Trader Joe’s, we’re taking you inside our customers’ shopping carts to find out what keeps them coming back to Trader Joe’s again and again. For this inaugural iteration of our Customer Cart Conversations, we go to Trader Joe’s number 122 in Studio City, California, where our store Captain Jay Jay gets up c...

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It’s September at Trader Joe’s. That, of course, means the Pumpkin-palooza is underway. You’ll find more than 70 pumpkin-forward products on our shelves this season – including new entries like Pumpkin Spice Cold Brew Coffee Concentrate and the much-anticipated Pumpkin Mini Sheet Cake. And despite the plethora of pumpkin, this seaso...

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When we think about back-to-school, we immediately think of chocolate and mustard. (Doesn’t everyone?) Specifically, we think of Belgian chocolate and Dijon Mustard. Just in time for back-to-school shopping – as well as classes like History, Geography, Chemistry, and Culinary Arts – this episode of Inside Trader Joe’s takes you to the source of these longtime favorites. Travel along with us as we go inside a chocolate factory – out...

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Do you ever feel like you’re hearing things when you’re shopping at Trader Joe’s? You’re not alone. The bells are ringing at Trader Joe’s – nearly all the time. They act as a kind of intercom system, and they keep us attuned to what’s happening in the store. Ever wonder what they mean? Come on, ring those bells, and tune in to the latest in our series of bite-sized episodes, ITJ ICYMI, to get the scoop.

Transcript (PDF)

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When you ask folks why they shop at Trader Joe’s, they’ll usually mention the “Three Ps” – Products, Prices, and People.  In this episode of Inside Trader Joe’s, we’re diving deep into the third P – People. As we continue to open more stores around the country, ensuring we have the right peop...

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