The Amy Porterfield Show

The Amy Porterfield Show

Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked the code on financial and lifestyle freedom, so that you can go from struggling in your business to systemizing and growing your business with stronger marketing …more revenue… better help… more ease… and greater confidence.

Episodes

April 22, 2025 54 mins
Your Emails Deserve More Opens, Clicks, and Sales—Here’s How to Get Them AI is making us feel less and less connected with brands, but personal newsletters are changing the game. With a 48% higher open rate and 30% more click-throughs than traditional brand emails, personal newsletters are becoming the ultimate way to break through the noise and build trust with your subscribers. Email marketing expert Jay Schwedelson joins me to...
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The Smartest Entrepreneurs Know When to Pivot—Here’s How to Spot and Fix a Strategy That’s Holding You Back What if the reason your business growth has stalled isn’t due to a lack of strategy—but rather the wrong strategy? You might be unknowingly following an anti-strategy, a sneaky business misalignment that costs time, money, and momentum. In this episode, I’m pulling back the curtain on my own anti-strategies—the costly decis...
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The Step-by-Step Framework for Marketing That Actually Connects and Converts My friend, if you're ready to refresh your marketing approach, this episode is going to be a total game-changer for you! We’re diving deep into identity-driven marketing strategies with the incredible Veronica Romney, who has pioneered a revolutionary approach that shifts your messaging from "buy this" to "be this."  Veronica explains that true identity m...
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Breaking Free From the All-or-Nothing Mindset That's Slowing Your Business Growth If you're anything like me, you've probably fallen into the trap of seeing your business in black and white – either it's thriving or failing, and there’s nothing in between! In this episode, I share my personal wake-up call (spoiler: it involves a disastrous 5K run) that revealed how my all-or-nothing mindset was holding me back in business and life...
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Buried in Day-to-Day Tasks? Learn How Deep Work Sessions Can Boost Your Productivity and Business Results What if I told you that dedicating just one day a month to deep work could completely change your business trajectory? In this episode, I'm sharing why deep work – focused, distraction-free time for high-impact activities – is the key to making those strategic decisions that will truly grow your business! Too many entrepreneur...
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Feeling Like Success Has to Equal Exhaustion? Discover How to Scale Your Business Without Sacrificing What Matters Most If you've ever felt like quitting your business, you're not alone! In this episode, I sit down with author and host of the What Works podcast, Tara McMullin, to explore how to create a business that truly supports the life you want. Tara has been challenging conventional business wisdom for over 16 years and brin...
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Struggling to Be Heard? Master This One Communication Skill to Instantly Gain More Respect & Influence If you’ve ever found yourself over-explaining, struggling to get your point across, or avoiding tough conversations, this episode is for you. Communication expert and trial lawyer Jefferson Fisher joins me to break down the essentials of effective communication—so you can be heard, respected, and understood in every conversation....
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The real, unfiltered truths about chasing your first million dollars—and why it’s not what you think. If I could go back in time and sit down with the Amy who was chasing her first million dollars, this is the conversation I would have with her. And guess what? It’s not what you might expect. Reaching the million-dollar milestone in business is often seen as the ultimate achievement, but what happens when you get there? In this ep...
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After more than a decade, over 750 episodes, and countless conversations with you, it's time to say goodbye to Online Marketing Made Easy. Listen in to hear what I'm up to next!
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Learn step-by-step strategies for email management, scheduling, social media, and SOPs to save time and scale your online business. In this episode, we discuss:  (4:41) Automation saves you time, money, and precious energy. It eliminates human error and allows you, and your team to focus on the big picture.  (7:32) Email automation. Only check your email once a day and set up an autoresponder for the other times.  (9:06) Create...
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Quick tips for writing irresistible copy! From emails to social media and sales page messaging, listen for tricks that will sell your product instantly.  In this episode, I share:  (4:47) How to clearly define the problem your offer solves  (9:40) Simple tips for writing personalized, intimate, and effective sales copy (12:36) A real life example of how to use a statistic in your messaging  (16:39) The two frameworks my te...
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Learn membership expert Stu McLaren’s proven strategies for creating predictable recurring revenue that gives you the confidence to grow your business!  Get your copy of Predictable Profits In this episode, we discuss:  (1:11) The story behind how Stu became the go-to membership expert  (9:49) Why less membership content actually creates better results (and how to break free from the “content hamster wheel”!) (12:42) The thre...
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Online Marketing Made Easy is evolving! Get a sneak peek of the podcast rebrand and elevated content coming your way.  In this episode, we discuss:  (1:15) Why it’s time to evolve and create something new  (3:20) What’s staying the same and what’s changing with the new show  (5:00) A sneak peek at upcoming episodes and exciting episode topics  (7:37) The real reason behind this shift and how I plan on helping you reach your ...
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Feeling overwhelmed by AI? Join me and Rick Mulready for a fun, practical conversation about mastering ChatGPT and Claude.ai to streamline your business! In this episode, we discuss:  (5:19) Why Rick went all-in with AI and how it completely transformed his business model  (12:14) The most important thing to master first on ChatGPT (hint: it’s not what you think!)  (25:12) My biggest lightbulb moment about promoting and talking...
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Learn how relationship coach Sydney Ashland helps power couples transform their communication and thrive in both business and love.  Relationship coach Sydney Ashland joins Amy and Hobie to discuss the unique challenges that arise when traditional relationship dynamics are flipped. In this episode, we discuss:  (2:24) Why Hobie and I started working with a relationship coach  (8:55) How Sydney went from helping stressed out doct...
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Personal finance expert Anthony O’Neal shares proven, transformative strategies for taking control of your life, income, and future!  In this episode, we discuss:  (4:33) Anthony’s journey from homelessness to financial freedom  (8:57) Examples of what it means to “take you seat of the head of the table”  (12:04) How to balance a 9-to-5 while building your vision for the future  (21:37) The importance of financial discipline...
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Transform your life and business! Gabby Bernstein shares her powerful Internal Family Systems four-step process for breakthrough healing and success. Join Gabby on her Change Your Life Tour in New York, L.A., San Francisco or Boston gabbybernstein.com/events Get your copy of Gabby's book, Self Help: gabbybernstein.com/selfhelp   Transform your life and business! Gabby Bernstein shares her powerful Internal Family Systems four-st...
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Ready to level up your business? Learn the four powerful lessons that helped me build a multi-million dollar brand (and how they can help you too!).  In this episode, we discuss:  (2:20) Why the money in your bank account reflects your willingness to bet on yourself  (6:53) How to stop letting criticism from the wrong sources hold you back  (14:03) My go-to mindset practice for turning setbacks into opportunities for growth   ...
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Reclaim your power with Mel Robbins! Learn her life-changing Let Them Theory to build confidence and create a life beyond your wildest dreams. Get Mel Robbin’s incredible book “The Let Them Theory” wherever books are sold. Your near-future self will thank you. 😉 URL: www.melrobbins.com/letthemtheory In this episode, we discuss:  (2:54) Mel’s biggest takeaways from her conversation with Oprah  (11:37) Examples of the Let Them T...
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Your ultimate guide to designing perfect digital course modules! Here’s how to boost your students' engagement, motivation, and takeaways. In this episode, I cover:  (1:56) Why you need to design course modules in the first place (5:20) How to get your students into action throughout every step of your course  (10:38) Top frameworks for upleveling the course value  (15:01) Simple strategies for supercharging engagement  (25:0...
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