The Food Blogger Pro Podcast

The Food Blogger Pro Podcast

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

Episodes

April 22, 2025 60 mins

Build relationships that last with brands, simplify brand outreach, and develop confidence in your offerings with Candice Ward from Eat More Cake

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Welcome to episode 515 of The Food Blogger Pro Podcast! For part three of our Diversifying Income Series, Bjork interviews Candice Ward from Eat More Cake.

Diversifying Income Series: Working with Brands

In today’s crowded content landscape, with the rise of AI, increased c...

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Making decisions about diversifying your business and launching and running a cooking camp for kids with Jess Smith from Inquiring Chef.

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Welcome to episode 514 of The Food Blogger Pro Podcast! For part two of our Diversifying Income Series, Bjork interviews Jess Smith from Inquiring Chef.

Diversifying Income Series: Cooking Classes

Jess Smith launched her blog, Inquiring Chefs, in 2010 and has slowly but steadily tra...

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Generating recurring revenue through membership sites, the power of community, and how to scale your business with multiple income streams.

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Welcome to episode 513 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Adam Sobel.

Diversifying Income Series: Membership Sites with Adam Sobel

In this week’s episode, Adam Sobel of Cinnamon Snail shares his journey from owning a restaurant to launchin...

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    Balancing creativity and consistency, maximizing productivity, and navigating food trends with RIz Asad from Chocolates and Chai. 

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    Welcome to episode 512 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Rizwan Asad from Chocolates and Chai. 

    How to Balance Creativity and Consistency in Blogging

    This week, we’re chatting with Riz from Chocolates and Chai, who shares some amazing insights on ...

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    Finding success as a personal brand, balancing creative work with financial sustainability, and leaving YouTube for Substack with Carla Lalli Music.

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    Welcome to episode 511 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Carla Lalli Music.

    The Cost of Content and Why Carla Lalli Music left YouTube

    Carla Lalli Music has been a fixture of food media for the last 15 years, including six years ...

  • Reinventing your brand, transitioning from self-publishing to traditional publishing, and developing a cookbook for a fan base with Chelsea Cole from A Duck's Oven.

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    Welcome to episode 510 of The Food Blogger Pro Podcast! This week on the podcast, we are welcoming back Chelsea Cole from A Duck’s Oven.

    Publishing a Fan Cookbook for A Court of Thorns and Roses

    This is Chelsea’s third (!!!) appearance on the podcast and ...

  • Prioritizing providing authentic value to your readers, updating old content, and choosing the right marketing channels for your content with Elena Davis from Cucina by Elena.

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    Welcome to episode 509 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Elena Davis from Cucina by Elena.

    Creating Reader-First Content and Growing to 800,000 Monthly Page Views with Elena Davis

    We are so excited to w...

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    Understanding active passive income, creating authentic content, and navigating brand partnerships with Britney-Brown Chamberlain from Britney Breaks Bread.

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    Welcome to episode 508 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Britney Brown-Chamberlain from Britney Breaks Bread

    How Britney-Brown Chamberlain Grew Her Food Blog to a $20K/month Business

    This week’s podcast features Britney...

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    Building a full-time business as a food creator over the course of eight years, understanding your 'why,' and meeting your goals with Alexandra Shytsman from The New Baguette.

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    Welcome to episode 507 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Alexandra Shytsman from The New Baguette.

    Key Strategies for Taking Your Blog Full-Time

    In this podcast episode, Alexandra shares the ins and out...

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    Understanding Reddit's community dynamics, Reddit posting strategies, and how to maintain a work-life balance with Jacqueline Schell.

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    Welcome to episode 506 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jacqueline Schell from Crafty Cookbook

    How to Grow Your Audience as a Food Creator on Reddit

    In this episode, Jacqueline Schell from Crafty Cookbook talks all about how to navigate the ...

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    Using deep links, understanding your audience's behavior, and tracking links with Scott Allan from URLgenius.

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    Welcome to episode 505 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Scott Allan from URLgenius

    Maximizing Affiliate Revenue with Deep Linking

    Ever wondered how to squeeze every last drop of revenue from your affiliate links? In this week’s episode, Scott Allan from URLgenius ...

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    Using data to navigate helpful content updates and drive social media success and taking your blog full-time with Mika Kinney from Joy to the Food.

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    Welcome to episode 504 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Mika Kinney from Joy to the Food.

    From 1K to 250K: The Instagram Growth Strategy That Transformed Joy to the Food

    Mika and her husband Dan launched their food blog, Joy to t...

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    Treating your blog like a business, choosing a business structure, and growing your income with Ansley Beutler

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    Welcome to episode 503 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ansley Beutler from Peach Perfect Financials — this is the fourth and final episode of our finance mini-series!

    Finance Mini-Series: Smart Money Habits for Bloggers with Ansley Beutler

    In this episode, Ansley s...

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    Navigating brand partnerships, tips and tricks for negotiating collaborations, and understanding your worth with Justin Moore.

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    Welcome to episode 502 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Justin Moore from Creator Wizard

    How to Become a Sponsor Magnet with Justin Moore

    In this episode, Justin dives deep into the world of brand partnerships and shares his proven approach to secu...

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    Monetizing a food blog, building a brand, and implementing systems and strategies with Amina Al-Saigh from Hungry Paprikas.

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    Welcome to episode 501 of The Food Blogger Pro Podcast! This week, Bjork interviews Amina Al-Saigh from Hungry Paprikas, where she shares recipes from across the Middle East with an authentic Arab voice.

    From Side Hustle to Full-Time Food Blogger

    In this interview, Amina shares her journey from ...

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    Setting up an LLC, claiming unique deductions, and deciding on when to hire a tax professional with Nate Coughran from Cookie Finance.

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    Welcome to episode 500 of The Food Blogger Pro Podcast! This is the second episode of our finance mini-series, and we’re excited for Bjork to sit down with Nate Coughran from Cookie Finance

    Finance Mini-Series: The Smart Creator’s Guide to Taxes with Nate Coughran

    In our latest epis...

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    Launching a cookie starter kit product, growing a TikTok following to 3 million followers, and networking with Dana Hasson.

     

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    Welcome to episode 499 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Dana Hasson, an entrepreneur, content creator, self-taught baker, and founder of Homemade Ish.

    Leveraging 3 Million TikTok Followers to Launch a Product

    Dana Hasson has spent the last decade buil...

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    Investing in Yourself and your Business, managing seasons of burnout, and the importance of time tracking with Megan Porta.

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    Welcome to episode 498 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Megan Porta from Eat Blog Talk and Pip and Ebby.

    Investing in Your Business

    You might recognize Megan Porta from her podcast, Eat Blog Talk (chances are, if you listen to this podcast, you also lis...

    Mastering time management, outsourcing, and creating a vision for your life with Jaimee Campanella.

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    Welcome to episode 497 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jaimee Campanella

    How to Reclaim Your Time and Find Your Focus

    In this episode, Jaimee Campanella gets real about the time management struggles bloggers and entrepreneurs face. She shares her journey of finding the bala...

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    Developing a content strategy and writing blog posts that will get traffic to your blog with Ashley Segura from TopHatRank.

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    Welcome to episode 496 of The Food Blogger Pro Podcast! This week on the podcast, we're rewinding back to one of our favorite episodes with Ashley Segura from TopHatRank and TopHatContent!

    As bloggers, our goal is to create content that our readers find valuable. But even more, we w...


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