AI 4 UX with John Whalen, PhD
Welcome to AI 4 UX, a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Go beyond the AI hype as we do a deep dive and show you how the latest AI innovations will benefit you, gain insights on where the tools are headed next, and get a rare glimpse into how leaders in the field believe your role and research approach will evolve in the advent of AI-enhanced tools. Learn more about Brilliant’s AI 4 UX series here: https://bit.ly/3BYdiZt
Episodes
Ready to incorporate AI in your research workflow? Join John Whalen’s Maven courses for researchers and PMs to master the latest tools and techniques: https://maven.com/john-whalen/
In this installment of AI for UX, we sit down with Alfred Wahlforss, Co-Founder of Listen Labs. Alfred explains how Listen Labs leverages AI to conduct, analyze, and summarize qualitative research at scale, addressing the challenge of gain...
In this installment of AI for UX, we sit down with John Provine, Co-Founder & CEO of Voicepanel. John explains how Voicepanel embeds research into product workflows with customizable AI agents and continuous discovery, redefining how teams learn from users.
See the tool in action! This interview includes a demo of Voicepanel — watch the video version on YouTube: https://youtu.be/9uuwzkJj5i4
Learn more about Voicepanel: https://...
Master AI-Powered Customer Research! Join my Maven courses for UXRs and PMs: https://maven.com/john-whalen/
In this installment of AI for UX, we sit down with Prayag Narula, Co-Founder & CEO of Marvin. Prayag shares how AI in UX tools like Marvin can help break down silos within organizations by making research accessible to not just researchers but also designers, product managers, and strategic planners.
In this installment of AI for UX, we sit down with Ryan Glasgow, Founder and CEO of Sprig. Ryan reveals how AI is transforming research from static reports to real-time, team-wide insight engines.
See the tool in action! This interview includes a demo of Sprig —watch the video version on YouTube: https://youtu.be/G5n7lrIkqh4
Learn more about Sprig: https://sprig.com/
Episode Summary: https://www.brilliantexperience.com/blog/https:/...
Ready to Master AI-Powered Customer Research? Join my Maven courses for UXRs and PMs: https://maven.com/john-whalen/
In this installment of AI for UX, we sit down with Kwame Ferreira, Founder of Synthetic Users. Kwame describes how synthetic users can speed discovery and be especially useful in the initial and growth phases of the product lifecycle, where quick and iterative feedback can significantly influence and op...
Master AI-Powered Customer Research! Join my Maven courses for UXRs and PMs: https://maven.com/john-whalen/
In this installment of AI for UX, we sit down with Shrey Khokhra, Co-founder of Userology. Shrey explains how AI is redefining UX research by empowering non-researchers with AI that can design research for you and has visual understanding to expand AI moderation into the realm of usability testing.
See the tool ...
In this installment of AI for UX, we sit down with Max Hackenschmied, Co-Founder of Condens. Max shared how Condens can accelerate the analysis process and his views on the role AI has in forming research insights.
See the tool in action! This interview includes a demo of Condens —watch the video version on YouTube: https://youtu.be/ggLjJRZhFlY
“AI for UX” is a space to consider the future...
In this installment of AI 4 UX, we sit down with Aaron Cannon, CEO and Co-founder at Outset. Aaron discusses the transformative power of AI in UX and product discovery research and his vision to harness the best features of qualitative and qualitative research into a single study.
See the tool in action! This interview includes a demo of Outset —watch the video version on YouTube: https://youtu.be/Q9Ri_JyXSXo
In this installment of AI 4 UX, we sit down with Adam Fard, the Founder of UX Pilot. He talks with us all about how integrating AI into insights analysis, workshops, strategy, prototyping, and creating style guides can dramatically enhance the process, while preserving the indispensable human element in UX design.
See the tool in action! This interview includes a demo of UX Pilot —watch the video version on YouTube: https://www.you...
In this installment of AI 4 UX, we sit down with Henrik Mattsson, the CEO of Lookback. He talks with us all about how AI can increase stakeholder interactions with research data.
See the tool in action! This interview includes a demo of Lookback —watch the video version on YouTube: https://youtu.be/mDf33LanOX8
Learn more about Lookback: https://www.lookback.com/eureka
Episode Summary: https://www.brilliantexperience.com/blog/how-ai...
In this installment of AI 4 UX, we sit down with Valerie Pegon, the Co-founder of QoQo. She talks with us all about using an AI companion to enhance workshops and UX research planning and analysis.
See the tool in action! This interview includes a demo of QoQo —watch the video version on YouTube: https://www.youtube.com/watch?v=SM6GdGaA7fg
Learn more about QoQo: https://qoqo.ai/
Episode Summary: https://www.brilliantexperience.com/...
Jason Brand, Co-founder & CEO of Usedge, shares how AI tools are enabling researchers to work more strategically and helping product teams gain faster, self-serve access to insights.
See the tool in action! This interview includes a demo of Usedge —watch the video version on YouTube: https://youtu.be/os0iy6In_68
Learn more about Usedge: https://usedge.com/
Episode Summary: https://www.brilliantexperience.com/blog/research-reima...
Max Fergus, the CEO of UserCue, talks with us all about future of UX research and how UserCue offers dynamic AI moderated interviews and analysis at scale.
See the tool in action! This interview includes a demo of UserCue —watch the video version on YouTube: https://youtu.be/BL0qKDvg8XI
Learn more about UserCue: https://www.tryusercue.com/
Episode Summary: https://www.brilliantexperience.com/blog/ux-ai4ux-uxresearch-p...
Arnob Mukherjee, Co-Founder of Olvy, discusses how AI tools are allowing product teams to dramatically increase the number of evidence-driven decisions they make which are based on multiple data streams at once.
See the tool in action! This interview includes a demo of Olvy —watch the video version on YouTube: https://youtu.be/vu5cfMqS_So
Learn more about Olvy: https://olvy.co/
Episode Summary: https://www.brilliantexperience.com/...
In this installment of AI for UX, we sit down with Jonathan Fairman, VP of Product of dscout. Jonathan emphasizes how AI tools integrated into dScout help researchers handle the overwhelming amount of data from diary studies or large research projects efficiently.
See the tool in action! This interview includes a demo of dscout —watch the video version on YouTube: https://youtu.be/2zTE7Evq4qY
Learn more about dscout: https://dscout...
In this installment of AI for UX, we sit down with Marco Rovagnati, Co-Founder of Quallie.Ai. Marco shares how AI-powered research tools are eliminating tedious UX research and product discovery tasks, making insights more dynamic and actionable, and ensuring research remains accessible for strategic decision-making.
See the tool in action! This interview includes a demo of Quallie.Ai —watch the video version on YouTube: https://yo...
Ben Hookway, CEO of Relative Insight, shares a comparative linguistics approach that delivers clear, evidence-based metrics that support decision-making by analyzing open-ended NPS responses.
See the tool in action! This interview includes a demo of Relative Insight —watch the video version on YouTube: https://youtu.be/K1496oB_fmM
Learn more about Relative Insight: https://relativeinsight.com/
Episode Summary: https://www.brillian...
Tanya Berlina, Client Success Director at Yasna.ai, discusses how AI-powered research tools like Yasna enable UX researchers and product managers to scale qualitative research without losing depth, blend qualitative and quantitative insights for smarter decision-making, and streamline routine tasks while keeping human expertise at the center of the research process.
See the tool in action! This interview includes a demo of Yasna.ai...
Basel Fakhoury, Co-Founder and CEO of User Interviews, discusses how User Interviews’ AI-powered platform and integrations enable faster participant recruitment and AI’s potential to democratize research workflows and increase the ROI of user insights.
Learn more about User Interviews: userinterviews.com/
Episode Summary: https://www.brilliantexperience.com/blog/ai-in-participant-recruitment-is-transforming-ux-research
“AI for UX” ...
In this installment of AI for UX, we sit down with Eric Li, Co-Founder of Versive. Eric discusses how AI tools are transforming customer research by enabling faster interview-like studies, allowing for more research that produces better product decisions, and shifting researchers toward more strategic roles.
See the tool in action! This interview includes a demo of Versive —watch the video version on YouTube: https://youtu.be/GsY2Q...
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