Smart Content Moves Experts Recommend for Personal Branding in 2025

I just got back from Social Media Marketing World in San Diego, where I attended 14 sessions with a front-row seat to see what’s shaping content and personal branding in 2025.

One of the primary discussions among top marketers at the conference was the role of Artificial Intelligence (AI) in revolutionizing content creation and marketing strategies.

I brought home a notebook full of notes, and instead of letting all that sit in a folder, I uploaded my notes into ChatGPT to spot the patterns and priorities. 

What emerged was a clear picture of what the experts agree on and a few refreshing shifts in how they approach content creation.

Today, I’m walking you through 7 smart content moves that are helping personal brands build trust, stay visible, and show up with purpose.

 

What You'll Discover in This Episode:

• How to use podcasting as your content hub and simplify your workflow
• The shift toward authentic, unpolished video that builds real trust
• Why AI isn't your voice—it's your amplifier, and how to use it wisely
• What to do weekly to grow your LinkedIn visibility without burning out
• Why your email list and newsletter might be your most valuable asset
• A behind-the-scenes peek at how I used ChatGPT to prioritize post-event actions

If this episode helps, I’d love for you to rate and review it on Apple Podcasts. It really does make a difference.

 

Your Next Step:

Ready to Simplify Your Lead Generation with AI?

If you’re looking to grow your email list without getting lost in tech or spending hours creating content, I’d love to invite you into my private membership—Amplify Your List Building with AI.

Here’s what’s inside:

• Stay current with smart, ethical AI strategies
• Get access to custom GPT tools built to simplify your lead gen
• Join live coaching sessions for real-time strategy and support
• Use done-for-you templates to create lead magnets, opt-ins, and more
• Master your email sequences, sales pages, and planning workflows

This isn’t about doing more—it’s about doing what matters, faster and smarter.

✨ Founding member spots are still open, but not for long.

Join now and lock in the lowest price this offer will ever be.

Visit Community.MarisaShadrick.com to learn more.

 

Amplify Your List Building with AI is your go-to membership for coaches, service providers, and course creators who want to attract the right leads organically. For just $37/month, get your own custom ChatGPT team, pre-trained for your marketing needs, plus templates, LIVE coaching, and AI news briefs.

Join at Community.MarisaShadrick.com

Listen to the "Amplify Your Authority" Podcast! Click Here!

Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts.

Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review!

• How did you discover this podcast?
• What's your biggest takeaway from this episode?
• How has this podcast helped your current journey?

Thanks so much for taking a few minutes to craft a review!