January 18, 2025 • 20 mins
Join Chris Collier and Sammy Reyes as they embark on a journey through Sammy's background, from a transformative high school project to overcoming self-doubt and finding purpose. Discover how Sammy channeled passion into starting a podcast and founding Your Passion Agency. Explore the services offered by the agency and learn about current promotions. Gain insights into Sammy's approach to creating value and hear his favorite quote.
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Episode Transcript
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(00:10):
I'm Chris Collier, the host of the podcast.
Welcome to the Conquer with Chris, the podcastyou don't wanna miss.
Today, I have a very great guest, Sammy Reyes.
Sammy, welcome to the show.
Thank you so much, and thank you for having me.
I'm super excited to be here.
Oh, we're we're excited to have you.
Sam, tell us a little bit about yourself, whereyou're located and what you do?
(00:31):
Yeah.
Absolutely.
So currently, I am in San Diego, California.
Sunny, sunny San Diego.
I am the CEO of the Your Passion Agency, whichis a social media agency for, pretty much for
aspiring entrepreneurs and podcasters.
I am the host of the Fashion Your Passionpodcast, and I am a motivational speaker
(00:52):
talking to high schools, colleges, all that funstuff like that.
And while doing all of that, I am a 2nd yearstudent at San Diego State University.
You're like me.
Like most entrepreneurs, we all have all thesedifferent hats we put on.
Right?
We got the entrepreneur hat.
We got the the the, the, social media hat, theand then you just keep piling on.
(01:15):
So you didn't get started just yesterday, Itake it.
So how did you get started?
Let's hear a little bit about your story.
How develop and how did you develop?
So tell us a little bit about how thathappened.
Absolutely.
I think that, you know, it really started in10th grade.
We in my English class, my teacher gave us apersonal inquiry project where we had to comp
(01:39):
with a question based off one of the books wewere reading.
And we had to go out and research and answerthat question and find, you know, as many
answers as we can to that question as possible.
And so for me, something that sparked myinterest at the time was mental health and
mental illness.
And so I did my question based off of that,which was, how does mental illness affect teens
(02:00):
in their everyday life and how does it affecttheir community around them?
And I based my project off of 1 Who Flew theCuckoo's Nest, and I went deep into just
research about what it's like to live with amental illness as a teen, what it is like to
not have adequate mental health resources andall that stuff like that.
And then from there, I created a movementcalled positivity power, where I sent out daily
(02:26):
text messages and daily Snapchats, just likepositive quotes, just like to help people
uplift their day.
And then that ended that year.
And then moving into senior year, I didn'treally know what I wanted to do with my life.
And so I took public speaking for a semesterand the last speech we had was a motivational
speech.
And for me, this something like there wassomething that like called me to do my very,
(02:50):
very best in the speech.
And so I recorded myself every day before thespeech.
And I posted to SoundCloud every day as like apodcast.
And the day of my speech, I showed my teacherthe podcast that I'd created.
And she was like, you should do this, like, forreal for real.
Like, get this on, like, Apple Podcasts, like,Spotify and stuff like that.
And I was like, I don't know about that.
(03:12):
Mia, she has shown us, like, podcast, like,Rachel Hollis' podcast, like Lewis Howes.
And I was like, I don't know if I could be likethem.
Like, that's, like, very intimidating for me.
But moving in stop there for a second, Sam,because that that's very no.
Everybody doubts the value they carry.
Right?
Everyone doubts the the the the mean they bringthe universe, the world, when they step out.
(03:35):
And so it's important that people take a asecond and take themselves some people need to
take themselves a little less seriously.
Other people do need to take themselves alittle bit more seriously.
Right?
Yeah.
That's really what you're saying.
You didn't really think you had any valuebecause you're just this kid in high school.
You're not a former football player.
You're not a interior designer.
(03:56):
You're not a fashion model.
You don't have any real what people consider,real world experience.
So how do you overcome that in in creatingvalue and all that?
How do you create that value that people arelooking for, in your own mind?
So I think that my biggest push was the ideathat for my entire life, all I've ever wanted
(04:17):
to do is help others.
And the thing that lights me up that, you know,lit me up the most was to see other people
succeed.
And so I was like, if I can take the contentthat I'm listening to, so Rachel Hollis and
Myla, all people listened before, and I couldsort of work rework that to have it, you know,
have teens understand it, then I'm golden, thenI'm good to go.
(04:40):
And so that's what I started doing.
You know?
And I think I think also what really helped wasjust the support of the community around me.
My teachers, my friends, like, they were all sosupportive of me doing the podcast.
Like, when I asked them to, like, write areview or subscribe, like, they were always
there to do so.
And I think also a big thing was that I was inthe middle of my own personal development
(05:02):
journey because I had, you know, read thebooks.
I started listening to podcasts in thebeginning of the year.
And I I started to take control of my life, andI started to realize that, like, I had the
power to change the things in my life that Icould.
And so if I had that pow I I had felt like Ihad that power until it's like, okay.
(05:23):
With this podcast, it's the same thing.
I just need to take control of whatever I cancontrol of the situation.
And whatever happens to it happens to it.
You know, it's like, it's not like it's end ofthe world.
So I I could die from it.
It's like, you know, whatever happens happensif it ends at the end of the year and then
there.
Luckily, it's been going strong for 2 yearsnow.
(05:44):
I just at at that point, I was like, you knowwhat?
Like, I started already.
I might as well continue it.
Yeah.
I think I think one of the things is that youfound your key passions.
Right?
1, helping people and a purpose.
And that is, your one of your purposes, Ibelieve, in in what you've said so far is
creating something that people you reach adifferent audience than than than all these
(06:05):
other people reach.
So your purpose is to translate the informationinto the way other people can understand it.
So when passion meets purpose, it creates thatpower you're talking about.
It gives you authority to speak.
It gives you, the the the ability to reachpeople other people can't reach because this is
if you're listening, you're saying, what whatabout me?
I'm not Sammy.
(06:25):
I'm not Chris.
I'm not Lewis Howes.
I'm not Rachel Hollis.
I'm not all these other people.
Listen.
You're not.
But there's enough people out here you canreach your sector, the people you're called to.
Listen.
Some people might see me or listen to me andget turned off, and now I'm okay with that.
Sammy can reach them.
Someone else can reach them.
So find your place, your purpose and yourpassion, and you'll find your power that you
(06:49):
can ride on.
It's kinda like a train.
Right?
You gotta have the engine that pulls it.
You gotta have the rails, and the wheels on therails.
And the power that drives the train is becauseit's it's guiding directed.
Well, for you, you found your passion and yourpurpose and your that power is driving you.
So how do you stay on track with that?
Because a lot of people and how do you getstarted?
(07:11):
Let's let's go back and say, how do you getstarted and get the success, right, that's
created?
So there might be someone listening andthinking about starting a podcast or a social
media or whatever it is that it may be, andthey don't have a clue on how to get started.
How would you tell them to get started?
Yeah.
So my biggest thing with my agency is somethingwe do all the time.
(07:32):
You know, we really hone in on helpingpodcasters, like start a podcast or, you know,
aspiring pod casters.
But the biggest thing that I would say to getstarted is literally just go to if you have an
iPhone, go to or you guys have any phone, goto, like, your voice memos, like, voice
recording app, and, like, literally just hitrecord and start talking about anything you
possibly wanna talk about.
(07:53):
And then you could either upload it to, like,YouTube as, like, just like an audio file or,
like, you could put or you could, you know,record yourself on your camera or whatever.
Or go to SoundCloud and just start uploadingthere.
It's super simple.
You know?
I mean, that's how I started.
But then also when I moved to when I was I'mstarting to, like, get on to Apple Podcasts and
(08:13):
Spotify and stuff like that, excuse me, was Istarted with Anchor.
And so a bunch of people start with that.
There are thousands of podcast platforms outthere, that people could use.
I'm currently on Red Circle.
I know there's like Libsyn and and all thesedifferent ones like that, PodBee.
But just like go out and research that, seewhat the best fit is for you.
(08:34):
I knew but I go through a friend, so that's whyI started using that one.
But really it's it's just like, you know, justdo your research, ask people in your community
who run podcasts and join the Facebook groups.
I mean, like that's a key, key, key thing.
Like there are so many groups out there andlike they're so helpful to find guests or just
like ask questions.
(08:56):
I think that's really the basics of like howyou start.
I mean, honestly, like it feels like a lot, butit's as you start doing it, it's very it it
gets simpler and simpler to sort of manage andwork with.
There's an old saying that says, I eat aelephant one bite at a time.
And so, you know, there's another one that saysa journey of a 1000 miles begins with one step.
(09:18):
Right?
For those of you just getting started, just getstarted.
Find like she said, get your memo recorder out.
Record a a voice mail to yourself or recordaudio recording or do a, if you already have
content, if you're already doing Facebooklives, if you're already doing TikToks, you can
take that information, add it all up.
And and if it's all about the same subject andmarry it together, you have a podcast.
(09:43):
You have a YouTube video.
If you don't have a whole lot of money, Isuggest uploading those videos to YouTube
because it's not really a podcast, housingplace.
But like she said, it's free, and it actuallyhas the ability better than most platforms to
get your message out.
And and because it's connected to Google.
So you you've been developing.
(10:04):
You've been do building your podcast.
How do I lost you for a second.
There we go.
We're back.
My whole everything just went dark.
It was funny.
Like, the power went out.
Oh, I'm
a keep this in because this that's cool.
Electrifying moment.
So you grew your podcast.
How did you start your agency?
Yeah.
So the agency is something that I did not knowI was going to start.
(10:28):
It happened very abruptly.
But basically, I I mean, I I've been doingsocial media work for, since I was in high
school, really.
I have been doing it for nonprofits.
I've been doing it just for, you know,different people in general.
And my one of my good friends in Joe this pastJuly asked me, she goes, do you know any social
media managers?
I was like, I don't know any personally, but Icould take a stab at it.
(10:50):
Like, I don't mind.
And she was like, I would rather hire you thananyone else because you know my voice, you know
my message, you know everything.
And I was like, great.
Let's try this out.
And so I started doing that.
And and at that time, I was also an intern at apodcast PR agency.
And so they sort of went hand in hand.
And I just sort of got to know and, like, thethe agency was very, very small.
(11:11):
And so, like, I got to know that my boss, like,the CEO really, really well.
And we're, like, one of the same, like, we'rewe love everything, like, the same things, and
we just have very, very similar stories.
And so I was like, I was like, maybe I startagency.
That would be quite interesting because I Ijust had so many things that I wanted to do on
top of social media that I was like, what if Ijust encapsulate all of it into an agency?
(11:34):
And so I had talked with my boss, like I waslike, this, this is what I wanna do, whatever.
And she sort of like walked me through thesteps on how to like do all the things.
And then actually like just this January, Ipublicly launched the agency and yeah, it's
super, super exciting.
And I have a few interns now and I have anassistant.
(11:55):
So it's been super, super exciting to grow theteam and sort of just work together and like,
gain clients and just, you know, have a goodtime.
So, yeah, it was, not something I knew how todo and not something that I knew I wanted to
do, but it's been so much fun.
So I'm glad I did it.
Let's touch on a couple points.
One is is your friend came to you with aproblem.
(12:19):
Instead of just dismissing it and saying, well,that's your problem girlfriend or, a friend.
You said, hey.
Look it.
I can help you.
Right?
And because you helped her, watch this, yourboss said, look.
This is the steps you need to take.
I'm gonna help you.
Yeah.
And and can you imagine if the world was alllike that?
Hey.
Let me help you.
Let me take on and then the other thing is isis there there is one small part, and that is
(12:45):
all of us, we all have issues or problems.
Look for a solution to them, and in finding asolution to that problem, you're going to find
someone else a solution to someone else'sproblem.
And so, for the person just getting out thereand they're like, okay.
Well, maybe I'll call Sammy and see what sheoffers as far as social media and and podcast
(13:06):
agency things.
What what what kind of services do you guysoffer?
Absolutely.
So our main thing for social media is we dosocial media management.
So basically, like, we'll take over youraccount.
We'll do a bio audit.
We'll fix your bio, whatever.
And then we'll post for you 4 to, 3 to 4 timesa week.
(13:26):
And we'll, like, manage DMs.
We'll answer comments.
We'll do engagement and stuff like that to growyour following.
And then if you want to, we can add on, contentcreation.
So basically, we create content for you, or youcan create content for yourself, send it to us,
and we'll just post it for you.
So that's sort of like the social media side.
Additionally, we can also do, like, justhelping you get started with social media.
(13:50):
So, like, we work with you after your yourfirst, like, 5 posts and stuff like that.
And then on the podcast side, very similarly,we do podcast management.
So we will, you know, we'll edit your podcastfor you.
We'll manage the dashboard and, like, you know,schedule all your podcast episodes.
And then if you wanna add the Instagrammanagement for the podcast, we can start a
(14:12):
podcast Instagram page for you and manage thatwhole thing.
Wow.
Wow.
And and for all the people that are new outthere, and this is a challenge, the market is
is very diverse in not only as far asrepresentation, but also as pricing.
Right?
So one of the things that I found as achallenge is when you're going to all the
(14:32):
different websites, going to all the differentagencies, and I'm asking this, Sammy, for the
listener at home or the viewer, they they theyhave not had experience.
They don't understand what, they understandwhat an agency does.
It makes kinda sense that they do things foryou.
They don't understand about the pricing model.
So I wanna tackle that for a minute.
(14:53):
You don't have to give your exact prices, butyou can tell me what the industry allows, if
you would, for for those kind of servicesbecause this is the thing is I want people the
biggest thing that happens in Internetmarketing especially is people go in thinking I
can get this done for $10.
No.
No.
No.
No.
It's $100 minimum for that particular functionor so explain to the people what each of these
(15:15):
services run and how they're provided because Idon't want people first off, and and I know
that the people think this because I've thoughtthis.
You go to someone's site and they say, well,how much do you think this is gonna run?
And you you say, well, I'm just kinda scared totell you because I don't wanna lowball you and
insult you because you're worth you know, like,I'm saying $10 is worth a 100, and I don't
(15:36):
wanna say a1000.
You just eat up all my money for the same thingyou're gonna do for a 100.
So help the people understand what the marketis needing, what what what the market dictates
as far as pricing.
Yeah.
So usually, these services will be chargedmonthly.
But when you break it down, it usually isbetween 20, 25 to $30 an hour, per account that
(15:57):
you wanna manage.
And so, usually, the monthly the monthly pricesare anywhere between, 500 to $2,000 per month.
That's for Instagram management, and that's forposting 4 to 5 days a week.
That's, you know, on top of engagement.
You know, some people feel like the fullpackage will charge $3,000 a month, you know,
(16:20):
for posting 5 days a week for, you know, for 3hours of engagement a week and stuff like that.
And then for the podcast stuff, very similarly,but I think it's, honestly, it's a little bit
cheaper in the sense where it's, you know, II've seen where it's only 500 to $1,000 a
month, and nothing really more than that.
It's just really yeah.
(16:40):
It depends on
how many podcasts.
You have 5 podcasts going on a week.
It's gonna be a little bit more than if youhad, like, 1 or 2.
Yeah.
Yeah.
And then the prices I'm saying are usually perper account, per podcast, per whatever.
But also a lot of people don't, don't offerpodcast management.
And so it's not really like a common thing outthere.
(17:01):
But I just decided to add it on because that'swhat I love to do.
But and again, like, also because I'm juststarting out.
Like, my prices are obviously, like, lowerthan, you know, the the top standard.
So, you know, it's it's very easy to to workwith me for sure.
Well, that's great.
So how can what what do you so we kinda wentthrough what you kinda offered.
What what are you excited about right now?
(17:22):
What what's going on?
Do you have anything new going on right nowother than you're going to school?
But, anything new going on right now as far aswhat you can offer, the people?
Absolutely.
Yeah.
So, basically, on every podcast episode thatI'm on, anyone who wants social media
management get 2 weeks for free, and that'ssomething I'm offering currently for
exclusively for podcast listeners.
(17:44):
Additionally, we just launched, 2 sets ofcoaching programs.
And so the first one is passion coaching, whereif you have an idea that you wanna turn into a
brand product or service, we work through wework with you to sort of develop that, create
it.
We have a whole process on that and you workdirectly with me.
And then also we have productivity coaching.
(18:05):
We're basically if you feel like you don't haveenough time in your day, we basically go go
through a time audit of your weekly calendar,and I will make a whole new weekly calendar for
you color coded and everything.
And you can work with me directly through thatas well.
There are big things coming up, but they're notofficially launched yet.
But those are the the top things that are yes.
(18:26):
Exactly.
Those are the top things that are currently outin the wild.
Great.
So where can people find you?
Absolutely.
So everything I just listed, will be atsammibeatrice.com.
Sammibeatrice.com.
The agency website is still being worked oncurrently.
My Instagram is atsamibitress@fashionyourpassionpodcast.
(18:52):
That's fashion you are pot I'm sorry.
At fashion you are passion, there's no podcastat the end.
I've changed it and I forgot about it.
As well as at your passion agency.
On Twitter, we're at under at Sammy_ Beatrice.
And then on TikTok, we're at your passionagency.
Listen.
All those links will be in the description Ifyou're on YouTube, the rest of you, and also on
(19:17):
YouTube, you'll see them pop up on the screen.
So you can quickly type them in.
The rest of you, they'll be in the show notes.
Anything else?
Favorite quote?
What's your favorite quote, Zammie?
Ah, for sure.
So I think it's like I mentioned earlier, butit's a quote from Rachel Hollis's book, Girl
Watch Your Face.
It's literally in the first page and it's, youknow, it's lit it's as simple as you are in
(19:38):
control of your own life.
Like that's that's what I live by every singleday.
And it's just it's the main quote that I readin her book the first day I read it.
And I was like, okay.
I can take control of my life, and I could dothe things that I I wanna do and, you know,
just change my life.
So
Wow.
That's great.
(19:58):
That's great.
Listen, my guest has been Sami Reyes.
I wanna thank you for being on the show.
Thank you so much for having me.
Listen, please like, share, subscribe,download.
If you're on YouTube, hit the notification belland the subscribe because you wanna know when
the next podcast comes out.
Thank you so much.
Have a great day.
I'm Chris Collier, the host of the podcast.
Welcome to the Conquer with Chris, the podcastyou don't wanna miss.
Today, I have a very great guest, Sammy Reyes.
Sammy, welcome to the show.
Thank you so much, and thank you for having me.
I'm super excited to be here.
Oh, we're we're excited to have you.
Sam, tell us a little bit about yourself, whereyou're located and what you do?
(00:31):
Yeah.
Absolutely.
So currently, I am in San Diego, California.
Sunny, sunny San Diego.
I am the CEO of the Your Passion Agency, whichis a social media agency for, pretty much for
aspiring entrepreneurs and podcasters.
I am the host of the Fashion Your Passionpodcast, and I am a motivational speaker
(00:52):
talking to high schools, colleges, all that funstuff like that.
And while doing all of that, I am a 2nd yearstudent at San Diego State University.
You're like me.
Like most entrepreneurs, we all have all thesedifferent hats we put on.
Right?
We got the entrepreneur hat.
We got the the the, the, social media hat, theand then you just keep piling on.
(01:15):
So you didn't get started just yesterday, Itake it.
So how did you get started?
Let's hear a little bit about your story.
How develop and how did you develop?
So tell us a little bit about how thathappened.
Absolutely.
I think that, you know, it really started in10th grade.
We in my English class, my teacher gave us apersonal inquiry project where we had to comp
(01:39):
with a question based off one of the books wewere reading.
And we had to go out and research and answerthat question and find, you know, as many
answers as we can to that question as possible.
And so for me, something that sparked myinterest at the time was mental health and
mental illness.
And so I did my question based off of that,which was, how does mental illness affect teens
(02:00):
in their everyday life and how does it affecttheir community around them?
And I based my project off of 1 Who Flew theCuckoo's Nest, and I went deep into just
research about what it's like to live with amental illness as a teen, what it is like to
not have adequate mental health resources andall that stuff like that.
And then from there, I created a movementcalled positivity power, where I sent out daily
(02:26):
text messages and daily Snapchats, just likepositive quotes, just like to help people
uplift their day.
And then that ended that year.
And then moving into senior year, I didn'treally know what I wanted to do with my life.
And so I took public speaking for a semesterand the last speech we had was a motivational
speech.
And for me, this something like there wassomething that like called me to do my very,
(02:50):
very best in the speech.
And so I recorded myself every day before thespeech.
And I posted to SoundCloud every day as like apodcast.
And the day of my speech, I showed my teacherthe podcast that I'd created.
And she was like, you should do this, like, forreal for real.
Like, get this on, like, Apple Podcasts, like,Spotify and stuff like that.
And I was like, I don't know about that.
(03:12):
Mia, she has shown us, like, podcast, like,Rachel Hollis' podcast, like Lewis Howes.
And I was like, I don't know if I could be likethem.
Like, that's, like, very intimidating for me.
But moving in stop there for a second, Sam,because that that's very no.
Everybody doubts the value they carry.
Right?
Everyone doubts the the the the mean they bringthe universe, the world, when they step out.
(03:35):
And so it's important that people take a asecond and take themselves some people need to
take themselves a little less seriously.
Other people do need to take themselves alittle bit more seriously.
Right?
Yeah.
That's really what you're saying.
You didn't really think you had any valuebecause you're just this kid in high school.
You're not a former football player.
You're not a interior designer.
(03:56):
You're not a fashion model.
You don't have any real what people consider,real world experience.
So how do you overcome that in in creatingvalue and all that?
How do you create that value that people arelooking for, in your own mind?
So I think that my biggest push was the ideathat for my entire life, all I've ever wanted
(04:17):
to do is help others.
And the thing that lights me up that, you know,lit me up the most was to see other people
succeed.
And so I was like, if I can take the contentthat I'm listening to, so Rachel Hollis and
Myla, all people listened before, and I couldsort of work rework that to have it, you know,
have teens understand it, then I'm golden, thenI'm good to go.
(04:40):
And so that's what I started doing.
You know?
And I think I think also what really helped wasjust the support of the community around me.
My teachers, my friends, like, they were all sosupportive of me doing the podcast.
Like, when I asked them to, like, write areview or subscribe, like, they were always
there to do so.
And I think also a big thing was that I was inthe middle of my own personal development
(05:02):
journey because I had, you know, read thebooks.
I started listening to podcasts in thebeginning of the year.
And I I started to take control of my life, andI started to realize that, like, I had the
power to change the things in my life that Icould.
And so if I had that pow I I had felt like Ihad that power until it's like, okay.
(05:23):
With this podcast, it's the same thing.
I just need to take control of whatever I cancontrol of the situation.
And whatever happens to it happens to it.
You know, it's like, it's not like it's end ofthe world.
So I I could die from it.
It's like, you know, whatever happens happensif it ends at the end of the year and then
there.
Luckily, it's been going strong for 2 yearsnow.
(05:44):
I just at at that point, I was like, you knowwhat?
Like, I started already.
I might as well continue it.
Yeah.
I think I think one of the things is that youfound your key passions.
Right?
1, helping people and a purpose.
And that is, your one of your purposes, Ibelieve, in in what you've said so far is
creating something that people you reach adifferent audience than than than all these
(06:05):
other people reach.
So your purpose is to translate the informationinto the way other people can understand it.
So when passion meets purpose, it creates thatpower you're talking about.
It gives you authority to speak.
It gives you, the the the ability to reachpeople other people can't reach because this is
if you're listening, you're saying, what whatabout me?
I'm not Sammy.
(06:25):
I'm not Chris.
I'm not Lewis Howes.
I'm not Rachel Hollis.
I'm not all these other people.
Listen.
You're not.
But there's enough people out here you canreach your sector, the people you're called to.
Listen.
Some people might see me or listen to me andget turned off, and now I'm okay with that.
Sammy can reach them.
Someone else can reach them.
So find your place, your purpose and yourpassion, and you'll find your power that you
(06:49):
can ride on.
It's kinda like a train.
Right?
You gotta have the engine that pulls it.
You gotta have the rails, and the wheels on therails.
And the power that drives the train is becauseit's it's guiding directed.
Well, for you, you found your passion and yourpurpose and your that power is driving you.
So how do you stay on track with that?
Because a lot of people and how do you getstarted?
(07:11):
Let's let's go back and say, how do you getstarted and get the success, right, that's
created?
So there might be someone listening andthinking about starting a podcast or a social
media or whatever it is that it may be, andthey don't have a clue on how to get started.
How would you tell them to get started?
Yeah.
So my biggest thing with my agency is somethingwe do all the time.
(07:32):
You know, we really hone in on helpingpodcasters, like start a podcast or, you know,
aspiring pod casters.
But the biggest thing that I would say to getstarted is literally just go to if you have an
iPhone, go to or you guys have any phone, goto, like, your voice memos, like, voice
recording app, and, like, literally just hitrecord and start talking about anything you
possibly wanna talk about.
(07:53):
And then you could either upload it to, like,YouTube as, like, just like an audio file or,
like, you could put or you could, you know,record yourself on your camera or whatever.
Or go to SoundCloud and just start uploadingthere.
It's super simple.
You know?
I mean, that's how I started.
But then also when I moved to when I was I'mstarting to, like, get on to Apple Podcasts and
(08:13):
Spotify and stuff like that, excuse me, was Istarted with Anchor.
And so a bunch of people start with that.
There are thousands of podcast platforms outthere, that people could use.
I'm currently on Red Circle.
I know there's like Libsyn and and all thesedifferent ones like that, PodBee.
But just like go out and research that, seewhat the best fit is for you.
(08:34):
I knew but I go through a friend, so that's whyI started using that one.
But really it's it's just like, you know, justdo your research, ask people in your community
who run podcasts and join the Facebook groups.
I mean, like that's a key, key, key thing.
Like there are so many groups out there andlike they're so helpful to find guests or just
like ask questions.
(08:56):
I think that's really the basics of like howyou start.
I mean, honestly, like it feels like a lot, butit's as you start doing it, it's very it it
gets simpler and simpler to sort of manage andwork with.
There's an old saying that says, I eat aelephant one bite at a time.
And so, you know, there's another one that saysa journey of a 1000 miles begins with one step.
(09:18):
Right?
For those of you just getting started, just getstarted.
Find like she said, get your memo recorder out.
Record a a voice mail to yourself or recordaudio recording or do a, if you already have
content, if you're already doing Facebooklives, if you're already doing TikToks, you can
take that information, add it all up.
And and if it's all about the same subject andmarry it together, you have a podcast.
(09:43):
You have a YouTube video.
If you don't have a whole lot of money, Isuggest uploading those videos to YouTube
because it's not really a podcast, housingplace.
But like she said, it's free, and it actuallyhas the ability better than most platforms to
get your message out.
And and because it's connected to Google.
So you you've been developing.
(10:04):
You've been do building your podcast.
How do I lost you for a second.
There we go.
We're back.
My whole everything just went dark.
It was funny.
Like, the power went out.
Oh, I'm
a keep this in because this that's cool.
Electrifying moment.
So you grew your podcast.
How did you start your agency?
Yeah.
So the agency is something that I did not knowI was going to start.
(10:28):
It happened very abruptly.
But basically, I I mean, I I've been doingsocial media work for, since I was in high
school, really.
I have been doing it for nonprofits.
I've been doing it just for, you know,different people in general.
And my one of my good friends in Joe this pastJuly asked me, she goes, do you know any social
media managers?
I was like, I don't know any personally, but Icould take a stab at it.
(10:50):
Like, I don't mind.
And she was like, I would rather hire you thananyone else because you know my voice, you know
my message, you know everything.
And I was like, great.
Let's try this out.
And so I started doing that.
And and at that time, I was also an intern at apodcast PR agency.
And so they sort of went hand in hand.
And I just sort of got to know and, like, thethe agency was very, very small.
(11:11):
And so, like, I got to know that my boss, like,the CEO really, really well.
And we're, like, one of the same, like, we'rewe love everything, like, the same things, and
we just have very, very similar stories.
And so I was like, I was like, maybe I startagency.
That would be quite interesting because I Ijust had so many things that I wanted to do on
top of social media that I was like, what if Ijust encapsulate all of it into an agency?
(11:34):
And so I had talked with my boss, like I waslike, this, this is what I wanna do, whatever.
And she sort of like walked me through thesteps on how to like do all the things.
And then actually like just this January, Ipublicly launched the agency and yeah, it's
super, super exciting.
And I have a few interns now and I have anassistant.
(11:55):
So it's been super, super exciting to grow theteam and sort of just work together and like,
gain clients and just, you know, have a goodtime.
So, yeah, it was, not something I knew how todo and not something that I knew I wanted to
do, but it's been so much fun.
So I'm glad I did it.
Let's touch on a couple points.
One is is your friend came to you with aproblem.
(12:19):
Instead of just dismissing it and saying, well,that's your problem girlfriend or, a friend.
You said, hey.
Look it.
I can help you.
Right?
And because you helped her, watch this, yourboss said, look.
This is the steps you need to take.
I'm gonna help you.
Yeah.
And and can you imagine if the world was alllike that?
Hey.
Let me help you.
Let me take on and then the other thing is isis there there is one small part, and that is
(12:45):
all of us, we all have issues or problems.
Look for a solution to them, and in finding asolution to that problem, you're going to find
someone else a solution to someone else'sproblem.
And so, for the person just getting out thereand they're like, okay.
Well, maybe I'll call Sammy and see what sheoffers as far as social media and and podcast
(13:06):
agency things.
What what what kind of services do you guysoffer?
Absolutely.
So our main thing for social media is we dosocial media management.
So basically, like, we'll take over youraccount.
We'll do a bio audit.
We'll fix your bio, whatever.
And then we'll post for you 4 to, 3 to 4 timesa week.
(13:26):
And we'll, like, manage DMs.
We'll answer comments.
We'll do engagement and stuff like that to growyour following.
And then if you want to, we can add on, contentcreation.
So basically, we create content for you, or youcan create content for yourself, send it to us,
and we'll just post it for you.
So that's sort of like the social media side.
Additionally, we can also do, like, justhelping you get started with social media.
(13:50):
So, like, we work with you after your yourfirst, like, 5 posts and stuff like that.
And then on the podcast side, very similarly,we do podcast management.
So we will, you know, we'll edit your podcastfor you.
We'll manage the dashboard and, like, you know,schedule all your podcast episodes.
And then if you wanna add the Instagrammanagement for the podcast, we can start a
(14:12):
podcast Instagram page for you and manage thatwhole thing.
Wow.
Wow.
And and for all the people that are new outthere, and this is a challenge, the market is
is very diverse in not only as far asrepresentation, but also as pricing.
Right?
So one of the things that I found as achallenge is when you're going to all the
(14:32):
different websites, going to all the differentagencies, and I'm asking this, Sammy, for the
listener at home or the viewer, they they theyhave not had experience.
They don't understand what, they understandwhat an agency does.
It makes kinda sense that they do things foryou.
They don't understand about the pricing model.
So I wanna tackle that for a minute.
(14:53):
You don't have to give your exact prices, butyou can tell me what the industry allows, if
you would, for for those kind of servicesbecause this is the thing is I want people the
biggest thing that happens in Internetmarketing especially is people go in thinking I
can get this done for $10.
No.
No.
No.
No.
It's $100 minimum for that particular functionor so explain to the people what each of these
(15:15):
services run and how they're provided because Idon't want people first off, and and I know
that the people think this because I've thoughtthis.
You go to someone's site and they say, well,how much do you think this is gonna run?
And you you say, well, I'm just kinda scared totell you because I don't wanna lowball you and
insult you because you're worth you know, like,I'm saying $10 is worth a 100, and I don't
(15:36):
wanna say a1000.
You just eat up all my money for the same thingyou're gonna do for a 100.
So help the people understand what the marketis needing, what what what the market dictates
as far as pricing.
Yeah.
So usually, these services will be chargedmonthly.
But when you break it down, it usually isbetween 20, 25 to $30 an hour, per account that
(15:57):
you wanna manage.
And so, usually, the monthly the monthly pricesare anywhere between, 500 to $2,000 per month.
That's for Instagram management, and that's forposting 4 to 5 days a week.
That's, you know, on top of engagement.
You know, some people feel like the fullpackage will charge $3,000 a month, you know,
(16:20):
for posting 5 days a week for, you know, for 3hours of engagement a week and stuff like that.
And then for the podcast stuff, very similarly,but I think it's, honestly, it's a little bit
cheaper in the sense where it's, you know, II've seen where it's only 500 to $1,000 a
month, and nothing really more than that.
It's just really yeah.
(16:40):
It depends on
how many podcasts.
You have 5 podcasts going on a week.
It's gonna be a little bit more than if youhad, like, 1 or 2.
Yeah.
Yeah.
And then the prices I'm saying are usually perper account, per podcast, per whatever.
But also a lot of people don't, don't offerpodcast management.
And so it's not really like a common thing outthere.
(17:01):
But I just decided to add it on because that'swhat I love to do.
But and again, like, also because I'm juststarting out.
Like, my prices are obviously, like, lowerthan, you know, the the top standard.
So, you know, it's it's very easy to to workwith me for sure.
Well, that's great.
So how can what what do you so we kinda wentthrough what you kinda offered.
What what are you excited about right now?
(17:22):
What what's going on?
Do you have anything new going on right nowother than you're going to school?
But, anything new going on right now as far aswhat you can offer, the people?
Absolutely.
Yeah.
So, basically, on every podcast episode thatI'm on, anyone who wants social media
management get 2 weeks for free, and that'ssomething I'm offering currently for
exclusively for podcast listeners.
(17:44):
Additionally, we just launched, 2 sets ofcoaching programs.
And so the first one is passion coaching, whereif you have an idea that you wanna turn into a
brand product or service, we work through wework with you to sort of develop that, create
it.
We have a whole process on that and you workdirectly with me.
And then also we have productivity coaching.
(18:05):
We're basically if you feel like you don't haveenough time in your day, we basically go go
through a time audit of your weekly calendar,and I will make a whole new weekly calendar for
you color coded and everything.
And you can work with me directly through thatas well.
There are big things coming up, but they're notofficially launched yet.
But those are the the top things that are yes.
(18:26):
Exactly.
Those are the top things that are currently outin the wild.
Great.
So where can people find you?
Absolutely.
So everything I just listed, will be atsammibeatrice.com.
Sammibeatrice.com.
The agency website is still being worked oncurrently.
My Instagram is atsamibitress@fashionyourpassionpodcast.
(18:52):
That's fashion you are pot I'm sorry.
At fashion you are passion, there's no podcastat the end.
I've changed it and I forgot about it.
As well as at your passion agency.
On Twitter, we're at under at Sammy_ Beatrice.
And then on TikTok, we're at your passionagency.
Listen.
All those links will be in the description Ifyou're on YouTube, the rest of you, and also on
(19:17):
YouTube, you'll see them pop up on the screen.
So you can quickly type them in.
The rest of you, they'll be in the show notes.
Anything else?
Favorite quote?
What's your favorite quote, Zammie?
Ah, for sure.
So I think it's like I mentioned earlier, butit's a quote from Rachel Hollis's book, Girl
Watch Your Face.
It's literally in the first page and it's, youknow, it's lit it's as simple as you are in
(19:38):
control of your own life.
Like that's that's what I live by every singleday.
And it's just it's the main quote that I readin her book the first day I read it.
And I was like, okay.
I can take control of my life, and I could dothe things that I I wanna do and, you know,
just change my life.
So
Wow.
That's great.
(19:58):
That's great.
Listen, my guest has been Sami Reyes.
I wanna thank you for being on the show.
Thank you so much for having me.
Listen, please like, share, subscribe,download.
If you're on YouTube, hit the notification belland the subscribe because you wanna know when
the next podcast comes out.
Thank you so much.
Have a great day.
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