November 28, 2024 • 46 mins
Can mastering time management truly transform your business growth as we edge closer to 2025? Unravel the secrets of impactful productivity with me, Donna Eade, as I share actionable strategies designed to maximize every precious minute, even during the year's darker, chillier months. Discover how a deep dive into your daily activities can illuminate time sinks and help pivot your focus toward high-yield tasks, leveraging both simple tools like pen and paper and tech solutions such as Toggle for streamlined efficiency.
Ever felt overwhelmed by procrastination or the daunting task of goal-setting? Together, we'll explore the psychological barriers that hinder progress—like fear of failure and perfectionism—and explore dynamic techniques to overcome them. Learn how simple practices, such as breaking down tasks into even smaller chunks or using the two-minute rule, can unleash your productivity potential. And for solopreneurs, setting realistic, achievable goals aligned with your energy cycles could be the game-changer you need for sustained growth and balance.
Join us for a personal journey into understanding energy cycles, drawing from my own experiences with health transitions, and learn how aligning tasks with your natural rhythms can amplify productivity. Diane Watson, our upcoming guest, will also provide invaluable insights into personal finance. As we gear up for a strategic new year, prepare to embrace a structured yet flexible approach to your personal and professional development, ensuring you're ready for a successful 2025.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Donna Eade (00:00):
You're listening to the Mindset in Action podcast,
the place to be to grow andstreamline your business.
I'm your host, donna Eade.
Let's jump into the show.
The key to time management isto see the value of every moment
(00:21):
.
Bryant McGill, welcome back tothe podcast.
Everybody, I'm really excitedto have you here today for this
episode.
If you listened to Monday'sMini Mindset Monday with Viv,
you'll know that we were talkingabout time management and today
I want to give you somepractical advice, tips on how to
(00:42):
handle your time managementgoing forward into 2025.
I know we're all kind of in abit of a reflective period right
now.
We're coming to the end of ayear, a new year is going to be
beginning and, although I don'tgo in for the business goals
being set in December forJanuary, it is really hard to
get out of that habit of feelinglike a new year is beginning
(01:06):
and it's only the month.
That is all that it is.
Is this a change in month?
But the weather really does saywe are supposed to be in
hibernation right now and Idon't know about where you are,
but currently where I am, wehave had snow this week at the
time of recording, so it islooking like a proper wintry
Christmas season this year, sofingers crossed for that.
(01:28):
However, it is very hard tokind of start looking, or easy
to create the goals, but veryhard to start implementing them
in January, february, March,when the weather is still so
cold and gloomy.
And so if I can help you insome way with some time
management skills, techniquesthat you can put in place that
(01:49):
might be able to help you whenyou get into those slumps in
those first few months, if youare somebody who does do your
goal setting in December for theyear, then this might help you.
So we're going to jump into it.
I think it is really importantto look at this from a number of
(02:11):
perspectives.
So we're going to be looking atit in terms of you know things
that you can do, but we're alsogoing to be looking at it in
terms of you know why we mightbe faltering when it comes to
doing these things as well.
So we're going to kind of havea look at it from two sides
today.
So the first thing that we needto do when we are looking at
(02:33):
managing our time is we have todo a time assessment.
We have to actually see whatwe're doing with our time, and
this in itself can be achallenge, because if you are
somebody who struggles to findthe motivation to sort of sit
down at the computer and startworking, when you do start
working you're in the zone andyou go, go, go and before you
(02:55):
know it, all the time's gone.
But you've been working and soyou're like.
Just the habit of tracking whatyou're doing is very difficult,
so this might take you some time.
So try and do it sometimebetween now and when you break
for Christmas.
Try and take a day where youliterally catalogue every single
(03:17):
thing you do.
Whenever you change tasks, youjot it down, and I would
recommend just having a notepadand pen set aside on your desk
specifically for this, so thatwhen you change you can just do
it.
Because if you do that, you'remuch more likely to get it down
than if you've got to go andfind the spreadsheet that you're
using on your computersomewhere and do it.
(03:37):
If you've just got to pick up apen, write it quickly.
That is probably going to beyour best bet.
There are apps out there.
If you want to use an app likeToggle on your phone, you can do
that.
Some of them cost some of themare free.
You'd need to do some research.
Pen and Paper works perfectlywell for this little time audit
that we're going to be doing.
So you need to do it, at leastfor one day if you can do it for
(04:00):
a couple of days so that you'vegot kind of a better overview
of the things that you dothroughout the week on your
business and where you'respending your time across the
days.
That's going to give you anadded advantage when you come to
evaluating where you're perhapswasting time or how it is that
you are utilising the time thatyou have.
(04:20):
So that is the first thing thatwe need to do.
We need to really do a timeaudit and track it and see
what's happening in our business.
Then we can make some decisions, because we can look at it and
say, oh OK, actually it's not asbad as I thought.
I'm actually getting quite alot done and I am focusing on
the things that are important,or it's going to highlight that
(04:40):
actually there is a lot of timethat's being wasted on things
that you don't need to be doing.
So that's really important.
Then we want to look at theparental principle.
The parental principle thereyou go, getting my P's all mixed
up.
So the parental principle isthat what you do 20% of the time
(05:02):
is going to yield 80% of yourresults, and if we are to assume
that that is the truth of thematter, then that means if you
work five days a week, then it'sactually the work that you do
in one day that is actuallyhaving the biggest results.
And you can see that when youthink about the different things
that we do during the day.
(05:23):
So we might do some socialmedia posts, we might be in our
emails, we might be doing someadmin, we might be working on a
new project, a new course, a newprogram, a new client
acquisition.
So of those things, there aregoing to be certain things that
are going to be incomegenerating things and other
(05:43):
things that are just going to betime sucks.
Like your email inbox, that's atime suck.
It's something that is notgoing to be generating you
income Now.
Granted, there could be emailsin there from potential clients
that would then turn into income, but you don't need to be the
one sorting it all out toactually get those results.
So we need to look at what we'redoing in that time audit.
(06:06):
Where are the things that are awaste of our time.
Where are the things that are areally good use of our time?
And what can we do in terms ofmaking it that we use more of
our time to do those things thatare a good use of our time and
we do less of the time wastingthings?
And if we can do that, if wecan look at hiring a VA to take
(06:28):
care of some of that stuff, ifwe can look at automating some
of that stuff, that's going tostand us in really good stead to
make much better use of ourtime and, potentially, that we
can actually reduce the amountof hours that we are working and
still get the same results.
So we could turn around and say,okay, well, if the 80-20 rule
works, then I'll just work oneday a week, I'll really focus
(06:52):
and then I don't have to workfor the rest of the week.
You could absolutely do that,but you know you better than
anybody else does and I knowpersonally that wouldn't work
for me because I know that Iwould get distracted.
I know that there are timeswhen that just wouldn't work for
me.
And to be hyper focused to thepoint where you need to be, to
(07:15):
get that 20%, that what you do20% of the time and make that a
full day's worth of work ratherthan the 20% that is spread out
across a week, is going to bereally draining, really energy
heavy.
So if you're somebody like mewho's an introvert, where a lot
of energy expenditure reallytakes its toll on you, that's
(07:36):
probably not going to be thebest way to do it because you
will struggle with keeping thatup over time.
But it's about balance.
It's about OK.
Well, actually I could knock acouple of hours off my work day
if I pull in a little bit morefocus during the day and I stop
wasting my time in these areas.
(07:57):
So that is something to reallylook at.
And I have spoken about timeblocking in detail before, so
I'm not going to go into it indepth.
And I have spoken about timeblocking in detail before, so
I'm not going to go into it indepth.
But time blocking is a greatway to batch your time for the
things that you really need tofocus on.
So I would really look at maybethat being something that you
take into the new year and lookat how can I block my time off
(08:20):
for those tasks that are goingto be bringing me forward in my
business and making the biggestimpact.
How can I block time offregularly to make that happen?
And also having time to actuallywork on your business.
This is something that I thinkwe always forget to do and is
usually the thing that getspushed off the plate first if we
(08:43):
are feeling overwhelmed.
It's like I haven't got time tolook at the projection for the
next quarter.
I haven't got time to look atwhat my social plan is going to
be for the next quarter.
I haven't got time to look atwhat I'm going to promote in six
months time.
That's just not my focus rightnow because I need to get xyz
done, so it is usually the thingthat falls off.
But I would highly recommendhaving an hour a week where you
(09:07):
sit down, check the plan, checkwhere you're going, what you're
doing, has this week gone toplan?
Is next week ready for what youneed to do?
And having a look at yourbusiness.
But then having, maybe once afortnight or once a month,
having a good chunk of time,maybe three, four hours one
(09:28):
afternoon, book it in your diaryand that is your planning time
so you can say, ok, where have Igot to with my goals?
And where am I going to with mygoals?
Because I think a lot of thetime, the reason that we fall
behind or don't reach our goalsis because we don't actually
make the time to reassess them.
(09:49):
And you might have them on apin board right in front of you
so that they're there every day,but we get so used to seeing
that that we don't actually payattention to it.
So subliminally it might begoing in, but you're not
actually taking the actions toget you there because you're not
reviewing it at regularintervals.
So making sure that you havegot your chief executive officer
(10:10):
time on your calendar so youcan actually look at what you're
doing and if that is actuallytaking you to where you want to
be is really, really important.
So, moving on to some of thetechniques that you can use to
help you with your timemanagement Batching you know I
(10:30):
am a big lover of batching.
Batching is your friend If thereare like for like tasks, if you
can batch it, it is somethingyou is just going to change your
world really, because it's itjust takes so much energy out of
it.
So I like to use podcasting asan example, because it's
obviously something that I do onthe regular, but when I show
(10:54):
you my setup and if you havefollowed me on socials you will
have seen how I set up for apodcast I bring in two of my
massive cushions off the back ofmy sofa because they're all
loose cushions and I put themeither side of my microphone.
I put a blanket underneath inthe middle, so that's under my
microphone, and I wear somethingwoolly and warm and you know
(11:15):
I've got cushions around me andI bring all that in my office
looks an absolute state and Icertainly couldn't do any
regular work in here while I'mset up like this and it takes me
, you know, good five, 10minutes to get it all set up.
If I was to do this everysingle time I had an episode to
go out, it would take up so muchtime because there's the setup
(11:39):
and the pull down.
That's at least 20 minutesevery time.
So if I do that for everyepisode, say there's 10 episodes
20 minutes times 10, that's 200minutes.
I'm not going to convert itinto hours, I haven't got the
brain capacity to do that but200 minutes that it would take
me to do 10 episodes just withthe setup.
(12:00):
Yet if I batched 10 episodes,it would take me 20 minutes to
set up and take down, you see,so all of that time is saved and
I would then get 180 minutesback, if I've calculated right,
and that is time that I could doother work.
Yeah, so if you can batch likefor like tasks and keep on just
(12:25):
doing that one thing over andover again until you've got a
good batch done, you are goingto save yourself time in the
long run, and that could bewriting blogs, it could be
podcasting, it could be creatingvideos.
I know a lot of video creatorsthat batch their content because
it saves them time, it enablesthem to get it to their editors
(12:46):
so that their editors have a bitof extra time to work on them
and stuff.
So it really is something thatcan save you a lot of time
personally, but can also helpwith the production line.
Depending on if you've got helpand I would say that with blog
posts, with podcasts, withvideos, there is definitely help
you could get on that as well.
(13:06):
So, depending on whether youwant to edit or not yourself,
you could have it that somebodyis doing your show notes for you
.
So if you could batch them 10episodes and get them edited and
say here's the raw.
You know the audio for it.
This is what I said Write mesome show notes for these
podcast episodes.
Or you give them the transcriptor something, or you want to do
(13:27):
it by AI.
You have that ability to dothat and knock that out so much
quicker than if you were to doit one at a time, so it's really
good at saving time.
The next one is the two minuterule, so that is, if a task
takes less than 10 minutes, doit immediately.
Now, this is a really good one,but you have got to make the
(13:49):
time for this in your diary.
So you've heard me talk abouttime blocking before.
We mentioned it a little whileago.
However, one of the things I dotalk about in there that I
would like to bring up again isthe white space.
So what white space is is timewhere there is nothing booked in
your diary.
So I've spoken before about howI have white space on a Friday
(14:11):
afternoon.
It is my time to catch up onanything that I haven't got done
during the week, but my aim isto actually have everything done
so I can take Friday off.
So Friday morning is kind of awork morning.
I try and keep it quite light.
I try and have everything doneby Thursday night really, and
then I have white space onFriday afternoon.
(14:31):
So the idea is that if I dohave anything to do, I will get
it done in the morning and thenthe afternoon is mine to do with
what I want.
So what you can do is you canalso have maybe an hour blocked
every day.
That is white space.
Now, this isn't an hour thatyou're going to get to go and do
something you want to do.
(14:51):
It's not an hour that means youget to finish early, but it's
an hour for those bits of timethat get lost through the day.
So, generally speaking, peopleforget to block out time on
their calendars for checkingtheir emails or doing their
banking or you know thesedifferent things that catch our
attention that are like twominute tasks that we don't
(15:12):
actually factor in and they canput us back and behind.
So if you put yourself an hourat the end of the day, that's
white space on your calendar,and then you're doing your two
minute tasks as and when theycome up and you're just kind of
keeping an eye on that, thenyou're doing your two minute
tasks as and when they come upand you're just kind of keeping
an eye on that.
Then you have that extra hourat the end of the day if you
need to claw it back to finishsomething.
(15:33):
So if you are getting pushedback a little bit by these two
minute tasks, you need torespond to an email or you need
to just finish off a projectplan, whatever it is.
There's something that you needto take from one file and put
in another so you don't forgetwhere it is.
All of those little things arelike two minute tasks that you
need to do then and there,because they're tiny little
(15:53):
tasks that can get done reallyquickly.
And they're usually things thatcould really trip you up if you
don't do them when you'rethinking about them as well.
So if it's a task like that,you just have to get it done
because you know you're going toforget.
It's really important to get itdone, but give yourself an hour
a day where that's where thattime comes from, so you can
always continue to work throughthat hour at the end of the day
(16:17):
if you haven't finished theproject stuff that you wanted to
get done, but if you have andyou've done your two minute
tasks, then, amazing, you canhave that hour to do something
for you.
But, really important, to blockin that time for those things
that you know take time that wenever really count for when
we're looking at our time.
And then technology is a greatway to manage your time, to
(16:47):
manage your time.
So if you are not a technophobeand even if you are, I would
say there are so many usefulresources out there that it is
worth taking the time toactually learn because of the
time it will save you in the end.
So really have a look at that.
What can you automate in yourbusiness and this would be a
good thing to do along with yourtime audit is to go through
that time audit and go okay, howmany of these things could I
(17:07):
have automated?
So a lot of the times there areemails that we send out
regularly that could be at leasttemplated so you don't have to
keep repeating yourself.
So for me, my podcast guestemails are templates.
I can just adjust them for eachguest when I'm sending them out
and then they go out.
(17:28):
All I've got to do is copy andpaste.
So I'm telling them the samething.
I want them to set up the sameway for the podcast episode.
I want them to know how thepodcast is going to run.
I'm going to want them to knowwhen it's released.
All of those things are thingsthat I tell every client or
every guest.
So it's all there in thetemplate.
(17:49):
I just need to fill in the gaps.
So that saves me a lot of timeand that is something you could
do as well.
Weekly emails If you don't haveweekly content, like a podcast
or a video or a blog, one of thethings that you can do and make
(18:10):
your weekly content is youremail.
So what you could do, if youwanted to, is actually to create
52 email templates that are onefor each week.
You know, know, maybe it's 48,because maybe you don't send any
over Christmas or Easter orsomething, you know, however
many for your weekly emails thatyou want to send out, and you
(18:33):
could literally write those 52emails and you could get the
help of chat GPT to help you dothat, by the way and they could
just go out once a week, everyweek, for the entire year, and
then, when January 1st rollsaround, you just start back at
email number one.
Why?
(18:55):
Because not everybody readsyour emails.
You are going to have newpeople on your email.
By the time a year has rolledaround, your email list will
have grown, so there will bedifferent people that didn't
hear those first ones, and whatyou can do is really pull into
your core knowledge and what youwant people to know.
So, for example, if you are anutritionist, there are
(19:19):
definitely 52 things that youcould talk about over the course
of a year.
That would be relevant everyyear.
So January you know what arepeople doing.
They are getting over Christmas, they are looking at making
better choices for themselves,but it's cold, it's dark, it's
(19:40):
dull and we all are lacking ourvitamin D.
There is plenty of you to talkabout in January.
February time that is going tohelp people, but that's going to
be the same every year.
So, even if people have read it, they're not going to remember
that they've read it.
So it's going to apply and youcould do that throughout the
year, and all of those emailsare going to be relevant and
(20:04):
they're going to keep you insomebody's inbox and keep them
ticking over with you.
It could be that somethingspecifically happens that you
want to add in to the email.
That's a timely thing that youcould go and add into the bottom
of that email and once it'sbeen sent you could go back in,
take that out, so it's back toits basic template and ready for
(20:25):
the next year, and you could dothat with any email throughout
the year.
So if you want to add somethingin, so you've got the basic
email, and then anything that istime sensitive can be added on
that week and then removed againand the template left and the
cycle continues.
So that is a really great wayof saving so much time, because
I think a lot of people spend alot of time writing their weekly
(20:46):
emails and it can be somethingthat is really time consuming,
but it doesn't have to be.
You know brand new contentevery week, every year, content
that you are putting out thereagain because it's valuable,
because it is still true and youhaven't had to sort of rethink
(21:09):
it really and that's all it isis.
Generally speaking, if you havethat kind of seasonal thing,
especially like in the nutritionworld, where certain times of
the year certain things aregoing to be better to talk about
, you're probably likely to betalking about very similar
things at each point in the year, but you're starting from a
blank page and you're like, oh,what am I going to talk about?
And that brain like it's justsuch a waste of brainpower.
(21:32):
So I definitely think there issomething in that 52 week cycle
of emails.
Then there is the delegation andoutsourcing.
So we have talked about usingtechnology to reduce the amount
of time that we're spendingdoing things, but there is also
the opportunity to delegate oroutsource things as well, which
(21:53):
we spoke about earlier when itcomes to podcasting, show notes
and things like that.
So are there things that youcould give to a VA to do that
takes you just?
It's just stuff that takes youtime, that doesn't need to take
you time.
So, for example, one of thethings that I wanted to look at
doing was outsourcing myPinterest, because it's
(22:16):
basically the same thing.
I had the template set up.
It was basically drag and drop,but it was stuff that took me
time.
That just wasn't worth my time.
So if I could have paidsomebody else to just drop the
title onto the pin, drop the pinonto Pinterest, do the um, the
(22:37):
little description and add thelink in, that would have saved
me a lot of time, would havegiven them a couple of hours of
work and would have had mypodcasts going up all the time
on Pinterest.
Instead, I've kind of let myPinterest go, guys.
So that was something that Iwas talking about.
Earlier in the year I was goingto come back and do a full
episode on.
You know how it was going?
(22:59):
Well, I was very consistentwith it for at least six months.
Six months, I want to say likeI was very, very consistent and
it it just wasn't picking up Atall.
So I don't know what I wasdoing wrong.
I might have to have aconversation with a Pinterest
(23:20):
expert and see what I was doingwrong, but the stats just
weren't improving and at onepoint they went through the
floor, even though I was stilluploading two to three pins a
day.
It went through the floor.
Then it creeped back up alittle bit, but it never really
(23:40):
recovered.
So I was just like I was up toabout about 2000 views, I think,
a week, and then it justplummeted to something like 500.
And I was like what?
And then it crept back up,never really broke a thousand
again, and then I kind of felloff the wagon with it.
So that's a brief overview ofPinterest, but that would be a
great reason to have somebodyelse do it, because the
(24:02):
consistency could stay there.
But obviously that's got to bea budget thing.
But there are certainly otherthings in your business that you
might think actually it wouldbe better to outsource this.
So, potentially, your inbox,that you could have all of your
emails come through to one inbox, which your assistant would
filter out ones that youactually need to reply to, ones
(24:24):
that are just spam or, you know,promotion or you know aren't
relevant for you, and that's abit of trial and error.
You want to make sure thatyou're checking that up in the
first instance for the first fewweeks or something.
Make sure that they're notgetting rid of anything that is
important to you.
So you need to have some sortof system for that, where they
could put them in folders,perhaps, things that you need to
(24:46):
look at, things they don'tthink are important and things
that they would immediatelydelete, and then you could just
check through those for thefirst couple of weeks and just
make them aware of anything thatyou do need to see.
But again, that's a trial anderror thing and it's a cost
thing, so you need to look atwhat the budget is for that.
(25:06):
So next I want to talk aboutsomething that can be a big
issue for a lot of people whenit comes to their time
management, and that is aprocrastination station.
This is one that I suffer witha lot, and it could be because
I'm a little bit neuro spicy.
I mean I've not been diagnosed.
Because I'm a little bit neurospicy, I mean I've not been
(25:27):
diagnosed, but there are certainthings that would definitely
put me there somewhere, and Ihave done some of the online
sort of the NHS online thingsthat say that yes, I would be a
candidate for it.
So definitely that plays intoit.
There are times when I will getinto a project and I just go and
(25:49):
I've like lost three hours andgot loads done and it's felt
like two minutes.
And then there are other timeswhere my brain is just like I
just don't even know what I'mdoing.
I'm kind of flailing aroundlike from this app to that app
I'll just go over here ontoFacebook what's going on over
there, and I just haveabsolutely no idea what I'm
(26:11):
doing myself, even if I've gotit blocked in my diary that this
is what this time is meant for.
I'm just like I don't reallywant to do that right now and it
just yeah, that's kind of whatI deal with on a weekly basis.
So I understand thatprocrastination is a real thing
that can really hinder people'sadvancement in their business.
(26:36):
So one of the first things thatwe need to look at is what is it
that is making us procrastinate?
Is there a trigger behind it?
Is it something that we can putour fingers on?
So, is it fear?
Is it perfectionism?
Is it overwhelm?
Are any of these things afactor for you?
(26:57):
So it could be that you've gottime in your diary to create a
new program.
Do you have a fear of failurearound that?
Is it like you don't know ifit's going to work?
You've tried programs beforeand they haven't worked.
So what's going to be differentfrom this one?
So that fear of failure putsyou in a standstill and you
don't want to actually getstarted with it because you're
worried that it's not going tobe different from this one.
So that fear of failure puts youin a standstill and you don't
(27:18):
want to actually get startedwith it because you're worried
that it's not going to work out.
Is it that you've just got anawful lot on your plate right
now and even though you knowthat you're supposed to be doing
this one thing, you are sooverwhelmed with everything that
needs to be doing.
You're kind of frozen in thatfear state of I can't start
anything because I just don'tknow.
Or is it something that is justlike you can't get it quite
(27:43):
right.
You want some, you want to putsomething out, but it's not
quite right, and thereforeyou've kind of got yourself
frozen because you don't want tokeep trying and failing at
getting it right in your ownmind.
All of these things can keep usstuck and therefore
procrastinating when it comes toour businesses.
(28:04):
So it would be really good tounderstand the why before you
try and fix the problem.
Because if you don't know whatthe problem is and this has been
very prevalent in my healthjourney, which I will definitely
talk about at some point but ifyou don't know what the actual
root cause of the problem is,often the solutions that you
(28:26):
come up with are just band-aidsthat aren't going to help you in
the future, because it's notreally getting to the root cause
of the problem.
Because if you know that it'sfear of failure, then you can
look at it and go okay, where ismy evidence for this?
Oh, there isn't any, becauseI've never done this before.
So how would I know that thisis going to fail?
(28:46):
Just because that faileddoesn't mean this is going to
fail.
You can kind of start to work onthe mindset element of it.
If you're overwhelmed, you knowyou might be able to sit down
and go okay, it's overwhelmthat's getting me.
Let's write down everythingthat I need to do so I can see
it, and then let's put it intosome order of things that have
to get done, things that don'tmatter, et cetera, and you can
(29:07):
kind of make some system, someyou know sense of the overwhelm.
Then, if it's perfectionism,then maybe you just need to talk
to a friend and get them to letyou know that it's fine just
the way it is, because myfriends done is better than
perfect.
So there is just a way ofgetting around it if you know
what the problem is in the firstplace.
(29:29):
Another way of helping you andagain, you know, first of all
find out the why and try andwork through that will often
help to kickstart you.
But another thing this one wouldrelate to overwhelm is chunking
down big tasks.
So sometimes if you write OK,today I'm going to create a
course.
(29:49):
Oh my goodness, that soundsoverwhelming.
Like I haven't got time forthat, like, like I'm not going
to get finished, it's not goingto get done, and all of a sudden
your brain is overthinking it.
Instead, I'm going to create acourse.
So what are the steps that I'vegot to take?
What are the things that I needto do?
Let's write a list.
Write a list of all the thingsyou've got to do, break it down
(30:12):
into those smaller chunks and go.
Today I'm going to work oncreating the title for my course
, for example, and one of thethings that a friend of mine
worked with me on ages ago wasputting three things on my list
a day and just working ongetting those three things done.
And if I got those three thingsdone, then anything, anything
(30:34):
else was a bonus and that reallyhelped me to kind of reduce the
overwhelm.
The five minute rule socommitting to doing a project
for five minutes, set a timer,do it for five minutes and then
see how you feel.
(31:00):
And the thing with those kindsof things and people say about
exercise and stuff is like, well, what if I just do that five
minutes and then I walk away?
That's okay, but a lot of thetime, once you actually started,
you'll start to get in the flowand you will continue.
Some days that won't happen.
Some days it'll be five minutesthat alarm goes off and you say
(31:21):
thank God for that, right, I'mgoing to go and make a cup of
tea, absolutely fine.
You know, at the end of the dayit's your business, it's run
your way, you're setting yourown deadlines.
So unless it's client work thathas a deadline, you are in
charge of those deadlines.
You can move them and I think alot of the time we put way too
much pressure on ourselves toget things done so much quicker
(31:42):
than we can actually do them,and especially if we've come
from the corporate world wherethere was actually a team around
us and we were all workingtowards something and maybe it
only took a week.
In your business that might takefour, you know, because you're
the only one doing it.
So there is, there isdefinitely expectations around
our time where I feel that weput too much pressure on
(32:02):
ourselves to get things done ina certain time frame.
That just isn't right for asolo entrepreneur and therefore
that can cause procrastinationas well, because you don't feel
that you're going to be able todo it in the time that you've
given yourself.
So the five minute rule is agreat one for helping you get
(32:23):
started.
Accountability partners isanother great one, and,
alongside that, co-workingspaces, events online, in person
, whatever.
But co-working andaccountability can really help
you focus.
And I don't know what it isabout it, because when I used to
work in an office, you'dconsider that co-working.
(32:44):
But, my goodness, could I standand talk with a good cup of tea
for ages, chatting to mycolleagues, not doing any work.
But when you go from a businesswhere you're on your own at
home, and then you go into aplace and you're like, right,
I'm going to work on this today,and people go, ok, sure you.
Just I don't know what it is,you just feel compelled to sit
there and do the work.
It's, it's quite magical.
(33:05):
So that is an option for you aswell.
And the other thing to rememberis to celebrate your progress.
Oh, my goodness, so often inbusiness we don't take time to
celebrate what we've actuallyachieved, from the smallest
thing to the biggest thing.
We tend to just get it done andthen we're on to the next, on
to the next, on to the next, andwe do not take the time to go.
(33:28):
Do you know what?
I did a bloody good job there.
So I would love it if one ofour collective goals for 2025 is
to celebrate the little wins,even if that is just.
You know.
You got a project started today, you know.
Go into a Facebook group you'rein, go on your own social media
and say do you know what?
I got this done today and justcelebrate it because it's worth
(33:52):
celebrating.
And when you celebrate thelittle things, it really helps
you to see how far you're goingand how far you've come, because
I think a lot of the time wejust don't see it, like I said,
because we just on to the next,on to the next, on to the next.
So celebrate.
So let's look at settingourselves up for success in 2025
(34:12):
.
So I want you to have a lookback, review 2024, what worked,
what didn't, what went well,what didn't and what do you want
to carry forward into 2025?
.
So have that reflection period.
And I've just gone and bought abook that was recommended to me
(34:33):
and I can't remember who it wasthat recommended it to me, and I
can't remember who it was thatrecommended it.
Oh, I would think it was in aZoom room in one of my
networking meetings.
They mentioned it and it was abook called.
I'm going to find it for you,give me a sec.
It's called your Best Year Yetand it's by Ginny Ditzler.
Ditzler, d-i-t-z-l-e-r.
(34:57):
Um.
Whoever mentioned it to me, ifyou're listening to this, I
apologize that I can't remember,but I do believe it was in one
of my breakout rooms in anetworking event that I was in.
She recommended that that she'sdone it a couple of years and I
bought that book, and I havealso bought um, that marketing
book that I mentioned.
I I'm sure I mentioned it lastweek, but let me see if I can
(35:20):
find it.
I will link both of these inthe show notes for you as well,
guys, so that you can haveaccess to them.
So this is by V.
I don't know your surname, v, Ican't remember it, so I haven't
got that.
But her website is calledInsight2, as in the number two,
(35:40):
insight2marketingcom, and inthere she has a brand new
marketing planner for smallbusinesses and she told us that
this is in its seventh year.
Ok, it's £ pounds and it justlooked fabulous and I was just
like I would love that becauseit's one of those things that I
(36:02):
try to plan out.
And then you need to kind of youknow your marketing plan.
All of all of the plans need tokind of work together.
So my podcasting plan needs towork with my marketing plan,
which needs to work with myprogram plan, and they all kind
of need to work together.
And I don't really have, andthey all kind of need to work
together and I don't really haveanywhere where I kind of write
it out together.
So I thought this book mightwell help me.
(36:24):
So those two books together,I'm going to be taking some time
over the Christmas period towork through them and get it
planned out.
So I will link both of thosefor you in the show notes
because they may well besomething that you would like to
do.
And then it's setting realisticgoals.
So going back to the fact thatwe often don't account our time
(36:46):
properly as solopreneurs andthink that we can get more done
in the time than we can and thenoften feel like we've
procrastinated, even when wehaven't, because we haven't got
as much done as we thought weshould.
It's a minefield out there,guys, but setting realistic
goals.
So whatever amount of time youthink something's going to take
(37:09):
you, maybe double it and see howyou get on and see if that is
more realistic.
But yourself, those realistic,smart goals that you know we've
all heard being talked about todeath.
But it's really important thatwe actually set the goals out
that we can achieve, becausethat's part of helping motivate
(37:30):
us to move forward if you've setunrealistic goals that you're
never going to reach.
And this is why it alwaysbothered me when people will say
like, oh, I just want to hityou know X amount per month, and
they would be like, why onlythat much?
Why not?
You know 10k a month?
You know blah, blah, blah, blah, blah.
And I'm like because that'sjust never going to happen.
(37:51):
Is it Like?
From where I am now, that'snever going to happen.
And you know people could saythat there's my mindset around
there, etc.
But in reality, when you lookat businesses, there is growth
that happens from zero to fullyestablished.
There is growth and, yes, thereare people out there that start
(38:15):
a business one month and thenwithin a year, have hit the
million dollar mark, you know.
But that's not everybody.
That is a very, very smallpercentage of people that hit on
something that just happens towork, and then they sell their
programs on how you can do ittoo, which to me, isn't.
(38:37):
You know, I'm not going to gointo that, we're going to go
down a dangerous rabbit holethere.
But my fact is I know thatthere is no point in me saying a
10k a month goal, because evenif it was possible, you know my
mindset isn't ready to believethat that's possible, so
(38:57):
therefore it wouldn't happen.
So you've got to set realisticgoals for yourself that are
based on where your comfort zoneis, pushing yourself just
outside it.
Because definitely, you know.
For example, if I was making 2ka month, setting a target to
hit two and a half k a month anda stretch goal of 3k a month is
(39:22):
much more realistic than sayingI'm going to go from making 2k
a month to making 10k a month.
Now, by the end of the year,could I take it from earning 2k
a month to earning 10k a month?
I expect that would beabsolutely possible, but it's
not going to happen in one month, you know.
So you've got to make therealistic goals for where you
(39:46):
are, based on your knowledge,your feelings, your
interpretation of how the year'sgoing to go and how often
you're going to set these goalsbecause is this a goal for the
year or is it a goal for thenext couple of months, next
quarter, the next six months?
You've got to make those calls,so make sure that they are
smart.
Then make sure again.
(40:11):
I just want to reiterate what Isaid at the beginning about
having that CEO time in yourdiary, because all these goals,
this review, nothing of this isgoing to come to fruition or be
worth the time you're going toput into it.
If you haven't got set time setin your diary and do it now for
next year, like I've got stuffin my diary for next year
already.
Put stuff in your diary fornext year.
(40:33):
That is chunks of time for youto spend reviewing your plan and
putting systems in place tohelp you in the next stages and
reviewing as well, because youmay well find that you hit
certain targets quicker than youthought, because maybe you know
there was a magic nugget thatyou want to take on board and go
(40:56):
OK, this worked this time.
We're going to try that againthis time and that means I'm
going to stretch that goal,because this is what this did.
It was over and above what Iexpected.
I know that sounded reallyvague.
I hope that made sense, guys,but that's what you've got to
kind of look at when you'resetting your goals is adjusting
them as you go.
And then the other thing is toprotect your energy.
(41:19):
So this is something that isdefinitely for all my neuro
spicy friends out there and myintroverts, and that is to be
really conscious of your energy.
And, if you're a woman, I wouldhighly highly recommend looking
at what your cycle is doing andworking with your cycle.
(41:39):
So that is something that Iwill be definitely tuning into
more in 2025.
Again, along with my healthjourney, which I will probably
talk about at some point,especially if it's of interest.
So do reach out and let me knowif you want to hear about what
my health journey has been likein the last few months.
(41:59):
But I have come off of my birthcontrol, come off of HRT.
You know there's a lot ofthings that have been going on,
and so now my body is trying toget back to doing what it does
naturally.
Trying to get back to doingwhat it does naturally, and I
(42:20):
have been listening to a lot ofstuff with regard to working
with the lunar cycles, workingwith your menstrual cycles and
it is really important as womenthat we understand that our
hormones are going throughshifts on a weekly basis and for
men, they go through theirhormone cycle within 24 hours.
So they are, you know.
They might be grumpy in themorning and really effective in
(42:41):
the afternoon, and that's prettymuch going to be them every day
, whereas we might be reallygrumpy for one week of the month
and really hyperproductive inanother week of the month, and
then there's two weeks that arekind of a bit meh.
So it's like really importantfor us to monitor that, monitor
your energy with your cycle, seewhat is working for you, see
(43:04):
how that is playing a role, andthen what you can do is you can
map it out over the year.
Okay, do you know what?
In the week before my cycle,before my period starts, I don't
want to book any meetings inthat week.
That week is not a meeting weekbecause I just feel so lacking
of energy, I haven't got enoughto give.
(43:25):
But the week after my period,that's the week where it really
works for me.
You know, have a look at thatand see, because you want to be
balancing your energy as much aspossible At the end of the day,
one of the big things that weare doing here with our
businesses is trying to create alife we love, not create a
(43:48):
headache for ourselves, and Ithink a lot of the times we kind
of come into business with thisrosy glass half full idea of
what business is going to belike, and then, when we get in
it, we're stressed, we'reflustered, we're overwhelmed,
we're feeling exhausted all thetime and it's like that's not
(44:11):
what we signed up for.
So we have to kind of reel itback and look at what's
important to us, who's importantto us, who's important to us
and where we want to be spendingour time.
So anything we can do and thiscould be a pull for some people
is actually, I want to be therefor my children's activities and
I want to be there for myfamily at the weekends.
(44:33):
So therefore, I have to makebetter use of the time when I'm
working.
So have a look at that.
Go back and listen again, ifyou need to, to some of those
tips.
Have a look at when you aregoing to sit down and plan your
2025.
Make some time for it.
I know that there are peoplethat actually take themselves
(44:54):
off for a couple of days, not intheir house, like off somewhere
else, to actually go and dothis kind of planning so that
they're in a fresh environment.
If you haven't got time to dothat, then maybe work from a
different room on this.
So, if you're always in youroffice, maybe go and sit at your
dining table and plan this outso that you've just got a bit of
a different environment.
So it puts you in a differentframe of mind so that you can
(45:16):
set yourself up for a reallysuccessful 2025.
Next week I have a guest comingon the show.
Her name is Diane Watson andwe're going to be talking about
personal finance.
So that is another big one, for, obviously, when we're looking
at our money and what we wantfor it and what we want to do
with it, and you know how we canlook after it, so she's going
(45:39):
to be talking to us all aboutthat.
She is the author of the sheCan Prosper book and I'm really
excited for you to hear that one.
And then I've got a goalsetting one where I'm, you know,
my quarterly goal setting, onewhere I'm going to review my
goals for the last quarter, setsome goals for the next quarter
and then we are into theChristmas holidays, guys, so
(46:00):
it's coming around really quick.
That's it for today.
I'll see you again in the nextone.
Bye for now.
You're listening to the Mindset in Action podcast,
the place to be to grow andstreamline your business.
I'm your host, donna Eade.
Let's jump into the show.
The key to time management isto see the value of every moment
(00:21):
.
Bryant McGill, welcome back tothe podcast.
Everybody, I'm really excitedto have you here today for this
episode.
If you listened to Monday'sMini Mindset Monday with Viv,
you'll know that we were talkingabout time management and today
I want to give you somepractical advice, tips on how to
(00:42):
handle your time managementgoing forward into 2025.
I know we're all kind of in abit of a reflective period right
now.
We're coming to the end of ayear, a new year is going to be
beginning and, although I don'tgo in for the business goals
being set in December forJanuary, it is really hard to
get out of that habit of feelinglike a new year is beginning
(01:06):
and it's only the month.
That is all that it is.
Is this a change in month?
But the weather really does saywe are supposed to be in
hibernation right now and Idon't know about where you are,
but currently where I am, wehave had snow this week at the
time of recording, so it islooking like a proper wintry
Christmas season this year, sofingers crossed for that.
(01:28):
However, it is very hard tokind of start looking, or easy
to create the goals, but veryhard to start implementing them
in January, february, March,when the weather is still so
cold and gloomy.
And so if I can help you insome way with some time
management skills, techniquesthat you can put in place that
(01:49):
might be able to help you whenyou get into those slumps in
those first few months, if youare somebody who does do your
goal setting in December for theyear, then this might help you.
So we're going to jump into it.
I think it is really importantto look at this from a number of
(02:11):
perspectives.
So we're going to be looking atit in terms of you know things
that you can do, but we're alsogoing to be looking at it in
terms of you know why we mightbe faltering when it comes to
doing these things as well.
So we're going to kind of havea look at it from two sides
today.
So the first thing that we needto do when we are looking at
(02:33):
managing our time is we have todo a time assessment.
We have to actually see whatwe're doing with our time, and
this in itself can be achallenge, because if you are
somebody who struggles to findthe motivation to sort of sit
down at the computer and startworking, when you do start
working you're in the zone andyou go, go, go and before you
(02:55):
know it, all the time's gone.
But you've been working and soyou're like.
Just the habit of tracking whatyou're doing is very difficult,
so this might take you some time.
So try and do it sometimebetween now and when you break
for Christmas.
Try and take a day where youliterally catalogue every single
(03:17):
thing you do.
Whenever you change tasks, youjot it down, and I would
recommend just having a notepadand pen set aside on your desk
specifically for this, so thatwhen you change you can just do
it.
Because if you do that, you'remuch more likely to get it down
than if you've got to go andfind the spreadsheet that you're
using on your computersomewhere and do it.
(03:37):
If you've just got to pick up apen, write it quickly.
That is probably going to beyour best bet.
There are apps out there.
If you want to use an app likeToggle on your phone, you can do
that.
Some of them cost some of themare free.
You'd need to do some research.
Pen and Paper works perfectlywell for this little time audit
that we're going to be doing.
So you need to do it, at leastfor one day if you can do it for
(04:00):
a couple of days so that you'vegot kind of a better overview
of the things that you dothroughout the week on your
business and where you'respending your time across the
days.
That's going to give you anadded advantage when you come to
evaluating where you're perhapswasting time or how it is that
you are utilising the time thatyou have.
(04:20):
So that is the first thing thatwe need to do.
We need to really do a timeaudit and track it and see
what's happening in our business.
Then we can make some decisions, because we can look at it and
say, oh OK, actually it's not asbad as I thought.
I'm actually getting quite alot done and I am focusing on
the things that are important,or it's going to highlight that
(04:40):
actually there is a lot of timethat's being wasted on things
that you don't need to be doing.
So that's really important.
Then we want to look at theparental principle.
The parental principle thereyou go, getting my P's all mixed
up.
So the parental principle isthat what you do 20% of the time
(05:02):
is going to yield 80% of yourresults, and if we are to assume
that that is the truth of thematter, then that means if you
work five days a week, then it'sactually the work that you do
in one day that is actuallyhaving the biggest results.
And you can see that when youthink about the different things
that we do during the day.
(05:23):
So we might do some socialmedia posts, we might be in our
emails, we might be doing someadmin, we might be working on a
new project, a new course, a newprogram, a new client
acquisition.
So of those things, there aregoing to be certain things that
are going to be incomegenerating things and other
(05:43):
things that are just going to betime sucks.
Like your email inbox, that's atime suck.
It's something that is notgoing to be generating you
income Now.
Granted, there could be emailsin there from potential clients
that would then turn into income, but you don't need to be the
one sorting it all out toactually get those results.
So we need to look at what we'redoing in that time audit.
(06:06):
Where are the things that are awaste of our time.
Where are the things that are areally good use of our time?
And what can we do in terms ofmaking it that we use more of
our time to do those things thatare a good use of our time and
we do less of the time wastingthings?
And if we can do that, if wecan look at hiring a VA to take
(06:28):
care of some of that stuff, ifwe can look at automating some
of that stuff, that's going tostand us in really good stead to
make much better use of ourtime and, potentially, that we
can actually reduce the amountof hours that we are working and
still get the same results.
So we could turn around and say,okay, well, if the 80-20 rule
works, then I'll just work oneday a week, I'll really focus
(06:52):
and then I don't have to workfor the rest of the week.
You could absolutely do that,but you know you better than
anybody else does and I knowpersonally that wouldn't work
for me because I know that Iwould get distracted.
I know that there are timeswhen that just wouldn't work for
me.
And to be hyper focused to thepoint where you need to be, to
(07:15):
get that 20%, that what you do20% of the time and make that a
full day's worth of work ratherthan the 20% that is spread out
across a week, is going to bereally draining, really energy
heavy.
So if you're somebody like mewho's an introvert, where a lot
of energy expenditure reallytakes its toll on you, that's
(07:36):
probably not going to be thebest way to do it because you
will struggle with keeping thatup over time.
But it's about balance.
It's about OK.
Well, actually I could knock acouple of hours off my work day
if I pull in a little bit morefocus during the day and I stop
wasting my time in these areas.
(07:57):
So that is something to reallylook at.
And I have spoken about timeblocking in detail before, so
I'm not going to go into it indepth.
And I have spoken about timeblocking in detail before, so
I'm not going to go into it indepth.
But time blocking is a greatway to batch your time for the
things that you really need tofocus on.
So I would really look at maybethat being something that you
take into the new year and lookat how can I block my time off
(08:20):
for those tasks that are goingto be bringing me forward in my
business and making the biggestimpact.
How can I block time offregularly to make that happen?
And also having time to actuallywork on your business.
This is something that I thinkwe always forget to do and is
usually the thing that getspushed off the plate first if we
(08:43):
are feeling overwhelmed.
It's like I haven't got time tolook at the projection for the
next quarter.
I haven't got time to look atwhat my social plan is going to
be for the next quarter.
I haven't got time to look atwhat I'm going to promote in six
months time.
That's just not my focus rightnow because I need to get xyz
done, so it is usually the thingthat falls off.
But I would highly recommendhaving an hour a week where you
(09:07):
sit down, check the plan, checkwhere you're going, what you're
doing, has this week gone toplan?
Is next week ready for what youneed to do?
And having a look at yourbusiness.
But then having, maybe once afortnight or once a month,
having a good chunk of time,maybe three, four hours one
(09:28):
afternoon, book it in your diaryand that is your planning time
so you can say, ok, where have Igot to with my goals?
And where am I going to with mygoals?
Because I think a lot of thetime, the reason that we fall
behind or don't reach our goalsis because we don't actually
make the time to reassess them.
(09:49):
And you might have them on apin board right in front of you
so that they're there every day,but we get so used to seeing
that that we don't actually payattention to it.
So subliminally it might begoing in, but you're not
actually taking the actions toget you there because you're not
reviewing it at regularintervals.
So making sure that you havegot your chief executive officer
(10:10):
time on your calendar so youcan actually look at what you're
doing and if that is actuallytaking you to where you want to
be is really, really important.
So, moving on to some of thetechniques that you can use to
help you with your timemanagement Batching you know I
(10:30):
am a big lover of batching.
Batching is your friend If thereare like for like tasks, if you
can batch it, it is somethingyou is just going to change your
world really, because it's itjust takes so much energy out of
it.
So I like to use podcasting asan example, because it's
obviously something that I do onthe regular, but when I show
(10:54):
you my setup and if you havefollowed me on socials you will
have seen how I set up for apodcast I bring in two of my
massive cushions off the back ofmy sofa because they're all
loose cushions and I put themeither side of my microphone.
I put a blanket underneath inthe middle, so that's under my
microphone, and I wear somethingwoolly and warm and you know
(11:15):
I've got cushions around me andI bring all that in my office
looks an absolute state and Icertainly couldn't do any
regular work in here while I'mset up like this and it takes me
, you know, good five, 10minutes to get it all set up.
If I was to do this everysingle time I had an episode to
go out, it would take up so muchtime because there's the setup
(11:39):
and the pull down.
That's at least 20 minutesevery time.
So if I do that for everyepisode, say there's 10 episodes
20 minutes times 10, that's 200minutes.
I'm not going to convert itinto hours, I haven't got the
brain capacity to do that but200 minutes that it would take
me to do 10 episodes just withthe setup.
(12:00):
Yet if I batched 10 episodes,it would take me 20 minutes to
set up and take down, you see,so all of that time is saved and
I would then get 180 minutesback, if I've calculated right,
and that is time that I could doother work.
Yeah, so if you can batch likefor like tasks and keep on just
(12:25):
doing that one thing over andover again until you've got a
good batch done, you are goingto save yourself time in the
long run, and that could bewriting blogs, it could be
podcasting, it could be creatingvideos.
I know a lot of video creatorsthat batch their content because
it saves them time, it enablesthem to get it to their editors
(12:46):
so that their editors have a bitof extra time to work on them
and stuff.
So it really is something thatcan save you a lot of time
personally, but can also helpwith the production line.
Depending on if you've got helpand I would say that with blog
posts, with podcasts, withvideos, there is definitely help
you could get on that as well.
(13:06):
So, depending on whether youwant to edit or not yourself,
you could have it that somebodyis doing your show notes for you
.
So if you could batch them 10episodes and get them edited and
say here's the raw.
You know the audio for it.
This is what I said Write mesome show notes for these
podcast episodes.
Or you give them the transcriptor something, or you want to do
(13:27):
it by AI.
You have that ability to dothat and knock that out so much
quicker than if you were to doit one at a time, so it's really
good at saving time.
The next one is the two minuterule, so that is, if a task
takes less than 10 minutes, doit immediately.
Now, this is a really good one,but you have got to make the
(13:49):
time for this in your diary.
So you've heard me talk abouttime blocking before.
We mentioned it a little whileago.
However, one of the things I dotalk about in there that I
would like to bring up again isthe white space.
So what white space is is timewhere there is nothing booked in
your diary.
So I've spoken before about howI have white space on a Friday
(14:11):
afternoon.
It is my time to catch up onanything that I haven't got done
during the week, but my aim isto actually have everything done
so I can take Friday off.
So Friday morning is kind of awork morning.
I try and keep it quite light.
I try and have everything doneby Thursday night really, and
then I have white space onFriday afternoon.
(14:31):
So the idea is that if I dohave anything to do, I will get
it done in the morning and thenthe afternoon is mine to do with
what I want.
So what you can do is you canalso have maybe an hour blocked
every day.
That is white space.
Now, this isn't an hour thatyou're going to get to go and do
something you want to do.
(14:51):
It's not an hour that means youget to finish early, but it's
an hour for those bits of timethat get lost through the day.
So, generally speaking, peopleforget to block out time on
their calendars for checkingtheir emails or doing their
banking or you know thesedifferent things that catch our
attention that are like twominute tasks that we don't
(15:12):
actually factor in and they canput us back and behind.
So if you put yourself an hourat the end of the day, that's
white space on your calendar,and then you're doing your two
minute tasks as and when theycome up and you're just kind of
keeping an eye on that, thenyou're doing your two minute
tasks as and when they come upand you're just kind of keeping
an eye on that.
Then you have that extra hourat the end of the day if you
need to claw it back to finishsomething.
(15:33):
So if you are getting pushedback a little bit by these two
minute tasks, you need torespond to an email or you need
to just finish off a projectplan, whatever it is.
There's something that you needto take from one file and put
in another so you don't forgetwhere it is.
All of those little things arelike two minute tasks that you
need to do then and there,because they're tiny little
(15:53):
tasks that can get done reallyquickly.
And they're usually things thatcould really trip you up if you
don't do them when you'rethinking about them as well.
So if it's a task like that,you just have to get it done
because you know you're going toforget.
It's really important to get itdone, but give yourself an hour
a day where that's where thattime comes from, so you can
always continue to work throughthat hour at the end of the day
(16:17):
if you haven't finished theproject stuff that you wanted to
get done, but if you have andyou've done your two minute
tasks, then, amazing, you canhave that hour to do something
for you.
But, really important, to blockin that time for those things
that you know take time that wenever really count for when
we're looking at our time.
And then technology is a greatway to manage your time, to
(16:47):
manage your time.
So if you are not a technophobeand even if you are, I would
say there are so many usefulresources out there that it is
worth taking the time toactually learn because of the
time it will save you in the end.
So really have a look at that.
What can you automate in yourbusiness and this would be a
good thing to do along with yourtime audit is to go through
that time audit and go okay, howmany of these things could I
(17:07):
have automated?
So a lot of the times there areemails that we send out
regularly that could be at leasttemplated so you don't have to
keep repeating yourself.
So for me, my podcast guestemails are templates.
I can just adjust them for eachguest when I'm sending them out
and then they go out.
(17:28):
All I've got to do is copy andpaste.
So I'm telling them the samething.
I want them to set up the sameway for the podcast episode.
I want them to know how thepodcast is going to run.
I'm going to want them to knowwhen it's released.
All of those things are thingsthat I tell every client or
every guest.
So it's all there in thetemplate.
(17:49):
I just need to fill in the gaps.
So that saves me a lot of timeand that is something you could
do as well.
Weekly emails If you don't haveweekly content, like a podcast
or a video or a blog, one of thethings that you can do and make
(18:10):
your weekly content is youremail.
So what you could do, if youwanted to, is actually to create
52 email templates that are onefor each week.
You know, know, maybe it's 48,because maybe you don't send any
over Christmas or Easter orsomething, you know, however
many for your weekly emails thatyou want to send out, and you
(18:33):
could literally write those 52emails and you could get the
help of chat GPT to help you dothat, by the way and they could
just go out once a week, everyweek, for the entire year, and
then, when January 1st rollsaround, you just start back at
email number one.
Why?
(18:55):
Because not everybody readsyour emails.
You are going to have newpeople on your email.
By the time a year has rolledaround, your email list will
have grown, so there will bedifferent people that didn't
hear those first ones, and whatyou can do is really pull into
your core knowledge and what youwant people to know.
So, for example, if you are anutritionist, there are
(19:19):
definitely 52 things that youcould talk about over the course
of a year.
That would be relevant everyyear.
So January you know what arepeople doing.
They are getting over Christmas, they are looking at making
better choices for themselves,but it's cold, it's dark, it's
(19:40):
dull and we all are lacking ourvitamin D.
There is plenty of you to talkabout in January.
February time that is going tohelp people, but that's going to
be the same every year.
So, even if people have read it, they're not going to remember
that they've read it.
So it's going to apply and youcould do that throughout the
year, and all of those emailsare going to be relevant and
(20:04):
they're going to keep you insomebody's inbox and keep them
ticking over with you.
It could be that somethingspecifically happens that you
want to add in to the email.
That's a timely thing that youcould go and add into the bottom
of that email and once it'sbeen sent you could go back in,
take that out, so it's back toits basic template and ready for
(20:25):
the next year, and you could dothat with any email throughout
the year.
So if you want to add somethingin, so you've got the basic
email, and then anything that istime sensitive can be added on
that week and then removed againand the template left and the
cycle continues.
So that is a really great wayof saving so much time, because
I think a lot of people spend alot of time writing their weekly
(20:46):
emails and it can be somethingthat is really time consuming,
but it doesn't have to be.
You know brand new contentevery week, every year, content
that you are putting out thereagain because it's valuable,
because it is still true and youhaven't had to sort of rethink
(21:09):
it really and that's all it isis.
Generally speaking, if you havethat kind of seasonal thing,
especially like in the nutritionworld, where certain times of
the year certain things aregoing to be better to talk about
, you're probably likely to betalking about very similar
things at each point in the year, but you're starting from a
blank page and you're like, oh,what am I going to talk about?
And that brain like it's justsuch a waste of brainpower.
(21:32):
So I definitely think there issomething in that 52 week cycle
of emails.
Then there is the delegation andoutsourcing.
So we have talked about usingtechnology to reduce the amount
of time that we're spendingdoing things, but there is also
the opportunity to delegate oroutsource things as well, which
(21:53):
we spoke about earlier when itcomes to podcasting, show notes
and things like that.
So are there things that youcould give to a VA to do that
takes you just?
It's just stuff that takes youtime, that doesn't need to take
you time.
So, for example, one of thethings that I wanted to look at
doing was outsourcing myPinterest, because it's
(22:16):
basically the same thing.
I had the template set up.
It was basically drag and drop,but it was stuff that took me
time.
That just wasn't worth my time.
So if I could have paidsomebody else to just drop the
title onto the pin, drop the pinonto Pinterest, do the um, the
(22:37):
little description and add thelink in, that would have saved
me a lot of time, would havegiven them a couple of hours of
work and would have had mypodcasts going up all the time
on Pinterest.
Instead, I've kind of let myPinterest go, guys.
So that was something that Iwas talking about.
Earlier in the year I was goingto come back and do a full
episode on.
You know how it was going?
(22:59):
Well, I was very consistentwith it for at least six months.
Six months, I want to say likeI was very, very consistent and
it it just wasn't picking up Atall.
So I don't know what I wasdoing wrong.
I might have to have aconversation with a Pinterest
(23:20):
expert and see what I was doingwrong, but the stats just
weren't improving and at onepoint they went through the
floor, even though I was stilluploading two to three pins a
day.
It went through the floor.
Then it creeped back up alittle bit, but it never really
(23:40):
recovered.
So I was just like I was up toabout about 2000 views, I think,
a week, and then it justplummeted to something like 500.
And I was like what?
And then it crept back up,never really broke a thousand
again, and then I kind of felloff the wagon with it.
So that's a brief overview ofPinterest, but that would be a
great reason to have somebodyelse do it, because the
(24:02):
consistency could stay there.
But obviously that's got to bea budget thing.
But there are certainly otherthings in your business that you
might think actually it wouldbe better to outsource this.
So, potentially, your inbox,that you could have all of your
emails come through to one inbox, which your assistant would
filter out ones that youactually need to reply to, ones
(24:24):
that are just spam or, you know,promotion or you know aren't
relevant for you, and that's abit of trial and error.
You want to make sure thatyou're checking that up in the
first instance for the first fewweeks or something.
Make sure that they're notgetting rid of anything that is
important to you.
So you need to have some sortof system for that, where they
could put them in folders,perhaps, things that you need to
(24:46):
look at, things they don'tthink are important and things
that they would immediatelydelete, and then you could just
check through those for thefirst couple of weeks and just
make them aware of anything thatyou do need to see.
But again, that's a trial anderror thing and it's a cost
thing, so you need to look atwhat the budget is for that.
(25:06):
So next I want to talk aboutsomething that can be a big
issue for a lot of people whenit comes to their time
management, and that is aprocrastination station.
This is one that I suffer witha lot, and it could be because
I'm a little bit neuro spicy.
I mean I've not been diagnosed.
Because I'm a little bit neurospicy, I mean I've not been
(25:27):
diagnosed, but there are certainthings that would definitely
put me there somewhere, and Ihave done some of the online
sort of the NHS online thingsthat say that yes, I would be a
candidate for it.
So definitely that plays intoit.
There are times when I will getinto a project and I just go and
(25:49):
I've like lost three hours andgot loads done and it's felt
like two minutes.
And then there are other timeswhere my brain is just like I
just don't even know what I'mdoing.
I'm kind of flailing aroundlike from this app to that app
I'll just go over here ontoFacebook what's going on over
there, and I just haveabsolutely no idea what I'm
(26:11):
doing myself, even if I've gotit blocked in my diary that this
is what this time is meant for.
I'm just like I don't reallywant to do that right now and it
just yeah, that's kind of whatI deal with on a weekly basis.
So I understand thatprocrastination is a real thing
that can really hinder people'sadvancement in their business.
(26:36):
So one of the first things thatwe need to look at is what is it
that is making us procrastinate?
Is there a trigger behind it?
Is it something that we can putour fingers on?
So, is it fear?
Is it perfectionism?
Is it overwhelm?
Are any of these things afactor for you?
(26:57):
So it could be that you've gottime in your diary to create a
new program.
Do you have a fear of failurearound that?
Is it like you don't know ifit's going to work?
You've tried programs beforeand they haven't worked.
So what's going to be differentfrom this one?
So that fear of failure putsyou in a standstill and you
don't want to actually getstarted with it because you're
worried that it's not going tobe different from this one.
So that fear of failure puts youin a standstill and you don't
(27:18):
want to actually get startedwith it because you're worried
that it's not going to work out.
Is it that you've just got anawful lot on your plate right
now and even though you knowthat you're supposed to be doing
this one thing, you are sooverwhelmed with everything that
needs to be doing.
You're kind of frozen in thatfear state of I can't start
anything because I just don'tknow.
Or is it something that is justlike you can't get it quite
(27:43):
right.
You want some, you want to putsomething out, but it's not
quite right, and thereforeyou've kind of got yourself
frozen because you don't want tokeep trying and failing at
getting it right in your ownmind.
All of these things can keep usstuck and therefore
procrastinating when it comes toour businesses.
(28:04):
So it would be really good tounderstand the why before you
try and fix the problem.
Because if you don't know whatthe problem is and this has been
very prevalent in my healthjourney, which I will definitely
talk about at some point but ifyou don't know what the actual
root cause of the problem is,often the solutions that you
(28:26):
come up with are just band-aidsthat aren't going to help you in
the future, because it's notreally getting to the root cause
of the problem.
Because if you know that it'sfear of failure, then you can
look at it and go okay, where ismy evidence for this?
Oh, there isn't any, becauseI've never done this before.
So how would I know that thisis going to fail?
(28:46):
Just because that faileddoesn't mean this is going to
fail.
You can kind of start to work onthe mindset element of it.
If you're overwhelmed, you knowyou might be able to sit down
and go okay, it's overwhelmthat's getting me.
Let's write down everythingthat I need to do so I can see
it, and then let's put it intosome order of things that have
to get done, things that don'tmatter, et cetera, and you can
(29:07):
kind of make some system, someyou know sense of the overwhelm.
Then, if it's perfectionism,then maybe you just need to talk
to a friend and get them to letyou know that it's fine just
the way it is, because myfriends done is better than
perfect.
So there is just a way ofgetting around it if you know
what the problem is in the firstplace.
(29:29):
Another way of helping you andagain, you know, first of all
find out the why and try andwork through that will often
help to kickstart you.
But another thing this one wouldrelate to overwhelm is chunking
down big tasks.
So sometimes if you write OK,today I'm going to create a
course.
(29:49):
Oh my goodness, that soundsoverwhelming.
Like I haven't got time forthat, like, like I'm not going
to get finished, it's not goingto get done, and all of a sudden
your brain is overthinking it.
Instead, I'm going to create acourse.
So what are the steps that I'vegot to take?
What are the things that I needto do?
Let's write a list.
Write a list of all the thingsyou've got to do, break it down
(30:12):
into those smaller chunks and go.
Today I'm going to work oncreating the title for my course
, for example, and one of thethings that a friend of mine
worked with me on ages ago wasputting three things on my list
a day and just working ongetting those three things done.
And if I got those three thingsdone, then anything, anything
(30:34):
else was a bonus and that reallyhelped me to kind of reduce the
overwhelm.
The five minute rule socommitting to doing a project
for five minutes, set a timer,do it for five minutes and then
see how you feel.
(31:00):
And the thing with those kindsof things and people say about
exercise and stuff is like, well, what if I just do that five
minutes and then I walk away?
That's okay, but a lot of thetime, once you actually started,
you'll start to get in the flowand you will continue.
Some days that won't happen.
Some days it'll be five minutesthat alarm goes off and you say
(31:21):
thank God for that, right, I'mgoing to go and make a cup of
tea, absolutely fine.
You know, at the end of the dayit's your business, it's run
your way, you're setting yourown deadlines.
So unless it's client work thathas a deadline, you are in
charge of those deadlines.
You can move them and I think alot of the time we put way too
much pressure on ourselves toget things done so much quicker
(31:42):
than we can actually do them,and especially if we've come
from the corporate world wherethere was actually a team around
us and we were all workingtowards something and maybe it
only took a week.
In your business that might takefour, you know, because you're
the only one doing it.
So there is, there isdefinitely expectations around
our time where I feel that weput too much pressure on
(32:02):
ourselves to get things done ina certain time frame.
That just isn't right for asolo entrepreneur and therefore
that can cause procrastinationas well, because you don't feel
that you're going to be able todo it in the time that you've
given yourself.
So the five minute rule is agreat one for helping you get
(32:23):
started.
Accountability partners isanother great one, and,
alongside that, co-workingspaces, events online, in person
, whatever.
But co-working andaccountability can really help
you focus.
And I don't know what it isabout it, because when I used to
work in an office, you'dconsider that co-working.
(32:44):
But, my goodness, could I standand talk with a good cup of tea
for ages, chatting to mycolleagues, not doing any work.
But when you go from a businesswhere you're on your own at
home, and then you go into aplace and you're like, right,
I'm going to work on this today,and people go, ok, sure you.
Just I don't know what it is,you just feel compelled to sit
there and do the work.
It's, it's quite magical.
(33:05):
So that is an option for you aswell.
And the other thing to rememberis to celebrate your progress.
Oh, my goodness, so often inbusiness we don't take time to
celebrate what we've actuallyachieved, from the smallest
thing to the biggest thing.
We tend to just get it done andthen we're on to the next, on
to the next, on to the next, andwe do not take the time to go.
(33:28):
Do you know what?
I did a bloody good job there.
So I would love it if one ofour collective goals for 2025 is
to celebrate the little wins,even if that is just.
You know.
You got a project started today, you know.
Go into a Facebook group you'rein, go on your own social media
and say do you know what?
I got this done today and justcelebrate it because it's worth
(33:52):
celebrating.
And when you celebrate thelittle things, it really helps
you to see how far you're goingand how far you've come, because
I think a lot of the time wejust don't see it, like I said,
because we just on to the next,on to the next, on to the next.
So celebrate.
So let's look at settingourselves up for success in 2025
(34:12):
.
So I want you to have a lookback, review 2024, what worked,
what didn't, what went well,what didn't and what do you want
to carry forward into 2025?
.
So have that reflection period.
And I've just gone and bought abook that was recommended to me
(34:33):
and I can't remember who it wasthat recommended it to me, and I
can't remember who it was thatrecommended it.
Oh, I would think it was in aZoom room in one of my
networking meetings.
They mentioned it and it was abook called.
I'm going to find it for you,give me a sec.
It's called your Best Year Yetand it's by Ginny Ditzler.
Ditzler, d-i-t-z-l-e-r.
(34:57):
Um.
Whoever mentioned it to me, ifyou're listening to this, I
apologize that I can't remember,but I do believe it was in one
of my breakout rooms in anetworking event that I was in.
She recommended that that she'sdone it a couple of years and I
bought that book, and I havealso bought um, that marketing
book that I mentioned.
I I'm sure I mentioned it lastweek, but let me see if I can
(35:20):
find it.
I will link both of these inthe show notes for you as well,
guys, so that you can haveaccess to them.
So this is by V.
I don't know your surname, v, Ican't remember it, so I haven't
got that.
But her website is calledInsight2, as in the number two,
(35:40):
insight2marketingcom, and inthere she has a brand new
marketing planner for smallbusinesses and she told us that
this is in its seventh year.
Ok, it's £ pounds and it justlooked fabulous and I was just
like I would love that becauseit's one of those things that I
(36:02):
try to plan out.
And then you need to kind of youknow your marketing plan.
All of all of the plans need tokind of work together.
So my podcasting plan needs towork with my marketing plan,
which needs to work with myprogram plan, and they all kind
of need to work together.
And I don't really have, andthey all kind of need to work
together and I don't really haveanywhere where I kind of write
it out together.
So I thought this book mightwell help me.
(36:24):
So those two books together,I'm going to be taking some time
over the Christmas period towork through them and get it
planned out.
So I will link both of thosefor you in the show notes
because they may well besomething that you would like to
do.
And then it's setting realisticgoals.
So going back to the fact thatwe often don't account our time
(36:46):
properly as solopreneurs andthink that we can get more done
in the time than we can and thenoften feel like we've
procrastinated, even when wehaven't, because we haven't got
as much done as we thought weshould.
It's a minefield out there,guys, but setting realistic
goals.
So whatever amount of time youthink something's going to take
(37:09):
you, maybe double it and see howyou get on and see if that is
more realistic.
But yourself, those realistic,smart goals that you know we've
all heard being talked about todeath.
But it's really important thatwe actually set the goals out
that we can achieve, becausethat's part of helping motivate
(37:30):
us to move forward if you've setunrealistic goals that you're
never going to reach.
And this is why it alwaysbothered me when people will say
like, oh, I just want to hityou know X amount per month, and
they would be like, why onlythat much?
Why not?
You know 10k a month?
You know blah, blah, blah, blah, blah.
And I'm like because that'sjust never going to happen.
(37:51):
Is it Like?
From where I am now, that'snever going to happen.
And you know people could saythat there's my mindset around
there, etc.
But in reality, when you lookat businesses, there is growth
that happens from zero to fullyestablished.
There is growth and, yes, thereare people out there that start
(38:15):
a business one month and thenwithin a year, have hit the
million dollar mark, you know.
But that's not everybody.
That is a very, very smallpercentage of people that hit on
something that just happens towork, and then they sell their
programs on how you can do ittoo, which to me, isn't.
(38:37):
You know, I'm not going to gointo that, we're going to go
down a dangerous rabbit holethere.
But my fact is I know thatthere is no point in me saying a
10k a month goal, because evenif it was possible, you know my
mindset isn't ready to believethat that's possible, so
(38:57):
therefore it wouldn't happen.
So you've got to set realisticgoals for yourself that are
based on where your comfort zoneis, pushing yourself just
outside it.
Because definitely, you know.
For example, if I was making 2ka month, setting a target to
hit two and a half k a month anda stretch goal of 3k a month is
(39:22):
much more realistic than sayingI'm going to go from making 2k
a month to making 10k a month.
Now, by the end of the year,could I take it from earning 2k
a month to earning 10k a month?
I expect that would beabsolutely possible, but it's
not going to happen in one month, you know.
So you've got to make therealistic goals for where you
(39:46):
are, based on your knowledge,your feelings, your
interpretation of how the year'sgoing to go and how often
you're going to set these goalsbecause is this a goal for the
year or is it a goal for thenext couple of months, next
quarter, the next six months?
You've got to make those calls,so make sure that they are
smart.
Then make sure again.
(40:11):
I just want to reiterate what Isaid at the beginning about
having that CEO time in yourdiary, because all these goals,
this review, nothing of this isgoing to come to fruition or be
worth the time you're going toput into it.
If you haven't got set time setin your diary and do it now for
next year, like I've got stuffin my diary for next year
already.
Put stuff in your diary fornext year.
(40:33):
That is chunks of time for youto spend reviewing your plan and
putting systems in place tohelp you in the next stages and
reviewing as well, because youmay well find that you hit
certain targets quicker than youthought, because maybe you know
there was a magic nugget thatyou want to take on board and go
(40:56):
OK, this worked this time.
We're going to try that againthis time and that means I'm
going to stretch that goal,because this is what this did.
It was over and above what Iexpected.
I know that sounded reallyvague.
I hope that made sense, guys,but that's what you've got to
kind of look at when you'resetting your goals is adjusting
them as you go.
And then the other thing is toprotect your energy.
(41:19):
So this is something that isdefinitely for all my neuro
spicy friends out there and myintroverts, and that is to be
really conscious of your energy.
And, if you're a woman, I wouldhighly highly recommend looking
at what your cycle is doing andworking with your cycle.
(41:39):
So that is something that Iwill be definitely tuning into
more in 2025.
Again, along with my healthjourney, which I will probably
talk about at some point,especially if it's of interest.
So do reach out and let me knowif you want to hear about what
my health journey has been likein the last few months.
(41:59):
But I have come off of my birthcontrol, come off of HRT.
You know there's a lot ofthings that have been going on,
and so now my body is trying toget back to doing what it does
naturally.
Trying to get back to doingwhat it does naturally, and I
(42:20):
have been listening to a lot ofstuff with regard to working
with the lunar cycles, workingwith your menstrual cycles and
it is really important as womenthat we understand that our
hormones are going throughshifts on a weekly basis and for
men, they go through theirhormone cycle within 24 hours.
So they are, you know.
They might be grumpy in themorning and really effective in
(42:41):
the afternoon, and that's prettymuch going to be them every day
, whereas we might be reallygrumpy for one week of the month
and really hyperproductive inanother week of the month, and
then there's two weeks that arekind of a bit meh.
So it's like really importantfor us to monitor that, monitor
your energy with your cycle, seewhat is working for you, see
(43:04):
how that is playing a role, andthen what you can do is you can
map it out over the year.
Okay, do you know what?
In the week before my cycle,before my period starts, I don't
want to book any meetings inthat week.
That week is not a meeting weekbecause I just feel so lacking
of energy, I haven't got enoughto give.
(43:25):
But the week after my period,that's the week where it really
works for me.
You know, have a look at thatand see, because you want to be
balancing your energy as much aspossible At the end of the day,
one of the big things that weare doing here with our
businesses is trying to create alife we love, not create a
(43:48):
headache for ourselves, and Ithink a lot of the times we kind
of come into business with thisrosy glass half full idea of
what business is going to belike, and then, when we get in
it, we're stressed, we'reflustered, we're overwhelmed,
we're feeling exhausted all thetime and it's like that's not
(44:11):
what we signed up for.
So we have to kind of reel itback and look at what's
important to us, who's importantto us, who's important to us
and where we want to be spendingour time.
So anything we can do and thiscould be a pull for some people
is actually, I want to be therefor my children's activities and
I want to be there for myfamily at the weekends.
(44:33):
So therefore, I have to makebetter use of the time when I'm
working.
So have a look at that.
Go back and listen again, ifyou need to, to some of those
tips.
Have a look at when you aregoing to sit down and plan your
2025.
Make some time for it.
I know that there are peoplethat actually take themselves
(44:54):
off for a couple of days, not intheir house, like off somewhere
else, to actually go and dothis kind of planning so that
they're in a fresh environment.
If you haven't got time to dothat, then maybe work from a
different room on this.
So, if you're always in youroffice, maybe go and sit at your
dining table and plan this outso that you've just got a bit of
a different environment.
So it puts you in a differentframe of mind so that you can
(45:16):
set yourself up for a reallysuccessful 2025.
Next week I have a guest comingon the show.
Her name is Diane Watson andwe're going to be talking about
personal finance.
So that is another big one, for, obviously, when we're looking
at our money and what we wantfor it and what we want to do
with it, and you know how we canlook after it, so she's going
(45:39):
to be talking to us all aboutthat.
She is the author of the sheCan Prosper book and I'm really
excited for you to hear that one.
And then I've got a goalsetting one where I'm, you know,
my quarterly goal setting, onewhere I'm going to review my
goals for the last quarter, setsome goals for the next quarter
and then we are into theChristmas holidays, guys, so
(46:00):
it's coming around really quick.
That's it for today.
I'll see you again in the nextone.
Bye for now.
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