P with GNC
My name is Persephoni Martin, and I'm currently the Director of Franchise Operations for GNC. I wanted to create a fun, collaborative and interactive learning tool and platform for stores to listen and educate themselves on products, brands, marketing, innovation and excitement within the Health, Wellness and Sports Nutrition industry. This podcast will hold conversations with some of the most successful and influential brands and entrepreneurs both in and outside the industry. Enjoy "P with GNC"!
Episodes
The KAGED group discusses their experience since launching within GNC, highlighting the differences between GNC corporate and franchise. They emphasize the importance of education and product knowledge in building relationships with franchisees. The team shares their best-selling products and recommendations for franchisees. They discuss the advantage of brick-and-mortar stores in providing a personalized customer experience. The K...
In this episode, Stephanie Eisenberg from Codeage discusses the brand's background and mission to promote health and wellness. She shares the story of the founder's battle with cancer and how it inspired the creation of CodeAge. Stephanie highlights the success of Codeage in GNC stores and the positive feedback from customers. She discusses the product selection, including collagen, multivitamins, and supplements for health...
In this conversation Chief Operating Officer, Anthony Broom, from Vitauthority discusses the brand's background and its focus on women's health, collagen, and weight management. He expresses gratitude for the partnership with GNC and the positive reception of their products. Anthony explains how Vitauthority started as a direct-to-consumer brand and built a community of avid fans. He highlights the comprehensive formulation...
Welcome Darin Decker, Vice President of Sales at Kaged and Spencer Lynn, Central US Director at Kaged. In this episode, Darin and Spencer speak to the evolution of Kaged, how the GNC and Kaged Elite parntership and exclusivity came to fruition, the experience at the 2023 GNC Global Conference in Las Vegas, Kaged Elite products, formulations and upcoming innovation, marketing initiatives and what Kaged is doing to support the GNC fr...
Welcome Ryan Gardner, CEO and Founder of Bucked Up and Ryan DeoCampo, GNC Franchise Store Manager in the Louisiana market. In this episode, Ryan and Ryan talk about how Bucked Up came to fruition, the partnership with GNC, industry trends and innovation, marketing initiatives and the role that Ryan DeoCampo played in formulating Bucked Up's newest powerhouse pre-workout, Mother Bucker.
Welcome Claire Sigmon, Vice President of Business Development and Partner of CTRL brand. In this episode, Claire speaks to the recent launch and partnership with GNC, product formulation and standards, social media marketing and initiatives, her history and growth within the Sports Nutrition industry, upcoming excitement and launches within CTRL, continued exclusivity with GNC and her experience at the 2023 GNC Franchise Global Con...
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