Ever wonder why some movies and tv shows launch big while others are dead on day one? It's the marketing, stupid! Emmy winners and two of Hollywood's top entertainment marketers - Garen van de Beek and Lori Shefa - interview the directors, producers, writers and stars of today's biggest television and theatrical hits - from deep within an undisclosed location, known only as RM 15 - about the importance creative marketing plays in the making or breaking of their projects. Marketing. It's much more than just hype.
Think you know what it takes to become a successful writer in Hollywood? The answer may surprise you!
Nancy Nigrosh spent 23 years as a top Hollywood literary agent representing world-class directors, writers and authors. She's auctioned scripts on her client's behalf's in the seven figure range securing huge payouts for studio writers.
Some of Nancy’s famous clients include Kathryn Bigelow (Zero...
Everyone knows the Oscar award is for best movies...the Emmy award is for best TV & Streaming...
Well, today we’re talking to Ashley Falls - the Executive Director of the CLIO Entertainment Awards – which, if you’re not familiar... is the original celebration of creativity in the entertainment business recognizing excellence in marketing and communications across film, television, home entertainment and gaming. These are OUR p...
If anyone can comment on the state of the local and network television relationship, it's Scot Chastain.
He's worked both sides of the fence for years -- At affiliates for NBC, CBS, ABC, CW and PBS in a wide range of positions including marketing and most recently as the Vice President and General Manager at Nextstar's FOX affiliate in Sacramento.
He also ran NBC's affiliate marketing departme...
We have a marketing powerhouse in the bunker!
Steve Kazanjian is the former President and CEO of PROMAX - the global non-profit association for all of us in the creative marketing of television and video content biz.
But he's here with us today to specifically talk about the process of "personal branding" - because all smart marketers climbing up their corporate ladders know that to SUCCEED, you nee...
Hollywood media research guru and super fan of the pod - Eric Steinberg joins us in the bunker!
As the former SVP of research at CBS - he'll pull back the curtain and share the strategic and creative moves that took a so-so -performing comedy called "The Big Bang Theory" and made it into one of the biggest shows on the planet.
We'll also dig into some juicy topics like - how does research diff...
Terry Botwick is a multiple award-winning producer, studio and network exec and now CEO and Founder of Papatime - a film and television production company with more than a dozen projects in development.
As a person of faith with an interest in creating what is loosely dubbed as "inspirational programming" - Terry pulls no punches when we discuss how Hollywood and members of the Christian community could do a M...
Accomplished leader in the direct-to-consumer, media, and technology industries...and an excellent secret-keeper, Mark DeBevoise brings his big brain into the bunker and drops a few juicy tidbits.
Like - before there was Disney+ and Peacock...he was behind the creation of a secret streaming service - known only by it's cool code name, "Project Subway." That highly classified project eventually became known a...
Her work has graced the covers of Harpers Bazaar, Vogue and Elle. Clients include every major studio, network and streamer. And if you're an A-list celebrity or star athlete, she's probably made you look better than you've ever looked before.
Award-winning photographer, director, tattoo lover and sassy Brit, Sophy Holland is our guest!
She'll dish on how it sometimes takes "balls of steel...
If we told you who our guest was...it wouldn't be a MYSTERY! So, you'll just have to listen and find out...just like Garen, who is completely in the dark as well.
But here's a big clue...you've probably heard this person on TV and the radio many, many times.
Check it out and see if you can guess who it is!
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If you've ever wondered who is behind those epic live awards shows like the Grammys, the Tonys, the Kennedy Center Honors...wonder no more...because we've got the inside guy to them all.
Jack Sussman, Executive Vice President, Specials, Music and Live Events, CBS,
can name drop with the best of them - Whitney, Adele, Elton, Celine, Gaga, & Garth - he's worked with them ALL and has personal and revea...
Say bonjour to Philippe Maigret, President of ITV America!
Philippe joins us in the bunker to talk about the differences between working in the entertainment business in America vs France and everywhere else; the challenges he faced getting "Snow Piercer" to the screen; his irrational fear of cheese (which makes literally no sense considering he's french), and what's next on his very long and ambitiou...
We've all heard of The Dog Whisperer and The Ghost Whisperer...but did you know there was a David Letterman Whisperer? His name is Vinnie Favale!
Funniest guy you'll ever want to meet with hilarious stories about his crazy years working for CBS as the executive in charge of production on the Late Show with David Letterman. With his unenviable position of trying to keep the peace during the infamous Late Night W...
It's Season 2, baby!
Ba dah dah dah da dahhhhh...ba da da dah dahhhhh...
Yep, you read that right...we've got the Emmy-winning Executive Producer of Entertainment Tonight, ERIN JOHNSON as our guest.
Erin knows a good Hollywood story when she sees one and will share a few with us...including, her close call with Brad Pitt, what keeps her up at night, the secret sauce that gives her the competiti...
This guest is a MANIAC! That's right, Michael Seitzman is the founder of Maniac Productions, a film and tv company currently in an overall deal with Blumhouse Television. Not only is he a producer, director and a fantastic storyteller but his superpower is knowing exactly how to make a grown man cry. So, save your tuition money aspiring writers...he's about to give you a masterclass...for free. He's also responsible...
You can't hear a song by THE WHO without thinking of this guest's iconic shows. That's right, we've got the legendary creator of the CSI franchise, Mr. Anthony Zuiker in the bunker! And, he finally sets the record straight about how CSI went from being thrown in the trash (literally) to becoming a billion dollar smash hit. Plus - we test Garen's CSI IQ with a surprise pop quiz! "Dare to Pass" on t...
You won't find a more enthusiastic exec in Hollywood than our very good friend and former colleague, Danny Feldheim.
Recorded while still SVP of Content for Paramount+, (he's now SVP, Comedy Development at ABC Signature) he's got positive vibes to spare and a whole lot of talent and success to back it up.
We'll hear about what Danny's got in the P+ development pipeline and what he thinks makes th...
In the bunker with us today is our friend - the always awesome, Alix Jaffe. Alix is the Executive Vice President, Television, for the Village Roadshow Entertainment Group. Before that, she served as President of Greg Garcia's production company, Amigos de Garcia.
Alix tells us how she made the transition from marketing to development, what makes her mini-bernadoodle puppy the cutest dog ever, what she'd be doin...
We’re talking Chipotle fails, big breaks, Love Monkeys, pitch sizzles, and the importance of choosing the right show titles with the EVP of Drama Development at CBS Studios. Give it up for the one and only Mr. Bryan Seabury. (Cue the applause!)
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https://www.speakpipe.com/RM15
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Twitter @rm15creative
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Email us!
info@rm15creative.com
Valentines Day is the perfect day to drop this episode because we absolutely LOVE this guest! Jerry Brunskill is as diverse in his talents as he is with his achievements. A winner of multiple industry awards and a Peabody Award nominee, Jerry founded Wow and Flutter, a creative media and production facility that he launched in 1995. Since that time, Wow and Flutter has produced/co-produced over 45 television, web, and feature lengt...
We're ringing in the New Year with the guru of television marketing himself! Our former boss at CBS, George Schweitzer joins us to talk Captain Kangaroo, the promo power of the NFL, surviving media moguls, and the ongoing seismic shifts in the television industry.
Call us!
https://www.speakpipe.com/RM15
Follow us!
Twitter @rm15creative
Instagram @rm15creative
Email us!
info@rm15crea...
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
The official podcast of comedian Joe Rogan.
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The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.