This podcast is dedicated to helping overwhelmed outdoor living professionals, landscapers and Hardscapers just like you increase your closing rate to over 75% without doubling your workload so you can build a seven-figure business that doesn't need you.
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Ever wonder why your sales presentations fall flat—even when your designs wow the client?
In this episode, Joshua Gillow gets raw and real about the painful lessons that led to a 75% close rate. If you're a landscaping or outdoor living pro constantly hearing “no,” getting ghosted, or struggling to qualify leads, you're not alone—and there’s a clear path forward.
You will:
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Are you constantly jumping from one sales strategy to the next but still struggling to close high-ticket projects?
If you're an outdoor living pro, hardscaper, or landscaper stuck undercharging or feeling uncomfortable quoting big numbers, this episode reveals the real issue—it’s not your pricing, it’s your mindset. Sales success isn’t just about tactics; it’s about how you show up m...
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Thinking of letting AI handle your sales calls or proposals? Think again.
If you're an outdoor living pro, hardscaper, or landscaper frustrated with price objections, low closing rates, or clients ghosting you—this episode dives into why replacing human interaction with automation is killing your connection (and your close rate).
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Are you pitching beautifully designed upgrades only to hear “We’ll think about it” or “Maybe next year”?
If you’re an outdoor living pro, hardscaper, or landscaper frustrated by homeowners who seem uninterested in upgrading their “decent” backyard—even when your proposal is solid—this episode uncovers the psychological patterns driving that resistance and how you may be misre...
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Are you chasing bigger revenue goals but feel like you keep hitting the same invisible ceiling?
Many outdoor living pros, hardscapers, and landscapers grind harder each year but never truly grow—and it’s not because of their skills or market. The difference between a $100K business and a $1M business often lies in the mindset of the person leading it.
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Do you keep losing backyard upgrade projects to indecision, even when your design is flawless?
If you’ve ever felt stuck selling enhancements to clients who already have “something that works,” this episode explains the hidden emotional and psychological barriers behind their hesitation—and how most sales pros overlook them entirely.
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Ever feel like no matter how skilled you are as a hardscaper or landscaper, you just can’t shake that lack of confidence when it comes to selling, leading, or even showing up?
In this deeply honest episode, Joshua Gillow shares the hard truth behind why outdoor living pros often struggle with confidence — and it has nothing to do with talent or experience. If you've ever set ...
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What would you do if you woke up blind and in extreme pain — would you still stick to your routine?
For outdoor living pros, hardscapers, and landscapers, building a thriving business isn’t just about design or skill — it’s about showing up, especially when it’s hard. In this raw and powerful episode, Joshua Gillow shares a deeply personal story of pain, resilience, and radic...
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Do you ever find yourself staring at a competitor’s shiny truck or massive fleet and wondering, “What am I doing wrong?”
In this episode, Joshua Gillow gets real about a hidden challenge that many outdoor living pros, hardscapers, and landscapers quietly struggle with: comparison. Whether it’s the trucks, trailers, equipment, or social media presence, constantly measuring your busin...
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Worried that AI is coming for your job—or worse, your business? You should be… unless you’re paying close attention to what’s actually happening in sales across the trades.
In this episode, Joshua and Gene dive deep into the rapidly evolving world of sales in the trades, and what it means for landscapers, hardscapers, and outdoor living pros. From AI sales agents that follow ...
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Do you have a great outdoor living business—but feel like you have to be the only one closing deals to keep it alive?
Whether you're a landscaper, hardscaper, or outdoor living pro, your hands-on skills won't scale your business—sales systems will. If you're stuck training your team the same way over and over again with disappointing results, this episode is a must. Joshua an...
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Still laying pavers and planting with precision but wondering why your phone isn’t ringing? If you're a landscaper, hardscaper, or outdoor living pro—this might be the episode that flips the switch.
You’ve mastered the craft, but if you're not building visibility, you're losing business. Most landscapers and hardscapers wait for leads while grinding in the field. This episode...
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Why are so many hardworking tradesmen and women missing dinner with their families — even when they’re doing everything “right”?
If you’re in the trades, clocking long hours but still not making the income or getting the freedom you hoped for, this episode will hit home. Gene Slade shares hard-hitting truths about why poor sales communication — not skill or effort — is keeping you s...
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Are you losing deals even when you know your outdoor living service is top-notch?
In this episode, Joshua Gillow uncovers the silent killer in outdoor living, landscaping, and hardscaping sales: confusion. From vague proposals to ghosted clients, Joshua explains how even the most skilled pros are losing jobs simply because their sales process creates uncertainty—and how to fi...
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Do your outdoor living sales calls feel like battles instead of conversations?
In this episode, Joshua Gillow breaks down the real reason hardscapers, landscapers, and other outdoor living pros struggle to connect with clients—and it's not about pricing or project timelines. It’s about how you handle rapport, especially when the customer is dead wrong.
You will:
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Are you unknowingly running your business with a $100K mindset—while dreaming of million-dollar growth?
In this episode, Joshua Gillow breaks down the often-overlooked truth behind business stagnation: your mindset, systems, and leadership skills are either the biggest drivers—or the biggest barriers—to scaling your company in the landscaping and outdoor living industry.
Y...
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Are your leads drying up, and clients ghosting you after receiving your beautifully designed proposals?
In today’s unpredictable economy, outdoor living professionals are facing tighter budgets and pickier clients—yet many still lead with overwhelming, overbuilt designs that scare buyers off. This episode breaks down how listening, not pitching, is the key to closing more jo...
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Outdoor living pros—what if your biggest sales problem isn’t your pricing, marketing, or even your leads… but your emotional wiring?
In this powerful episode, Joshua Gillow dives into how emotional responses shaped by your past are influencing your behavior in the present—especially during high-stakes client interactions. Using the lens of cognitive appraisal theory, he shows...
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Do you feel like you're working harder than ever in your landscaping or hardscaping business—yet feeling emptier every day?
In this soul-stirring episode, Joshua Gillow shares the story of how a childhood spent working for free in his family's garden center taught him a priceless lesson: money always follows value. If you're grinding through projects just to cover bills or racing tow...
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Are you using a hammer when your sales strategy really needs a crowbar?
In this episode, Joshua Gillow unpacks one of the most overlooked problems plaguing contractors and business owners—using the wrong communication tools for the job. Whether you're still stuck in "just show up and talk" mode or relying on outdated methods, this episode will help you reframe how you approac...
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