Hosts: Kip Altman with Scot Hunter Guests: Denise & Scott Silveira, owners, Silveira Chevrolet We will talk about: 1) their almost 40-year history in the auto industry, 2) their acquisition of Sonoma Chevrolet, 3) the growth of the company, 4) competition in your industry, 5) competition among makes and models, 6) evolution of customer tastes and driving habits, 7) competition in the truck sector of the market, 8) the rebranding/reintroduction of the Chevy Blazer as a subcompact SUV, 9) effect of social media on product marketing and advertising, 10) the discontinuance of Chevy Volt and the future of electric vehicles, 11) important contributions your company has made to the community through the years 12) other topics silveirachevy.com
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