The Pro Church Marketing Podcast
Learn how to use online marketing strategies to grow your internet presence and reach more people. The Pro Church Marketing Podcast is a podcast that brings you the latest in Church marketing and Non-Profit growth strategies. Join me as I interview Church marketing experts and share actionable tips for growing your organization. The Pro Church Marketing Podcast is designed to equip Non-Profits and Church leaders to use their website, email, social media, and online marketing to reach more people. We’re committed to your success, and we’ll show you how to get more people involved in your ministry. If you’re not sure how to use Google Analytics, Facebook Ads, Youtube Ads, Linkedin Ads, or other marketing channels to reach your target audience, this is the podcast for you. Subscribe today and let us show you how to use online platforms and tools to reach your Church or Non-Profit’s target audience.
Episodes
In this episode of The Pro Church Marketing Podcast, host Jono Long interviews leadership development expert and Multiply Group founder Mac Lake. Together, they explore why leadership development continues to be the #1 struggle for churches, despite the abundance of leadership resources. Mac explains the difference between leadership placement and true leadership development, shares insights from his book The Multiplication Effect,...
In this power-packed episode of The Pro Church Marketing Podcast, Jono Long chats with Pastor Ryan Vernon of 902 Church about what it really takes to grow a church in a small town. From leveraging his marketing degree and business background to creating leadership pipelines that work, Pastor Ryan breaks down how 902 Church has thrived in Kinston, NC.
You’ll learn:
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How to identify and develop leaders in your church
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Why churc...
In this episode of The Pro Church Marketing Podcast, we’re diving deep into conversion tracking—why it matters and how to do it right. Jono Long is joined by Google Ads expert John Hosko and Faithworks’s Melissa Keane to simplify the ins and outs of tracking actions like form submissions, phone calls, and donations using Google Tag Manager and GA4 Analytics.
Whether you're a church using the Google Ad Grant or a nonprofit running p...
In this episode of The Pro Church Marketing Podcast, Jono and Melissa continue their 3-part series on the 2025 Guide to the Google Ad Grant for Churches. If you've been struggling to get your ads to spend—or wondering why your click-throughs aren’t leading to engagement—this episode is for you.
We’re talking all about your church website and how it can make or break your ad performance. You’ll learn:
- Why Google rewards content...
This is the first episode in our multi-part series on how churches can navigate the new changes to Google Ad Grants in 2025!
👀 In this episode, we cover: ✅ The #1 mistake churches make with Google Ad Grants (and how to avoid it) ✅ Performance Max campaigns – what they are & how they help your church grow ✅ Why AI is a tool—not a replacement for smart ad management ✅ How to think about church growth beyond direct attendance
📌 ...
How can churches use social media and digital marketing to spread the gospel more effectively? In this episode, Jono Long sits down with Pastor George Ashford of Journey Church to discuss how he’s using platforms like Facebook, YouTube, and TikTok to reach more people. Pastor George shares insights from his background in marketing, the role of social media in evangelism, and practical strategies for church leaders looking to improv...
Join host Jono Long on the Pro Church Marketing Podcast as he chats with Jorgen Strycharz of Story Thread Media about the art of storytelling in the church. Discover how compelling narratives and community testimonies can bridge gaps, foster engagement, and amplify your church's mission. Jorgen shares actionable tips for pastors on identifying and sharing their congregation's stories, aligning messaging with purpose, and why storyt...
In this episode of the Pro Church Marketing Podcast, host Jono Long welcomes Doug Garasic, the passionate pastor of Rust City Church in Youngstown, Ohio. Doug talks about his two decades of ministry, including planting a thriving church in the heart of the Rust Belt. Learn how Doug’s church became a beacon of hope by meeting real community needs, the importance of being "known before needed," and why focusing on people rather than ...
In this episode of the Pro Church Marketing Podcast, host Jono Long welcomes Dustin Stout, founder of Magai, to discuss the transformative power of AI in marketing and ministry. Dustin shares his journey from running a marketing agency to creating Magai, a cutting-edge AI platform designed to enhance productivity and creativity without limiting the AI’s potential. He reveals how Magai empowers users with unique features like person...
In this episode of the Pro Church Marketing Podcast, host Jono Long dives into the groundbreaking research from The Great Dechurching, exploring why millions have stopped attending church and what might inspire them to return. Discover why friendships—not just friendliness—are the key to creating a thriving church community. Jono shares actionable insights on how churches can foster authentic relationships, including interest-based...
If you’re frustrated trying to spend your church’s Google Ad Grant, you’re not alone. In this episode, Jono Long breaks down practical ways to make the most of your $10,000 Google Grant budget each month. Learn why spending the entire grant is challenging, how to set up essential tools like conversion tracking, and why having multiple ad groups per campaign can make all the difference. Jono also shares creative ideas for connecting...
In this episode of the Pro Church Marketing Podcast, host Jono Long explains why your church or nonprofit needs Google reviews and how they impact your online visibility. With over 7 million monthly searches for churches in the U.S., appearing in Google's "map pack" is essential to attracting new visitors. Jono shares proven strategies to collect high-quality reviews and avoid common issues, such as reviews not showing up. He also ...
In this episode, Jono Long chats with Tiffany Kelly from The Honest Pixel about how churches can leverage spatial design to make a memorable first impression and foster community engagement. Tiffany shares her expertise in blending graphic design, architecture, and ministry to help churches and small businesses create visually appealing and functional spaces. Learn practical tips on enhancing church environments with limited budget...
Join Jono Long on the Pro Church Marketing Podcast as he interviews Pastor Neal Dose from Mansfield Baptist Church. Discover how Pastor Neal is leading a small-town church in Georgia through a season of growth and revitalization. Learn about the challenges of stepping into a new pastoral role, the impact of COVID on church attendance, and the strategies being used to re-engage the community. Pastor Neal shares how Faithworks' ad ca...
Join Jono on the Pro Church Marketing Podcast as he explores the vital role of relationships over marketing in church growth. In this insightful episode, Jono tackles the debate surrounding church marketing, highlighting that while it can boost visibility, it cannot replace the power of personal invitations and genuine connections. Drawing from his extensive experience, Jono contrasts flashy church programs with welcoming communiti...
In this episode of the Pro Church Marketing Podcast, host Jono dives deep into the intricacies of the Google Ad Grant, a valuable resource providing non-profits with $10,000 in ad credits each month. Jono addresses common questions, such as the nature of the grant, compliance requirements, and best practices for managing ad campaigns. Listeners will learn how to maintain eligibility, avoid pitfalls, and maximize the grant's potenti...
Join Jono Long in this Pro Church Marketing Podcast episode as he explores the latest Google update that allows churches to link their social media profiles directly to their Google Business Profiles. Discover why this new feature is a game-changer for enhancing your church’s online visibility and learn how to optimize your profile to ensure your church stands out on Google Maps. Jono provides a step-by-step guide to adding your so...
Join host Jono Long in this insightful episode of the Pro Church Marketing podcast as he explores the differences between Facebook (Meta) ads and Google ads. Discover which platform might be the best fit for your church or nonprofit as Jono breaks down the pros and cons of each. Learn how Meta ads target users based on interests and how Google ads reach users with intent, and why combining both can amplify your outreach. Plus, find...
Welcome to the Pro Church Marketing Podcast! In this episode, host Jono Long delves into a humorous and insightful story from his youth pastor days in metro Atlanta. Join Jono as he recalls the frantic moments of nearly losing a youth group member at the bustling Atlanta Fest held at Stone Mountain Park. Through this story, Jono underscores the inevitable slip-ups in ministry and offers heartfelt encouragement to fellow church staf...
Welcome to this episode of the Pro Church Marketing Podcast. I'm your host, Jono Long, and today I'm sharing my insights into the Google Ad Grants program and why your church or nonprofit should apply now if you want to be ready for the back-to-school season in August and September.
The grant offers up to $10,000 per month in free Google ads, enabling your organization to reach people in your community by targeting keywords like "c...
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