The Six Figure Personal Stylist Podcast

The Six Figure Personal Stylist Podcast

The styling consultancy is the first "stylist only" business consulting firm dedicated to making personal stylists like you into 6-figurecreative CEOs. We’re dedicated to pioneering a new category of badass, wealthy industry shifting stylists who run businesses that are ridiculously fun, have dreamy AF clients, and are making so much predictable monthly income, saving items in your The Real Real cart instead of checking out right away becomes a thing of the past. Everything is about to change for you. Listen in each week as host, Nicole Otchy, takes you inside the world of Six Figure Personal Stylists and what it takes for you to step into this world for yourself.

Episodes

April 24, 2025 34 mins

Positioning isn’t just about what you do. It’s also about how and why you do it. Last week, we laid the groundwork for identifying your ideal client. Now let’s build on that foundation and explore how your unique perspective shapes your reputation and attracts high-ticket, high-trust clients.

In the second part of our positioning series on The Six Figure Personal Stylist Podcast, you’ll learn how to leverage your point-of-view to cr...

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Many talented personal stylists who struggle aren’t doing so from a lack of skill. They might not be connecting with the clients they actually want to work with, even if they are signing on clients.

If that’s you, the missing piece between where you are in your styling business and where you want to go may lie in a lack of clear positioning. So let’s take a deep dive into the crucial concept to help you focus on identifying and alig...

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“How do you create content that feels like you are talking directly to me?”

That is the #1 question I get asked by clients and on sales calls on a weekly basis. Instead of celebrating the first anniversary of this podcast with a clip show episode highlighting favorite moments, I’ll be pulling back the curtain on how it seems like I’m (as one client recently put it) “wiretapping” your brain with the content I put out.

In this episode ...

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Are you relying on external agencies or individuals to handle crucial aspects that grow your styling business? Many stylists (and entrepreneurs of all types) think they can merely delegate their way to success instead of building expertise and a genuine connection with clients. But it feels a bit like hiring someone to wear your dream outfit which sounds ridiculous right? So instead, let’s figure out where you might be outsourcing ...

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You’ve probably heard about the importance of “living your values,” personally and professionally. While this isn’t often discussed in the personal styling industry, it’s critical if you want to build a brand that stands out, attracts your ideal clients, and makes a lasting impact. But you might find the idea of living your values in your styling business a bit fuzzy and are wondering what that looks like and how to do it without n...

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Do you ever feel like you're constantly trying to convince potential clients that investing in styling is worth it? The truth is, the highest-paid stylists aren’t just great at putting together outfits, they’ve positioned themselves as trusted advisors and thought leaders.

In this episode of The Six Figure Personal Stylist Podcast, I’m breaking down what it really takes to shift from being seen as just a service provider to bec...

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With so much marketing information at our fingertips, you have to be really discerning as an entrepreneur. There’s a lot of outdated stuff or just plain old bad or irrelevant advice you need to be aware of and gut-check yourself, even if it goes against so-called established business wisdom.

For instance, I’m sure you’ve been cautioned against giving away too much free information, right? You were told that if you did that, then peo...

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Are you trying to solve a problem that isn’t actually relevant to your business right now? Every stage of business comes with its own set of challenges—no matter how long you’ve been a stylist. But when you focus on the wrong problems at the wrong time, running your business gets harder, and self-doubt creeps in fast.

In this episode of The Six Figure Personal Stylist Podcast, we’re breaking down the three stages of building a perso...

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How does running your styling business actually feel day to day? Because here’s the thing, how you feel about your business shapes the actions you take, the money you make, and whether you actually enjoy the work you’ve built for yourself. If your business looks successful on the outside but doesn’t feel fulfilling on the inside, it’s time to change that.

In this episode of The Six Figure Personal Stylist, we’re getting into the min...

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Feeling stuck is a universal experience for all business owners, even established ones with over 20 years of experience. It’s never too early or too late to invest in mentorship to help get you unstuck. 

Yet, many entrepreneurs never take that plunge and either remain stuck or choose the difficult and long road of figuring it out the hard way. If you’re hesitating to invest in coaching, perhaps hearing from personal stylists who’ve ...

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Does it seem like you can’t get ahead in your business, no matter what? If your efforts aren’t leading to more clients and revenue despite the investments you made or what you’ve done, the problem might be the way you think about your business. 

In order for plants to flourish and survive, they need the right ecosystem in place to help them thrive. Your business isn’t any different, and treating it like an ecosystem not only helps y...

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We’ve all felt like we’ve had imposter syndrome at some point. Yet, because it’s such a popular topic to talk about, the true meaning of it often gets distorted. It’s gotten to the point where sometimes what you think is imposter syndrome is really something else. 

In this episode of The Six Figure Personal Stylist Podcast, you’ll get a crystal clear definition of imposter syndrome and how it differs from self-doubt and insecurity. ...

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Do you feel stuck everywhere in your business and wonder how you can ever get to a point of thriving with six-figure earning potential? Then you’ll have a lot in common with Brigitta Catinean, a personal stylist in Canada who hit a turning point two years into her business. She felt unsure about her audience, her services, her content, and her pricing. But once she realized she had a ready-to-buy audience, she embraced sales calls ...

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It’s easy to get stuck in an endless cycle of overhauling your business in pursuit of more profits. This doesn’t just apply to personal stylists, either; business owners across all industries can fall prey to this. But why do entrepreneurs do this, and how do you break the cycle and have sustainable growth with small changes instead of huge shifts?

In this episode of The Six Figure Personal Stylist Podcast, you’ll learn why you ofte...

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Have you made an investment in the past that ended up being a big disappointment? It can make you shy to leap into the next opportunity that presents itself. That’s not just true for you as an entrepreneur, but also for your potential clients who’ve had previous bad experiences with other stylists, prolonging the time it takes for you to close the sale.

In this episode of The Six Figure Personal Stylist Podcast, you’ll learn how to ...

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Are you a stylist looking to level up but feeling overwhelmed at the gap between where you are right now and where you want to be? Sometimes, just hearing about how someone else’s journey in bridging that kind of gap can help change your beliefs about what’s possible for you, too.

Meet Molly Hudson of The Wardrobe Editor. She’s a client who transformed her career from luxury retail into a thriving personal styling business. And she ...

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Are you ready to ditch the fear and embrace a sales strategy that feels authentic? Whether you struggle with sales calls or are just ready to level up, let’s hone in on what could be the game-changer for your success next year!

You’ve spent the last few episodes exploring key areas of your business, from your business model to your marketing strategy. Now it’s time to master the art of selling with a different approach to sales.

In t...

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Something’s not clicking. You’re putting in the work showing up on social media, sending out your newsletter, and growing your audience consistently (even if it’s slow progress). Yet, your efforts aren’t translating into booked clients. So why is there this gap between your marketing and the sales it’s supposed to generate?

In the third episode of the Profit Power Moves series on The Six Figure Personal Stylist Podcast, you'll ...

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Does your pricing reflect the level of depth and value of the services you’re offering? Like many personal stylists, this issue probably hits close to home for you because you’re often left wondering if your pricing is right or if your services are setting you up for long-term success (preferably without burnout).

In part two of this Profit Power Moves series on The Six Figure Personal Stylist Podcast, you’ll discover what it takes ...

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Are you working the way you truly want to as a personal stylist? With the new year right around the corner, we’re launching a special series designed to help you assess the health of your personal styling business. Over the next few weeks, we’ll dive into key areas for a business audit, starting with your business model.

In this episode of The Six Figure Personal Stylist Podcast, you’ll learn how to evaluate whether your business mo...

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