Today on the Unearthing Project, I sit down with Kathleen Hessert. Kathleen is the CEO of Sports Media Challenge, a communication consulting company that focuses on building brands and reputations for athletes, sports organizations, and other personalities. She has worked with individuals including Peyton Manning, Christian Laettner, and Rickie Fowler; moreover, she has advised the Rockettes, ESPN, the MLB, the NFL, and more! She also founded and runs We R Gen Z, a consulting firm to help brands understand how to connect with Generation Z. In this episode, Kathleen tells stories about launching Shaquille O'Neal on Twitter in 2006, working with P. Diddy, preparing for the Pope, and the power that GenZ will have on the world in the future.
Find Kathleen: @kathleenhessert
https://sportsmediachallenge.com/
https://wergenz.com/
WeRGenZ recruiting survey: https://www.surveymonkey.com/r/WeRGenZ_Recruiting_Survey
Popular Podcasts
40s and Free Agents: NFL Draft Season
Daniel Jeremiah of Move the Sticks and Gregg Rosenthal of NFL Daily join forces to break down every team's needs this offseason.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
The Bobby Bones Show
Listen to 'The Bobby Bones Show' by downloading the daily full replay.