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February 12, 2024 β€’ 52 mins

Join host Rob Lee as he sits down with Derrick Whitfield Sr., a Navy veteran and go-to graphic designer for unconventional brands. They discuss Derrick's passion for design, his love for comics and pop culture, and how Afrofuturism influences his work. Discover the challenges and rewards of being a black designer in a predominantly white industry, and gain insights into the creative process and the importance of authenticity in branding. πŸŽ™πŸŽ¨


Episode Highlights:

  • Derrick's introduction and self-perception. [00:02:06] 🌟
  • Recognizing an interest in art and creativity. [00:05:59] 🎨
  • Balancing creativity and a career in the Navy. [00:09:59] βš“Β 
  • The influence of pop culture and Afrofuturism in Derrick's work. [00:20:27] 🌌
  • The value of graphic design in a world of AI and Canva. [00:23:46]πŸ’»
  • Collaborating with clients and the importance of authenticity. [00:28:09] 🀝
  • Challenges and rewards of being a black designer. [00:32:09] πŸ†
  • Balancing artistic values and business considerations. [00:38:09] 🎭

Key Takeaways:

  • Derrick's journey as a graphic designer was influenced by his love for comics, pop culture, and Afrofuturism. πŸš€
  • Authenticity and listening to clients' dreams and visions are crucial in the creative process. πŸ‘‚πŸŽ¨
  • Being a black designer in a predominantly white industry comes with challenges, but also offers freedom and the opportunity to make a lasting impact. ✊🌍
  • Collaboration and understanding clients' needs are essential for successful projects. 🀝
  • The value of graphic design goes beyond aesthetics and can help businesses stand out in a competitive market. πŸ’Ό

Visit Derrick Whitfield Sr.'s website to learn more about his work and how he can help your brand stand out with unconventional graphic design.
Website: whitfielddesignsco.com 🌐

Social Media Links:
Facebook: Whitfield DesignsΒ  πŸ“˜
Instagram: whitfielddesigns πŸ“Έ
LinkedIn: Derrick Whitfield Sr. πŸ”—


πŸŒŸπŸ™ We hope you enjoyed this episode of "The Truth in This Art" with Derrick Whitfield Sr. If you found value in this conversation and want to show your support, we kindly ask you to take a moment to rate and review the podcast. Your feedback helps us reach more listeners and continue sharing these great stories. πŸ™πŸŒŸ

Additionally, if you'd like to further support the podcast and gain access to exclusive content, we invite you to consider becoming a patron on our Patreon page. Your contribution helps us cover production costs and bring you even more engaging episodes. πŸŽ™πŸ’–

Thank you for being a part of our community and helping us grow. We appreciate your support!

Stay tuned for more inspiring conversations and stories on "The Truth in This Art." 🎧🎨


This program is supported (in part) by a grant from the Robert W. Deutsch Foundation.

If you have a story about art, culture, or community, share it with us at rob@thetruthinthisart.com for a chance to be featured on 'The Truth In This Art' podcast.

Follow The Truth In This Art on Twitter, Threads, IG, and Facebook @truthinthisart

Original music by Daniel Alexis Music with additional music from Chipzard.

Episode illustration by Alley Kid Art.

About "The Truth In This Art"


"The Truth In This Art," hosted by Rob Lee, is a podcast that explores the essence of creativity and its community impact, amplifying artists' voices and their profound stories.

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