The Lighting Coach
Helping lighting professionals design better, sell smarter, and grow stronger. Hosted by Patrick Harders, CEO of Sterling Lighting and owner of Dayloom, The Lighting Coach Podcast is the ultimate resource for landscape lighting professionals looking to elevate their craft and stay ahead of industry trends. Featuring expert insights, real-world success stories, and game-changing strategies, this podcast is built by pros, for pros—because great lighting isn’t just about fixtures, it’s about mastering the business behind them. Tune in for: Expert interviews with top designers & installers Business growth strategies & high-profit insights Lighting design tips that set your projects apart The latest innovations shaping the industry As a certified Lighting Designer, Patrick is here to help and to become the coach many have needed to reach the next level. Stay tuned for each episode to enrich your knowledge and grow your landscape lighting business.
Episodes
In this episode of The Lighting Coach, Patrick Harders, LC, sits down with Jon Tigges, owner of Zion Springs, a breathtaking wedding venue and bed and breakfast nestled in the heart of Hamilton, Virginia.
Jon shares how landscape lighting transformed the guest experience at his venue, elevating both safety and ambiance for evening events. From first impressions to lasting memories, lighting has played a crucial role in enhancing t...
In this episode, Patrick Harders, LC, sits down with his longtime protégé and now award-winning designer, Andy Shumate. From humble beginnings as an installer to becoming one of the most respected lighting designers in the industry, Andy shares the real story of his journey—mistakes made, lessons learned, and the mindset shift that changed everything.
If you're just getting started or wondering what it takes to grow in this field, ...
When Patrick Harders and Damien Sanchez started Sterling Lighting, they weren’t following a blueprint — they were building one from scratch. In this episode, Patrick sits down with Damien to share the story behind the man who helped shape Sterling into the trusted name it is today.
Damien talks about his path from wildland firefighter to firefighter-EMT to entrepreneur, and how a few bold decisions — and a lot of lessons learned th...
In this behind-the-scenes episode of The Lighting Coach Podcast, host Patrick Harders takes the guest seat, interviewed by Victor Rogers, Director of Marketing Operations at Sterling Lighting.
Patrick shares his humble beginnings, how he found his way into the landscape lighting industry, the start-up and growth of Dayloom, and what ultimately inspired him to build S...
Game-changing designs. Award-winning projects.
The power of professional-grade landscape lighting. In this exclusive interview from AOLP’s Illuminate 2025 Conference, Patrick Harders (CEO, Sterling Lighting and Owner of Dayloom) sits down with Chris Apfelstadt (President, Light Up Columbus) to talk about his Best in Show-winning project—and why Sterling Lighting luminaires are his go-to for high-impact, high-performance outdoor li...
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