The eMobility Marketing Blueprint by Destiny Marketing Solutions
A deep dive into the strategies that work for every player in the eMobility space. Whether you’re installing charging infrastructure, managing mobile charging services, or distributing EV equipment, we’ve got the marketing insights you need.
Episodes
Feel like you're always getting undercut by giant chains with deeper pockets and bigger marketing teams? In this episode, Leonard Parker shares the real strategies local electricians are using to compete—and win—against national brands that dominate the search results.
You’ll learn:
- Why bigger doesn’t mean better (and how to prove it to customers)
- How to out-local your competition with credibility, content, and customer exper...
Why are second-rate electricians outranking you on Google? It’s not luck—it’s local SEO. In this episode, Leonard Parker breaks down the exact 10-step checklist electricians need to dominate page one and stop losing jobs to competitors with weaker skills but better visibility.
You’ll learn:
- Why your city + service pages are the foundation of SEO success
- How Google Business Profile posts and schema markup boost rankings
- The biggest ...
Sick of spending thousands on leads that ghost you? In this no-fluff episode, Leonard Parker ranks the top marketing platforms for electricians—from the overpriced and underperforming to the high-ROI game changers that actually fill your calendar.
You’ll learn:
- Which platforms are draining your budget (and what to use instead)
- Why Google LSAs still reign supreme for electricians
- How tools like SEO, CRMs, and GBP stack up in real-wo...
Most electricians ignore controls and relay work—meanwhile, it’s the most profitable, low-competition opportunity sitting in your service area right now. In this episode, Leonard Parker exposes how to land high-value automation and controls jobs that lead to repeat business and B2B partnerships.
You’ll learn:
- Why most electricians are already qualified for controls work (but don’t market it)
- How to position yourself for relay jobs...
Some electricians get all the high-paying jobs—not because they’re better with wires, but because they’ve mastered one thing: systems. In this episode, Leonard Parker of Destiny Marketing Solutions breaks down the top three marketing software platforms electricians are using to book more jobs, boost efficiency, and grow past $500K without burning out.
You’ll discover:
- The key differences between ServiceTitan, Housecall Pro, and P...
Still throwing money at platforms that deliver nothing but tire kickers? In this episode, Leonard Parker breaks down the exact system his electrician clients are using to generate $50K+ in booked jobs within 90 days—without relying on HomeAdvisor, Thumbtack, or random ad clicks.
You’ll learn:
- Why your current lead sources may be costing more than they’re worth
- The 4-step system that actually converts high-intent searchers into job...
Still getting leads from 50 miles outside your service area? That’s not just annoying—it’s draining your time, budget, and sanity. In this episode of The eMobility Marketing Blueprint, Leonard Parker breaks down how electricians can stop wasting money on out-of-area leads and take back control of their local marketing.
Learn how to fine-tune your ad targeting, filter your lead forms, automate service zone rules, and even turn bad le...
AI Is Defining Your Electrical Business—Without Your Input
If you're an electrician earning $200K+ per year, you're already being judged by ChatGPT—whether you know it or not. In this episode, Leonard Parker of Destiny Marketing Solutions reveals how AI tools like ChatGPT, Claude, and Perplexity are quietly shaping which electricians get found—and which get ignored.
You’ll learn:
- Why AI favors franchises over local exper...
Still fixing breakers while your competitor installs $25,000 smart home systems? In this episode, Leonard Parker reveals how electricians can break into the booming home automation market—and actually get paid like the expert they are.
You’ll learn:
- What your website must include to attract smart home leads
- How to turn Facebook groups into low-cost lead machines
- Why bundling beats line-item quotes every time
- The simple demo setup th...
Stop Chasing $1,200 Installs—How to Land $50K EV Charging Projects Instead
Still taking low-margin residential EV charger jobs while competitors walk away with $30K commercial installs? In this episode, Leonard Parker reveals how top electrical businesses are dominating EV charging leads—and turning single installs into full-blown city contracts.
You’ll learn:
- Why most electricians miss out on high-value EV charging leads
- The 5-par...
Most electricians treat EV installs like basic outlet jobs—and miss out on the fastest growing, most profitable niche in the entire industry. In this episode, Leonard Parker breaks down how to build a real lead system for EV charger installation that brings in consistent, high-ticket work every month.
You’ll learn:
- How to position your business as an EV specialist (not just another electrician)
- What your website and landing pages ...
If your recent jobs include everything from budget bathroom fans to complex commercial rewires, your marketing might be playing electrical roulette. In this episode of The eMobility Marketing Blueprint, Leonard Parker breaks down the costly consequences of vague, generalist marketing — and how defining your ideal customer can transform your business.
Learn how to build detailed customer profiles, develop a clear marketing philosophy...
Are you still trying to be the electrician who “does it all”? In this episode of The eMobility Marketing Blueprint, Leonard Parker breaks down why the generalist approach is sabotaging your growth — and how niching down can double your job value, close rate, and credibility.
Learn how becoming the go-to expert in one specialty (like EV chargers, smart homes, or backup systems) positions you as the premium provider customers actually...
Electricians wouldn’t wire a panel with disconnected circuits—so why are your marketing channels working in isolation? In this episode of The eMobility Marketing Blueprint, Leonard Parker exposes how fragmented marketing efforts are silently draining your budget and killing your conversion rates.
From mismatched messaging to missed follow-ups, Leonard shares how to create a seamless customer journey by aligning your ads, website, CR...
Destiny Marketing Solutions specializes in marketing for electricians. Trusted by electrical contractors across the U.S., we help electricians grow through digital marketing—local SEO, local service ads, Google Ads, content, and automation.
🌐 Connect with Destiny Marketing Solutions
Website: https://destinymarketingsolutions.com/electrician
Podcast: https://www.buzzsprout.com/2466787/free_share_page
Instagram:...
Destiny Marketing Solutions specializes in marketing for electricians. Trusted by electrical contractors across the U.S., we help electricians grow through digital marketing—local SEO, local service ads, Google Ads, content, and automation.
🌐 Connect with Destiny Marketing Solutions
Website: https://destinymarketingsolutions.com/electrician
Podcast: https://www.buzzsprout.com/2466787/free_share_page
Instagram:...
Destiny Marketing Solutions specializes in marketing for electricians. Trusted by electrical contractors across the U.S., we help electricians grow through digital marketing—local SEO, local service ads, Google Ads, content, and automation.
🌐 Connect with Destiny Marketing Solutions
Website: https://destinymarketingsolutions.com/electrician
Podcast: https://www.buzzsprout.com/2466787/free_share_page
Instagram:...
Destiny Marketing Solutions specializes in marketing for electricians. Trusted by electrical contractors across the U.S., we help electricians grow through digital marketing—local SEO, local service ads, Google Ads, content, and automation.
🌐 Connect with Destiny Marketing Solutions
Website: https://destinymarketingsolutions.com/electrician
Podcast: https://www.buzzsprout.com/2466787/free_share_page
Instagram:...
Every storm season, licensed electricians lose their most profitable jobs to unqualified storm chasers with fast talk and shady tactics. In this episode, Leonard Parker shares how to flip the script—using storm season as a strategic opportunity to dominate high-value emergency work while building long-term trust in your community.
You’ll learn:
- Why most electricians lose storm jobs before the first drop of rain
- How to prepare your...
Destiny Marketing Solutions specializes in marketing for electricians. Trusted by electrical contractors across the U.S., we help electricians grow through digital marketing—local SEO, local service ads, Google Ads, content, and automation.
🌐 Connect with Destiny Marketing Solutions
Website: https://destinymarketingsolutions.com/electrician
Podcast: https://www.buzzsprout.com/2466787/free_share_page
Instagram:...
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