The Franklin Factor

The Franklin Factor

The Franklin Team has helped thousands of families navigate the Houston housing market — now we’re pulling back the curtain to share what we’ve learned. Whether you're in the business, buying, selling, or just real estate curious — you're in the right place. The Franklin Factor Podcast is your go-to resource for smart, honest conversations about the ins and outs of residential real estate, directly from Houston’s top-producing real estate team. 🔍 What You’ll Hear: Real stories from the field — wins, challenges, and everything in between Expert insights from the agents and pros behind The Franklin Team Tips for buyers, sellers, and investors in today’s ever-changing market Updates on new home construction, market trends, and neighborhood spotlights Behind-the-scenes perspectives on what makes our team tick

Episodes

March 25, 2026 23 mins

Season 3 of the Franklin Factor Podcast is back, bringing the conversation back to a key idea from Season 1—building a team based on culture, not just production or splits. In this episode, the hosts explain how the Franklin Team defines and hires for culture using four core values developed through the EOS process:

  • Driven – Self-motivated and always improving
  • Team Player – Collaborative and supportive
  • Integrity – Doing what’s rig...
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🎙️In this episode of the Franklin Factor Podcast, guest Tiffiny Thrasher shares her inspiring transition from education and counseling into a thriving real estate career. She reflects on her rapid rise in the industry, growing from $3 million in production to an impressive $28 million this year. Tiffiny opens up about earning her real estate license during the pandemic, the challenges she faced along the way, and her specialized f...

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🎙️In this episode of the Franklin Factor Podcast, co-host Danielle Weiss and Sarah Savard, co-owner of The Franklin Team, break down the essential role of a real estate agent’s sphere of influence (SOI) in building a thriving business. They define SOI as the network of people an agent knows and trusts, highlighting why it’s far more valuable than cold leads.

The episode walks listeners through practical ways to identify, organize, ...

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🎙️In this episode of the Franklin Factor Podcast, hosts Sarah Savard and Danielle Weiss dive into the advantages of the eXp brokerage. Sarah shares her family’s journey to joining eXp, highlighting the company’s impressive growth from 13,000 agents in 2018 to more than 90,000 just seven years later. They break down the key benefits of eXp’s model—revenue share, the ICON Award, and the strong culture of collaboration and support am...

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🎙️In this episode of the Franklin Factor Podcast, host Sarah sits down with top-producing real estate agent Alex McCauley for an inside look at her open house strategy. Alex shares how she went from moving to Houston with zero connections to becoming a leading agent at eXp Realty—using open houses as her number one lead-generation tool.

She breaks down her detailed preparation process, how she approaches conversations with visitors...

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🎙️In this episode of The Franklin Factor Podcast, Sarah Savard sits down with Beverly Bradley, a seasoned real estate professional with a remarkable background in new home sales. Beverly shares her inspiring journey — from growing up in a family of realtors to earning her licenses and building a thriving career in Orlando. Her path led her to David Weekley Homes, where she took on multiple leadership roles, including sales coach a...

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🎙️In this episode of The Franklin Factor Podcast, host Danielle Weiss sits down with Brandon Hutnek, a listing specialist at The Franklin Team, to unpack the challenges and strategies shaping today’s real estate market.

Brandon reflects on his career journey, highlighting how analytical thinking paired with strong interpersonal skills set the stage for his success. He emphasizes the value of preparation, mastering market data, and ...

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🎙️In this episode of the Franklin Factor Podcast, the hosts explore the builder programs that help drive over a thousand home sales each year. They begin with a look back at the company’s history, highlighting how founder Jimmy Franklin transitioned from realtor to forging impactful builder partnerships. The conversation centers on three key programs—the Seller’s Assistance Program, the Equity Unlock Program, and the Cash Offer Pr...

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🎙️In this episode of the Franklin Factor Podcast, Sarah Savard sits down with special guest Carrie Bond to discuss the power of new construction in today’s real estate market. Together, they outline five key reasons why new construction creates major opportunities for agents: consistent inventory, strong builder relationships, scalability, market differentiation, and long-term value. The conversation dives into how agents can brea...

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🎙️In this episode of The Franklin Factor, host Danielle Weiss welcomes guest Carrie Bond, President of The Franklin Team, for a deep dive into the core practices that fuel success in real estate. Together, they unpack the essential habits that separate top producers from the rest—specifically focusing on time blocking, lead generation, and tracking key business metrics.

Carrie shares her proven approach to structuring the day with ...

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🎙️ In this powerful episode of The Franklin Factor Podcast, we dive deep with Tyler Knowles, a top-producing real estate agent who’s been a standout member of the Franklin team since 2017. Coming from a multi-generational real estate family, Tyler got licensed in 2015 and quickly made his mark—closing an impressive 43 deals in his first year alone. Fast forward to today, and he’s consistently delivering high-level results, with 54...

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🎙️In this episode of The Franklin Factor Podcast, hosts Sarah Savard and Danielle Weis explore what it truly takes to scale a high-performing real estate team. They’re joined by special guest Carrie Bond, President of The Franklin Team, who shares her inspiring 15-year journey—from closing coordinator to leading one of the top teams in the industry. The conversation dives into how The Franklin Team maximizes efficiency through sma...

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May 14, 2025 41 mins

🎙️In this episode, Sarah Savard and Danielle Weiss dive into what it truly takes to master your local real estate market. From defining your market and leveraging community insights to understanding data, navigating interest rates, and debunking common real estate myths — this episode is packed with practical strategies to help you become a true expert in your field. Whether you're a new agent or a seasoned pro, you'll g...

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🎙️ In this episode, we dive into the real advantages of being part of a real estate team — and why it can be a game-changer for your career. We break down how a team structure allows for specialization, with agents focusing on their strengths, whether that's lead generation, client relations, negotiations, or transaction management. Instead of juggling every aspect of a deal, team members can work in their zone of genius, lea...

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🎙️ In this heartfelt episode, Sarah Franklin Savard, Co-Owner of The Franklin Team sits down with her Father, Jimmy Franklin, original Founder of The Franklin Team to reflect on the incredible journey which began over four decades ago. Through his personal story and honest conversations, they explore what caused him to get in and stay in real estate, success throughout the years, and the values that kept him focused through all th...

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🎙️ Join us as we dive into the journey of our host, Sarah Franklin Savard, Co-Owner of The Franklin Team. Explore her background and deep-rooted connection to the family business. We discuss the pivotal moments of taking over the business, the challenges and triumphs of the early years, and the key factors that led to success. Learn about the impact of EOS (Entrepreneurial Operating System) and the power of core values in driving ...

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