DealerCast Playlist

Robert Mudd, Larry Bruce and Jason Harris discuss how effective communication tools and personal relationships are crucial in sales. The conversation explores engaging audiences in dealerships and the impact of algorithms on marketing strategies. It emphasizes the need for a Customer Data Platform and data cleansing, along with defining target audiences and structured sales processes. Insights from industry professionals highlight ...

Robert Mudd, Larry Bruce and Jason Harris blast away at data wars in the automotive sector, focusing on dealers' struggles with data control and licensing. It highlights the importance of understanding data rights, revealing that many dealers unknowingly buy back their own data from third parties. The discussion emphasizes the need for transparency and better practices, while also addressing the conflicting views on customer data o...

🎧 Robert Mudd, Larry Bruce and Jason Harris reflect and discuss the influence of Amazon on retail and consumer behavior in the automotive sector. They analyze Amazon's data collection and marketing strategies, comparing its potential to eBay Motors. The conversation also highlights Google's role in the industry and the importance of branding. Find out why the need for dealers to adapt to changing consumer behaviors and the shift f...

Power up for Retain and Gain Podcast Episode 6 as Rob Mudd and Larry Bruce discuss how the automotive industry faces challenges with evolving marketing strategies that prioritize conversation over clicks. As the market has changed sales dynamics from customer relationships to click metrics, customers now prefer personal interactions and direct information. Events are vital for connections, while Google Analytics reshapes engagement...

Join Larry Bruce and Rob Mudd as they deliberate between choosing traditional dealerships vs. Tesla's direct sales model. As franchise dealers face challenges from agreements and state laws, customer's trust in local dealers is crucial. This version of Retain and Gain highlights the importance of service and support, enhancing the buying experience, and maintaining personal connections. Technology should complement and not replace ...

🎧 Robert Mudd, Larry Bruce and Jason Harris reflect and discuss the early experiences in car sales reveal the competitive nature of the industry. The hosts share their automotive knowledge and the importance of mentorship through personal stories. They discuss the role of floor managers in mentoring, the need for leaders to engage with their teams, and offer advice on self-awareness. The balance between passion and burnout is expl...

🎧 Robert Mudd, Larry Bruce and Jason Harris reflect on their experiences, discuss the evolution of marketing in the automotive industry, and emphasize the importance of persistence in business relationships on podcast episode 23 of The Dealercast - Old Guys kNOw Sh*#. 🎙️

For more on The Dealercast - Old Guys kNOw Sh*#, visit:

https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason Harris ...

🎧 Robert Mudd, Larry Bruce and Jason Harris discuss the decline of Saturday meetings at the dealership, the shift from in-person to online interactions and the industry's evolution towards digital platforms and AI on podcast episode 22 of The Dealercast - Old Guys kNOw Sh*#. 🎙️

For more on The Dealercast - Old Guys kNOw Sh*#, visit:

https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason ...

🎧 Robert Mudd, Larry Bruce and Jason Harris discuss stories from the pre-digital era and how the industry has (or hasn't) changed on episode 21 of The Dealercast - Old Guys kNOw Sh*#.

🎙️ For more on The Dealercast - Old Guys kNOw Sh*#, visit: https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason Harris - https://www.linkedin.com/in/strategywithjason/

Robert Mudd - https://www.linkedin...

🎧 Robert Mudd, Larry Bruce and Jason Harris discuss stories from the pre-digital era and how the industry has (or hasn't) changed on episode 20 of The Dealercast - Old Guys kNOw Sh*#.

🎙️ For more on The Dealercast - Old Guys kNOw Sh*#, visit: https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason Harris - https://www.linkedin.com/in/strategywithjason/

Robert Mudd - https://www.linkedin.com...

🎧 Robert Mudd, Larry Bruce and Jason Harris discuss the vendor dealer relationship, dealers getting tired of "the pitch", what vendors must provide and more on episode 19 of The Dealercast - Old Guys kNOw Sh*#.

🎙️ For more on The Dealercast - Old Guys kNOw Sh*#, visit: https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason Harris - https://www.linkedin.com/in/strategywithjason/

Robert Mudd - h...

🎧 Robert Mudd, Larry Bruce and Jason Harris discuss Stalling EV sales, switching customers to EV's and more on episode 18 of The Dealercast - Old Guys kNOw Sh*#.

🎙️ For more on The Dealercast - Old Guys kNOw Sh*#, visit: https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason Harris - https://www.linkedin.com/in/strategywithjason/

Robert Mudd - https://www.linkedin.com/in/robertmudd/

#dealers...

🎧 Robert Mudd, Larry Bruce and Jason Harris discuss F&I processes and whether dealerships need an F&I Box on episode 17 of The Dealercast - Old Guys kNOw Sh*#.

🎙️ For more on The Dealercast - Old Guys kNOw Sh*#, visit: https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason Harris - https://www.linkedin.com/in/strategywithjason/

Robert Mudd - https://www.linkedin.com/in/robertmudd/

#d...

🎧 Robert Mudd, Larry Bruce and Jason Harris discuss whether AI in the BDC is Enhancing or replacing people on this episode of The Dealercast - Old Guys kNOw Sh*#.

🎙️ For more on The Dealercast - Old Guys kNOw Sh*#, visit: https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason Harris - https://www.linkedin.com/in/strategywithjason/

Robert Mudd - https://www.linkedin.com/in/robertmudd/

#d...

🎧 Robert Mudd, Larry Bruce and Jason Harris discuss what Trump's economic policies mean for Auto Dealers on this episode of The Dealercast - Old Guys kNOw Sh*#.

🎙️ For more on The Dealercast - Old Guys kNOw Sh*#, visit: https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason Harris - https://www.linkedin.com/in/strategywithjason/

Robert Mudd - https://www.linkedin.com/in/robertmudd/

#dea...

🎧 Robert Mudd, Larry Bruce and Jason Harris remember the legendary Jim Ziegler and his impact on the automotive industry on this episode of The Dealercast - Old Guys kNOw Sh*#.

🎙️ For more on The Dealercast - Old Guys kNOw Sh*#, visit: https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason Harris - https://www.linkedin.com/in/strategywithjason/

Robert Mudd - https://www.linkedin.com/in/rob...

🎧 Robert Mudd, Larry Bruce and Jason Harris discuss what CRM's are good for, how effective they are, must have features and more on this episode of The Dealercast - Old Guys kNOw Sh*#.

🎙️ For more on The Dealercast - Old Guys kNOw Sh*#, visit: https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason Harris - https://www.linkedin.com/in/strategywithjason/

Robert Mudd - https://www.linkedin.co...

🎧 Robert Mudd, Larry Bruce and Jason Harris discuss AI transforming the automotive industry, Electric vehicles and more on this episode of The Dealercast - Old Guys kNOw Sh*#.

🎙️ For more on The Dealercast - Old Guys kNOw Sh*#, visit: https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason Harris - https://www.linkedin.com/in/strategywithjason/

Robert Mudd - https://www.linkedin.com/in/robe...

🎧 Robert Mudd, Larry Bruce and Jason Harris discuss sales management in the modern era on this episode of The Dealercast - Old Guys kNOw Sh*#.

🎙️ For more on The Dealercast - Old Guys kNOw Sh*#, visit: https://thedealercast.com/

Larry Bruce - https://www.linkedin.com/in/larry-bruce/

Jason Harris - https://www.linkedin.com/in/strategywithjason/

Robert Mudd - https://www.linkedin.com/in/robertmudd/

#dealership #automotiv...