The Music Business Unplugged
"The Music Business Unplugged" is a new fortnightly vodcast series. Produced by the I Be Music company, "The Music Business Unplugged" brings music industry role-players from around the world onto the series to share insights, news, trends, and lessons about the music business with audiences. The conversations and interviews are hosted by music executive Ian Bredenkamp, and see music label heads, artist managers, streaming experts, social media insiders and more pull back the veil about making hit songs.
Episodes
Bubele Booi is a South African-born producer making waves on the global stage. A Grammy-nominated hitmaker and one half of the acclaimed production duo The Imports, Bubele has worked with some of the biggest names in music — including none other than Beyoncé. In this episode, he unpacks his journey into the international music industry, the creative process behind chart-topping records, and what it means to stay rooted while workin...
In this episode of The Music Business Unplugged we take a deep dive into the world of radio playlists — from song categories and rotation schedules to the strategy behind the hits you hear. Join us for an insider conversation with Playlist Consultant Zane Derbyshire as we unpack the mechanics of music programming and what it means for artists and the industry. Presented by Ian Bredenkamp.
How to find the right talent agent. Meet artist booker and tour producer Natasha Savage. On this episode of The Music Business Unplugged we meet Natasha Savage, renowned Talent Agent, Artist Booker and Tour Producer. Natasha gives the ins-and-outs of what she looks for when signing new talent, and shares the highs and lows of her 20 year career. She currently works with Booshle G and Neon Dreams, and her previous clients include Th...
“You’re always just one song away from your life changing”. On this episode of The Music Business Unplugged, host Ian Bredenkamp sits down with renowned artist manager Seth Kallen for an in-depth conversation about the pivotal role of an artist manager in today’s music industry. Based in Los Angeles, Seth manages one of South Africa’s biggest pop exports, Will Linley, and has previously worked with hitmakers like X Ambassadors. In...
The rise of music streaming has opened doors to millions of songs being shared online each month. But how exactly does streaming work, and what are its pros and cons? From a local perspective, what emerging trends are shaping the African music landscape, and which countries are seeing their music industries flourish?
Joining us on The Music Business Unplugged is Wendy Verwey Bekker, Ditto’s Regional Manager for Africa, who will div...
Music publishing often remains a mystery, even for industry professionals. In this episode of The Music Business Unplugged, seasoned expert Thando Makhunga joins Ian Bredenkamp to demystify the world of composer rights, mechanical rights, and offer invaluable tips for songwriters and independent labels. Makhunga also shares exclusive behind-the-scenes insights from her experience as a senior FM radio music compiler.
The Music Busin...
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