The Fattz Media Podcast: The Blueprint for Indie Artists: Music Business, Monetization & Ownership

The Fattz Media Podcast: The Blueprint for Indie Artists: Music Business, Monetization & Ownership

Welcome to Fattz Media, where we’re ”Connecting Worlds and Sharing Voices.” We’re a dynamic multimedia network dedicated to bringing you diverse and engaging content across various genres. From game shows and street interviews to podcasts, behind-the-scenes filmmaking, and even shorts and full feature films, Fattz Media has something for everyone.

Episodes

August 16, 2025 17 mins

Getting press coverage as an indie artist doesn’t require an expensive publicist.

In this episode of the FATTZ Media Podcast, we break down proven strategies to land blog features, podcast interviews, and press write-ups on your own.

 

Learn how to:

✅ Build a press kit that gets you noticed

✅ Find the right media contacts

✅ Craft email...

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Summary

In this episode of the Fats Media podcast, host Seymour discusses how artists can wisely invest their money in music, avoid costly mistakes, and effectively promote their work. He emphasizes the importance of building a fan base, understanding distribution deals, and utilizing social media for promotion. The conversation also covers budget-friendly recording options and the necessity of copyrighting music. Listeners are pro...

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Summary

In this episode of the Fats Media podcast, Fattz discusses the significance of having a dedicated landing page for artists, emphasizing that it can be more effective than a full website or link tree. He highlights common mistakes artists make with their landing pages, such as not optimizing for mobile and failing to keep content updated. Fattz also introduces the services offered by Fats District, including mixing and maste...

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Summary

In this episode of the Fats Media Podcast, C More discusses the significance of a music press kit for indie artists. He outlines the essential components that should be included in a press kit, such as an artist bio, high-quality photos, music samples, and contact information. C More emphasizes the importance of professionalism and organization in creating a press kit, as it can greatly impact an artist's chances of being n...

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Summary

In this episode of the Fats Media Podcast, C More discusses ten completely free ways for artists to promote themselves online without the need for ads or bots. The strategies include leveraging TikTok, engaging with online communities, collaborating with other indie artists, and building a strong online presence through social media and a dedicated website. C More emphasizes the importance of consistency, creativity, and co...

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Are playlist placements really helping your career? In this episode, C More breaks down the harsh truth about playlist submissions — from editorial myths to shady third-party scams — and shows you what to do instead to build real fans, not just temporary streams.

🎧 Listen early on Narrio → https://narrio.co 🛍 Submit merch → https://fattzmedia.com

Distribute Your Music on FattzDistrict.com

 

 

#indieartist #musicmarketing #playlis...

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In this episode, C More breaks down how to use the Narrio platform to grow a real, loyal fanbase. Forget chasing viral trends — Narrio gives indie artists a direct way to connect with supporters, sell exclusive content, and cash out fast. Learn how to upload smart, test music early, sell directly, and create interactive experiences fans love.

🎧 Listen on Narrio for early access 📲 Visit fattzmedia.com to submit merch or apply for ...

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July 23, 2025 9 mins

Think you need 100K streams to make real money? Think again. In this episode of the FATTZ Media Podcast, C More breaks down 5 things you can sell right now — with or without a huge fanbase.

💰 Learn how to:

  • Sell merch that actually moves

  • Turn beats, hooks, and demos into income

  • Offer services like features or shoutouts

  • Sell exclusive content using Narrio

  • Get your items listed on the FATTZ Store for free

🎧 List...

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July 19, 2025 18 mins

Summary

In this episode of the Fats Media Podcast, host C More discusses the journey of building an independent platform for creators called Narrio. He emphasizes the importance of independence in the creative process, shares motivational insights for artists, and outlines the challenges faced in developing the app. The conversation highlights the need for community building among independent creators and the strategies for monetiz...

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Summary

In this episode of the Fats Media Podcast, C More delves into the complexities of music distribution for indie artists, highlighting the shortcomings of major distribution platforms and introducing innovative solutions like the Virtual Manager and Fats District. The conversation emphasizes the need for artist management, community support, and strategic planning to help artists thrive in the competitive music industry.

Take...

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In this episode of the Fats Media Podcast, C More discusses the challenges faced by independent artists in the music distribution landscape. He highlights the shortcomings of traditional distribution platforms and introduces Fats District, a new distribution service designed to provide artists with the tools, support, and strategies they need to succeed. The episode also features the concept of a virtual manager, which aims to assi...

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July 12, 2025 11 mins

In this episode, C More breaks down why indie artists should stop treating merch like promo and start building full lifestyle brands. If you're still dropping tees with your mixtape name on it — you’re doing it wrong.

🧠 What you’ll learn:

  • Why most artist merch doesn’t move

  • How to shift from selling to storytelling

  • The power of capsule collections

  • Merch that connects to your music drops, tour dates & pop-ups

  • The t...

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In this episode, I sat down with Omaha artist Sarca$t, whose music is packed with realness, positivity, and independent hustle. From producing and writing all his own tracks to running his own marketing campaigns, Sarca$t is the blueprint for what it means to be an indie artist in 2025.

We talked about:

  • Where his name came from (and how he owns it)

  • The meaning behind his new single “Let Me”

  • Why he pushes independence over...

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In this episode, C More breaks down the real strategy behind hitting 10,000+ streams without industry backing. No label, no manager — just hustle, structure, and smart promotion.

📌 What you’ll learn:

  • How to set up your release for success

  • Promo that actually gets results (without blowing your budget)

  • Why consistency matters more than talent

  • How to leverage TikTok, Reels & micro-influencers

  • The exact drop schedule...

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July 9, 2025 19 mins

In this episode of the Fattz Media Podcast, C More discusses the transition of indie creators from SoundCloud to Narrio, highlighting the unique features and monetization opportunities that Narrio offers. The conversation explores the challenges faced by artists on SoundCloud, such as weak revenue sharing and algorithm restrictions, and contrasts these with Narrio's direct payment model and community-building features. C More empha...

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In this episode of the Fats Media Pack podcast, host Seymour discusses the journey of indie creators, focusing on the importance of representation, branding, and building a loyal fan base. He emphasizes the need for creators to understand the business side of their craft, the significance of social media in promoting their work, and the necessity of targeting the right audience. Throughout the conversation, Seymour shares personal ...

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July 7, 2025 27 mins

In this episode of the Fattz Media podcast, C More discusses strategies for independent artists to promote their music without spending money. He emphasizes the importance of choosing the right social media platform, building an authentic story, creating engaging content, and establishing a brand. Additionally, he introduces Narrio as a platform for monetizing music and encourages artists to seek interviews on podcasts to gain expo...

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In this episode of the Fats Media Podcast, Fattz discusses the Rich and Unemployed Podcast and its host Jonathan Dupont, who faces serious legal issues related to fraud. The conversation delves into the implications of COVID-19 on unemployment benefits and the rise of scams during the pandemic. Fattz also touches on various celebrity legal troubles, including Diddy, Fat Joe, and Remy Ma, providing insights into their ongoing cases ...

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In this episode, Fattz discusses the recent guilty verdict against Diddy, exploring the implications of his charges and potential sentencing. The conversation delves into Diddy's ongoing legal battles, financial situation, and the broader context of the music industry. Additionally, Fattz analyzes Drake's current contract negotiations and the potential impact of his legal issues on his career. The episode concludes with updates on ...

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In this episode of the Fats Media podcast, Fattz discusses the ongoing Diddy trial, predicting potential outcomes and charges. He then shifts focus to Dame Dash's financial struggles and his attempts to rebrand after the fall of Rockefeller Records. The conversation transitions to Kanye West's recent controversies, including visa issues in Australia, and concludes with insights on the future of concerts and the rise of streaming pl...

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