Retail Media Unboxed
Unfiltered conversations, actionable takeaways, and a fresh perspective on the world of retail media.
Episodes
In this episode of Retail Media Unboxed, we sit down with Annie Symonds, Strategy Director at Initials CX, to explore the ever-evolving world of retail media. From breaking down its definition to discussing the latest trends, Annie shares expert insights on how brands can fully leverage retail media to drive conversions, build brand equity, and integrate it into a seamless omnichannel strategy.
Annie dives into the do’s and don’...
In the inaugural episode of Retail Media Unboxed, we sit down with Cara Pratt, SVP, Kroger Precision Marketing at 84.51˚, to explore the evolution of retail media and its growing influence on the advertising industry. Cara breaks down how Kroger leverages data from its 96% loyalty-connected sales to create precision-targeted media strategies, why first-party data is becoming the gold standard for marketers, and how brands can drive...
Welcome to Retail Media Unboxed—the podcast that goes behind the scenes of the fast-evolving retail media industry. In this 1-on-1 interview series, we sit down with top industry experts to unpack the trends, insights, and strategies shaping the future of retail and advertising.
Whether you’re an advertiser looking to maximize ROI, a brand manager navigating retail channels, or a curious marketer eager to stay ahead, this is you...
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