Two San Diego natives, childhood best friends, and dynamic entrepreneurs, Kelly Avalon and Carly Cruickshank, share their journey through entrepreneurship, motherhood, and life. Together, Kelly and Carly bring their unique perspectives to the table, discussing everything from the challenges of starting and running successful businesses to the joys and struggles of raising children. Join them as they navigate their 40s with wisdom and humor. In each episode, they'll tackle topics relating to entrepreneurship, family-life, self-love, and building a community.
We are wrapping up our series on identity crisis. I am sure this is not the last we will talk about identity crises, because as moms, we go through so many changes throughout our lives. If you're looking around your quiet house and thinking, “Wait—who am I now?”—you’re not alone.
According to a 2023 study by AARP, 60% of empty nesters report experiencing a loss of identity after their children leave home. More than half - and like o...
This episode is the second in our identity crisis series, which is about what it feels like when our kids go to school. Maybe you were a stay-at-home mom, and now your kids are gone during the day. What now? Maybe you work a 9-5 and your schedule has to adapt to school hours, and who you are in your career has to shift. One question I see asked all the time in my mom groups is: I’m traveling with my kids, what are all your tips and...
In this episode, we are starting a new series all about identity crises. We’ll explore three different phases of life that all involve a shift in who we are as mothers and as women. We are starting with the change that comes when we become mothers, the birth and postpartum phase. The next two episodes we go into when our kids start school and when we become empty nesters (someday for us!)
In reality, around 10–20% of mothers...
In today’s episode, we’re continuing our conversation on traveling with kids! This time, we’re sharing some of the best places to go based on your kids’ ages, the benefits of traveling as a family, and a few of our favorite travel tips. Plus—we’re excited to kick off a brand-new recurring segment you won’t want to miss!
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You Handled That Perfectly™
In this episode, we’re talking about traveling with kids. We figure this is the perfect time to talk about this since it is summertime! We’re going to break down the different kinds of travel like road trips, air travel, and sight-seeing / amusement parks.
One question I see asked all the time in my mom groups is: I’m traveling with my kids, what are all your tips and tricks?! I love that we are doing this episode! I have asked ...
In this episode, we’re talking about what it’s really like to parent through summer—when routines are loose (or non-existent), snack requests are endless, and emotions are running high (theirs and ours).
We wanted to have an honest conversation about the mental load of summer—how much falls on caregivers to create the magic, keep the peace, and somehow still get things done. If you're feeling a little tapped out right now, you're no...
In this episode, we’re diving into procrastination and work avoidance—those moments where you know exactly what you should be doing, but you find yourself doing literally anything else. Maybe you’re deep-cleaning your kitchen, maybe you’re lost in the seventh layer of TikTok, or maybe you're just... frozen. We’ve all been there. And we want to talk about it with some honesty, some science, and a lot of grace.
Because procras...
In this episode, we talk about how we view priorities. This is something we’ve mentioned before in previous episodes, and we wanted to dedicate an entire episode to this concept.
The word is “Priority”, being singular, which means that there can only be ONE most important thing.
It wasn't until the 20th century that the concept was pluralized into "priorities." The shift reflects a change in thinking, from the ...
In this episode, we are going to talk about getting out of our comfort zone! Whether it is something big, like moving to a new city, or small, like driving a different route to work, we think the fact that you tried anything is impressive!
We talk about taking small steps in our manifestation episode and how that can make a big difference, and the same could go for stepping out of our comfort zone. Start small and do something...
In this episode, we talk about the mental load and household management. We get into how we each manage our households and what that looks like with our families. We also touch on kids’ chores, activities, and expectations.
The mental load is described as “the often invisible cognitive and emotional labor involved in managing a household and family, including planning, scheduling, and remembering tasks. It's the work of anticipatin...
In this episode, we are talking about angel numbers and human design — and how these tools can actually help you get more in sync with yourself.
Here’s the thing — when you start paying attention to patterns, nudges, and your own natural energy, it’s like the volume on your life turns up. You start to realize what’s really yours versus what you’ve just been carrying.
In this episode, we are going to walk you through a brief history of women, specifically in the US, as it relates to womens' rights, money, business, etc. And the different events that led to where we are today and where we hope to go in the future."We may encounter many defeats but we must not be defeated."
— Maya Angelou“A girl should be two things: who and what she wants.”
— Coco Chanel“There is no limit to...
We took all the personality quizzes—just like we used to in our favorite '90s magazines—and we’re sharing our results! From Love Languages and Myers-Briggs to the Enneagram, Big 5, Emotional Intelligence, and Clifton Strengths, we break down what we learned, what surprised us, and how these tools help us better understand ourselves (and each other). Don’t worry—we’ve linked them all so you can take them too!
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As mentioned in our Manifestation Part 2 episode, this quick bonus segment will walk you through a calming breathwork and grounding exercise designed to regulate your nervous system in just two minutes. Use it anytime you’re feeling overwhelmed, anxious, or stuck in your head—and reset your energy so you can shift into clarity, calm, and alignment.
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We love talking manifestation so much and had a lot to say about it, we decided to do a part 2!
This time we get a little more into the science behind manifesting and how it’s not only a fun thing to do but also proven to help reduce stress, build confidence, and give people a sense of purpose. There is a big tie between manifesting and nervous system regulation. They go hand in hand because knowing that you are aligned with the...
“When we change the way we look at things, the things we look at change.” - Wayne Dyer
Manifesting what you want is no new concept. We remember reading The Secret then creating vision boards and putting out positive energy essentially, doing all the things. There are so many self-help and affirmation-style resources now that come with the idea that we can manifest our futures. But manifesting is only part of the process, the rest co...
In this episode, we talk about starting a business! We felt like this was a logical next episode for us since it is so fresh in our minds having just started this business. Like we mentioned before, we both own businesses that launched in 2023 and have taken slightly different paths with those.
Carly started her business with a jump in and figure it out as you go mindset. She built out her client base through connections and networ...
Carly interviews Kelly: Kelly is the founder and owner of Avalon Professional Services, where she helps female entrepreneurs—especially moms—streamline their operations with high-level support that bridges the gap between a virtual assistant and a fractional COO. With over 20 years of remote work experience and a background working alongside C-level executives, Kelly has mastered the art of organization, efficiency, and strategic p...
Kelly interviews Carly: Carly has been in the design world for over 15 years! Her career started in fashion design and then moved into packaging design and finally expanding to all areas of graphic design. She has a Bachelor’s degree in Business, a degree in Product Development, and an MFA in Graphic Design. She absolutely loves all things visual, whether it is viewing them or creating them. You’ll find that she is an extremely eff...
Hi! Welcome! We are Kelly and Carly, best friends who have known each other forever. Like literally forever, since preschool! We’ve both started businesses in the last couple of years, and have kids, and puppies - so life is busy.
We started this podcast to share our experiences and knowledge on starting new businesses while handling motherhood but more importantly, to encourage other women in similar places in life and let them kno...
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.
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