The Lida Citroën Podcast
Ready to lead with purpose and stand out in your field? The Lida Citroën Podcast delivers actionable and inspiring strategies on personal branding, leadership development, reputation management, and influence building. Join Lida and her guests as they share stories, tips, and tools to help you grow your presence and make your mark. Get ready to step up, speak out, grow your presence and make your mark.
Episodes
Imagine performing at your highest level, with no script and no edits. That’s the reality of live broadcasting, but it’s also the reality of leadership today. In this episode, Lida sits down with Marc Vandermeer, Vice President of Broadcasting and the “Voice of the Houston Texans,” to explore what leaders can learn from a career built in the most high-pressure, public environment imaginable: live sports broadcasting. For over tw...
How can leaders communicate so their messages break through the noise? In a world flooded with information, notifications, emails, and meetings, the ability to communicate clearly and effectively has never been more important. But effective communication isn’t just about speaking well or writing a polished email (I see you AI). It’s about knowing how to share ideas in a way that builds trust, earns credibility, and inspires actio...
Why do so many talented professionals stall right when they’re ready for more?
In this episode of The Lida Citroën Podcast, Lida Citroën shares her own career journey and sits down with corporate executive, Navy veteran, and senior enlisted leader, Latoya Roberts, for a candid conversation about mentorship, visibility, and using your voice when it matters most.
Visibility is not about being everywhere, it’s about being intentional!
In this episode of The Lida Citroën Podcast, Lida challenges the myths around visibility and personal branding, and reframes visibility as a leadership strategy, not ego. Drawing from real client conversations, her book The New Rules of Influence, and a recent LinkedIn poll of over 33,000 professionals, Lida explores why becoming visible is a challenge leaders...In this episode of The Lida Citroën Podcast, Lida reflects on the lessons of 2025 and tackles one of the most critical leadership skills of our time: resilience.
Drawing from her work with global leaders, entrepreneurs, military veterans, and executives navigating layoffs and organizational change, Lida answers real questions from coaching sessions and client conversations, including how to lead during uncertainty, support burned-...
In this episode of The Lida Citroën Podcast, Lida sits down with guest expert Megan Bozzuto for a powerful conversation about influence, trust, advocacy, and what it really takes to authentically serve a community.
Drawing from personal stories—including Lida’s journey into the military community and Megan’s work elevating women leaders—they explore how leaders can build meaningful relationships, earn trust, and show up with integr...
Many of the most skilled and capable professionals in the workforce today are military veterans — yet too many find themselves underemployed after transition. Not because they lack talent, but because there is a communication gap between how veterans describe their experience and how hiring managers interpret it.
In this powerful and practical conversation, Tricia Kim, Transition Assistance Program Manager at the United States Air ...
Are you struggling to talk about yourself without cringing?
In this episode of The Lida Citroën Podcast, Lida explores why self-promotion feels uncomfortable for so many professionals — and how to do it authentically.
Learn how to confidently communicate your value and build lasting influence through narrative, presence, and intentional visibility.
You’ll discover how to:
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Reframe self-promotion
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Share your story with clari...
In this episode, Lida Citroën and master storyteller Param Venkat dive even deeper into the art and strategy of business storytelling. Discover how to turn data and complex information into compelling stories that connect, inspire, and influence. From origin and failure stories to value and vulnerability storytelling, Lida and Param share actionable insights to help leaders communicate authentically and make their message memorable...
"Stories are the shortest distance between two people." In this episode of The Lida Citroën Podcast, storytelling expert Param Venkat joins me to deliver a masterclass in business storytelling: the practical, research-backed techniques leaders need to influence, inspire, and get results.
You’ll discover
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How to wrap data in a story, so facts persuade instead of repel.
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The three-part structure that makes a message land succes...
In this powerful conversation with my special guest, Whitney Hake, we pull back the curtain on how to master executive presence, leave a lasting positive impression in every interaction, and make the pivotal shift from doer to leader. From leasing iconic office towers across Denver to guiding a high-performing team through turbulent markets, Whitney reveals the proven strategies that keep her credible, composed, and influential, no...
Are you showing up the way you want to be seen, or just hoping people “get” who you are?
Your reputation has the power to open doors!
In this episode of The Lida Citroën Podcast, we’re diving deep into two of the most critical ideas in personal branding and influence building:
The Perception Gap — the disconnect between how you're currently perceived and how you want to be known.
Credibility — how to earn trust, stand out in a ...
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