The AdTech Daily Brief

The AdTech Daily Brief

The AdTech Daily Brief by AdCoach is your weekday wake‑up call for everything moving the advertising and AdTech world forward. Each episode delivers a crisp 5-6  minute rundown of major headlines, leadership changes, regulatory updates, AI‑powered innovations and market trends, all distilled into actionable insights. Whether you’re a marketer, agency leader, tech executive, or just an AdTech enthusiast, tune in every morning to stay one step ahead of the curve.

Episodes

August 11, 2025 6 mins

The Trade Desk Revenue Report The Trade Desk recently reported Q2 earnings, showcasing revenue of $423 million. This marks an 8 percent increase year-over-year, falling short of Wall Street's projections for a more robust growth rate. The company continues to navigate challenges in a competitive programmatic advertising landscape. 

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OpenX antitrust lawsuit against Google OpenX filed suit in August 2025, accusing Google of leveraging its 56 percent market share in search and video ads to suppress competition and innovation within the $200 billion programmatic ecosystem.

Programmatic advertising and CTV partnership To counteract competitive pressures, OpenX has partnered with Magnite to strengthen its supply-side platform in Connected TV, a channel now accountin...

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In this episode, we dive into the latest news impacting the AdTech world, including Shell’s surprising announcement to shutter its Volta EV Charging and Media Division by 2025. We’ll discuss the implications of this decision on digital advertising strategies and industry shifts.

Plus, explore new appointments and other stories that are shaping the landscape of AdTech.

For more information visit https://adcoach.app/podcast/

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In this episode, we look into the latest headlines impacting the AdTech landscape. We cover how People Inc., formerly Dotdash Meredith, is grappling with a significant decline in referral traffic from Google Search and the strategies they’re implementing to drive growth.

We also explore CleanTap's innovative approach to enhancing co...

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In this episode, we cover key developments shaping the AdTech landscape including The Trade Desk’s platform migration, Nielsen’s measurement overhaul, FAST channels partnering with YouTube creators, Reddit’s record profit and AI deals, Criteo’s Q2 performance, Meta’s AI-driven ad growth, Hashgraph’s Self-Sovereign Identity launch, Forrester’s new AdTech analyst appointment, and Inuvo’s upcoming earnings call.

 

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In this episode, we dive into the transformative shifts in the AdTech landscape, focusing on the evolution of cookieless advertising and the significance of real-time data measurements.

With increasing regulations like GDPR steering brands away from third-party cookies, marketers are pivoting toward first-party data strategies to en...

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In this episode of The AdTech Daily Brief, we dive into mobile ad innovations, the booming $3 billion DOOH market, the evolving DSP vs SSP battle, and a standout CTV campaign by The Trade Desk.

 
  • Mobile advertising innovations and the rapid growth of Digital Out-of-Home (DOOH), which is on track to hit $3 billion in U.S. revenue by 2025, with programmatic DOOH playing a major role.

  • The intensifying rivalry...

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In this episode, we explore the latest developments shaping the AdTech landscape, including significant shifts in advertising strategies and emerging trends.

Headlines covered in this episode:

  • CPG marketers boost retail and social ad spend; data gaps hinder growth from emarkete...
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In this episode, we explore the latest developments in the AdTech industry, highlighting key partnerships and market trends that are shaping the future of digital advertising.

Headlines covered in this episode:

  • Excelate and DoubleVerify are redefining programmatic ad integrity ...
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In this episode, we dive into the latest developments shaping the AdTech landscape, highlighting significant growth stories and emerging trends. From The Trade Desk's impressive market share gains to the transformative role of AI in advertising, we cover the key headlines that every AdTech professional should know.

Headlines covered...

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In this episode, we dive into the booming programmatic advertising market in Mexico, where ad spend is projected to jump from $3.64 billion in 2023 to $4.82 billion by 2026, fueled by mobile usage and personalized marketing. We also discuss Google's rollout of the Privacy Sandbox on Android, which is set to reshape programmatic targeting, and how Meta is adapting its campaigns to m...

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In this episode, we start with Xapads' comprehensive guide to mastering programmatic advertising in 2025. We discuss the critical role of AI, the differences between DSPs and SSPs, and the ongoing battle against ad fraud as spending is projected to exceed $100 billion.

We also cover The Trade Desk's significant S&P 500 debut, si...

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In this episode of the The AdTech Daily Brief we explore how generative AI is transforming video ad production, dive into the DOJ’s challenge to Google’s ad tech dominance, and unpack the latest platform innovations—from Bauer Media’s AudioXi to Netflix’s interactive ads. We also cover new retail‑media integrations with Future and Ocado, Amazon’s Activation Partners Program, Smartclip’s AI agent Sidekicks, and a privacy‑first data ...

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In this episode, we dive into the latest trends reshaping the AdTech landscape, starting with a revealing survey from Start.io and AdTechGod™ that shows 90% of advertisers are prioritizing generative AI alongside Connected TV (CTV) advertising. We discuss how this shift is enabling marketers to create personalized content at scale, enhancing campaign creativity and efficiency.

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In this episode, we dive into The Trade Desk's ambitious move into retail media, aiming to capitalize on the growing trend of retailers monetizing their digital shelf space. CEO Jeff Green highlights the potential for significant growth as brands shift their budgets. We also discuss TeqBlaze's innovative Curated Deals feature, enhancing their SSP and Ad Exchange to streamline ad buying and boost revenue for publishers. Meanwhile, N...

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In this episode, we delve into the latest developments shaping the AdTech landscape, focusing on The Trade Desk's strategic pivot towards retail media as a key growth driver post-CTV success. We explore Criteo's innovative retail media auction technology and self-serve ad capabilities, addressing the infrastructure gaps in the retail sector. Additionally, we discuss Netflix's promi...

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From Cindy Rose’s new CEO role at WPP and the FTC‑approved Omnicom‑IPG merger, to Google’s antitrust challenges and Meta’s generative AI rollout, we cover the top leadership shifts, regulatory updates, and AI‑powered product launches shaping the industry. Tune in daily for actionable insights to keep you ahead in the fast‑moving world of adtech.

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