College Sports Communicators

College Sports Communicators

College Sports Communicators is the premier membership association for all strategic, creative and digital professionals working in intercollegiate athletics across all levels for colleges, universities and conferences across the United States and Canada. CSC provides year-round leadership, community, professional development/education, recognition and advocacy for its 4,400 members. Founded in 1957 as the College Sports Information Directors of America, the organization rebranded in 2022 to position itself as a more inclusive organization for communicators in all types of roles and to lead an industry change where strategic and creative professionals are more aligned. CSC’s signature work includes the annual CSC Unite convention each June and the administration of the prestigious Academic All-America® program and Hall of Fame. Since 1952, more than 42,000 of the world’s most elite student-athletes have been recognized with Academic All-America status in all sports.

Episodes

May 27, 2026 25 mins

CSC Voices, Beyond the Scoreboard host: Trip Durham, 2D Consulting, LLC

Guests: 
• Greg Seitz – Jacksonville State University, Vice President for Athletics
• DeWayne Peevy – DePaul University, Senior Vice President & Director of Athletics

Recap: This episode examines how backgrounds in sports communications inform effective athletic leadership. Greg Seitz and DeWayne Peevy discuss their respective career paths, emphasizin...

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CSC Voices: Why We Belong is provided by the CSC Inclusion Committee

Balancing College Athletics Careers and Parenting: Support Systems, Schedules, and Being Present

Kendrell Watkins hosts the CSC Voices “We Belong” podcast with inclusion committee members Hamilton Cook (MAAC associate commissioner, vice chair) and Drew Dickerson (Atlantic 10 assistant commissioner) to discuss managing family life while working in college athletics. ...

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CSC Voices, Beyond the Scoreboard host: Trip Durham, 2D Consulting, LLC

Guests:

  • Zach Greenwell – LSU The Brand, Deputy AD / Chief Strategy Officer
  • Sarah Ramundt – LSU The Brand, Executive Director of Creative Content

This episode explores the strategic unification of LSU’s external athletic units under a single initiative known as "The Brand". Zach Greenwell explains that the project was born from a desire ...

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CSC Voices: Why We Belong is provided by the CSC Inclusion Committee

Host Dawnisha Franklin interviews Jalen Brandy, an athletic communications assistant at Buffalo State University, about belonging in college sports communications. Jalen defines belonging as feeling meant to be in an industry, discusses personal buy-in to the long, unorthodox sports schedule, and explains professionally adapting to different teams and keeping creat...

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Session 1

When everything feels urgent, how do you decide what actually comes first? This session will focus on practical time management strategies for sports communicators – planning ahead for busy competition days, communicating priorities with coaches and administrators, and preparing for weeks where multiple events demand your attention. We’ll also discuss how to ask for help when you need it, from leveraging AI tools like Chat...

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Session 2

Join fellow sports communicators for an open roundtable conversation about the parts of the profession that make the long hours worthwhile. From memorable game-day moments to the relationships built with student-athletes and coaches, this session will allow participants to share stories, reflect on what keeps them passionate about the work, and connect with colleagues across the profession. Whether you're early in you...

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Session 3

Creative content is a major part of modern athletic communications – but it doesn’t have to take hours to produce. This session will explore how sports communicators can use tools like Canva and Adobe to build consistent branding while also saving time. Learn tips for creating reusable templates, maintaining a cohesive visual identity, and producing eye-catching graphics quickly for social media, game day, and recruiting. ...

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Session 4

They may not be the most glamorous assignments, but student-athlete bios and coaching staff releases are essential pieces of athletic communications. This session will cover best practices for writing and maintaining bios, crafting effective new hire announcements, and understanding when and why these materials matter for media, recruiting, and historical records. Learn ways to make the process more efficient whi...

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CSC Voices, Beyond the Scoreboard host: Trip Durham, 2D Consulting, LLC

Guests:

  • Marie Stroman, American Rivers Conference Commissioner
  • Jason Verdugo, UW-Eau Claire Director of Athletics

In this episode of Beyond the Scoreboard, we sit down with UW-Eau Claire Director of Athletics Jason Verdugo and American Rivers Conference Commissioner Marie Stroman to explore how intentional communication, collaboration, and shared...

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"Seal the deal: Interview strategies that win"

Presented by the Career Services Committee

Landing a role in college athletics communications requires preparation, confidence, and the ability to shine at every stage of the interview process. This session walks communicators through the full interview journey, from the first phone call to the final on-campus conversation. We'll cover the three critical phases of intervie...

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"There’s no one playbook: finding your path in college athletics communications"
Presented by the CSC U Committee

Careers in college athletics communications don’t come with a single playbook. Join this panel discussion to hear from professionals who found their way through nontraditional paths and career pivots. Learn how to navigate your own journey, build relevant skills, and confidently find your place in...

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"When moments go viral: Preparing for the unexpected"
Presented by the Professional Development and Education Committee

When something goes viral, every second counts. This session explores how communicators can plan for potential viral moments, respond when the unexpected hits, and use the tools and resources available to them to maximize impact. Panelists will share real examples, lessons learned, and strat...

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"Raising the standard for hosting memorable championships"
Presented by the Professional Development and Education Committee

Hosting a championship requires thoughtful preparation, strong communication, and a commitment to elevating the experience for everyone involved. This session brings together experienced communicators to break down the essential components of championship operations, including planning ...

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"Evolving the role: navigating traditional sports information and digital media"
Presented by the Young Professionals Committee

The role of the college sports information director continues to evolve as new platforms, technologies, and audience expectations reshape the media landscape. This webinar explores how SIDs can stay rooted in the core values of the profession while embracing modern approaches to stor...

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CSC Voices, Beyond the Scoreboard host: Trip Durham, 2D Consulting, LLC

Guest: David Worlock, NCAA Director of Media Coordination and Statistics

We’re joined by CSC Hall of Famer and NCAA Director of Media Coordination and Statistics Dave Worlock as he reflects on nearly 25 years with the national office and a career spent behind college basketball’s biggest moments. From growing up in a military family overseas to finding ...

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"Behind the mic: mastering sports broadcasting"
Presented by the Canadian College Sports Communicators Cabinet

Step inside the world of sports broadcasting with a panel of experienced industry professionals. This professional development webinar will explore the fundamentals of on-air hosting, play-by-play broadcasting, and colour commentary, with practical tips you can apply immediately.

Learn from ...

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"Draft day ready: Preparing for a career in sports communications"
Presented by the CSC U Committee

In a competitive industry, preparation matters. This webinar equips students with the tools needed to stand out in the sports communications job market. Learn how to strengthen your resume, navigate the job search, and position yourself for success in college athletics.

Join us to hear from:
Anthon...

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CSC Voices, Beyond the Scoreboard host: Trip Durham, 2D Consulting, LLC

Guests: 

  • Tyson Hutchins, Associate AD for Creative Strategy, BYU
  • Jared Kleinstein, Founder & President, Gondola

BYU Associate AD for Creative Strategy Tyson Hutchins and Gondola Founder & President Jared Kleinstein join Trip Durham to discuss the evolving role of content creators in college athletics, the importance of access and trust in storytell...

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"AI in action: how FanWord supports today’s communicators"

Presented by the Professional Development and Education Committee

No matter the division or level of competition, athletic communicators are navigating new challenges in how they share stories and connect with audiences. FanWord is a platform that streamlines workflows and elevates storytelling, while reinforcing the idea that AI tools should not...

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CSC Voices, Beyond the Scoreboard host: Trip Durham, 2D Consulting, LLC

Guest: Jim Carr, NAIA President & CEO

NAIA President & CEO Jim Carr joins Trip Durham to talk about the evolving landscape of small-college athletics, the rising confidence across NAIA campuses, and why storytelling remains one of the most powerful tools in college sports. Jim walks through the launch of The Right Way to Play, a member-driven effort roote...

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