Floor Stories Podcast
Welcome to the Floor Stories Podcast, where we dive deep into the world of flooring. From expert insights to inspiring transformations. Whether you're a homeowner looking for your next project or a flooring professional eager for the latest trends, our episodes feature candid conversations with industry leaders, tips for making the right choices, and stories behind stunning installations. Expect actionable advice, inspiring success stories, and the secrets to creating floors that stand the test of time. Tune in and discover the stories beneath your feet! Feel free to visit https://flooringprosmarketing.com/ and book a discovery call with us.
Episodes
In this episode of the Floor Stories podcast, Kristin Stensby shares her journey in the flooring industry, from growing up in a family business to transitioning into software development with Showroom Pricing. She discusses the challenges of working in a family environment, the importance of customer relationships, and the evolution of technology in the flooring industry. Kristin emphasizes the need for confidence and adaptability ...
In this inaugural episode of the Floor Stories podcast, hosts Daniel Moscovitch and David interview Dennis DiCarlo, the owner of Carpet to Go Flooring. Dennis shares his inspiring journey from humble beginnings to becoming a successful entrepreneur in the flooring industry. He discusses the challenges and breakthroughs he faced while transitioning from apartment management to retail, the importance of family in business, and the ev...
In this conversation, Shane Levinson discusses the relationship between advertising spend and lead generation, emphasizing the importance of understanding cost per lead dynamics. He shares insights on how increasing spending can lead to more leads, even if it results in a higher cost per lead initially. The discussion also touches on strategies to optimize lead generation over time.
Takeaways
- It's producing the results.
- My cost pe...
In this conversation, Blake Cook, the General Manager of USA Flooring, shares his journey from the car rental industry to the flooring business. He discusses the challenges and lessons learned from his previous experience at Enterprise, emphasizing the importance of work ethic, creating a playbook for success, and the need for effective delegation. Blake also highlights the unique aspects of the flooring industry, including longer ...
Toby Klin shares insights into the flooring business, from its journey and evolution to marketing strategies, business growth, and timeless aspects. He reflects on his family business, innovations, and trends in the industry, offering valuable lessons and fond memories.
Takeaways
- Evolution of marketing and advertising tools
- Adapting to changing business models
Chapters
- 00:00 The Flooring Business Journey
- 07:31 Joining Carpet...
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