Your Intellectual Property Matters
Your Intellectual Property Matters helps businesses understand how to safeguard their innovations, brands, and creative work. Each episode breaks down complex IP topics into clear, practical guidance for companies of all sizes.
Episodes
Episode Summary: In this episode of Your Intellectual Property Matters, host Sean O'Connor engages with Peter Hoppenfeld to delve into the intricacies of FTC compliance in the realm of influencer marketing. They discuss the critical importance of transparency and disclosure in advertising, especially when influencers are involved. Peter explains the legal requirements for clear communication of paid endorsements across various plat...
Episode Summary: In this episode of Your Intellectual Property Matters, host Sean O'Connor is joined by Peter Hoppenfeld, counsel to Nolte Lackenbach Siegel (NLS), to discuss the evolving landscape of influencer and review compliance. They delve into the Federal Trade Commission's (FTC) increased scrutiny on fake reviews and undisclosed testimonials, highlighting the importance of transparency in advertising.
Peter explains t...
Episode Summary: Alex Nolte shares practical guidance for small businesses and inventors on when patents are worth pursuing, how to protect innovations, and common mistakes to avoid. This episode breaks down patent strategy, filing types, costs, and how patents can drive growth.
Key Timestamps:
00:00 – 02:30: Introduction to Alex Nolte and his focus on patents in electrical, software, and high-tech fields. 02:30 – 05:00...
In this episode of Your Intellectual Property Matters, Attorney Renee Duff, Managing Partner of the Trademark Practice at Nolte Lackenbach Siegel, shares expert insights on how businesses can avoid costly trademark mistakes. Drawing from decades of experience protecting brands for startups and Fortune 100 companies alike, Renee explains what every entrepreneur should know before filing a trademark — from under...
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