Strategic AF with Maresa Friedman

Strategic AF with Maresa Friedman

You built the impressive thing — the company, the title, the milestones — so why does it feel so heavy? Strategic AF is the podcast for high performers who are done confusing busyness with success. Hosted by Maresa Friedman and powered by Strategy Solved, each episode trades performance for clarity. Through candid solo conversations and unfiltered interviews with founders, leaders, and experts who've built it the hard way, the show pairs real talk with a usable strategic tool — drawn from the six-pillar framework: People, Process, Profit, Partners, Potential, and Possibility. It's the audio companion to Maresa's book of the same name — strategy for building businesses, lives, and legacies that don't require you to lose your mind, or yourself, in the process. New episodes weekly.

Episodes

June 2, 2026 19 mins
This episode uses sobriety as a business metaphor and includes references to substance use, recovery, and other coping mechanisms. If you are in active recovery or supporting someone who is, please listen with care — and reach out to a qualified professional or trusted resource if you need support beyond what this episode can offer.

In this episode of Strategic AF, Maresa Friedman explores how clarity manifests in everyday moments ...

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The Hidden Heavy in Building Your Life and Business

Discover why many high performers feel burdened despite seemingly achieving it all. Maresa Friedman shares personal stories, myths, and practical strategies to identify the unseen costs of success and create a life aligned with true values and desires.

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