095: Bootstrapping her Veekle | Cherie Williams

In this episode we are with Cherie Williams, an accomplished entrepreneur and visionary. Cherie is the founder of FIRM1040, a tax firm assisting clients in different aspects of their financial lives, and the owner of Veekle - a digital peer-to-peer car renting business. Cherie is an experienced accountant holding certifications from the New Jersey Certified Public Accountancy Board, an MBA in Finance, and a Bachelor's degree in Accounting. Having gained valuable experience in corporate leadership roles before starting her ventures, Cherie is well-positioned for the entrepreneurial journey. She has a deep passion for helping others. 

 

In this insightful episode, Cherie glances at her journey as an entrepreneur venturing into various start-ups. She shares with us the inspiration behind Veekle, how she turned this concept into reality, and how she manages the challenges any self-funding business faces.

 

Highlights:

• Cherie's journey to entrepreneurship
• How the concept of Veekle came to being
• What is MVP and why utilize it
• How to keep your sanity through the process
• How the Veekle platform works
• Pitch competitions, their benefits, and how to prepare for them
• Taking the business to the next level
• Biggest challenges in growing the business
• Advocating your business, getting feedback, and taking the risk
• The actuality of running a business
• Cherie's advice for entrepreneurs

 

Contact Cherie Williams:

LinkedIn: Cherie Williams, CPA, MBA

Instagram: @iamcheriewilliams

 

Find out more about Veekle:

LInkedIn: Veekle™

Facebook: facebook.com/justveekle

Instagram: @justveekle

Twitter: @justveekle