Net Effective

Net Effective

Net Effective - The Rental AI Show by Jonas Bordo AI is changing how rental businesses run, and most of the conversation about it is still stuck on which tool to use. Net Effective: The Rental AI Show goes somewhere else. Hosted by Jonas Bordo, co-founder of Dwellsy and a 20-year veteran of the real estate space, this weekly series sits down with the owners, operators, proptech leaders, and advisers actually putting AI to work across multifamily and single family rental. They talk about what AI has saved them, where it's flopped, and what they're building next, all in 30 minutes or less.

Episodes

October 8, 2026 • 30 mins

Robots Are Coming to Multifamily: AI Moves Into the Real World

What happens when AI stops living on a screen and starts walking around your apartment buildings?

In this episode of Net Effective, the Rental AI Show, Jonas Bordo talks with Taylor Hou, a serial entrepreneur and technology disruptor focused on the intersection of property management, AI and robotics.

Taylor's approach is deliberately practical. Rather than talking about r...

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 Before you use AI, fix the process

What if the biggest challenge with AI isn't the technology itself, but everything you need to have in place before you can actually use it?

In this episode of Net Effective, the Rental AI Show, Jonas Bordo talks with Josh Siddon, Founder and Principal Consultant at ResiQ, about what it really takes for rental housing operators to make AI useful.

Josh brings nearly 30 years of technology experie...

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September 17, 2026 • 30 mins

Hot Take: AI isn't that revolutionary

What if AI isn't actually as revolutionary as we think?

In this episode of Net Effective, the Rental AI Show, Jonas Bordo, CEO and co-founder of Dwellsy, talks with Carol Enoch, Asset Manager at Bridge Partners and self-described “multifamily nerd,” about where AI is delivering real value in multifamily and where the industry may be creating new problems in the process.

Carol has spent...

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Using AI is like your first Google search... but with real leverage

What happens when a property management company stops asking, “What can AI do?” and starts asking, “What is taking up too much of our time?”

In this episode of Net Effective, the Rental AI Show, Jonas Bordo, CEO and co-founder of Dwellsy, sits down with Nick Virovec, President of RentFAM, to explore how AI is becoming a practical tool for prop...

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Hot take: You might need machine learning, not AI

“Machine learning is where I would start, specifically around questions around underwriting and valuations.”

That’s Garret Van Parys on why real estate companies may be overlooking one of the most practical applications of data science while rushing toward AI.

Garret Van Parys is the Chief Strategy and Analytics Officer of Esusu, a billion-dollar fintech platform turn...

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Title: Before you make your next decision, ask AI this

"What is it we should be looking at? What is it we should know? What is it we need to do given what's in front of us?"

That's Robert Salwasser on the question AI is forcing real estate owners and operators to ask.

Robert is the founder and president of Income Property Specialists (IPS), where he has spent nearly four decades helping individual investors and family offices manage a...

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Title: Will AI Recommend Your Apartment Community?

"I think we're optimizing to be understood and ultimately recommended."

That's Sara Graham, talking about one of the biggest shifts AI is creating in multifamily marketing.

Sara has spent more than 20 years in the multifamily industry, working at the intersection of marketing, technology, and operations. As the founder and CEO of Six Dots, she partners with operators and PropTech inno...

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Treating AI like a junior: building trust in AI

"AI is very exciting to everybody... it's opening up a lot of opportunities and it's somewhat leveling the playing field."

That's Adam Siegel, Vice President of Product Growth at Crexi, talking about what he is seeing across commercial real estate.

Adam has been at Crexi since August 2024, where he works on growing the company's intelligence platform by bringing better data onto the plat...

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 AI agents sound easy, but they aren't: inside real estate ops

"Everybody underestimates how much work it takes to use AI, and then overestimates how much AI will do for you."

That's James Goody, early in the first episode of Net Effective.

James is a CPA and the Managing Partner of Oak 21 Real Estate, an advisory and execution partner (not a broker) working with family offices and operators across multifamily, single family and ...

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July 10, 2026 • 1 min

Trailer for Upcoming Season 1

AI is changing how rental businesses run, and most of the conversation about it is still stuck on which tool to use. Net Effective: The Rental AI Show goes somewhere else.

Hosted by Jonas Bordo, co-founder of Dwellsy and a 20-year veteran of the real estate space, this weekly series sits down with the owners, operators, proptech leaders, and advisers actually putting AI to work across multifamily...

Listen
Watch
Mark as Played

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