Built for Growth: Home Improvement's Tech Playbook
A show for home improvement leaders who want to grow without throwing more headcount at the problem. Hosted by Pam Torrey, Senior Director of Marketing at Leaping AI, each episode brings on owners, marketers, and tech thinkers building the next stage of growth in the industry, with the tools, systems, and calls they made along the way. Marketing, operations, and technology, all through the lens of what actually moves the needle for a home improvement business. Brought to you by Leaping AI.
Episodes
Christian Curry has a simple rule for automation: does it need a human, or just to happen?
The canvassing conversation on a homeowner's doorstep stays firmly in the first category. Building trust in thirty seconds isn't something you hand to a machine. But the appointment confirmations and info verification behind that conversation, the paperwork of a people-first business, fell into the second. In this episode, Christian walks thro...
Bath Experts wasn't short on leads. It was short on bandwidth to follow-through. In this episode, Jay Shah, VP of Marketing at Bath Experts, explains why the highest-ROI move wasn't buying more leads, it was calling back the ones already sitting in the pipeline, fresh and aged alike.
Jay walks through what changed when Bath Experts handed outbound redial over to voice AI: roughly 4,000 calls placed a day, a 15% contact rate, and abo...
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