Spill the UGC

Spill the UGC

Two UGC creators. Zero gatekeeping. We're Hanna and Jana. We started UGC around the same time, met on Instagram, and after one too many 18-minute voice notes, we started a podcast. Every week we spill what's working, what flopped, and what we'd totally do differently. Pitching, portfolios, platforms, rates, inbounds, courses, hot takes. All of it. We're not gurus. We're a few months in, learning as we go, and sharing everything along the way. Basically the free resource we wish we had on day one. New episodes every Monday. Got a question or a hot take? Send it our way. Hanna's Links: Instagram Hanna Crocker UGC Portfolio Jana's Links: Instagram Jana Fogarty UGC Portfolio This podcast is for educational and entertainment purposes only. Everything shared is the personal experience and opinion of the hosts and guests. It's not legal, financial, or tax advice, and individual results vary.

Episodes

October 12, 2026 • 65 mins

Our first guest is here! 🎉

We're chatting with Lauren Acosta (@itslaurenacosta), a stay-at-home mom of two toddlers who started UGC in January. She went from 150 to 19K followers and now makes five figures a month. Yes, really.

We get into:

  • Why Lauren sees herself in 5 years
  • Her short pitch formula (shorten it, then shorten it again)
  • The DM trick that actually gets you a brand email
  • 🌶️ Is UGC oversaturated? Our honest take
  • Why your ...
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Mark as Played

We're back and still yapping! ☕

This week we're answering our question of the week (Jana's childhood hobby is WILD, you have to hear it), sharing our UGC wins, and tackling our first listener hot take.

We get into:

  • When a gifted collab is actually worth it
  • The "3-month revisit" pitching trick
  • Why nobody's answering our pitches (Bento vs. Gmail)
  • 🌶️ Hot take: should course sales count as UGC income?
  • How to stop comparing yourself to ev...
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Mark as Played
September 28, 2026 • 58 mins

Welcome to Spill the UGC! 🎙️

In our first episode, we tell you who we are, how we both got into UGC, and why we started a podcast one week after becoming friends. (Blame the voice notes.)

We also get into:

  • Our dream brand collabs (Whoop, Oura, if you're listening... 👀)
  • Our favorite brands we've worked with so far
  • Why tagging brands actually works, plus the hidden story tag trick
  • Do followers matter for UGC? Our honest take
  • Why your ...
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Mark as Played

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