The Planner's Edit with Desirée Adams: A Podcast for Wedding Planners and Pros (FKA Ask the Planner)
With over 300k downloads and 150+ episodes as the host of Ask the Planner, Desirée Adams now brings you The Planner’s Edit—the essential podcast for wedding planners and event pros looking to elevate and scale their businesses. Each week, join Desirée and guest experts for candid conversations, actionable strategies, and behind-the-scenes insights into marketing, systems, client experience, and the realities of building a successful and profitable event business. Whether you’re a seasoned planner or just starting, you’ll find honest advice and inspiration to help you grow, elevate, and create lasting impact in the wedding industry. New episodes are released on Mondays. Explore past episodes, submit questions, or learn more at desireeadams.co. Follow along on Instagram @PlannersEdit.
Episodes
Text the Wedding Planning Hotline
Wedding planner branding has a pattern problem, and most planners are too close to their own brand to see it. In this episode, Desirée Adams gets direct about the branding mistakes that are keeping experienced planners from attracting the clients they actually want. From overused aesthetics to the misuse of the word luxury, to styled shoots that look stunning but don't convert, this is an hones...
Text the Wedding Planning Hotline
Thinking about rebranding your wedding planning business? Before you reach out to a designer or start pinning to a mood board, there are some costs you need to know about, and they go far beyond the invoice.
In this deep dive episode, Desirée shares the real numbers from her own rebrand: 147 hours of work spread across nearly a year. She also gets honest about the two costs that don't show up on...
Text the Wedding Planning Hotline
Your wedding brand is communicating right now — the question is whether it's saying what you actually mean.
In this episode, Desirée Adams breaks down the three core layers of high-end branding: the language you use, the imagery you put forward, and how you position yourself in the market. This isn't a beginner's guide to branding. It's a strategic conversation for pros who are r...
Text the Wedding Planning Hotline
Newly engaged couples aren’t looking for more inspiration — they’re looking for direction.
In this episode of The Planner’s Edit, Desirée Adams breaks down how to approach post-engagement season marketing in a way that builds authority, reduces overwhelm, and positions you as a trusted advisor instead of just another creative option.
You’ll learn how to shift from inspiration overload to educational g...
Text the Wedding Planning Hotline
Short-form content can either support your wedding planner marketing plan or slowly drain your energy if it’s being used without intention.
In this episode of The Planner’s Edit, Desirée Adams breaks down the strategic role of short-form content inside a larger marketing ecosystem. From Instagram reels and carousels to testimonials and personal visibility, she shares exactly how she uses short-form c...
Text the Wedding Planning Hotline
Most wedding planners think marketing is about posting more — but the planners attracting luxury clients are doing something very different.
In this episode of The Planner’s Edit, Desirée Adams breaks down how to market a wedding planning business using long-form content that builds trust over time. She shares how blogging, podcasting, and email have shaped her business over the last seven years, and...
Text the Wedding Planning Hotline
Most planners think marketing is about doing more. Posting more. Explaining more. Showing up everywhere.
But what if the clients you’re attracting are responding to quiet signals your business is already sending?
In this episode of The Planner’s Edit, Desirée Adams breaks down the subtle marketing signals that quietly shape who feels aligned with your business long before they ever reach out. From pri...
Text the Wedding Planning Hotline
Destination weddings aren’t just logistically complex. They carry invisible risks that can impact timelines, budgets, emotions, and once-in-a-lifetime moments.
In this episode of The Planner’s Edit, Desirée Adams breaks down the most overlooked risks of destination weddings and explains why professional planners aren’t just coordinators, but risk managers. You’ll hear how thoughtful planning creates ...
Text the Wedding Planning Hotline
A lot of planners believe they’re struggling with attracting clients for full-service planning, when what they’re really struggling with is clarity.
In this episode of The Planner’s Edit, Desirée Adams breaks down the quiet, often overlooked ways planners unintentionally keep themselves from attracting full-service clients, even when the talent and experience are already there. This conversation isn’...
Text the Wedding Planning Hotline
Becoming a full-service planner isn’t just about offering a bigger package, it changes how you lead, decide, and carry responsibility in ways no one really talks about.
In this episode of The Planner’s Edit, Desirée pulls back the curtain on what actually shifts when you step into full-service planning. From the emotional weight and quieter decision-making to changing client relationships, evolving c...
Text the Wedding Planning Hotline
There’s a moment in many planners’ careers when coordination starts to feel too small, but full-service planning still feels out of reach.
In this episode of The Planner’s Edit, Desirée Adams breaks down how to know if you’re ready for full-service planning, and why readiness has far less to do with experience and far more to do with structure, positioning, and leadership.
Desirée walks through the ke...
Text the Wedding Planning Hotline
Every planner makes investments in their business — some that create massive growth, and others that become expensive lessons. In this episode of The Planner’s Edit, Desirée Adams gets honest about both.
She’s sharing the early investments that truly moved the needle in her wedding planning business.You’ll learn why these investments paid off, how they accelerated her growth, and what she would do ex...
Text the Wedding Planning Hotline
If you’ve ever looked at your wedding planning business and thought, “I should have done this sooner…” you are absolutely not alone. In this episode of The Planner’s Edit, Desirée Adams pulls back the curtain on the decisions she wishes she had made earlier in her career that would have saved her time, energy, stress, and years of growing in circles.
Desirée walks through the foundational moves that ...
Text the Wedding Planning Hotline
If you’ve ever felt lost, overwhelmed, or unsure whether you’re building your business the right way, this episode is going to ground you.
In this episode of The Planner’s Edit, Desirée Adams breaks down exactly what she would do if she were starting her wedding planning business in 2026 — knowing everything she knows now.
From creating a strategic business plan, to finding the right mentors and commu...
Text the Wedding Planning Hotline
Some wedding trends age beautifully — and others age like… well, trends. In this episode of The Planner’s Edit, Desirée Adams is calling out the outdated wedding trends planners are collectively ready to retire, and what to do instead.
From champagne towers to traditional photo booths, Desirée unpacks why certain trends no longer serve modern couples or guest experience.
You’ll learn how to talk to y...
Text the Wedding Planning Hotline
The most original wedding trends don’t start inside the wedding industry — they start outside of it.
In this episode of The Planner’s Edit, Desirée Adams explores how architecture, interior design, hospitality, and food are shaping the next wave of weddings and events.
From “warm minimalism” and slow luxury to mini-cocktails and experiential dining, Desirée reveals how planners can draw inspiration ...
Text the Wedding Planning Hotline
The wedding industry is evolving — and so are we. In this special Season 6 premiere, Desirée Adams pulls back the curtain on the rebrand from Ask the Planner to The Planner’s Edit — sharing how this new chapter reflects the growth of her brand and a deeper mission to serve wedding planners and creative pros.
In this episode, Desirée dives into the top wedding trends for 2026 — from personalized guest...
Text the Wedding Planning Hotline
In this milestone episode, I’m pulling back the curtain on the tools and tech that keep my wedding planning business running smoothly behind the scenes.
From streamlining communication to elevating the client experience, I’m sharing the platforms, systems, and secrets that allow my team to plan with ease and intention. Whether you’re newly engaged or a planner looking to refine your workflows, this e...
Text the Wedding Planning Hotline
If there’s one thing that can make or break your wedding day experience, it’s the timeline. It might not be the flashiest part of the planning process, but trust me, a thoughtfully crafted schedule is what turns a chaotic day into a calm, joy-filled celebration.
In today’s episode, I’m walking you through how to build a wedding timeline that works—one that gives you room to breathe while making sure ...
Text the Wedding Planning Hotline
When you’re newly engaged, it’s tempting to dive straight into venue tours and photo-worthy spaces. But your venue decision is about so much more than just aesthetics. It’s the foundation of your entire wedding, and choosing the wrong venue can create a ripple effect of stress, budget challenges, and logistical issues down the line.
In today’s episode, I’m sharing the five most common venue selection...
Popular Podcasts
How do the smartest marketers and business entrepreneurs cut through the noise? And how do they manage to do it again and again? It's a combination of math—the strategy and analytics—and magic, the creative spark. Join iHeartMedia Chairman and CEO Bob Pittman as he analyzes the Math and Magic of marketing—sitting down with today's most gifted disruptors and compelling storytellers.
CBS Sports’ official college basketball podcast is the most entertaining and informative of its kind. Gary Parrish and Matt Norlander bring the sport into your ears at least three times per week with commentary, reporting, insider information and statistical analysis throughout college basketball all year long.
The Questlove Show builds on the award-winning Questlove Supreme podcast, bringing listeners into intimate, one-on-one conversations with peers, influences, and friends. Hosted by Ahmir “Questlove” Thompson, each episode uncovers the unexpected — from morning rituals and hidden talents to the art and experiences that shaped a guest’s journey. Sometimes playful, sometimes profound, always curious, QLS offers rare insight into leaders in music, film, television, comedy, literature, mental health, and beyond. It’s a fresh, unpredictable spin from a trusted source — a place where randomness is encouraged, tangents are welcomed, and conversations are anything but ordinary.
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
The Dan Bongino Show delivers no-nonsense analysis of the day’s most important political and cultural stories. Hosted by the former Deputy Director of the FBI, former Secret Service agent, NYPD officer, and bestselling author Dan Bongino, the show cuts through media spin with facts, accountability, and unapologetic conviction. Whether it’s exposing government overreach, defending constitutional freedoms, or connecting the dots the mainstream media ignores, The Dan Bongino Show provides in-depth analysis of the issues shaping America today. Each episode features sharp commentary, deep dives into breaking news, and behind-the-scenes insight you won’t hear anywhere else. Apple: https://podcasts.apple.com/us/podcast/the-dan-bongino-show/id965293227?mt=2 Spotify: https://open.spotify.com/show/4sftHO603JaFqpuQBEZReL?si=PBlx46DyS5KxCuCXMOrQvw Rumble: https://rumble.com/c/bongino?e9s=src_v1_sa%2Csrc_v4_sa_o