In this 2015 interview, Kendrick Lamar talks overcoming depression, responsibility to the culture and much more.
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Speaker 1 (00:01):
You're watching the Breakfast Club. One thing everybody is DJ
Envy Angela, Ye, Charl, I mean the guy we are
the Breakfast Club special guests and friends to the room
leader at the New School. When it come to these
rappers out here, listen. First of all, salute to you
(00:21):
for giving propers to one of my favorite them season
of all time, Killer Mike on the Hood Politics record
all the Time. Man, that never happens for artists like you.
Give propers to guys like Mike. He've been doing it
for a long time away before me. You, I'm saying,
so it's only right. He's gonna conte continue to do
it too. Do you actually listen to Mike like you
listening to Run the Jews? Ye, Running Jews Joint. It's crazy, Um,
(00:42):
Atlanta man, Now what happened with your album? Album? Was
supposed to come out that one week and then it
just dropped on a Sunday and then it was only
the clean version, and the clean version was taking off everybody.
What happened? They dropped? They dropped the um, the clean version.
And the crazy part about it is we knew that
(01:03):
the iTunes leak was gonna be down for a minute
when once they did that because it's a certain system
that they put in at the labels to either put
it on iTunes put it up, so the date was
actually confused and locked it in and locked it off,
so the fans was tripping. So I'm sure he's seen
that on his Twitter and went crazy. How much time
did y'all spend on the marketing campaign, like, Yo, how
(01:24):
are you gonna roll the album? Because you can't do
a traditional release no more? Yeah, definitely. We We always
sits as an entity as far as TD and make
our own rules first. And that's been day one. That's
been since iTunes, that's been since our mixtapes. So even
though everybody's doing it traditionally now, we always had that
knack to, you know, put it out the way you
(01:46):
want to. And our thing is is is the people
gonna like it? Regardless they gonna like it or they're not.
So you could put it out, you could put up
people on stage, you could do the war shows, you
could do radio, but if they don't rock with the music,
they're not going to get it or don't talk about
the first thing that we heard from from this project
little it wasn't your normal Kendrick Lamar per se type
of record. Yeah, yeah, So what was the inspiration of
(02:06):
our why you decided to let that one go first? Yeah,
the inspiration behind it was really talking to some of
the older cats in the neighborhood and really doing somebody
of the norm, uh speaking, speaking some type of positivity
back in the city, rather than doing you know what
we used to doing period. You know, from an initial
(02:28):
content of the record, I always said, it's for some
of my homeboys back in on the yard and also
the community period. And it was it was it was
therapeutic for myself, you know, because sometimes wake up and
we may not feel the same on we feilt yesterday.
So that was that was the initial wind state. And
it did just that. You won two Grammys. WHI y'all
didn't show up y'all Purposelyott this year. I had to work.
(02:50):
I had to finish that album. I was locked in.
I couldn't lose focus. I couldn't go on tour, I
couldn't do no awards. I was on a deadline. The
aspect to win, because I mean last year you was
expected to win. Now I don't. I don't expect nothing.
I don't expect nothing. I just put the music out. Now.
I read that you started working on this album right
when you were finishing Mad City. Yeah, and so it
(03:12):
took you like two years. Two years to do it. Yeah, Okay,
how many songs did you actually do? Um? I probably
did about thirty to forty songs that we actually fought
over in the studio because a lot of the records
was was my favorite records. You know, sometimes it'd be
like that, you may do something crazy and it just
don't end up because it might not be as cohesive
(03:33):
as you thought. So what happens with those? They'd be
for my my ear of my iPhone. There's been a
lot of mixed reviews behind the album. Some people feel
like you're being too preachy preachy. How do you feel
about the reception of the album. I feel great about
the reception of the album. I ain't catched the preachy
thing because majority of the album is me, me talking
(03:55):
about my faults, especially on records like you Ain't Got
a Lot of Kicking, Black of the Bear. All these
are therapeutic songs for me. I feel like sometimes when
somebody's doing really well, because Ken Jake, you have a
lot on you like people look at you. It's like
Ken Jake is the greatest. Yeah, and sometimes people want
to come in and be really critical and find some
type of fun. Yeah, all the time. But we're all human,
(04:16):
So you gonna find a fault anyway that somehow. I
don't don't. I don't run from. I'm not scared of
I can't live in fear that. You know, everybody had
their opinions or whatnot. I didn't know you were suffering
from depression the way you said you was on the album. Yeah,
did the industry caused not the industry just to change?
You know, it's a drastic change when you you you're
(04:38):
around so many different faces, faces that you don't quite
understand and mean different people and things are going on
back home that it's out of your control to handle.
You know what I'm saying. People would think that that
would take you away. You know, the money that the lifestyle,
you're able to take a lot of those people that
would usually be from the hood, that you get another chance,
taking the places that they would never see. Yeah, you can,
(04:59):
but you can't take everywhe it's still stuff they're going
I still got family and comfty, you know, I can't
I can't put a million dollars and they parting and say,
you don't have feel what I'm saying, all I can
do is put them in positions where they can find
for themselves. But sometimes the lifestyle that they end they
might not know how to handle it. They might not
(05:20):
know how to handle some type of working world where
they never been in. All they know is the streets.
We talked the other day about responsibility and how responsible
are artists to the community, like as far as being leaders,
as far as speaking out against social issues, and this
is something that you've always done in your music. Do
you think that more artists should be responsible? Uh? Do
(05:42):
I think more artists should. We have a hand for
right now. But I think every artist should always be
responsible for how how they go about marketing or putting
their music or how they you know, put their words
together because us This is something I didn't understand until
(06:02):
I went out on these roles and talk to these kids.
They take my music very seriously. So with that being said,
I know they take the next artist music very seriously.
Sober by this industry now, I real talk because the
real life that the artists went through for for kids
(06:24):
in this new generation it might just be a trend
for them until they go out there and get themselves killed.
You feel I'm saying, so how I put my words
together me for me personally, it's a strategic way, you know,
I'm not just glowing find the streets of whatnot. You know,
it's a reality check, but it's for the better at
the end of the day. That's why I respected I
(06:44):
so much because it was an uplifting song for a
lot of kids that usually, especially during this time, we
don't see that, you know, and it was it was
mean and Charlemagne were talking it. It felt positive, but
it felt outcasts in a way that it was different
where kids can see that you ain't just got to
sell drugs and shooting. It was. It was a positive joy. Yeah, definitely.
It takes a lot of gus to put a record
like that on your second album too. What was the
(07:05):
label's thing when you came with that type of it
first single? Yeah, yeah, I mean that was behind it
because they know that we came in as business as
TDE top Dog Entertainment doing what we want to do.
You know, we were selling records, we were selling mixtapes,
and the foundation that we have with the kids is strong.
It's stronger than any type of number of marketing service
(07:27):
that a label can do. So it was behind it,
and I appreciate them for that. They never ever came
in trying to strategically move my creativity around, and I
respect that because on your second album, everybody's looking. I mean,
I know what the kids, won't you feel me? I'm
fairly young myself, you feel saying I got little brothers.
I know what they listened to all day. So it
(07:49):
takes a strong following and a strong support system, not
only from me in my camp, but the folks around
me to say, okay, continue to do what you do.
And what was that dance in the video that day?
What was that called? That's that's l a coaching man.
We go, we go, We're gonna continue to push that one.
Where the hell did the Tuparc audio come from for
(08:10):
Mortal macause I thought I had heard every Tupac in Yeah,
I ain't not heard those vocals before trip. I got that.
I got that uh when I was in Germany from
this caddy. He said, I got this unreleased uh Park
interview and he handed off to me. So what made
you listen? Because I'm sure everybody close. Yeah, real, tug.
(08:32):
I did my research. I had to see it is
this official, you know? First off? So I went through it,
play it back and oh yeah, you gotta get everything clear.
Yeah yeah, But when you heard it, you felt like
he was talking to you or have the questions in
your mind or yeah, because the trip is Park was
a prophet to be and everything he's talking about, it's
actually going on today. You've saying and and and that
(08:56):
right there just sparked idea immediately for what I was
talking about about. Record. So when you met Park in Cuba,
this is the old Germany thing. I got vocals in Germany.
What the hell is an to Germany? Now? But it was,
it was, It was a blessed and I came about it.
And I really appreciate his mother too, you know, for
(09:17):
for um giving me, giving me an opportunity to use
the vocals, because you know, people hold them things dear.
And if she would have stood down and said no,
I would have respect that too, out of respect that
I have for her and her son's legacy, because the
things that he know, it comes from her. You feel
what I'm saying, So either way, it would have win.
I would show respect period. Do you read a lot?
(09:38):
I always wondering. I'm like, because you seemed like you
got you're so full of knowledge and wisdom, Like, where
does it come from? I mean my encounter with people.
I'm not scared to talk to people. I'm not scared
to to interact, whether it's a five year old kid
or or eighty year old man. You know what I'm saying.
Of course I read, but I put it to you
like this. I'd rather be interacting with a person, you know,
(10:00):
rather than gathering up information, you know, from somewhere else,
speaking to a person with wisdom that've been here before me,
some more life experience. It's always um. Now, what about LA.
You had seemed like you were disappointed with the album
sales in LA alone. You feel like they're not supporting
you like they should. I think that was top Dog.
(10:21):
You don't music actually care about you do the music,
and you let them hand. I can't see you in
the studio like y'all. They're only about thirty now. Top
absolutely got out ready to go shoot up record stores.
Yeah he gotta do that. He I mean, he's the businessman.
You got to calm Tap Dog down sometimes all the time, man,
you know, but he he he knows the music, and
(10:45):
he knows the quality of the music. So he looked
at it not from only a businessman standpoint. He knows
the magnitude of the record. You know what I'm saying.
He's close to it, just like I'm close to it.
So if he gets angry about something, I can't say
you shouldn't be angry because he has a right to it.
We were just we starved together man in the studio.
You know, did you ever envision all of this happening
(11:06):
when you first signed early on and you know it
took some time to get the ball run? Did you
ever think that things would be this big and you
would be considered like one of the biggest hip hop
artists today to be hundredcent real, which I didn't but
Top Dog did. That's real talk. And you can ask
anybody that's been around us, or if you whoever nor
him a long time. He always said, Kay Doves gonna
(11:29):
go gonna do something in this game. Way be five
and believed. You know, I was in the studio just
playing around. You know. He grabbed me and Jay Rock
off the streets Compton and watch say getting the studio,
do something better with your life, and we're here doing
it now. Jay Rock is doing this thing. He's at
an all time level where he's ready to blow and
break out. And the same thing with him. He gave
(11:50):
me my shot. Jay Rock gave me my shot by
jumping out into the wolves of the industry and the politics.
I didn't have to go through that. I felt mad.
I always felt like Jay Rock had a great debut album,
but he was like the guinea pig. Yeah. Man, it
was so much. We had to learn, so much he
had to learn, you know. So by the time we
went through a lot of mistakes, I was ready, you know,
and Rock was in my corner giving me game, like
(12:13):
do this like that, because when you do that, you
do when when when you go on this meeting like that,
they gonna say this, and you got to stand up
for yourself. And that's the gaming game is true. J
Cole was trying to sign you at one point. He
never told me that. He never told me I wanted
to sign yeah, because I think by the time I
met him, he wanted to get this. This is his
(12:34):
label off off the ground and he was already signed
and doing this thing. I was still independent. But that
that's that's that's a good, good eye for talent album together.
That's also a thing that everybody's talking about all the time.
It's always just the schedule issue, you know, once we
get around that, that's that's my boy, though I talked
to him on a regular You got them extra songs already,
(12:54):
you know we do. Y'all got music recorded? Yeah, we
do together? Yeah, exactly, But also going back in and
continue to work because new songs are so old. We're
both grown this artist. Now. When you dropped the Influmouce
control Verse, it seems like you were ready to compete
and eat all competition. But the Pimple Butterfly, it seems
like you don't even care what everybody else is doing. Yeah,
(13:14):
I mean, you know what the thing about control is.
I think people forgot just off the music that I
put out, that I'm actually from the West Coast and
the aggression that we have in our music. I can't
run from that, you know, whether it'd be a control verse,
whether it be Black or the Berry, that's that's all.
I'm influenced by. Q. I'm influenced by by Dre so
(13:38):
Free on your sugar free. Yeah yeah, respector ship definitely
sugar free is in my music, Kim Kunter one of
the interludes. So I think what happened was people forgot that.
So when you hear something like control come from Kenji Glamars,
it's a reminder that you know, I grew up off
against the rapp and that aggression are always being me.
Were you surprised that nobody snapped back because this is
(14:00):
you know, local exercise, and nobody was. Everybody was like,
I'm gonna leave that man alone. Yeah yeah yeah, and
those who did, they did in a friendly way, very
very friendly. Uh yeah, it was. It was cool. What's
more important? Love from your peers are our love from
the consumers discreeted because I see a lot of people,
a lot of musical artists are picking up this album
crazy like yeah yeah, uh my fans for show, my
(14:23):
fans for show, because those are the people that's been
rocking with me since day one, before we even signed
to a major. You know how I got out here
in New York. Then my first sold out show at
so OBS that was just off the love of the music,
you know, so they always be number one period. You
remember your first interview you did up here. Nah, I don't,
(14:43):
I know, I know, y'all out y'all zon me, Charlemagne somebody,
but no. But but it was so early that we
didn't even have it didn't even go on air. It
was on the webisode. Yeah it was. It was on
a webisode thing. And and I just remember back then,
I was like, this kid is gonna be something. And
we were having a conversation never day about who are
the best lyricis and best rappers, and I mentioned you,
and Charlemagne was like, I don't think he has enough
in yet. Still yeah, yeah, because you said he was
(15:06):
one of the greatest of all times. Man only got
two albums, but some time hearing him snapping some of
the things that he said, most artists, I don't think
they do y'all no favors when they automatically put y'all
with the goats already get of course, of course you
gotta have that time. And that's the thing that I
say with the word classic and an instant classic album,
(15:29):
um me putting to Pimper Butterfly out. You hear the
speculation of kids saying that all over again. Prior to
when we put Good Kid in matt City out and
I always told him, listen to the music a few times,
man before we before we start throwing words out like that,
even when it's on my behalf, because I want you
to live with it, you know what I'm saying. I
wanted to be first listening and you like it, or
(15:51):
first listening and you have an a pin, live with it,
grow with it, because at the end of the day,
I make albums that have that type of longevity. If not,
I can just give you a whole bunch of singles
on record. You know what I'm saying. And I was
talking to somebody the other day. I make my music
(16:13):
basically for people in the system and in the printer
system and and kids in college because they got a
number of time to listen to it. So I want
you to treat it just like that I wanted. I
wanted to be an actual course that you're taking and
that you can live with. And I agree with that
because like I like to read a lot, you can't
just rush through a four agreement. You can't just rush
(16:35):
through a forty eight law of power. And that's how
I feel with you my head. I hear something new
every time, every time every time. And it's supposed to
be like that for me personally. Um, everybody don't supposed
to do what I do or you know, stay stay
in your lane. But as long as I do music,
I want to make some people can live with and
go back and say, you know what he did put
(16:55):
out a classic album. You know how many years from
now when you when you keep on playing it back
and it makes it's ridiculous. The album first, the album
literally came out. I woke up, it was up up
at night two hours later. It's a classic. I'm like, hi,
y'all figuring out already? Yeah, yeah, And I appreciate the love.
I think, you know, for the most part is it's
excitement of getting some some a little bit outside of
(17:19):
the norm. And I appreciate that. But at the same time,
live with it and and learn to learn to love
it even more, you feel me. One of my favorite
records these Walls, is that about? Yeah? Okay, yeah, that's
one of my favorite records too. Who uses but was dope?
But who like you know, you were the platinum artists. Yeah.
(17:41):
When I went, when I went in the studio, when
I said I wanted to do this record, I said
I wanted to go in with these specific characters and
lock in with them for seven months, you know, to
a year. And that was Bloud Um, George Clinton and
the Wise, Terence Martin producer sound Wave my in house producer,
and uh thunder Cat and Rocky Um. We locked in.
(18:04):
We locked in for a year and completed the project.
So I already had the mind state on what I
wanted to sound like me personally. I'm not I'm not
I'm not. I'm not sold on your celebrity or how
many you know records you sold. I'm sold on the
actual talent and what we're trying to convey it and
get across. So that was my my uh initial idea
(18:27):
for making this record beforehand. Oh yeah, for sure, for
sure Like old Snoop, Yeah yeah, I laid the skeleton down.
I lard the skeleton down because I haven't heard him
like that in a long time. So I know he
didn't write it. Yeah, that's that's the og. But uh
(18:47):
me going in, I just said, do what you do.
You know you've been doing it before me. This is
what I've been a fan of, you know, So all
I can do is directed. I can't sound like you
know that's this talent, that's that comes from guy from him.
You also did a surprise performance on Callie and you
did all of that with Rebuke. You look like you've
been working out doing cross fit a little bit. I've
(19:09):
been doing some push ups. I don't know if to.
I know I know every I know everybody. I know
everybody when they signed up to Rebuke, they all do
the CrossFit and everything and something I wanted to try
because they always took about how great it is. I
ain't jumped in it yet. You haven't you going to? Yeah,
hopefully I get some time before this tour crack off
explain that you was it attracted trail or something running
(19:31):
through LA people chasing it? It was everybody run. It
was a police chase. It first, everybody running. Everybody run.
They had top Dog out there too. Hey, funniest day alive.
Oh you see it's a red hat bouncing. No, it
was crazy ran the whole way. You know who Noel
(19:52):
Gallaghers from Oasis. He they asked him about you and
he was like, who is that? What do you say?
I never heard him? He sounds like a character off
sign Feld. You can't about stuff like that. That's funny
to me. I don't care for real, Why why does
the d Why you don't do more records with Dre?
That would that make the album? So to say it's
it's it's a thing that we got going on that
(20:13):
we weigh known. It's it's a strategic move. So are
you gonna do an album? As if I if I
could speak on it, I would, But that man is
a scientist and we're gonna plan so that the direction
of the third album more Drake production. Maybe it could
be how does he help you with the album? Like
do you go? Do you do records? And then he
(20:34):
you know, arranges them for you. I don't know mixing
like what no I do that? I do that far
as uh, the arrangements. It's it's really going in and
once I completed getting his expertise about you know, the
sonic sound of it. You know me personally, I'm hands
on with everything you know, and I'm a huge on
how it won't something to sound rather scratch the record
(20:58):
if it's it's a good record or not. I wanted
to sound and feel a certain way, So things like
going in and recording on two inch tape and running
back through analog him knowing about things like that, and
pro tools. What's the difference between it. You know, I
did the most majority of the record going back when
I'm mixing was through analog, the same stuff for people
who don't know what analog is. This is what Marvin Gaye,
(21:21):
Luther Van Jofs, what they recorded on prior to pro tools,
you know. So it's a little bit more difficult, but
it gives you a warm sound. And this techniques and
things I don't know, you know, So I go to
Drake for that advice. Now that's all. You say that
you're the closest thing that a lot of these kids
got to a reverend. Yeah, I say that. I said that,
and it likes of you know, I got a little
(21:42):
brother and little sister and cousins, and they belief level
is is at an all time low, you know, know
these days, you know, they they they don't believe in anything,
you feel me. So if what I'm putting it and
putting in in my music, it's an act of God
and He using me as a vessel. What makes me
any different from somebody being in church and giving their word,
(22:05):
you feel I'm saying. So that's how I look at it.
Last time you was up there, you said you're real
personal and you're real quiet and private with your relationship,
and you said you had a bull. Yeah, there was
rumors that you guys got engage. Yeah, yeah, that's true. Yeah,
definitely congratulations that Yeah, I'm layal to the saw. You
welcome to the club, bro, that's right. I just want
to say that Tod Dog tell me no relationship questions,
(22:27):
but I guess I'm glad he told me. I'm sorry.
Congratulations something, congratulate you. Congratulations. I think that's a great thing,
(22:49):
and that's a great that's also a great example to
have somebody that you're loyal and faith to. A lot
of people think it's cool to just sleep around and
do whatever. So you know the thing, at the end
of the day, you want to you want to always
always have real people around you, period, rather it's male
or female. And everybody else been around me. They've been
around since day one, and I can't change that. I
(23:10):
don't change for nobody. I can't run from that. You
feel what I'm saying, So I always show respect when
I respect it, it's been given and people that have
been by your side, you post to honor that and
that's how you stand up running around it and not
acknowledging it. It's it's it's it's trivil. You feel what
I'm saying, So you know you speak on respect. It's
funny you said when you made the comments about Ferguson
(23:32):
and you said we don't respect ourselves, how can we
expect them to respect us? And people got mad at you,
But you say the same thing in Black of the Berry. Yeah, yeah,
people loved it. I think I think that's just people.
Uh Like I said, it's a few times. These These
are folks whoever responded to it a negative way, they
actually know, understand or even know where I come from.
(23:52):
And I can't. I can't knock them for that. You know,
I've took a lot from them, from the community. You
know where I'm from. My homeboys have and I still
deal with it today. So when you when I say
things like we need to respect, I'm not only talking
about a black I'm talking about myself. Everything comes from
me first, you know what I'm saying. I've been in
(24:13):
situation and I still deal with these situations today where
I have hate towards another guy because he has a
he killed my homeboy. While I'm on tour, I still
feel that that type of resentment you feel. I'm saying
so when I talk about these things, it all has
come from me, So me respecting the fact that he's
a black man and not hating the fact that he
(24:36):
has a different color. That's what I mean with respect.
So whoever take that out of out of out of context,
you really need to do your research and know where
I come from and know the background of who I am,
rather than just trying to tear another black man down.
And we've seen it with everybody, Malcolm X, Martin, Luther, King,
Jesus Christ. Don't don't don't do that. When somebody standing
(24:59):
for some then that's good. You should be behind them
and don't try to knock them off like that. Do
you feel like messages are better conveyed through music as
opposed to like seeing them in the magazines or seeing
them in radio interviews all the time because people can't
see and feel your sentiments. You know that with this
album you talk about singles. Was there a single for
this album? Because even with the label, A label was
like play with play what you like. It wasn't like,
(25:21):
you know, we're working on this record. It was like,
play what you're like, Yeah, play with you? I really
don't hear that offer. Yeah, definitely. Uh, that's that's the
groundwork we deal. We've been building since day one. Um
for me, this record, I mean it has potential records
on the radio. But that's what I wasn't really trying
to identify with that. I was really trying to get
the point across or what I was talking about, and
(25:43):
m yeah, that that was all for it because you
got to have a strong team that stand behind you creatively.
The walls out here for radio, yeah, um, probably mama, mama,
these walls keen couter course, but yeah, these walls for Shure. Now, um,
you roll with some some some crazy guys, top Dog Punch.
(26:05):
You know, they don't necessarily speak for you with your people,
they're your album dropped. Kanye started putting out pictures due
his girl. Punch was like what this got to do?
Enjoyed album? Do you ever have to call him and
be like, man, stop it, h Now, I don't have
to call him. That's that's that's their personal opinion. I
(26:27):
don't really be on the social media like that, and
me personally, I don't I think that's coincident. I don't
really see Kanye doing that because I actually I work
with him and he's he's an actual, actually a great guy.
You feel what I'm saying. So so they're not speaking
for you because in my mind, I'm like, in the studio,
you can't just post this all right now. But previously
(26:53):
you had also said with this album, you didn't originally
have like a release that it was just like whenever
it's ready, whenever I'm ready to put it out. Yeah,
that's what I'm gonna do it. When did you decided finally, okay,
we gotta do this, man, when I'm dreamed, dreamed of
of concepts and what I want to talk about. When
I get get to a point where I ain't got
no more to talk about it, it's done. You can't
(27:13):
get hard, no more right talk. Yeah, and that's that's
how I come about top Press the Button. So did
they did you have those discussions like okay, so, um,
we got to figure out it. What song is gonna
be for you know, a single? What's gonna be for radio?
Do we have that or did you just not really? Yeah,
(27:34):
definite out not that I recall. Nope, we just what
it feel like. You know, what's what's what's what are
your sentiments? What I'm trying to convey. And this I
always go back to having a good team because I
don't I know a lot of artists. It's not fortunate
to be in that position. You know. Fortunately I have
somebody like Dave Free and Top Dog Punch to too.
(27:59):
I'm rolling, you know what I'm saying to get the
green light? Do what you do? Do it, say say
what you got to say, rather than making it just
about a number you feel. I'm saying he didn't make
the album or rapping he always clowning like that. This
is my final question. The Good Kid Mad City album
(28:21):
cover that was your mom's man, Yeah, I think that
was like your pops, right Pops. That's my uncle's uncles.
So who's the people on the new cover standing in
front of the White House? Oh? Man? These these feel
the homies from the neighborhood. Um. That cover has about
several meetings. So the one general I can speak on this,
it's it's really taking you know, people they call negative
(28:41):
and people I feel that also have have good hearts
and taking them around the world. You feel they've never
been out of Yeah, they know you're right about that,
you know, and that's a concept within itself, but it's
also severn several more, it gets a little bit deeper.
We're gonna have a movie for this album too, man,
(29:03):
what's going on with the movie with a budget. We
appreciate you joining us as always fun watching you grow man.
I'm telling you, man, I never forget the first time
I met you in that bowling alley. I'm like, I
thought he worked there and can't take you really don't
(29:23):
socialize now. You know when they say money don't change you,
it just multiplies whatever you are. You're gonna buy someplace
to hide. Ladies and gentlemen. The Breakfast Club. The Breakfast Club,
every weekday morning tune in
You're watching the Breakfast Club. One thing everybody is DJ
Envy Angela, Ye, Charl, I mean the guy we are
the Breakfast Club special guests and friends to the room
leader at the New School. When it come to these
rappers out here, listen. First of all, salute to you
(00:21):
for giving propers to one of my favorite them season
of all time, Killer Mike on the Hood Politics record
all the Time. Man, that never happens for artists like you.
Give propers to guys like Mike. He've been doing it
for a long time away before me. You, I'm saying,
so it's only right. He's gonna conte continue to do
it too. Do you actually listen to Mike like you
listening to Run the Jews? Ye, Running Jews Joint. It's crazy, Um,
(00:42):
Atlanta man, Now what happened with your album? Album? Was
supposed to come out that one week and then it
just dropped on a Sunday and then it was only
the clean version, and the clean version was taking off everybody.
What happened? They dropped? They dropped the um, the clean version.
And the crazy part about it is we knew that
(01:03):
the iTunes leak was gonna be down for a minute
when once they did that because it's a certain system
that they put in at the labels to either put
it on iTunes put it up, so the date was
actually confused and locked it in and locked it off,
so the fans was tripping. So I'm sure he's seen
that on his Twitter and went crazy. How much time
did y'all spend on the marketing campaign, like, Yo, how
(01:24):
are you gonna roll the album? Because you can't do
a traditional release no more? Yeah, definitely. We We always
sits as an entity as far as TD and make
our own rules first. And that's been day one. That's
been since iTunes, that's been since our mixtapes. So even
though everybody's doing it traditionally now, we always had that
knack to, you know, put it out the way you
(01:46):
want to. And our thing is is is the people
gonna like it? Regardless they gonna like it or they're not.
So you could put it out, you could put up
people on stage, you could do the war shows, you
could do radio, but if they don't rock with the music,
they're not going to get it or don't talk about
the first thing that we heard from from this project
little it wasn't your normal Kendrick Lamar per se type
of record. Yeah, yeah, So what was the inspiration of
(02:06):
our why you decided to let that one go first? Yeah,
the inspiration behind it was really talking to some of
the older cats in the neighborhood and really doing somebody
of the norm, uh speaking, speaking some type of positivity
back in the city, rather than doing you know what
we used to doing period. You know, from an initial
(02:28):
content of the record, I always said, it's for some
of my homeboys back in on the yard and also
the community period. And it was it was it was
therapeutic for myself, you know, because sometimes wake up and
we may not feel the same on we feilt yesterday.
So that was that was the initial wind state. And
it did just that. You won two Grammys. WHI y'all
didn't show up y'all Purposelyott this year. I had to work.
(02:50):
I had to finish that album. I was locked in.
I couldn't lose focus. I couldn't go on tour, I
couldn't do no awards. I was on a deadline. The
aspect to win, because I mean last year you was
expected to win. Now I don't. I don't expect nothing.
I don't expect nothing. I just put the music out. Now.
I read that you started working on this album right
when you were finishing Mad City. Yeah, and so it
(03:12):
took you like two years. Two years to do it. Yeah, Okay,
how many songs did you actually do? Um? I probably
did about thirty to forty songs that we actually fought
over in the studio because a lot of the records
was was my favorite records. You know, sometimes it'd be
like that, you may do something crazy and it just
don't end up because it might not be as cohesive
(03:33):
as you thought. So what happens with those? They'd be
for my my ear of my iPhone. There's been a
lot of mixed reviews behind the album. Some people feel
like you're being too preachy preachy. How do you feel
about the reception of the album. I feel great about
the reception of the album. I ain't catched the preachy
thing because majority of the album is me, me talking
(03:55):
about my faults, especially on records like you Ain't Got
a Lot of Kicking, Black of the Bear. All these
are therapeutic songs for me. I feel like sometimes when
somebody's doing really well, because Ken Jake, you have a
lot on you like people look at you. It's like
Ken Jake is the greatest. Yeah, and sometimes people want
to come in and be really critical and find some
type of fun. Yeah, all the time. But we're all human,
(04:16):
So you gonna find a fault anyway that somehow. I
don't don't. I don't run from. I'm not scared of
I can't live in fear that. You know, everybody had
their opinions or whatnot. I didn't know you were suffering
from depression the way you said you was on the album. Yeah,
did the industry caused not the industry just to change?
You know, it's a drastic change when you you you're
(04:38):
around so many different faces, faces that you don't quite
understand and mean different people and things are going on
back home that it's out of your control to handle.
You know what I'm saying. People would think that that
would take you away. You know, the money that the lifestyle,
you're able to take a lot of those people that
would usually be from the hood, that you get another chance,
taking the places that they would never see. Yeah, you can,
(04:59):
but you can't take everywhe it's still stuff they're going
I still got family and comfty, you know, I can't
I can't put a million dollars and they parting and say,
you don't have feel what I'm saying, all I can
do is put them in positions where they can find
for themselves. But sometimes the lifestyle that they end they
might not know how to handle it. They might not
(05:20):
know how to handle some type of working world where
they never been in. All they know is the streets.
We talked the other day about responsibility and how responsible
are artists to the community, like as far as being leaders,
as far as speaking out against social issues, and this
is something that you've always done in your music. Do
you think that more artists should be responsible? Uh? Do
(05:42):
I think more artists should. We have a hand for
right now. But I think every artist should always be
responsible for how how they go about marketing or putting
their music or how they you know, put their words
together because us This is something I didn't understand until
(06:02):
I went out on these roles and talk to these kids.
They take my music very seriously. So with that being said,
I know they take the next artist music very seriously.
Sober by this industry now, I real talk because the
real life that the artists went through for for kids
(06:24):
in this new generation it might just be a trend
for them until they go out there and get themselves killed.
You feel I'm saying, so how I put my words
together me for me personally, it's a strategic way, you know,
I'm not just glowing find the streets of whatnot. You know,
it's a reality check, but it's for the better at
the end of the day. That's why I respected I
(06:44):
so much because it was an uplifting song for a
lot of kids that usually, especially during this time, we
don't see that, you know, and it was it was
mean and Charlemagne were talking it. It felt positive, but
it felt outcasts in a way that it was different
where kids can see that you ain't just got to
sell drugs and shooting. It was. It was a positive joy. Yeah, definitely.
It takes a lot of gus to put a record
like that on your second album too. What was the
(07:05):
label's thing when you came with that type of it
first single? Yeah, yeah, I mean that was behind it
because they know that we came in as business as
TDE top Dog Entertainment doing what we want to do.
You know, we were selling records, we were selling mixtapes,
and the foundation that we have with the kids is strong.
It's stronger than any type of number of marketing service
(07:27):
that a label can do. So it was behind it,
and I appreciate them for that. They never ever came
in trying to strategically move my creativity around, and I
respect that because on your second album, everybody's looking. I mean,
I know what the kids, won't you feel me? I'm
fairly young myself, you feel saying I got little brothers.
I know what they listened to all day. So it
(07:49):
takes a strong following and a strong support system, not
only from me in my camp, but the folks around
me to say, okay, continue to do what you do.
And what was that dance in the video that day?
What was that called? That's that's l a coaching man.
We go, we go, We're gonna continue to push that one.
Where the hell did the Tuparc audio come from for
(08:10):
Mortal macause I thought I had heard every Tupac in Yeah,
I ain't not heard those vocals before trip. I got that.
I got that uh when I was in Germany from
this caddy. He said, I got this unreleased uh Park
interview and he handed off to me. So what made
you listen? Because I'm sure everybody close. Yeah, real, tug.
(08:32):
I did my research. I had to see it is
this official, you know? First off? So I went through it,
play it back and oh yeah, you gotta get everything clear.
Yeah yeah, But when you heard it, you felt like
he was talking to you or have the questions in
your mind or yeah, because the trip is Park was
a prophet to be and everything he's talking about, it's
actually going on today. You've saying and and and that
(08:56):
right there just sparked idea immediately for what I was
talking about about. Record. So when you met Park in Cuba,
this is the old Germany thing. I got vocals in Germany.
What the hell is an to Germany? Now? But it was,
it was, It was a blessed and I came about it.
And I really appreciate his mother too, you know, for
(09:17):
for um giving me, giving me an opportunity to use
the vocals, because you know, people hold them things dear.
And if she would have stood down and said no,
I would have respect that too, out of respect that
I have for her and her son's legacy, because the
things that he know, it comes from her. You feel
what I'm saying, So either way, it would have win.
I would show respect period. Do you read a lot?
(09:38):
I always wondering. I'm like, because you seemed like you
got you're so full of knowledge and wisdom, Like, where
does it come from? I mean my encounter with people.
I'm not scared to talk to people. I'm not scared
to to interact, whether it's a five year old kid
or or eighty year old man. You know what I'm saying.
Of course I read, but I put it to you
like this. I'd rather be interacting with a person, you know,
(10:00):
rather than gathering up information, you know, from somewhere else,
speaking to a person with wisdom that've been here before me,
some more life experience. It's always um. Now, what about LA.
You had seemed like you were disappointed with the album
sales in LA alone. You feel like they're not supporting
you like they should. I think that was top Dog.
(10:21):
You don't music actually care about you do the music,
and you let them hand. I can't see you in
the studio like y'all. They're only about thirty now. Top
absolutely got out ready to go shoot up record stores.
Yeah he gotta do that. He I mean, he's the businessman.
You got to calm Tap Dog down sometimes all the time, man,
you know, but he he he knows the music, and
(10:45):
he knows the quality of the music. So he looked
at it not from only a businessman standpoint. He knows
the magnitude of the record. You know what I'm saying.
He's close to it, just like I'm close to it.
So if he gets angry about something, I can't say
you shouldn't be angry because he has a right to it.
We were just we starved together man in the studio.
You know, did you ever envision all of this happening
(11:06):
when you first signed early on and you know it
took some time to get the ball run? Did you
ever think that things would be this big and you
would be considered like one of the biggest hip hop
artists today to be hundredcent real, which I didn't but
Top Dog did. That's real talk. And you can ask
anybody that's been around us, or if you whoever nor
him a long time. He always said, Kay Doves gonna
(11:29):
go gonna do something in this game. Way be five
and believed. You know, I was in the studio just
playing around. You know. He grabbed me and Jay Rock
off the streets Compton and watch say getting the studio,
do something better with your life, and we're here doing
it now. Jay Rock is doing this thing. He's at
an all time level where he's ready to blow and
break out. And the same thing with him. He gave
(11:50):
me my shot. Jay Rock gave me my shot by
jumping out into the wolves of the industry and the politics.
I didn't have to go through that. I felt mad.
I always felt like Jay Rock had a great debut album,
but he was like the guinea pig. Yeah. Man, it
was so much. We had to learn, so much he
had to learn, you know. So by the time we
went through a lot of mistakes, I was ready, you know,
and Rock was in my corner giving me game, like
(12:13):
do this like that, because when you do that, you
do when when when you go on this meeting like that,
they gonna say this, and you got to stand up
for yourself. And that's the gaming game is true. J
Cole was trying to sign you at one point. He
never told me that. He never told me I wanted
to sign yeah, because I think by the time I
met him, he wanted to get this. This is his
(12:34):
label off off the ground and he was already signed
and doing this thing. I was still independent. But that
that's that's that's a good, good eye for talent album together.
That's also a thing that everybody's talking about all the time.
It's always just the schedule issue, you know, once we
get around that, that's that's my boy, though I talked
to him on a regular You got them extra songs already,
(12:54):
you know we do. Y'all got music recorded? Yeah, we
do together? Yeah, exactly, But also going back in and
continue to work because new songs are so old. We're
both grown this artist. Now. When you dropped the Influmouce
control Verse, it seems like you were ready to compete
and eat all competition. But the Pimple Butterfly, it seems
like you don't even care what everybody else is doing. Yeah,
(13:14):
I mean, you know what the thing about control is.
I think people forgot just off the music that I
put out, that I'm actually from the West Coast and
the aggression that we have in our music. I can't
run from that, you know, whether it'd be a control verse,
whether it be Black or the Berry, that's that's all.
I'm influenced by. Q. I'm influenced by by Dre so
(13:38):
Free on your sugar free. Yeah yeah, respector ship definitely
sugar free is in my music, Kim Kunter one of
the interludes. So I think what happened was people forgot that.
So when you hear something like control come from Kenji Glamars,
it's a reminder that you know, I grew up off
against the rapp and that aggression are always being me.
Were you surprised that nobody snapped back because this is
(14:00):
you know, local exercise, and nobody was. Everybody was like,
I'm gonna leave that man alone. Yeah yeah yeah, and
those who did, they did in a friendly way, very
very friendly. Uh yeah, it was. It was cool. What's
more important? Love from your peers are our love from
the consumers discreeted because I see a lot of people,
a lot of musical artists are picking up this album
crazy like yeah yeah, uh my fans for show, my
(14:23):
fans for show, because those are the people that's been
rocking with me since day one, before we even signed
to a major. You know how I got out here
in New York. Then my first sold out show at
so OBS that was just off the love of the music,
you know, so they always be number one period. You
remember your first interview you did up here. Nah, I don't,
(14:43):
I know, I know, y'all out y'all zon me, Charlemagne somebody,
but no. But but it was so early that we
didn't even have it didn't even go on air. It
was on the webisode. Yeah it was. It was on
a webisode thing. And and I just remember back then,
I was like, this kid is gonna be something. And
we were having a conversation never day about who are
the best lyricis and best rappers, and I mentioned you,
and Charlemagne was like, I don't think he has enough
in yet. Still yeah, yeah, because you said he was
(15:06):
one of the greatest of all times. Man only got
two albums, but some time hearing him snapping some of
the things that he said, most artists, I don't think
they do y'all no favors when they automatically put y'all
with the goats already get of course, of course you
gotta have that time. And that's the thing that I
say with the word classic and an instant classic album,
(15:29):
um me putting to Pimper Butterfly out. You hear the
speculation of kids saying that all over again. Prior to
when we put Good Kid in matt City out and
I always told him, listen to the music a few times,
man before we before we start throwing words out like that,
even when it's on my behalf, because I want you
to live with it, you know what I'm saying. I
wanted to be first listening and you like it, or
(15:51):
first listening and you have an a pin, live with it,
grow with it, because at the end of the day,
I make albums that have that type of longevity. If not,
I can just give you a whole bunch of singles
on record. You know what I'm saying. And I was
talking to somebody the other day. I make my music
(16:13):
basically for people in the system and in the printer
system and and kids in college because they got a
number of time to listen to it. So I want
you to treat it just like that I wanted. I
wanted to be an actual course that you're taking and
that you can live with. And I agree with that
because like I like to read a lot, you can't
just rush through a four agreement. You can't just rush
(16:35):
through a forty eight law of power. And that's how
I feel with you my head. I hear something new
every time, every time every time. And it's supposed to
be like that for me personally. Um, everybody don't supposed
to do what I do or you know, stay stay
in your lane. But as long as I do music,
I want to make some people can live with and
go back and say, you know what he did put
(16:55):
out a classic album. You know how many years from
now when you when you keep on playing it back
and it makes it's ridiculous. The album first, the album
literally came out. I woke up, it was up up
at night two hours later. It's a classic. I'm like, hi,
y'all figuring out already? Yeah, yeah, And I appreciate the love.
I think, you know, for the most part is it's
excitement of getting some some a little bit outside of
(17:19):
the norm. And I appreciate that. But at the same time,
live with it and and learn to learn to love
it even more, you feel me. One of my favorite
records these Walls, is that about? Yeah? Okay, yeah, that's
one of my favorite records too. Who uses but was dope?
But who like you know, you were the platinum artists. Yeah.
(17:41):
When I went, when I went in the studio, when
I said I wanted to do this record, I said
I wanted to go in with these specific characters and
lock in with them for seven months, you know, to
a year. And that was Bloud Um, George Clinton and
the Wise, Terence Martin producer sound Wave my in house producer,
and uh thunder Cat and Rocky Um. We locked in.
(18:04):
We locked in for a year and completed the project.
So I already had the mind state on what I
wanted to sound like me personally. I'm not I'm not
I'm not. I'm not sold on your celebrity or how
many you know records you sold. I'm sold on the
actual talent and what we're trying to convey it and
get across. So that was my my uh initial idea
(18:27):
for making this record beforehand. Oh yeah, for sure, for
sure Like old Snoop, Yeah yeah, I laid the skeleton down.
I lard the skeleton down because I haven't heard him
like that in a long time. So I know he
didn't write it. Yeah, that's that's the og. But uh
(18:47):
me going in, I just said, do what you do.
You know you've been doing it before me. This is
what I've been a fan of, you know, So all
I can do is directed. I can't sound like you
know that's this talent, that's that comes from guy from him.
You also did a surprise performance on Callie and you
did all of that with Rebuke. You look like you've
been working out doing cross fit a little bit. I've
(19:09):
been doing some push ups. I don't know if to.
I know I know every I know everybody. I know
everybody when they signed up to Rebuke, they all do
the CrossFit and everything and something I wanted to try
because they always took about how great it is. I
ain't jumped in it yet. You haven't you going to? Yeah,
hopefully I get some time before this tour crack off
explain that you was it attracted trail or something running
(19:31):
through LA people chasing it? It was everybody run. It
was a police chase. It first, everybody running. Everybody run.
They had top Dog out there too. Hey, funniest day alive.
Oh you see it's a red hat bouncing. No, it
was crazy ran the whole way. You know who Noel
(19:52):
Gallaghers from Oasis. He they asked him about you and
he was like, who is that? What do you say?
I never heard him? He sounds like a character off
sign Feld. You can't about stuff like that. That's funny
to me. I don't care for real, Why why does
the d Why you don't do more records with Dre?
That would that make the album? So to say it's
it's it's a thing that we got going on that
(20:13):
we weigh known. It's it's a strategic move. So are
you gonna do an album? As if I if I
could speak on it, I would, But that man is
a scientist and we're gonna plan so that the direction
of the third album more Drake production. Maybe it could
be how does he help you with the album? Like
do you go? Do you do records? And then he
(20:34):
you know, arranges them for you. I don't know mixing
like what no I do that? I do that far
as uh, the arrangements. It's it's really going in and
once I completed getting his expertise about you know, the
sonic sound of it. You know me personally, I'm hands
on with everything you know, and I'm a huge on
how it won't something to sound rather scratch the record
(20:58):
if it's it's a good record or not. I wanted
to sound and feel a certain way, So things like
going in and recording on two inch tape and running
back through analog him knowing about things like that, and
pro tools. What's the difference between it. You know, I
did the most majority of the record going back when
I'm mixing was through analog, the same stuff for people
who don't know what analog is. This is what Marvin Gaye,
(21:21):
Luther Van Jofs, what they recorded on prior to pro tools,
you know. So it's a little bit more difficult, but
it gives you a warm sound. And this techniques and
things I don't know, you know, So I go to
Drake for that advice. Now that's all. You say that
you're the closest thing that a lot of these kids
got to a reverend. Yeah, I say that. I said that,
and it likes of you know, I got a little
(21:42):
brother and little sister and cousins, and they belief level
is is at an all time low, you know, know
these days, you know, they they they don't believe in anything,
you feel me. So if what I'm putting it and
putting in in my music, it's an act of God
and He using me as a vessel. What makes me
any different from somebody being in church and giving their word,
(22:05):
you feel I'm saying. So that's how I look at it.
Last time you was up there, you said you're real
personal and you're real quiet and private with your relationship,
and you said you had a bull. Yeah, there was
rumors that you guys got engage. Yeah, yeah, that's true. Yeah,
definitely congratulations that Yeah, I'm layal to the saw. You
welcome to the club, bro, that's right. I just want
to say that Tod Dog tell me no relationship questions,
(22:27):
but I guess I'm glad he told me. I'm sorry.
Congratulations something, congratulate you. Congratulations. I think that's a great thing,
(22:49):
and that's a great that's also a great example to
have somebody that you're loyal and faith to. A lot
of people think it's cool to just sleep around and
do whatever. So you know the thing, at the end
of the day, you want to you want to always
always have real people around you, period, rather it's male
or female. And everybody else been around me. They've been
around since day one, and I can't change that. I
(23:10):
don't change for nobody. I can't run from that. You
feel what I'm saying, So I always show respect when
I respect it, it's been given and people that have
been by your side, you post to honor that and
that's how you stand up running around it and not
acknowledging it. It's it's it's it's trivil. You feel what
I'm saying, So you know you speak on respect. It's
funny you said when you made the comments about Ferguson
(23:32):
and you said we don't respect ourselves, how can we
expect them to respect us? And people got mad at you,
But you say the same thing in Black of the Berry. Yeah, yeah,
people loved it. I think I think that's just people.
Uh Like I said, it's a few times. These These
are folks whoever responded to it a negative way, they
actually know, understand or even know where I come from.
(23:52):
And I can't. I can't knock them for that. You know,
I've took a lot from them, from the community. You
know where I'm from. My homeboys have and I still
deal with it today. So when you when I say
things like we need to respect, I'm not only talking
about a black I'm talking about myself. Everything comes from
me first, you know what I'm saying. I've been in
(24:13):
situation and I still deal with these situations today where
I have hate towards another guy because he has a
he killed my homeboy. While I'm on tour, I still
feel that that type of resentment you feel. I'm saying
so when I talk about these things, it all has
come from me, So me respecting the fact that he's
a black man and not hating the fact that he
(24:36):
has a different color. That's what I mean with respect.
So whoever take that out of out of out of context,
you really need to do your research and know where
I come from and know the background of who I am,
rather than just trying to tear another black man down.
And we've seen it with everybody, Malcolm X, Martin, Luther, King,
Jesus Christ. Don't don't don't do that. When somebody standing
(24:59):
for some then that's good. You should be behind them
and don't try to knock them off like that. Do
you feel like messages are better conveyed through music as
opposed to like seeing them in the magazines or seeing
them in radio interviews all the time because people can't
see and feel your sentiments. You know that with this
album you talk about singles. Was there a single for
this album? Because even with the label, A label was
like play with play what you like. It wasn't like,
(25:21):
you know, we're working on this record. It was like,
play what you're like, Yeah, play with you? I really
don't hear that offer. Yeah, definitely. Uh, that's that's the
groundwork we deal. We've been building since day one. Um
for me, this record, I mean it has potential records
on the radio. But that's what I wasn't really trying
to identify with that. I was really trying to get
the point across or what I was talking about, and
(25:43):
m yeah, that that was all for it because you
got to have a strong team that stand behind you creatively.
The walls out here for radio, yeah, um, probably mama, mama,
these walls keen couter course, but yeah, these walls for Shure. Now, um,
you roll with some some some crazy guys, top Dog Punch.
(26:05):
You know, they don't necessarily speak for you with your people,
they're your album dropped. Kanye started putting out pictures due
his girl. Punch was like what this got to do?
Enjoyed album? Do you ever have to call him and
be like, man, stop it, h Now, I don't have
to call him. That's that's that's their personal opinion. I
(26:27):
don't really be on the social media like that, and
me personally, I don't I think that's coincident. I don't
really see Kanye doing that because I actually I work
with him and he's he's an actual, actually a great guy.
You feel what I'm saying. So so they're not speaking
for you because in my mind, I'm like, in the studio,
you can't just post this all right now. But previously
(26:53):
you had also said with this album, you didn't originally
have like a release that it was just like whenever
it's ready, whenever I'm ready to put it out. Yeah,
that's what I'm gonna do it. When did you decided finally, okay,
we gotta do this, man, when I'm dreamed, dreamed of
of concepts and what I want to talk about. When
I get get to a point where I ain't got
no more to talk about it, it's done. You can't
(27:13):
get hard, no more right talk. Yeah, and that's that's
how I come about top Press the Button. So did
they did you have those discussions like okay, so, um,
we got to figure out it. What song is gonna
be for you know, a single? What's gonna be for radio?
Do we have that or did you just not really? Yeah,
(27:34):
definite out not that I recall. Nope, we just what
it feel like. You know, what's what's what's what are
your sentiments? What I'm trying to convey. And this I
always go back to having a good team because I
don't I know a lot of artists. It's not fortunate
to be in that position. You know. Fortunately I have
somebody like Dave Free and Top Dog Punch to too.
(27:59):
I'm rolling, you know what I'm saying to get the
green light? Do what you do? Do it, say say
what you got to say, rather than making it just
about a number you feel. I'm saying he didn't make
the album or rapping he always clowning like that. This
is my final question. The Good Kid Mad City album
(28:21):
cover that was your mom's man, Yeah, I think that
was like your pops, right Pops. That's my uncle's uncles.
So who's the people on the new cover standing in
front of the White House? Oh? Man? These these feel
the homies from the neighborhood. Um. That cover has about
several meetings. So the one general I can speak on this,
it's it's really taking you know, people they call negative
(28:41):
and people I feel that also have have good hearts
and taking them around the world. You feel they've never
been out of Yeah, they know you're right about that,
you know, and that's a concept within itself, but it's
also severn several more, it gets a little bit deeper.
We're gonna have a movie for this album too, man,
(29:03):
what's going on with the movie with a budget. We
appreciate you joining us as always fun watching you grow man.
I'm telling you, man, I never forget the first time
I met you in that bowling alley. I'm like, I
thought he worked there and can't take you really don't
(29:23):
socialize now. You know when they say money don't change you,
it just multiplies whatever you are. You're gonna buy someplace
to hide. Ladies and gentlemen. The Breakfast Club. The Breakfast Club,
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