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January 14, 2025 69 mins

The Breakfast Club Sits Down With Earn Your Leisure To Discuss 'You Deserve to Be Rich,' Elon Musk, Trump, DEI, Dame, Mental Health. Listen For More!

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Speaker 1 (00:00):
Wake that ass up in the morning.

Speaker 2 (00:02):
Breakfast Club, Morning, everybody, it's the j Envy, just hilarious.
Charlamagne the guy, we are the breakfast Club. He got
some special guests in the buildings. Indeed, they got a
new book out right now. You deserve to be rich,
all right, ladies and gentlemen, rash and Troy Milling is welcome.

Speaker 3 (00:19):
It's going on, he knows, especially when shot Break got
the Biggie.

Speaker 4 (00:22):
Coop on the mind.

Speaker 2 (00:29):
First at y'all feeling man, we're good.

Speaker 5 (00:31):
We're good man. The theme music was playing when we
walked in. I like that. It's a good stuff.

Speaker 3 (00:35):
Mac at the theme music on Yeahey, I feel like
a book is overdue for you.

Speaker 1 (00:41):
That's a fact people long overdue.

Speaker 5 (00:44):
People kind of felt the same way, right. It was
one of those things with like when's the book coming?
When's the book coming? Everybody asks us questions everywhere we go,
where's the book coming? Books here? How do you?

Speaker 4 (00:52):
How did y'all know now was the right time.

Speaker 6 (00:54):
We've been working on for two years? Okay, so you
know it's like putting out your first album. You want
to make sure you know it's right. Like we've done
so much stuff, so like crazy amount of stuff in
a short period of time. We didn't want to rush
the book, like it's like a documentary, like you know,
you got to take your time with it. So then
we kind of figured out what kind of book we
wanted to write, so you know, that whole process we
took our time with. So it's been two years in

(01:16):
the making and it's pretty much just like a whole
blueprint as far as financial freedom. So we're real proud
of it. And it's definitely a hard process.

Speaker 5 (01:26):
You know. Obviously we spoke to both of y'all, but
like when you put out your book, and when you
was putting out your book, you had just released it,
we were like trying to get the feedback, like what's
the process Like, even if you got an altar, you
work with somebody, what's the process like. So when we
went into it was like, all right, we can expect
we have certain expectations and I remember you was like,
make sure it sounds like y'all. And when we went
to the meetings, was like, this has to sound like
it's coming directly from us, and I think we nailed it.

Speaker 2 (01:48):
I wanted, so what is it about it? Do you
break down how y'all started and how y'all got together?
Or is it more about financial literacy or is it
both both both?

Speaker 6 (01:56):
We talked about like how we started the backstory, but
it really is more so on like so it's like
six different people and it tracks their journey. It's like
a single mom, somebody had just graduated from college. So
and then it's like real life situations like Okay, this
person's credit is messed up, this person needs to get
a single family home. So we're teaching, but it's in
story format. That's been the whole point of our platform, right,

(02:18):
like we highlight people that's relatable, so it's better than
us just like teaching from a whiteboard. So we put
it in story format and it teaches you about crypto stocks,
real estate credit, but like in an entertaining way because
it's in story format. So it's like a pathway for
financial freedom and everything that we talk about, just like

(02:39):
in a concise encyclopedia type of format.

Speaker 5 (02:42):
It's designed for you know, the audience or to read
to identify with one of those characters. And if you don't,
you know somebody that is identifying with them. So you said,
we share stuff in there, as well. So like when
we talk about financial trauma, that's something unique to us
that we need to have to experience and go through.
And what are the lessons we learned from it? Obviously,
being where we're at now, there were mistakes that were
made along the way, but we've gone from here the

(03:03):
lessons so that everybody else can learn from them as well.

Speaker 2 (03:05):
How do you break down everybody's journey is different? Right,
because somebody might look at your journey and say, you
know what, I'm gonna jump I'm gonna do a podcast,
and then they be like, after six years, they be
like I'm not where they at, you know what I mean?
Or you know, you see people say and I'm gonna
jump on the you know, on the book thing, and
they'll be like, I ain't with Charlamagne D.

Speaker 5 (03:21):
So what do you tell people that?

Speaker 2 (03:23):
Because people like to follow what people do, and sometimes
everybody's journey and everybody's path is different. In the success
you guys have with podcasts is not gonna be the
success with somebody else that's trying to do a financial podcast.
So what do you tell people in that plane when
it comes to investing in crypto with things like.

Speaker 6 (03:36):
That investments for everybody. So anybody can invest in stocks,
anybody you know can buy real estate, anybody could do crypto.
That's for anybody. Now business is a little different because
you're right, you're not gonna have the same success as
breakfast club just because you're passionate about talking on the microphone,
so that you have to really dig deep and see, Okay,
what am I passionate about? But also how can I

(03:58):
help people's? That's really odd thing is like how can
you help people?

Speaker 1 (04:02):
Right?

Speaker 6 (04:02):
Like a lot of times people go into business for
selfish reasons just to make money, Like we did that before,
it didn't work. So what did work was when we
actually had a platform that actually helped people. Right, So
you got to really look at yourself and say, Okay,
what am I passionate about? How what am I talented?
That's another thing too, like there's a certain level of
talent to it. Like people think that everything is just easy,

(04:24):
and it's like you got to have a level of
skill to be successful as an entrepreneur no matter what
you're doing. So that takes a little bit more like
self evaluation, working with other people, and then sometimes you
don't have to be the main part of it either,
like you could be part of a business and it's
not your business, but you have a great skill set,
Like you're a great tech guy, right, somebody else is
great with ideas. Now you come together and that's a

(04:46):
way to kind of be part of a business as
opposed to just being the Elon Musk, forward facing ultra
you know, out for entrepreneur.

Speaker 1 (04:55):
The diddy of it all. Eli.

Speaker 4 (04:57):
I was just having that conversation in the video look
at you. I know where did he is now?

Speaker 3 (05:15):
But I'm talking about I was having that conversation this weekend,
just talking about the whole Oligark's running America like old
has been running America, like did He's just the guy I.

Speaker 4 (05:24):
Mean said he he was just a guy forward facing
with you know what I mean.

Speaker 5 (05:29):
He's for facing and he's the wealthiest man on the planet.
Those those two things are very dangerous, right. And he's
talking about having the media platform, having a technology, and
having a capital.

Speaker 4 (05:39):
He all of it.

Speaker 5 (05:40):
He got all three of those things and he has
the political power now. So it's it's something that we
definitely got to be.

Speaker 6 (05:47):
And Donald Trump like the same thing as far as
they both are forward facing. The saying things that people
used to say in private. Absolutely, like Donald Trump is
no different from any other president, but nobody else will
say this on Twitter. Elon is no differ from a
lot of other CEOs, but nobody would say this on Twitter.
But that does speak to something that's a disturbing trend
because they didn't say it before because they knew that

(06:09):
it was bad protocol to.

Speaker 4 (06:10):
Say that's right, it's bad business.

Speaker 6 (06:12):
Now it's good for business. It's actually helpful for business.
So it says a lot about the times that.

Speaker 4 (06:18):
We in So who's so whose fault is that?

Speaker 5 (06:20):
Then?

Speaker 3 (06:22):
I think when the consumer's appetite changes, you should change
with the consumer's appetite, right, Well.

Speaker 5 (06:26):
The consumer. The problem with the consumer a lot of
them are uneducated, right, and so they'll support things just
because they heard a rally call and it's like, all right,
well I don't know any better. That looks like the
right path to go, so I'll support that. When we
talk about a guy who runs up two hundred million
dollars and then selling a car, had nothing to do
with that. It just became a belief. We believe in
what he's doing. We believe in what he's saying, and
to the point where like I'm a support no matter what.

(06:48):
And so now like you look at the fundamentals of
a company like Tesla, well why is it making money? Right?
They actually sold less cars right now. It's not obviously
it's not an automotive company, it's a tech company. But
even further than that, it's a belief company that people
are saying, we believe in him, we believe in the
things he's saying, we're championing the things he's saying, We're
gonna support him.

Speaker 6 (07:05):
But even bigger than that speaks to racist, white wing
political agenda that he's pushing. When you look at the UK,
he's champion They're about to get this guy elected in
the UK and Canada, like Elon Musks really a dangerous
person because he has a global view of how the
world should be and it's extreme right wing. And that's

(07:27):
something that is actually helping him because there is we
got to be honest, there is a lot of racist
people and this agenda that he's pushing. These things that
he's saying is in line with what Trump is saying,
but it's in line with there's a like seventy percent
of the new elected officials in the world is right
wing extremists from Brazil to you name it, all across

(07:50):
the So this is something that's been official as far
as people are championing something that they like. But that's
not necessarily something that's just like a good thing because
they're champion ideas that's white supremacy and that's obviously not
beneficial if you're not white.

Speaker 3 (08:11):
Well, I think people who are on the other side
are you know, people who are not white supremacists. They
have to figure out how to use these.

Speaker 4 (08:19):
Platforms the way that the right has. That's the guy.
I feel like they just haven't adjusted their.

Speaker 1 (08:23):
What platforms you're referring to all of them?

Speaker 4 (08:25):
Social media don't own.

Speaker 6 (08:26):
We don't own the platforms though. So that's the thing,
like you get kicked off or your Eli Musk is
one thing. But let's talk about Mark Zuckerberg. Mark Zuckerberg
go any direction that the wing goes. So right now
he's doing everything to appease Trump everything. But six months
that's a business decision though it's all about it's all business.
But I'm saying we don't but they don't have any ownership,

(08:48):
That's what I'm saying, Like We're not in control of
any of these situations, so we can only go too far.
You go too far, you get the platforms. Nobody's trying
to do that. Nobody's trying to just lose money. Who
owns all these platforms. Everybody that owns a platform get
gave money to Donald Trump for his inauguration. I've never
seen anything like this. You got Jeff Bezos, who owns
the Washington Post. He was for the first time sixty years.
They didn't even elect, They didn't even I think that's

(09:12):
the bigger issue.

Speaker 4 (09:13):
The biggest, bigger issue is amplification and suppression. That's what
I think the bigger issue is. Because you can, you can.
They got these the voices are there, but they're just
being suppressed.

Speaker 6 (09:21):
But who's yeah, but the voices is marginalized because it's
on the ground level.

Speaker 1 (09:26):
They don't have real power.

Speaker 3 (09:29):
Like who you're speaking of when you say who any
of the voices that you're refirmed.

Speaker 4 (09:33):
I'm talking about like elected officials.

Speaker 3 (09:34):
I'm talking about like other democratic governors. I'm talking about
democratic senators. I'm talking about people like the Vice president
when she was running. I'm talking about those they got huge,
huge voices.

Speaker 6 (09:44):
No they had a voice, and they got throwed, they
got suppressed me however you want to word it, and
that's what I mean.

Speaker 4 (09:52):
That's what I mean.

Speaker 3 (09:53):
Those individuals have to find ways to use these platforms
the way the right has.

Speaker 4 (09:58):
The right has turned all of these platform in the megaphones.

Speaker 3 (10:01):
Before Trump was in office, before Trump got back in power,
where they found a way to use these platforms and
turn them into megaphones democrats.

Speaker 5 (10:07):
It was forward thinking, right, Yes, the way that people,
even like our parents, the way they consume information is
a lot different the way that the voting margin is
consuming news.

Speaker 4 (10:15):
Right, So didn't do no legacy media.

Speaker 5 (10:17):
You didn't have to nothing because he had social media
and he had that generation of people that use that
as a platform. So when he's talking about something different,
it's like, we don't own any these platforms. So when
Jeff Bezos owns the Washington Post and they don't endorse
anybody that speaks a lot. This is the fourth wealthiest
person in the world, Mark Zucker owns Facebook. We're talking
about four billion people. We don't own that, right, So, like,
how do we have that voice? We already know what

(10:38):
Ruper Murdock is doing with his station, right, So like
if we lose all these media outlets and we don't
have control our ownership in any of them, and then
we start to see, hey, this guy has now been uh,
he's won the election, and you're going to meet with
him his million dollars in the campaign, his million dollars.
They're starting to do it. It started to feel like they
did it in a sense where it's like, we want

(10:59):
to make sure that business can continues as you're right,
And it.

Speaker 3 (11:02):
Goes back to business, right, because if Fox has the
highest ratings and Fox is getting the most revenue, what
do you think CNN is gonna do? Cn is gonna say, hey, man,
we're a little too left leaning. We got to start
serving the conservative base.

Speaker 4 (11:14):
I don't know if m.

Speaker 3 (11:15):
MS, MSNBC will ever get on that that same train,
but most platforms, that's exactly what they did. It was like, Yo,
these are the platforms that are boreman, we need the
ratings and revenue too.

Speaker 4 (11:24):
Let's lean a little bit more conservative.

Speaker 5 (11:26):
But who's watching those shows? Like who's voting? It goes
back to the education process, right, Like who is that base? Right?
Predominantly if you look at the margins, who's voting uneducated
white folks. Right, that's a large base of people. That's
it changed a lot this election, though, it did. We
started to see more, you know, and that was.

Speaker 4 (11:44):
The thing you got Las now you got black people.

Speaker 5 (11:47):
Even the issues that they won on. If you know
the like when we're talking about inflation, right, we oh,
we need prices to go down. If you don't know
the education behind that, like do you know how inflation works?
Do you know what price gaging is? And even after
the Trunk won, he said, look, I know people talking
about the price of a's going down, but that's prices
don't go down once they go up, right, once people

(12:07):
start paying at that amount, that becomes the new price.
That's business. If you don't know that and you're like
a year later, like you know, I'm still playing the
same price for my groceries. Yeah, you are right, But
that was the campaign promise that you hear until it's like,
oh wait, what happened to that?

Speaker 2 (12:21):
But you know, Elon, you know, you look at how
powerful he is. He was really powerful if you think
about it by just listening, right, just just think about
any of these dealerships, right, or any of these car
companies where it's Toyota for you name it. Do we
know who runs them? Do we know who owns them?
Do we see them out?

Speaker 4 (12:35):
No?

Speaker 2 (12:36):
Right, even with Elon, you look at what made Tesla
so big. He listened to people, I want a self
parking car, push a button, parks in herself. You didn't
see that before. I want to call it I can
control with my phone. You never seen that before. Now,
when they started fining, when not finding him, when they
started taxing him, what did he say? You know what,
I'm gonna drop thirty thousand dollars off all of my cars.
We've never seen that before. Moved the plants where somebody

(12:58):
could go get at least for one hundred and ninety
n dollar. You never see that before.

Speaker 6 (13:03):
Probably one of the smartest people in human history, like
you can't. First of all, he starts PayPal. You don't
even know that. So he starts PayPal, sells PayPal for
two hundred million dollars. Most people you get two hundred
million dollars is over. He actually goes broke because he
invests all of that money not into Tesla, into space X.
Space X didn't even work out at first. Then then

(13:23):
Tesla came. Now, you guys, Tesla. He has space x,
which is a private company, but then he has neuralink,
which is a chip that they could put inside your brain.
He owns seventy percent of satellites in space, so he's
very intelligent person and he started open AI.

Speaker 5 (13:38):
Trying to get that Ben.

Speaker 1 (13:39):
But he's dangerous.

Speaker 6 (13:40):
He's very dangerous. He's a very dangerous person. And the
agenda that he's pushing, Like even I'm telling you about
this d I think it's disturbing, but you say things
enough and people just start to believe it, right, and
it's like this, this attack on d I is just
can we curse? It's it's a it's a it's like
a politically correct way to say nigga. Really because if
you think because there is no DEI, if you think

(14:01):
about it, like there's less than one percent of Fortune
five hundred company that have black CEOs, there's seven percent
of people in tech that are black. That's less than
half of the black population percentage wise. Right, when you
look at the wealth gap, it's as high as it
has ever been. Right, So where are we seeing We
have one percent less than one percent of venture capital

(14:23):
funts and we manage less than one percent of money,
even though it's been proven that black wealth money managers
actually outperformed white like Robert Smith.

Speaker 1 (14:33):
So there's no DEI. This whole thing of DEI is
just an illusion.

Speaker 6 (14:37):
But it's it's really like there's some places in the
world where they have permanent underclass, like India where you
can never rise above and that's just like a cast system.
So this whole d I think I think pushing. The
reason why it's so dangerous is because if they say
this enough, what they're really saying is that no black
person is qualified for any job that's not just menial.
We don't want y'all leading Any job that's meaningful is

(14:58):
not you're not qualified for. So if you have a
meaningful child, the first thing they could say is, oh,
you only God because but they don't really want black
people to have any level of power anything at all.
And that's something that he's pushing his champion that. So
why do you guys say, like, Okay, you're the richest
person in the world. You put two hundred million dollars
into a campaign and then you got two hundred billion
out of it in six weeks. Your worth four hundred billion.

(15:19):
You're going to become a trillion in five years, So
why is it so important for you to push d I?

Speaker 1 (15:26):
Right?

Speaker 3 (15:26):
You know, it's funny you say that people got mad
at me because I said last year that these corporate
DEI initiatives were bullshit because a lot of it weren't
for us, by us. You can't have a bunch of
white people sitting around creating DEI programs.

Speaker 4 (15:38):
For us, and that's why they were so easy to
get rid of.

Speaker 3 (15:41):
And I think you guys know you know better than
most when you have real equity in something, you can't
just take it away. And I think that that's what
it is. It's a lot of diversity, but it's not
real equity.

Speaker 5 (15:49):
But even at the when we obviously the George Floyd
moment was big and starting that or continuing when they
were talking about allocating hundreds of millions of dollars, who's
tracking the money? It's right, where did the money? Don't
It never wins? This is what I'm saying about it.
So when you like, who's now going to say, hey,
we never got the money? Right? Like, where's the voice right?
Where is the platform that say hey, all these people

(16:11):
promised this one hundred million for Microsoft. Where did it go?
What happened to it? How come we never got it?

Speaker 6 (16:16):
You can't you can't control what you don't own. You
can't control what you don't own. It's like leasing, like
you don't own, Like you don't own the car. You're
going to give it back, like they put these di initiatives.
Or it's like the record indust it's like music industry.
They give people these record labels. What does that really mean?
It's still under universal. Nobody owns a record label. Nobody
owns a record label. It's just distribution that they've given

(16:38):
you as a title. You're just a manager. You could
be replaced at any given moment. Liquor company, the same thing.
Like all of our billionaires became billionaires because of partnerships.
White billionaires became billionaires because of ownership. And it's a
different You've seen it. We've seen what happened with Yay.
They could take a partnership away. Now you're not a
billionaire in the year. You see what happened with Diddy.

(16:59):
You can't take Elon Musk because his ownership. He has
ownership in the company. It's in the stock market. How
many there's five thousand companies that's in on the stock market.
Seven are black, seven out of five thousand.

Speaker 5 (17:12):
And that's a decrease it used to be twelve.

Speaker 6 (17:14):
Like you know what I'm saying this stuff. What I'm saying,
people don't really look at it from that standpoint.

Speaker 3 (17:17):
It's like, well, when you say take away that they
did several ties with Yea, but they still had to
pay him out.

Speaker 6 (17:22):
No, but I'm saying he lost his billionaire status because
it was tied to Yeasy brand, right, and Yeasy brand
was Adidas essentially, so he owned one hundred percent of Yeasy,
but it was really nothing without without Adidas. So when
Adidas severed his ties, he's because people look at a
billionaire's not like he had a billion dollars and he's
just swimming in it like Scrooge McDuff, Like it goes

(17:44):
by the valuation of your company, so they could devalue
your company at any given time. Now they take away
six hundred million dollars overnight. This is This has happened
two times in the last four years with black people. Because,
like I said, our billionaires are not billionaires from ownership.
Our billionaires are billionaires from age.

Speaker 3 (18:01):
Only reason I don't like using those two examples because
they made poor choices.

Speaker 6 (18:04):
No, no, but what a lot of people make poor choices.
What I'm saying is that you can't erase somebody like
Donald Sterling. He made He made poor choices, but he
got richer.

Speaker 4 (18:14):
Richer. But that's what I meant.

Speaker 1 (18:16):
Sell what you don't own.

Speaker 4 (18:17):
But he sold his portions of Easy.

Speaker 1 (18:19):
No, you can't.

Speaker 3 (18:21):
Remember when he had all of the backlog with a
Didas and they had they had this merchant.

Speaker 4 (18:25):
He still had to use.

Speaker 6 (18:26):
I'm talking about the actual equity in the company. You
can't sell what you don't own.

Speaker 2 (18:29):
Yeah, he didn't have no choice that he couldn't tell
Remember he didn't want it released or released it anyway,
that's just the merchant.

Speaker 6 (18:35):
You had a license in deal And I love Easy
like he's one of my favorites. But I'm just saying
he he'll probably tell you it was a learning experience, right,
like it's it's all a facade.

Speaker 5 (18:45):
How do y'all feel?

Speaker 2 (18:46):
I got two questions, How do y'all feel when, like,
you know, all of us were out supporting Diddy right
when he had the liquor right and drinks a rock
and this that and the other and then it comes
out that he didn't own it.

Speaker 6 (18:55):
You know, he had thirty but his pathway, his pathways
was the ownership. He made a mistake. People were not,
we're not taking ownership in then the Delion.

Speaker 5 (19:05):
But that was that was a process in itself, right,
in order for him to get the first deal, that
was part of the sipulations, right, he had to first
prove it. And he did it with Sorak and people
were like, oh, we felt like, oh, he owns that.
The next thing was DeLeon, which he's going to have
one hundred percent ownership in. Right, So we saw that
getting pushed and that led to the loss ownership inside
of that, and then the way it was being marketed
it was a lot different than it was for Sarah.

Speaker 7 (19:26):
Right.

Speaker 5 (19:26):
When we saw Soak, it was like the jet skis
and it was a huge push for that. And when
it came time for DeLeon, you didn't see that as much.

Speaker 1 (19:34):
Small you see market like you saw marketers.

Speaker 8 (19:37):
I don't know that.

Speaker 1 (19:42):
Coincidence.

Speaker 7 (19:44):
H wasn't that good? Like no, no, no, Not only
was somebody's.

Speaker 9 (19:56):
Taste soul, I don't drinking?

Speaker 1 (20:09):
Is that good?

Speaker 4 (20:10):
No drinking to get drunk though like all that exactly
got embraced by the coaches, just like rock because Ddy
was pushing the.

Speaker 2 (20:20):
I don't know why, because rappers put it in their songs.

Speaker 5 (20:23):
Same thing with Tequila and George Colooney ran up to
a billion, ran up to a million.

Speaker 3 (20:26):
It's kind of when when I said, I really don't
know why I got the Migo gos so popular.

Speaker 4 (20:33):
I don't know if you.

Speaker 5 (20:34):
Put put in the records.

Speaker 1 (20:34):
Put it in the records.

Speaker 2 (20:35):
But I want to ask you to chapter ten. You
talk about entrepreneurship.

Speaker 1 (20:40):
I was in the records to no, but it wasn't
the same that you gave it to know.

Speaker 5 (20:45):
It wasn't like.

Speaker 4 (20:47):
He's telling me, told the rapters to put it in.

Speaker 5 (20:50):
But bigger than bigger than the rap music. It's about
in the shelf life and when when you go to
a bar, when you go to a club, when you
go to a fine dining, is it top shelf?

Speaker 4 (20:58):
Yes?

Speaker 8 (20:58):
Yes, then it's all three when.

Speaker 5 (21:00):
You go to do you see it I'm talking about
de Leon? No, you never saw it. It's not being
market discuss nobody.

Speaker 6 (21:08):
It's a thing called hitt An influence. It's a thing
called hit an influence. I don't look, I don't have
to tell you to drink Hennessy. But if I put
Hennessy in front of you, if I market it correctly,
if I put it in the right situations subconsciously, you're
gonna you're gonna start to buy it. One person's gonna
buy a hundred bottles. You see that, there's none of
these things an accident. This is done by design. How

(21:29):
they pushed these products is done by design. So yeah,
they didn't push Casamigo's like with a rapper's face on it,
But don't think that it wasn't pushed to the culture.

Speaker 1 (21:38):
For sure.

Speaker 6 (21:38):
It was definitely pushed to the culture and as a result,
George Cloney became a billionaire for that.

Speaker 4 (21:44):
Yes, but de Leon was pushed to the culture too.
It just sucked.

Speaker 2 (21:48):
Not tell you what it felt like happened. It felt
like did he use his favors for some rock and
you had every rapper doing it? Right, fab just talked
about what is it Coco los So they try to
trademark and did he already trademarked it?

Speaker 5 (22:02):
These rappers did it.

Speaker 2 (22:03):
So when it came to dely On, you didn't see
the same amount of rappers pushing daily on like she said,
you see young Miami by outside of that, you see fab.

Speaker 4 (22:09):
You don't do that.

Speaker 5 (22:12):
Don't do that. Or they got games, they saw the
game from and they said, and you saw this, how
many of those guys try to create their own liquor brand,
right because they wanted to replicate the success, like when
you said, like when people start copying, that's almost a
good thing, right, Sometimes it's a good thing, Like you
want to replicate good business. And so some of those
guys said, you know what, we did this with boys,

(22:32):
Let's create our own brands. And you saw that. I
don't know if it has as much to do with
the taste of it. I mean, like like you said,
most look at me is disgusting, right, Like, Hennessy is
not the greatest taste, but as a culture we can
ansume it, like at a different level over indexed to it, right,
So I don't think it's a taste factor. It really
is like a marketing factor.

Speaker 4 (22:51):
And liquor is good. Hennessy is smooth for me, is smooth.

Speaker 1 (22:56):
Like what did you say?

Speaker 6 (22:59):
They drink flvy out of just despite you, right, Like,
so maybe it's a situation of they didn't really realize
what was happening with Sarah blows up? Then did he
becomes a billionaire? I'm not supporting this no more. He's
already a billionaire. We don't want to see each other win.

Speaker 3 (23:13):
Really, you know what it'll be saying and be bringing
this up because of a conversation that happened that never aired.

Speaker 4 (23:19):
Remember when Remember when last time that he was up here.
I'm just saying, don't something I asked? Did he? I said, Yo?

Speaker 3 (23:29):
Don't you think it was kind of like I forgot
the word I used. But it's just like misleading that.
You know, when Sarah came out, we was we thought
you black on black. You know you own thirty but
so equity, which is good, but it wasn't necessarily black on.

Speaker 4 (23:42):
And now you're fighting this company because it.

Speaker 2 (23:45):
Was you volunteered that lot of people.

Speaker 1 (23:48):
He said, can you please take it?

Speaker 4 (23:53):
Discussion about what he did?

Speaker 7 (23:56):
He did?

Speaker 4 (23:56):
Take it.

Speaker 5 (23:57):
Every time.

Speaker 2 (23:59):
I want to ask to a about you know, entrepreneurship
in a beautiful struggle, right, So you guys have a
lot of people that come to you that a work
a nine to five and wanted to be entrepreneurs And
I always it always comes back to when Dame dash
was up here and told people that, you know pretty
much you shouldn't work a nine to five, you should
be your own entrepreneur. What do you say to that
with people coming out, especially with this landscape of what's

(24:19):
going on in the world today, what do you say
to those people.

Speaker 5 (24:21):
I don't think it's one thing or the other. I
think it could be both. And I'm a testament to that. So,
like while he was having that interview in twenty fifteen,
I was a phys That teacher. Right twenty eighteen, when
I think we finally came in contact or twenty nineteen,
I was still a PHYSI That teacher, but I was
starting a business. Why because I knew that my salary
was not going to provide the life that I wanted
long term for my family. And so one of the

(24:44):
things being around entrepreneurs like Rashada and our other part
of Mike, I'm watching them create their own freedoms. I'm
watching them create their own salaries. I'm watching them being
able to create generational wealth from something that they own.
I would have worked in that school district for twenty
years and I didn't guarantee anything for my kids, and
so I always tell people like, your nine to five
is your first investor. I looked at the school district
like this is an investor.

Speaker 1 (25:05):
Right.

Speaker 5 (25:05):
They're getting return on their investment because I show up
every day. I'm making sure I do my job. The
kids are enjoying it, they're learning. The growth is there
that money that I made, Now I got to figure
out how I can number one invest it? But how
can I create business? At the time, and your leisure
became that business. And now you got the guy who
was a nine to five that now was doing entrepreneur
stuff on his break, like I'm shooting ads right when

(25:26):
shout out to black and Fan when we were doing that,
I'm shooting those on my lunch break. I'm shooting those
in the bathroom. Everything I'm doing is I still got
the nine to five, but now I'm having this entrepreneurial journey. Eventually,
the entrepreneurial journey took me out of my nine to
five and now this is the full time thing. So
I'll say this, you could do both.

Speaker 6 (25:42):
Probably, in my opinion, the most impactful interview that you
guys have ever done.

Speaker 4 (25:45):
I think it is terribly will continue.

Speaker 3 (25:47):
Why because because of who heat Because of him saw
the kind of but I think the missing piece of
is what y'all do? The missing piece of that interview
was the how well listen?

Speaker 6 (25:58):
So sometimes you got to spark. The Dame is a
great at saying things but not fully explaining it and
then kind of going off the rails sometimes. But he
what he did do in that interview was to get
a lot of people focused on entrepreneurship. It was triggering
for a lot of people, but it's important. He went
to the extreme, but entrepreneurship is important. That's vitally important,

(26:23):
and especially in our communities. Even most black entrepreneurs don't
employ any people, so that's really now you're not really
even an entrepreneur at that point in time. You just
are working for yourself. I mean, so as far as
the business side of it, for him to kind of
say that, it was insightful and I think it definitely
got people thinking, like on a different level so they

(26:43):
answer your question. I think everybody doesn't need to be
an entrepreneur, but we do need to encourage entrepreneurship for sure,
And like you said, you can you can be an
employee and have a business as well.

Speaker 1 (26:56):
There's no there's no job security.

Speaker 2 (26:59):
No an entrepreneurship no no, and any job like there's
no jobs we're talking about AI is gonna take two
hundred million jobs in the next ten years.

Speaker 6 (27:07):
No job that you have you can just say, Okay,
I'm just gonna work this job and I'm gonna be okay.
And even if you do work that job, your wage
is gonna stay the same. So inflation is going up
and wages are staying the same. How How this is
why debt's going up because people is making up for
what they're not earning and money and they're putting it
on their credit card. So entrepreneurship, like, we're always gonna

(27:27):
push that. That's very very important.

Speaker 3 (27:29):
I got all, but y'all always delivered a how to
The reason I say that interview aged terrible because if
you watch it with no contact and you just watch
it like cookie, Sure I want to be but you know, like,
what does that look like? And I am I am
I a piece of shit because I'm just an employee now.

Speaker 5 (27:45):
But that but that interview was needed, right because that
sparks two guys Greenberg, New York that are watching that
he's an entrepreneur, I'm working under five and what he's saying.
I'm like, damn, it's truth to that. I remember sitting there,
like I could work here for forty years and this
school's never gonna have my name on it. What am
I leaving for my son? What am I leaving for
my daughter? Right? So, then as we're teaching kids in
the summer, right now, we're putting those lessons in their entrepreneurship,

(28:06):
how to create business, which businesses or which job do
you need if you don't have? All these things are
being sparked from that. So I'm taking the word terribly
out of it. I think it definitely is the most important.

Speaker 3 (28:15):
Don't y'all do that? Why won't y'all like revisit that
interview because it should be like the ten year and a
bresh of that. Why don't y'all too, in particular, I'm serious,
revisit that interview and break down the how as he's talking,
because I think that would serve a generation.

Speaker 2 (28:30):
Absolutely.

Speaker 5 (28:30):
Yeah, that's not I was going to ask the title, yeah.

Speaker 8 (28:35):
Right here, right now, we can so before y'all. Yeah,
the title of the book is you deserve to be rich?
But like, let's what what is your definition of rich?

Speaker 4 (28:45):
Worth?

Speaker 8 (28:45):
You know versus wealthy because.

Speaker 2 (28:47):
That I want to be wealthy.

Speaker 8 (28:49):
That's perfect that in the book somewhere I can figure out.

Speaker 2 (28:54):
Like for my kids.

Speaker 5 (28:55):
And you know, how.

Speaker 6 (28:57):
Do we actually had this debate about whether we should
use he wanted to use.

Speaker 1 (29:00):
The word wealthy.

Speaker 5 (29:00):
Yeah, I did, because I know how to.

Speaker 6 (29:04):
We got to talk to the people, and I know
rich is a word that we still figuring this thing out.
I mean as far as as as a people. So
you gotta crawl before you walk, right, So wealthy is
the ultimate goal for sure, but you gotta get rich
before you become wealthy.

Speaker 1 (29:24):
But yeah, I know you was going to say somebody.

Speaker 5 (29:25):
No, I was going to say exactly that, right, Like,
the first step to building wealth is you got to
get rich. You got to figure out what systems you're
going to create to make sure that you can have
money in your account. That is number one, you can invest,
which is going to help you get rich. And then
wealth is something that's forever and we want everybody to
have it forever. But we know that it just takes
one person in the family to get rich. Right, So, like,

(29:46):
now you become the CEO of your family, Now, how
do you allocate that and that's part of the book too.
It's like, yes, a lot of us in here are
CEOs for our families, but nobody has the guid to
tell us what to do. When we're now the CEO,
How do you not let me only to your friends?
How do you say no to your cousins?

Speaker 10 (30:03):
Right?

Speaker 5 (30:03):
Like, nobody tells you how to do anything? How do
you now prepare for your children? Right? God? Like, I
know you just have to know. How do you not
prepare for your child to make sure that the wealth
that you've now created is now passed down. We always
talk about wealth and our community, but again it's all
first generation and be your first generation? Your first were
first generation. How do we make sure that it gets
passed down to your kids? We don't know, right, how

(30:26):
do we make sure that it gets passed down to
your kids kids? That's generational wealth. That's what we've seen
in other communities. But there was never a god. And
that's why we came out with the Buoks. It was like,
here's the guy. Here are the steps to make sure
that you have sustainable wealth, not just generational, but sustainable,
because that's the goal. Right. Your kids shouldn't have to
work as hard as you did to get to it.
So first get rich and then we're gonna be wealthy.

Speaker 3 (30:47):
That's why I believe it's been such a rise of
financial literacy and our culture over the last ten years.
That's why the platforms like y'all were, you know, Trap
or nineteen Keys, whoever it is, because you.

Speaker 4 (30:57):
Got all these motherfuckers wanting to be entrepreneurs because of
the damn if you know how to there was no how.

Speaker 1 (31:04):
That's why we can.

Speaker 5 (31:06):
That's what we're here. Six this week is in mark
six years of Ernlesia, and it's encouraged six years. Yeah,
it was strong six years, so you know, hopefully and
God willing to be playing more years because it's still
more work to do.

Speaker 3 (31:19):
The intro is the American Dream Remix, which I which
I find fascinating because how would you define the American
dream in two twenty five?

Speaker 6 (31:26):
Yeah, the American dream. We say, like the American dream
is a lot because it's like the American dreamers work
hard and you know, have your family, and you know
that's only a recipe for just to be stressed out
and to be broke for your whole life. So the dream,
the dream for me is to be able to like
even going back to like what is rich? People say, like,
what's your definition of rich? Like I feel like when

(31:46):
you can live life on your terms, that's a blessing.
Like when you can wake up when you want, you
can travel when you want, you can you know, go
to the restaurant and I have to worry about how
much money you have because you know you got it,
you know what I mean, Like send your kids the
school like that.

Speaker 1 (32:02):
That's how I.

Speaker 6 (32:04):
Look at it as far as like, you know, being rich,
like not just having to worry about day to day
struggles and you know, pension Peter to pay Paul and
worrying about how you're going to get enough money to
pay rent next week and.

Speaker 1 (32:19):
Stuff like that.

Speaker 6 (32:20):
So that's my American dream, Like I mean being able
to being able to employ people, that's important, Like we
employed probably thirty people. Like that's a good feeling, man,
It's a good feeling to actually be able to support
somebody else's economy, you know what I mean, Like you're
responsible for them in a certain sense as far as
how they put food on their table, Like you know,

(32:41):
that's like how we're really moving this thing forward.

Speaker 5 (32:44):
It's a personal situation for me, right, Like first generation
American parents from Jamaica. The American dream was get the
big house with the white picka fans and have adult
and my parents actually got to it, but they didn't
have financial education. We lost that house and ended up
living in a basement. And so like the dream has
to be remixed because everybody's not starting at the same point. Right.

(33:06):
Had my parents started with education, who knows it. I
don't even make it to this point, right, So, like
everybody's dream is going to be different. We used to
be pitch that, but we're seeing a lot of different
starting points. We're starting to see a lot of new innovation.
We're starting to see more people that look like us
create wealth. So people are creating their realities more than
their dreams, right, Like somebody they just asked us, did
you have a dream that it would be like this? No,

(33:27):
who thinks that you want to create a podcast that
turns into a media conglomerate that's educating millions about finance?
Nah man, I just wanted to make six figures when
I was in middle school. That was it. And this
is whe're turning realities and now people are trying to like, hey,
My reality is more important than some of those things
I dreamed about it. They could be goals, right, but
we gotta turn these things into reality.

Speaker 2 (33:47):
I think we said that last time. You would hear
that that. You know, people's dreams change, right, Because you
know my dad, who's a retired police officer, his dream
was to work twenty years, retire and his son go
to college. That was his dream.

Speaker 1 (34:00):
He was happy with that.

Speaker 2 (34:01):
He stays in the same house that he did, you know,
forty years ago.

Speaker 5 (34:04):
He's happy.

Speaker 2 (34:05):
But my dreams changed, you know what I mean. And
that makes my kids dream change, right, you know, I
mean my kids are but you know, I also wanted
to go back to something that you said too. He said,
when you get to a certain point, people start to
hate on you and people especially in our community, how
do we change that mindset?

Speaker 4 (34:19):
Right?

Speaker 2 (34:20):
The reason I say that is my son go to
university in Miami and his roommates they help each other
build wealth, right. And it's something I've never seen before
because I didn't have those friends. I didn't have but
I mean, first my friends didn't know. But it's something
that I never seen before. I thought I opened up
my kids to something I didn't have, but they opened
up my kid pause to something that that is way

(34:41):
past anything I've ever seen, you know what I.

Speaker 10 (34:42):
Mean, definitely, he said worse.

Speaker 6 (34:55):
Honestly, bro, I mean it's a good question. It's gonn
take a generation, and honestly, like we so, it's so
much trauma mm hmm, so much trauma, like you know,
as far as how we look at ourselves and you know,
it's just it's really deep rooted, and it is. They've
done a number on us, man, even if you go
to the continent. You know, it's just it's just some
unfortunate situation that we find.

Speaker 4 (35:15):
Out they've done a number on us and we've done
a number on ourselves.

Speaker 5 (35:18):
Yeah, both things are true, man, Yeah, both things are true.
But it's gonna it's gonna take a lot of hard work.
It's gonna take demonstration, like the education is the point,
but it's gonna take demonstration. It's gonna take me working
with you and people watching that. It's gonna take me
working with Jess and seeing us create business and then
replicating that. You see, it's okay, like I want to
celebrate your wins. I'm celebrating your wins. We need to

(35:39):
see we're starting to see more of that, like as
people create more businesses that are scalable, and that's important
to having scalable business and people champion that not just saying, Yo,
I'm gonna spport your clothing line because you're my friend, right,
really pour into that business if you can add something
to it, figure out a way. But it's gonna take
the demonstration of us doing it together. I mean, if
we haven't realized that we always.

Speaker 4 (35:59):
Got like y'are both saying an amazing things that I
totally agree with.

Speaker 3 (36:04):
You said something just now, Yeah, if I create a
scalable business, you should allow me to scale it.

Speaker 4 (36:08):
Let me scale it and let me sell it. What
I'll calling me a motherfucking seller.

Speaker 5 (36:12):
That that's a fact.

Speaker 6 (36:16):
I mean that comes from it's very complicated issue, but well, detour.
One of the most dangerous things you can do is
help somebody. That's one of the most dangerous things you
can do because when you it's never what you didn't
do for a person, it's it's never what you did
to a person, what you didn't do for them, right,
And this happens all the time business and person, and

(36:38):
as you colim up the ladder.

Speaker 1 (36:39):
You see, I'm sure you've seen it before.

Speaker 6 (36:40):
It's like you help somebody, trying to put somebody on you,
try to you know, you're trying to be a good
black person, and ultimately it leads to disappointment because you
couldn't do one thing that they really wanted. And then
that then that leads to them tarnishing your name and
slandering you, and like I said, they could potentially end up,
you know, getting killed. Rest in peace and nifty ussele.

(37:01):
So it's just like it it's so complicated, like when
you when you really talk about like Okay, how do
we get past this, cause, like we have a problem,
but everybody has to be number one. That's one thing
I noticed, like we don't have we have a real
problem with that. Like it's never a shared power type situation.
It's never like Okay, I'm comfortable being number two, I'm

(37:23):
comfortable being number three. Well, I'm just I'm in my
I'm running my race. It's like when you get to
a certain point, it's all love until you until you
get to a point where you're on top or you're
perceived to be on top. Then that's a problem because
nobody wants to see a black person on top.

Speaker 1 (37:41):
Unfortunately, white or black. That's just the fact I agree.

Speaker 3 (37:45):
And you said something else to Rishond that I totally
agree with, and that lets me know the intention is right.
And that's why I like about the book. And that's
why I like what y'all do, period, because the intention
is always right. You said you got thirty employees. That's
the conversation. People don't have enough. How many people are
you helping? Is what you building only benefiting you? If so,
it's not big enough, Like how many jobs are you creating?

(38:06):
How much money have you put in people pocket?

Speaker 5 (38:08):
That's the lesson that you hear, right, So every time
we get to sit down with somebody from that level
of wealth, that's the question. Are you dreaming big enough? Right?
Is this? Like? How do we make this vision bigger?
Robert smithhis ed It to us, Steve always said everybody
says the same thing. It should scare you, and it
should it really should, right, like you should feel like,

(38:28):
how are we going to get this done? But the beauty
is in the journey of getting it done, because you
know it isn't about you. Every day we wake up,
we know this isn't about us. There's somebody that is
relying on the information that we give to change their
life every single day, right, whether it's from social media
on Instagram, or they watching market Mondays or they watching Alesia,
are they watching anything that we put out, They're watching
it with the attent that this information is gonna change

(38:50):
my life. And that's like God work, right, Like that's
that's bigger than us, and you know, it's a great responsibility.
But this is what we've been still with.

Speaker 3 (38:58):
I don't want to go back to the di com Rashad.
How do you think a lot of these corporations rolling
back on the DEI programs is going to impact black people.

Speaker 1 (39:06):
It's gonna hurt. It's hurt.

Speaker 6 (39:07):
It's gonna hurt as far as like funding for different
initiatives or if you're trying to get sponsors for different
events or yeah, it's not gonna be good. It's gonna hurt.
It's gonna hurt. And the only I mean, you gotta
create you on. But that's another thing about being an entrepreneur.
They can't take they can't take it away from you,
like I mean as far as like they cannot fund

(39:30):
it to a certain level like us at investments. Right,
we're doing vest fests every year, biggest, one of the
biggest events when it comes to business in the world,
not for black people, for any any people.

Speaker 1 (39:40):
Our biggest struggle is sponsorships.

Speaker 6 (39:42):
We don't have a problem getting a list celebrities, we
don't have a problem getting twenty thousand people. We don't
have a problem getting billionaires. We got a problem getting sponsorships.
It's gonna be even harder. That's just the reality. So
it impacts us on that level, even though we're entrepreneurs.
If we were trying to rely on corporate sponsorships because
they only look at black people.

Speaker 1 (40:00):
As charity, that's just a fact.

Speaker 6 (40:02):
Like we have invest for doing we pitched it to
this company, they're like, okay, well, let's let's see how
this fits in our di buckets. See, the problem is
that they don't look at you as a regular like person.
So if it was just a regular, if we was
a white company, they'd be like, this is just good business.
Like they don't see twenty thousand people, they don't see billionaires,
they don't see millions of dollars. And if in the

(40:23):
marketplace they look at this as like, Okay, this is
a community give back charity initiative, DEI initiative. Okay, how
can we fund this?

Speaker 1 (40:31):
Right?

Speaker 6 (40:31):
Then what they do is they'll have like ten million
dollars in a bucket for black people, but their marketing
budgets is one hundred million dollars, So that ten million
dollars got to go to you, me, every single person. Right,
we're all fighting for fifty thousand dollars, ten twenty five thousand,
and it comes to all kinds of contingencies. You gotta
post on social media and do the whole dog and
pony show. But it's the same way that we look

(40:53):
at Africa. We're doing a development in Africa. We build
it in Ghana, and there's a lot of people that
was happy for but some people are like, yo, why
y'all doing this? Like you know, the locals ain't gonna
be able to afford it. They buy properties in cash
that people have money and gone and everybody's not rich,
but everybody's not poor either. But psychologically, when we think
about Africa, we only think about pop belly or begging
for money. We don't we look at the continent as

(41:14):
a charitable endeavor only, and that's how we look at
that's how white people look at us in America. They
don't look at us as business. They look at us
as charity. So that's gonna be taking out. Charity is
the first thing that's gonna be taken out. It's expendable,
right because if it's real DI, if you really like
that's not even like the term DI.

Speaker 1 (41:34):
It's just business. It's gonna be good business. So it's
gonna be bad business.

Speaker 6 (41:36):
Like I said, Robert Smith has a better rate of
return than most of the white money managers. So it's
like it's in your best interest to have him manage,
Like it's not okay, I'm just gonna give him ten
million dollars because he's black, and it's gonna be good
for my conscious.

Speaker 1 (41:52):
He knows what he's doing, he's educated.

Speaker 5 (41:53):
Smart, and he's not the only one. That's what I said.
And even like the shruggles that we have that perception of,
like yo, y'all at the top. So if we have
any struggles, imagine the people who are trying to build
on the way up right, So like you know what
I'm saying, Like that's that's the fight, and we're trying
to kick down the door. Black fact, same thing. We're
trying to kick down the door so that we can
have more people coming through the space because people are
looking at it like this is viable. I want to
have a voice. They have created different systems other than

(42:17):
just the podcast, and they've seen it. But I'm telling you,
like on the other end of this, right, like when
we get to the hill and we're looking over and like,
these are the challenges that we're facing, Like who's going
to meet the challenge?

Speaker 6 (42:27):
But that's the sin. This is the hard is difficult
to express this because if people be like, Okay, well
you're a millionaire, you're very successful, nobody's gonna have sympathy, right,
But it's like, yeah, we have thirty people, but if
we were bigger, we could have three thousand employees. All
of our billionaires are worth one billion and two billion.
You don't find that strange. Jay Z's probably he's supposed

(42:47):
to be worth thirty billion. All that he's done. Sam
Bankman Free nobody even knew of him, and he was
worth thirty five billion. Look at all the stuff that
Jayz's done to be worth two billion. Ope's worth two billion,
Robert like everybody's worth two billion. One Tyler Perry's worth
one billion.

Speaker 3 (43:02):
I'm not mad at that perspective, but it is all
of this is new for us. You're talking about the
people who had a four hundred year head start on it.

Speaker 4 (43:08):
No, no, no, But what.

Speaker 6 (43:08):
I'm saying is that what I'm saying is that they
don't there's a glass ceiling that you hit, right, and
the general public is not going to have sympathy for
it because they're just trying to pay their rent.

Speaker 1 (43:18):
I get it.

Speaker 6 (43:20):
But it's like Elon Musk is worth four hundred billion dollars,
but who's the biggest buyer.

Speaker 1 (43:24):
Of his products?

Speaker 6 (43:27):
You know, the United States government. He has more government
contracts than almost anybody. Absolutely right, it's that entitlement because
if it was a black person, they would say it
was only because of di So what I'm saying he
has help, He has help to get to different levels.
You don't get to a billionaire four hundred billion by yourself.
You need a lot of help. You need corporate sponsorships,

(43:49):
you need government relationships. These is things you're not. You
start to max out, you start to max out, you
start to hit the ceiling if you're black, And like
I said, it's like it's difficult to express that to
people because they're not going to have sympathy for it.

Speaker 1 (44:02):
I'm talking about black people.

Speaker 2 (44:03):
Plain it. You know, you see it all the time.
You see somebody else do it an invest fest as white.
You see all the sponsorships in the world, right, you
see everything. You see everybody from mcdonna's to Delta, to
private Jets, to all these corporations. But same thing that'll
bela like eye will give you ten thousand like you
just gave him a million dollars. You see it all the.

Speaker 5 (44:20):
Time, no questions, asking, no proof of concept before the event.
We've actually been to that. But I think like what
he's saying, even with the ceiling for definitely black Americans,
like Robert Smith does hit nine million, but we've never
seen somebody pass double digits in the billions in America
until you go look at who has the wealthiest amount
of people in the world of people of color, right,

(44:40):
and then you go to the continent and you see
a legal Dan Goode in twenty seventeen, he was worth
twenty one billion, but you never heard about him. Nobody
teaches you about him. You actually got to go do
your own research. But that could be something that's inspirational
for a kid. Wait, he didn't come to sports, he
didn't come from entertainment. What did he do? How did
he twenty one billion? We never even heard of his name, right,
and then you start going down the list. So the
wealthies black people in the world top five are all

(45:02):
coming from the continent, right before we even get to
Robert Smith. And so like the education part, that's again
something that they're trying to take out of schools, right,
they're not. They don't want us to know about that
that needs to be taught. That's why like this moment
and what we're doing is super important because it gives
light to those situations to inspire you.

Speaker 4 (45:21):
You got a chapter called paying the Other Tax? What's
the other tax?

Speaker 1 (45:24):
My friends? Family? You know black? The black tax you're
responsible for.

Speaker 5 (45:29):
I know y'all know what that is.

Speaker 6 (45:32):
You got to make sure that your your family's taking
care of you. Got to make sure that your parents
take care You gotta take sure, you.

Speaker 4 (45:37):
Know so, especially now because you told them they deserve
to be rich.

Speaker 1 (45:41):
You deserve to be rich on your own.

Speaker 5 (45:42):
But that's that's a second edition. That's a second But
they gotta believe it.

Speaker 1 (45:51):
That said not, but you gotta be careful with that.

Speaker 6 (45:52):
You know. It's like, have a but we talked about
having a budget and if you're gonna give money, you
can give money, but have a budget and shouldn't just
be like an ongoing situation. Like if it's irresponsible to
borrow money from somebody that you know you can't pay back,
I agree, But it's also irresponsible to loan money to
somebody that you know can't pay you back. Both people

(46:13):
are wrong in the situation. You know, if somebody can't pay.

Speaker 4 (46:16):
You back when he turned down until next Friday, life
give you that exactly, and.

Speaker 5 (46:21):
They don't come up with a plan of how they're
gon get it back. I'm gonna give you seven percent
interest over the next two years. I'm like, you don't
have a job. How's this going to work?

Speaker 2 (46:29):
That? Make everything? Go to my mom and pops? Like,
if you can go through them, then yeah, but most
people can't go to them because my mom.

Speaker 1 (46:34):
And pop looking like I've worked all the situation.

Speaker 5 (46:36):
Yep, they vet in the situation. So when we first
get into the money, people are watching it. We're still
hanging around the same people that we kind of grew
up with. Right, those people maybe have not done the
same thing as far as creating well from themselves, so
they're looking at you like the other guy they have, Yo,
I need something for Christmas for my kids. They're calling you, yo,
my man, calling you.

Speaker 2 (46:56):
I see the craziest ideas.

Speaker 5 (46:57):
I'm saying, it's crazy, and like, who prepares you for that?

Speaker 4 (47:02):
I like ideas, though I don't like I'd rather than
I did, and just the request.

Speaker 1 (47:06):
Sure, you know.

Speaker 6 (47:09):
Some levels of entitlement, Like it's like, yo, I gave
you this whole thing, all right bro? And then it's like, yo,
ain't you're not going to invest in my business?

Speaker 4 (47:17):
No?

Speaker 6 (47:17):
No, no, not respectfully, but they'll take that. It's like damn,
Like why not front, I'm not asking you for money?
Well technically you are, but you're not. I respect that
you're doing it in a different type of manner. But
there's a level of entitlement. Nobody's nobody has to give

(47:39):
you anything. If somebody does give you something, that you
should be grateful for it and you should execute the
best possible way you know about it. But you're not
entitled to something just because you know somebody.

Speaker 8 (47:47):
I agree, and the money principal chap that you say
how you feel about yourself is reflecting in your relationship
with money. What is the connection between the two.

Speaker 5 (47:58):
That's direct quote.

Speaker 6 (47:59):
Yeah, I feel like if you if you don't love yourself,
then you're gonna make bad decisions, right and all right,
So it goes back to a lot of different psychological
things as far as especially with us, Like you know,
we have an inferiority complex that we never really fully acknowledged.
So when you go to Dubai, you don't know who's
who because everybody is dressed the same. Everybody dressed the same.

(48:22):
You might have a watch, you might, but other than that,
nobody knows everybody. They dress modest men and women. It's
wisdom in that we have to have a better change.
We got to have a better call, We got to
have a better watch because we want to let you
know that we have more money.

Speaker 1 (48:38):
Than you will.

Speaker 4 (48:38):
Stop being so flower shot.

Speaker 1 (48:40):
I mean some things.

Speaker 2 (48:47):
Like you said, you come from everything, right, you know,
coming from queens, queens get the money is everything that
where you guys come from, we got. Now we look
at you guys hop culture man. People say, you say,
all right, fifteen percent saving fifty five bills twenty percent invested,
and then I look at some of your outfits, I'm like,
dang put.

Speaker 1 (49:10):
People look at that like everything in moderation.

Speaker 5 (49:12):
An investment, everything telling the stresses, instment stresses.

Speaker 1 (49:18):
You got to be balanced.

Speaker 6 (49:19):
So that's the good thing with us is that we
shook up the game because we kept the culture. That's
why it's assets over liabilities. We never said don't have liabilities,
but you gotta have your priority straight. Like you shouldn't
have You shouldn't have more money in bags than you
have in the stock market.

Speaker 1 (49:37):
That's irresponsible.

Speaker 6 (49:38):
If you if you're a woman, you shouldn't have more
money and sneakers than you having a stock market.

Speaker 1 (49:42):
That's irresponsible.

Speaker 6 (49:43):
Now you can have sneakers, you can have bags because
we are flashy people. This goes back to Mansa Musa,
like it's just in our DNA. We are flashy, but
we've taken it to a level of irresponsibility, right, Like
you don't need ten chains were one you. You don't
need to have two watches on.

Speaker 5 (50:03):
The two watch movement was crazy.

Speaker 1 (50:05):
It's still it's still happening.

Speaker 5 (50:07):
They still the two watch. It's but these are lessons
like that's crazy, they're all lessons right that we had
to learn, Like we come up in hip hop, like
even like down to the title of this book, like
we was like looking at NAS's album cover and said, Yo,
that's the fun hip hop. We know there's a starter
kid that comes with that, right, Like, and there's a
relatability that comes with that when you see it. Right

(50:28):
And so when you see somebody walk in automatically, if
they have those things, you think wealth until you get
around people who are wealthy and they look nothing like that.
But then there's a relatability from our community. It's like
there was a reason why I was wearing Jordan's when
I was teaching. I knew the kids respected that. Like
that was even though I loved wearing Jordan's and it
was fly, there was a relatability I.

Speaker 2 (50:47):
Wasn't like that of a teacher.

Speaker 5 (50:48):
I wasn't like the other teacher. They already automatically knew
I was from where they're from and they can relate
to me without me saying a word. So now when
people see us doing like well, how we how we
dress and shoty over you know, over indexes on it.
But there's a relatability because they've never seen somebody talk
about finance. They never heard somebody sound this educated when
it comes to business, and it's like, oh wait this, yeah.

Speaker 1 (51:13):
Gotta get their attention.

Speaker 4 (51:14):
Yeah, I gotta pull up in the fano at least
said that. Don't think you could do it.

Speaker 6 (51:21):
Just don't even like even in relationships, right, i'vember telling
people like, Yo, the girl you're gonna get with the
chain on is the same girl you can get without
the chain on. Really, to be honest with you, but
you don't feel confident in yourself. That's the insecurity that
you have. But that chain is gonna lead to you
getting rob potentially, that change is going to lead to
you having to get insurance on it. You gotta protect it.

(51:42):
You gotta look over your shoulder, look at look at
You're gonna end up spending more money than the actual
chain costs. Right, So it's just like little stuff like that,
Like once you really get secure, it's maturity. Once you
get mature, it's all right. I just want to just
stash the money. I just want to just grow the money.
I want to do this. I ain't really. You can
do nice things, have nice stuff, but that's not my
primary focus. My primary focus is not to get money

(52:03):
and just throw it in the strip club.

Speaker 1 (52:05):
Happens. It happens.

Speaker 5 (52:06):
That principle. You're talking about the largest allocation, and most
wealth managements don't do this. Investment is the second largest allocation. Right,
we talk about fifty five percent spending, and that's not
for frivolous spending. And obviously the cost of living goes up,
your mortgage, your rent, your bills, that student loan debt,
all those types of things going to spending. But the
next thing is invest right, Like that has to be
a principle. We have to look at it like that's

(52:27):
our phone bill. We happen to have our brokers account.
We have to invest in the wealthiest companies in the
world because we know long term, this is what the
wealthiest people do, and this is how we're going to
create it for ourselves. The next thing is savings, because yes,
we need reserves. Right, we don't want to go into
a situation where we're like, yeah, we spent our money,
we've invested our money. What happens there if there's an emergency.
The first thing you're gonna do is you can go

(52:48):
back to your investment and say, all right, well, let
me take from that because it feels like it's discretionary.
Now that's there to grow wealth long term. Your savings
is for your emergencies if anything comes up, and then
obviously charitably we want to give back.

Speaker 3 (53:00):
That's the sharing. Part of sharing is charity. It ain't
just family friends here.

Speaker 6 (53:03):
But that's charity kind of if you look at it
from that standpoint too. But can we talk aout.

Speaker 1 (53:07):
Mental health real quickly.

Speaker 6 (53:08):
That's a big part too that you think we should
we should talk about as far as when you start
getting money, like it's not really talked about a lot.

Speaker 1 (53:15):
They should.

Speaker 6 (53:15):
They should have like mental health professionals for people that's
just getting money, especially in sports. Yeah, every aspect because
there's so many different things that you got to go
through mentally that you don't You can't prepare yourself for.

Speaker 3 (53:30):
I was thinking about that, uh you know when I
was I was listening to Mark Zuckerberg on Joe Rogan
and even guys like Elon Mustin, who prepares them to
be multi billionaires with that much power over the world.

Speaker 1 (53:44):
You don't.

Speaker 3 (53:44):
And that's why you just starting and just think whatever
you want.

Speaker 5 (53:49):
And try to figure out how to conquer, like even.

Speaker 6 (53:51):
Me, like I got insomnia. I just started getting insign
Like that's just like bad, Like I mean.

Speaker 4 (53:57):
Like I'm making so much money, can't sleep?

Speaker 5 (54:00):
Count of money? Count of money. That trauma is real,
it's and it's not a conversation that's had. Right, Like,
how many times have you talked about financial trauma in
your household? That's not trauma? Is not even something just
like we're not talking about right, you speak on that
all the time, and I think it's important. But financial
trauma is important too, right, Like we grow up saying

(54:21):
save your money, save your money, save your money. The
wealthy do the opposite, right, They invest day invest Right,
we talk about, hey, let's create a business account, an
open a bank account, we go to check cashing, right,
we put money under our bet. This is these are
trauma responses. Right. There's obviously somewhere we don't trust something.
Either it's the system, the banking system. We don't trust

(54:42):
ourselves with the money, or we're trying to we don't
want people to know we have it. That type of
trauma never gets spoken about. And it's real, you know
what I'm saying. These are real things that are happening
on an everyday basis. But the first thing is to
understand where the trauma comes from, which is the recognition part.
How do we overcome it? How do we change that thing?

Speaker 6 (54:59):
You start think and weird ship like why white billionaires
have a fatuation against the rappers.

Speaker 4 (55:04):
That's weird.

Speaker 1 (55:05):
It's weird.

Speaker 4 (55:06):
The music is good music.

Speaker 6 (55:10):
The music slagh it's one thing to like of music.
But I'm just saying if you're if you're a white billionaire, right,
and you appreciate black culture, I can appreciate that. But
if you only surround yourself with rappers and entertainers, well,
that tells me that you don't really value black culture.

Speaker 4 (55:25):
You will give you some example, gives an example.

Speaker 6 (55:27):
You only you only value black culture from an aspect
of their hair to entertain you, Because if you really
value black culture, you would have to make a mallory there.
You can have, you know, the senator from X, Y and.

Speaker 2 (55:40):
Z White Party.

Speaker 1 (55:42):
No, it's not about that, but I.

Speaker 4 (55:48):
Don't know why we do.

Speaker 6 (55:51):
It's not Mike Rubin. It's a lot of people though,
it's a lot of them.

Speaker 1 (55:55):
It's a lot of them. They might not be billionaires,
but they're close to it.

Speaker 6 (55:59):
It's a lot of them, and it's weird and it is,
and it's weird how the rappers look.

Speaker 1 (56:04):
At them because they would never do that for a
black billionaire.

Speaker 2 (56:07):
Well, you know what, like what the little baby tell
you about when when you ask him about people, saying,
he's always around Mike Grop.

Speaker 1 (56:12):
Give them information and all that. No, no, I appreciate it.

Speaker 6 (56:16):
I'm just saying that, Okay, if you're a white billionaire,
you have nothing in common with.

Speaker 1 (56:22):
Tie Dollar Sign.

Speaker 6 (56:23):
You have nothing in common with a gang member from Compton,
you have nothing in common. Right, So what I'm saying
is that, Okay, you appreciate this music, but if you
embrace black culture, embrace all of black culture, because then
it starts to look weird. And now you start to
just put on a pedestal which some would deem the
worst parts of elements of our culture, and you're highlighting

(56:44):
it and you're you're amplifying messages that's not beneficial. So
it's like, and like I said, I mean, if you're black,
you're looking up to somebody who has more money than you.
I can appreciate that they're giving you information, but it's
weird too, like you know what I mean, Like I wonder.

Speaker 3 (57:03):
If it's the white person's fault or is it our
fault for making making that so cool?

Speaker 6 (57:07):
It's both Donald Trump. This is how Donald Trump became popular.
He used black culture and he got filthy rich off
of it with real estate and all of that too.
But I'm saying that's how he became like real celebrity
and then he turned into the one.

Speaker 3 (57:19):
Eighties because nobody told these rappers to mention Donald Trump
and all they records.

Speaker 4 (57:23):
Nobody told these rappers to put the.

Speaker 6 (57:25):
Name songs after. It goes both ways, it goes both ways.
It's predatory practice that.

Speaker 4 (57:32):
Kanye hugged him in the White House and said, you're
like my.

Speaker 1 (57:34):
Dad, Kanye.

Speaker 5 (57:43):
Go back to the eighties though, right, Like there's this
up and coming fighter from Brooklyn who's tearing up the scene,
right who decides that he's on manageer.

Speaker 4 (57:51):
Don King Donald Trump, Donald Trump. First, I don't remember that,
go look it up. So he manages him.

Speaker 5 (57:57):
He decides that, like, you're up been coming, in fact,
you're to fight at all of my all your fights
are gonna be with.

Speaker 2 (58:02):
Atlantic City down at the Trump.

Speaker 5 (58:05):
So he already sees like, here's the entertainment, here's a culture.

Speaker 4 (58:08):
This guy, got that not good business.

Speaker 5 (58:10):
I'm not saying it's not.

Speaker 6 (58:12):
If it's it's a difference between having good business and
using something as a marketing strategy to boost your evaluation
and you really have no infatuation with the situation at all,
or you're only hyper focused on one particular area. There's
a question that needs to be asked because it's a
pattern that continues to happen, and when it's it's happened

(58:33):
at least twenty times over the last fifteen years with
different people.

Speaker 4 (58:37):
You're not wrong, But I see it both ways, and
I tell you why.

Speaker 6 (58:40):
They're not hip hop. They didn't grow up and they're
not hip hop. They're not like no, but there's a
lot of buying I'm not buying it.

Speaker 4 (58:45):
No, I agree. But it's all about what we choose
to make cool.

Speaker 3 (58:48):
Because there's a lot of billionaires that like to be
around y'all now because the culture made y'all cool. And
it's the same thing with the artists, it's the same
thing with the athletes. So it's really kind of up
to us, like what do we make cool and our culture?

Speaker 5 (58:59):
You know, I think what's separates us as and shout
out to everybody that we've got information from. But when
we get information, we giving it back to y'all. Like
that's the first right, We're not just sitting there, but
like yo, because we want to look cool or we
want to go to your party. Now, what's the information? Like,
give it to us in a real time so we
can disseminate it and give it back to more people
to help them.

Speaker 2 (59:18):
Don't hug me from the back. But like you said,
they were wrestling, just wrestling said, it's what makes my
business cool. You know what I mean. I can own
any type of business, but when you're part of it
makes it cool. Right, Like let's think of jerseys, right,
We've never owned any jerseys, but we always made it

(59:39):
cool where jerseys is selling out when mitchellane I don't
even know who to owner Mitchellanees was. I've never seen
that guy in my life, and they made it cool.

Speaker 5 (59:49):
He's just talking about. But also with.

Speaker 4 (59:54):
E y L, having billionaires added investmentst helps E y L.

Speaker 3 (59:59):
It helps the culture to the sense a while with
two cool black dudes want to hang with Corny at.

Speaker 6 (01:00:03):
What I'm saying is that we have a wide spectrum
of everybody. We've talked to rappers. We've talked to astronauts.
We've talked to the vice president, We've talked to CEO
of companies. We've talked to literally every single spectrum, every
single spectrum. We're not just only focused on rappers because
we're a business platform. That would be weird if we

(01:00:24):
were a business platform and the only requirement to get
on our show is that you had to be a rapper,
you had to be an athlete, then that that's questionable.

Speaker 1 (01:00:31):
It's questionable, right.

Speaker 4 (01:00:34):
Yes, to a certain extent.

Speaker 3 (01:00:36):
The only reason I say to a certain extent is
because they have to be introduced, because we're not putting
these people on it.

Speaker 4 (01:00:41):
We're not putting Like I love to make a mallord.

Speaker 3 (01:00:43):
We try to amplify to make every chance we get,
you know, like we got the podcast with black banks,
you got I got books with Black privilege Publishing.

Speaker 6 (01:00:51):
Do a better job of researching. You're a billionaire, you
got you got you worth a one hundred million dollars.
You got research department, do a better job of researching.
Because you've researched this person who was a non rapper
from Mississippi who had a buzz.

Speaker 1 (01:01:02):
You've researched this person.

Speaker 3 (01:01:03):
But it doesn't have But okay, you're right, But doesn't
have to be beneficial to both parties though.

Speaker 6 (01:01:07):
But that's what I'm saying. What is the beneficial part
of it? You're you're leaching off of a culture, right,
How is that beneficial? Who's the beneficial for? What do
the benefit somebody? If somebody is using your culture to
benefit themselves, who's that beneficial for?

Speaker 1 (01:01:23):
You said?

Speaker 6 (01:01:24):
You said it's beneficial for both parties. How's it beneficial
for the other party. Where's the other party benefiting from?

Speaker 3 (01:01:29):
Well, in the case I'm only using this one example
my exactly in the case of I don't want to
keep saying Mike, in the case he yo me, twenty
thousand dollars investing this, you'll get your biggest return, which
he did, and lid's what yo me.

Speaker 4 (01:01:46):
Let's start this reform. I saw what happened with your situation.

Speaker 3 (01:01:49):
Let's start this thing called reform, and let's help get
other black men and black women out of prison, which.

Speaker 6 (01:01:53):
He did eight million. How much did Mike group insvaluation go.

Speaker 5 (01:01:56):
Off BI from twenty twelve to twenty twenty four. How
much you think of them?

Speaker 4 (01:02:01):
Oh, like I think it was like four billion. It
was a lot.

Speaker 5 (01:02:04):
Try twenty six billion.

Speaker 4 (01:02:05):
It was twenty six billion.

Speaker 5 (01:02:06):
He was worth seven to eight billion. Then he's worth
thirty something now wrestling.

Speaker 4 (01:02:12):
Do you think that? Do you think that just because
of an association with hip hop helps?

Speaker 1 (01:02:17):
What I'm saying is Elon Musk.

Speaker 5 (01:02:18):
Does you know prior to that? Did you know who
he was prior to it?

Speaker 6 (01:02:22):
No, Elon must put two hundred million dollars into a
political campaign.

Speaker 1 (01:02:25):
It's a lot of money.

Speaker 3 (01:02:26):
Absolutely, he made two hundred billion from it.

Speaker 6 (01:02:30):
It's a good investment. Who really won? Who benefited? Who
benefited from that situation?

Speaker 3 (01:02:36):
Both Elon and now Donald Trump is President of the
United America president, and Elon's gonna continue to benefit of
Donald Trump.

Speaker 4 (01:02:45):
They got that Dolde ship now.

Speaker 3 (01:02:46):
Which is supposed to clean up and make your own up,
clean up government regulation. Exactly, They're gonna be making up shit.
He's gonna make it easier for him to do business
all over the world.

Speaker 1 (01:02:53):
Donald Trump was gonna win with without Elon.

Speaker 4 (01:02:55):
I don't know about that.

Speaker 6 (01:02:58):
April, I want to I went to I went to
DC in April when Joe Biden was still running spoke
to the head of the Democratic Party coalition whatever. They
asked me how I funk about the situation. I said,
there's no way that Trump loses. I don't see it.
There's no way that Trump loses.

Speaker 3 (01:03:15):
There's no But you know why you felt like that
because over the last couple of years, when Elon Musk
started to shift the the narrative on X and started
to amplify so many different right wing talking points, and
having the largest media platform in the world with X,
you couldn't compete with that.

Speaker 5 (01:03:31):
He's not even the largest media platform. But he had
the foresight to say, I need a media platform, and
once I got it, I'm taking in private.

Speaker 6 (01:03:37):
But I'm just They just felt I'm talking about just
on Instagram, I'm just black people. I'm talking about black
people in the barbershop. They like, I'm rocking with Trump.

Speaker 3 (01:03:43):
Last two years they amplified conservative messaging and Joe Biden
was like, yeah, I agree with that.

Speaker 4 (01:03:51):
He was done.

Speaker 6 (01:03:51):
So Trump was favored to win regardless. Yes, so Elon
helped the situation, But did he really get him elected?

Speaker 1 (01:03:58):
Might not?

Speaker 10 (01:03:58):
He helped a lot.

Speaker 1 (01:04:01):
Do you think he would have got elected without.

Speaker 3 (01:04:05):
Heiden went every swing state bro I'm not.

Speaker 4 (01:04:10):
I'm not.

Speaker 5 (01:04:10):
I'm not just few in that.

Speaker 4 (01:04:11):
I'm just saying we can't act like.

Speaker 5 (01:04:14):
Because of the messaging it helped him.

Speaker 2 (01:04:15):
Hell yeah he has.

Speaker 5 (01:04:16):
I mean Fox that has just as many on social media.

Speaker 3 (01:04:21):
No ex is bigger than Fox period in terms of
what discributing news easily.

Speaker 6 (01:04:26):
And yes, what's a social media pla? All right, okay,
Elon mus right, And so if you just thinking like
how he would think, do you think that he really
did this because he wants to champion Donald Trump? Or
do you think he did this because he wants total control,
do whatever he wants and he sees a pathway to
become a trillionaire.

Speaker 5 (01:04:43):
Above abs Absolutely, I think he believes he's Tony Stark
in real life.

Speaker 4 (01:04:53):
Does not care about Donald Trump in any way shape before.

Speaker 5 (01:04:56):
So that's the only way to to to try to
throw a curve, how to separate them from each other, right,
try to figure out how they can say disparaged things.
But I don't see it happening.

Speaker 3 (01:05:06):
But then it'll just be another welcome rich man will
come in and donate money to the Republican Party. Like
it's just wild to me, Like everybody's acting like Elon
is the bad guy in this situation. When this has
been happening in American politics forever, Elon's just the person
showing his face.

Speaker 4 (01:05:20):
George Sorrow's just got a medal of freedom two weeks ago.

Speaker 5 (01:05:22):
Guys, remember when he was the Boogeymans, Remember.

Speaker 4 (01:05:25):
When George Thruss was the boogeyman for American politics. He
just got a medal of freedom from Biden two weeks ago.

Speaker 1 (01:05:31):
He did it at the highest level, the highest.

Speaker 3 (01:05:35):
That's usually what happens. Somebody shows you the way and
you come along. That's usually what happens.

Speaker 2 (01:05:42):
They got a book out right now, Yeah, they do.

Speaker 5 (01:05:45):
This is part of the book.

Speaker 2 (01:05:46):
You Deserve to be rich out right now. Make sure
y'all get it. What is the next invest Fest?

Speaker 1 (01:05:52):
August?

Speaker 6 (01:05:53):
We announced the date yet, but we'll be back this
summer atl Yeah.

Speaker 8 (01:05:57):
You know, producers said, if you're looking for a man,
come to invest fast.

Speaker 4 (01:06:01):
Is that true?

Speaker 6 (01:06:02):
Oh? Yeah, it's a great thing. As far as like women,
there was a whole thread on. Yeah, there's a whole
threat about like women trying to find but vice versa two.

Speaker 1 (01:06:11):
Yeah, Look, you gotta think about it.

Speaker 6 (01:06:13):
Who comes to invest with people that want to get
this stuff in order. People that's already has their stuff
in order. People that's entrepreneurs, people that's invested, people that's responsible.

Speaker 5 (01:06:21):
People that's looking for a life partner.

Speaker 1 (01:06:23):
So yeah, that's that's the way right there. We might
have a speech, we have.

Speaker 3 (01:06:26):
A out of the communities and more way on before
we go to my last question. One guest that we'll
never get to see on ey l wish I, which
I just think it's a travesty, is the lay great
Nipsey Hustle. But y'all did the conclusion in the book
Loaded Base is one of my favorite Nipsey records.

Speaker 4 (01:06:42):
Break that down, you.

Speaker 6 (01:06:43):
Know, Nipsey hustle with somebody that was a great inspiration
for us and somebody that we targeted. We wanted to
have Nipsey has like when we first started, and unfortunately,
you know, that couldn't happen. But it's just crazy how
life works because we developed such great relationships with every
single person, like saying his brother saying, like that's really
my brother, Like I call him in the fires. You're good,
Like that's bro. Like Lauren London came to invest Fast

(01:07:04):
Cobby Supreme, his whole entire team, like Dave Grows everybody
and they all said the same thing, like if Nip
was here, he would right, you wouldn't just do an
interview like y'all would have some He loved.

Speaker 1 (01:07:17):
It meant a lot.

Speaker 6 (01:07:17):
It meant a lot to kind of incorporate him in
the in the book in some way, some somehow his
legacy because he played a part too. As far as
the entrepreneurship wave, Like there's been a few people Rick
Rossy Champion Entrepreneurship, Nipsey Hustle Champion Entrepreneurship Jay. Of course
that's that goes without saying. So Nip man, you know,

(01:07:40):
it's just a great mind and just somebody who I
used to listen to his interviews more than I listened
to the music. I listened to interviews. I'm like, damn, Like,
dude is really smart, like he gets it told my
cryptocurrency ownership. I P all that type. So I'm like,
he's not like he was college educated like off the street.
So yeah, r I P and that man definitely want

(01:08:00):
to incorporated him.

Speaker 5 (01:08:01):
I'm glad you caught that man because that hip hop
is still who we are at our hearts, and so
having load of basis is one of the chapters is
one of those things having an A side and the
B side was one of those things having illmatics. Font
was one of those things just because of the music
means so much of us and those people meant so
much to us that we figured out, look, yeah, this
is a book about financial education, but like nah, hip

(01:08:22):
hop has status core and that was the way to
pay how much of those people.

Speaker 4 (01:08:25):
I do feel like your negbook should be about the
more of the financial trauma and just you know, mentally
how being broke and being rich can impact you, because
you know, we've mentioned a couple of people here today
and it shows me that if you don't do the
work on yourself, you know, your talent can take you
where your character can't sustain you. Tru That's why it's
important to do the work.

Speaker 5 (01:08:44):
Yeah, and you just asked us a question like that.
She was like, DoD, y'all feel the pressure of being
at this level of success. And when I went home
I thought about it. I'm like, right, yeah, we already
have certain characteristics. We're going to be financially disciplined, but
like nobody ever is thinking like, hey, at some point,
what if you go broke? Like the pressure of trying
not to go broke once you got it. That's a real,

(01:09:05):
a real thing that again nobody talks about, but we've
seen it happen over and over and it's a sob story.
But nobody cares for you, right, They waiting for you
to come back down. So yeah, pray for all a millionaires,
Pray for everybody that's building business and trying to create
wealth for themselves and their family. And there you have it.

Speaker 4 (01:09:20):
You deserve to be rich and master the inner game
of wealth and claim your future. E y L. Rashad
and Troy Man appreciate.

Speaker 3 (01:09:27):
You all always, great conversation.

Speaker 5 (01:09:30):
Appreciate y'all.

Speaker 4 (01:09:31):
That's right.

Speaker 2 (01:09:31):
It's the Breakfast Club. Good morning, Wake that ass up
in the morning.

Speaker 5 (01:09:35):
The Breakfast Club.

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