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January 15, 2025 13 mins
Explore the iconic Santa Fe Indian Market, the largest juried Native American art show in the world. Wander through bustling streets filled with extraordinary jewelry, pottery and paintings. Learn from Southwestern Association for Indian Arts Executive Director Jamie Schulze the stories behind the art and the over 1,000 artists from over 200 tribes who participate in this annual event. Join Darley Newman to dive into the best food, fashion, and local museums to add to your Santa Fe Indian Market itinerary, including where to find the best Indian tacos.

Go behind the scenes at special events like Best of Show and the SWAIA Native Fashion Show, hearing from designers like Patricia Michaels, a former contestant on Bravo’s “Project Runway,” and past Governor of Pojoaque Pueblo, artist George Rivera. Hear from creatives like Del Curfman and Kathleen Wall about their inspiration, including their education at the Institute of American Indian Arts. Step inside the IAIA Museum of Contemporary Native Arts with Director Patsy Phillips and visit the Museum of Indian Arts & Culture to see a special fashion exhibition by Patricia Michaels. Whether you’re a first-time visitor or a seasoned market-goer, this episode offers insider tips, artist spotlights, and a deeper appreciation for this cultural treasure in the heart of Santa Fe.
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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
Each year in August, Santa Fe, New Mexico bustles with arts, food, fashion, and culture during the annual Santa Fe Indian Market.

(00:07):
Organized by the Southwestern Association for Indian Arts, Santa Fe's historic plaza and surrounding streets are packed with people
looking to explore, buy, learn, and showcase their own personal flair.
It's the largest Native American art show in the world. It's been going 102 years.
With so much to uncover, planning a trip to experience Santa Fe Indian Market can be overwhelming.

(00:33):
That's why we're here to bring you an expert guide to make the most of the market
from discovering talented artists to savoring delicious food truck bites,
enjoying performances, fabulous fashion, and local museums.
Come with us behind the scenes, talking to passionate Indian Market organizers, artists, and attendees
I love Santa Fe Indian Market. That strength in the plaza is like no other place that you're gonna ever see.

(01:00):
to get insider tips for your trip to Santa Fe Indian Market.
So wear your walking shoes.
Yes, wear your walking shoes.
It's the Travels with Darley podcast, where connecting with locals leads to unique experiences and incredible stories.

(01:20):
We're kicking off an exciting day at Indian Market with an introduction to its Executive Director, Jamie Shultz,
who gives us the inside scoop on the best ways to explore the market.
She meets me on a bustling street lined with white-tented booths,
filled with colorful pottery, jewelry, paintings, and more.
As we make our way through the crowd, I can already tell, this is going to be quite an adventure.

(01:44):
How many artists are here?
So we are seating about 1,000 artists in the city streets of 12 city blocks.
So you have quite a walk in front of you.
So wear your walking shoes.
Yes, wear your walking shoes.
We represent over 200 different sovereign nations.
So each one of those artists is coming with their cultural background, their tribal stories.

(02:08):
A lot of our artists are just so happy to be here, but also really want to discuss their art and their inspiration and their stories with it.
So we are always encouraging people to ask questions.
I take Jamie's advice and stop in artist Del Curfman's booth to uncover the powerful message behind his vibrant creations.
[Speaks in Native language]

(02:30):
Hello, my name's Del. Nice to meet you.
Nice to meet you, Del.
I love the colors.
I appreciate that. Thank you so much.
I love it.
What inspires your work?
Two main ones that I'm working with is stereotypes and references,
logos and stereotypes,
things that have been used in mass media, taking advantage of Native American culture and then using it in propaganda of sorts.
And then also food desert.

(02:50):
Native people, rural communities often have a challenge accessing healthy food or even food at all, right.
Kathleen Wall's pottery, embellished with striking earth-toned patterns and captivating expressions,
draws me into her booth for a conversation.
I'm from Jemez Pueblo and I dig my clay there just like my grandma did, just like my mother did.

(03:13):
My mother's a potter.
She taught me how to make storytellers.
So it really is this evolution of Pueblo pottery, everything that started in the Pueblo.
And it gives us a connection to our heritage by digging our own clay in the same place that our grandmas did.
Jemez Pueblo, there's so many potters, there's painters. We have amazing artists.

(03:34):
People always say like, I think it's in the water, 'cause then we make so many artists there.
And I have to say hello to Patricia Michaels,
How are you?
who you may recognize from the Bravo TV series Project Runway.
On Season 11, she became the first Native American designer on the series.

(03:55):
As we browse some of her latest designs on the rack,
This is a great party dress.
This is a great party dress.
This is a great party dress. Yeah.
we discuss what Indian Market means to designers like her.
I love Santa Fe Indian Market.
When you walk into that plaza, you are gonna be amongst tribes from North America to South America.

(04:16):
We don't get here on our own as artists.
We get here with the support of our people back home.
Those come along with century old prayers.
And that strength in the plaza is like no other place that you're gonna ever see.
Santa Fe Indian Market also comes alive with performances, food and fashion,

(04:37):
both on display and worn by visitors.
Amidst the bustling crowds of people,
I spot a couple wearing headbands adorned with iridescent feathers.
Their shimmering turquoise and blush pink squash blossom jewelry catches my eye.
So we're looking at fashion here,Okay.
at Santa Fe Indian Market
and you guys were standouts because of your bling.

(04:58):
Tell me the story.
We every year come
and we like to wear the hats not only to celebrate the Indian Market, but so we can locate each other.
They're our old-fashioned GPS.
And I have to say, that's pretty creative.
Another place where creativity shines at Santa Fe Indian Market is with the food.
If you're coming to Santa Fe Indian Market, you kind of have to get some fry bread.

(05:22):
I'm going in on the Indian taco.
This has tomatoes, lettuce, ground beef, cheese and more.
It looks really tasty.
It's chewy, it's crunchy, it's savory.
So many combinations of flavors.
For those of you with a sweet tooth, I also recommend trying fry bread drizzled with honey.

(05:43):
To dive deeper into the artistry behind this grand fair, I'm stopping at Santa Fe Indian
Market's Best of Show, where some of the most outstanding Native North American artists
are judged in juried categories.
This is the best of the best at the Indian Market, and renowned local artist George Rivera
is giving me an introduction.
So Best of Show, this is the best of the best here at Santa Fe Indian Market. Yeah. Yeah.

(06:07):
People work on these projects for a year or more, and they bring their artwork here to compete
against each other.
There's tribes from all over the United States and Canada showing here.
There are so many different categories, you know, from painting to textiles, sculpture,
jewelry is the biggest.
It's the largest Native American art show in the world, and it's been going 102 years.

(06:31):
This is great.
I'm seeing so many things that I'm sure inspire artists who come here.
There's a lot of challenging going on.
The competition ups their game.
The fierce competition is on full display, with stunning handcrafted works spread across
long tables and tall cases, while captivating paintings and photographs line the walls.
The heartwarming acceptance speeches by this year's winners gets me even more excited to explore

(06:56):
more of Santa Fe Indian Market.
But first, if you're looking for a place to beat the heat and take in more art, head to
the IAIA Museum of Contemporary Native Arts to view a remarkable collection of works from
around the world.
Housed in a Pueblo Revival building listed on the National Register of Historic Places,

(07:17):
you're greeted by tall, brightly painted columns as you approach the entrance.
The museum is operated by the Institute of American Indian Arts, a public tribal land grant
college that turns out many talented artists and designers, many of whom exhibit their work
at Santa Fe Indian Market.
I meet director Patsy Phillips for an insider's tour.

(07:38):
What does it mean to have your work exhibited here at this museum, which is right in the
heart of downtown, its close proximity to Santa Fe Indian Market.
This is it.
I mean, it's the founding institution for contemporary indigenous art.
The art showcased here it's indigenous, but it's not just from the United States, it's
from around the world.
Yeah.

(07:58):
We show work that visitors would not see from anywhere else.
Galleries will learn about their work here.
Of course, we don't sell the work, but we connect them to the artists.
Well, you may come here to the museum and see people who are on the rise and in a few years
you won't be able to get their stuff anymore.
Yeah. That is so true.
And we've heard many stories of people who've had a show here and then they go on to show

(08:22):
in bigger places.
So we're a little museum, but we're an important museum.
To discover more art outside of the plaza, we're stepping inside the Museum of Indian Arts
and Culture to meet with a graduate of the Institute of American Indian Arts who
has gone on to do big things.
A trailblazer, fashion designer Patricia Michaels has won many awards, and most recently was

(08:45):
named a living treasure by the Museum of Indian Arts and Culture.
Approaching her exhibition, I'm eager to learn more about the inspiration behind her handcrafted
patterns and sophisticated designs that drape the mannequins on display.
This exhibition is called Painted by Hand.
So the process of painting by hand became something that was affiliated with my name, Water Lily.

(09:11):
It's about having strength.
It's an old medicinal medicine that was traded all the way from South America to Taos
Pueblo.
So I decided to paint my textiles by hand because it gave me the opportunity to create textiles
that were never seen by a Native American designer and allowing nature to become part of my

(09:33):
textile.
So very fluid, very natural.
You were born here in Santa Fe, but you went back to Taos Pueblo to live with your grandparents
and experience life there. Yes.
How has that influenced you?
I learned so much because the work at the Pueblo is really hard.
You're living without electricity or running water.

(09:53):
And guess what?
To this day, I'm living without electricity and running water.
Patricia points to a beautiful nude colored maxi dress, covered in carefully painted
pottery shards that mark the path that her ancestors once traveled.
So this beautiful pottery shards dress is inspired by walking in the foothills of Taos Pueblo

(10:14):
'cause when I was a little girl, I could find pottery shards from all over.
That's when I asked my grandparents, how can we have so many different pottery shards?
They said, because we were a main trade center, Taos Pueblo.
So each shard, I cut the pieces out and I wet them.
And then after they dry, like a shard, then I hand-paint it and then put a little bit of mica
on there.

(10:35):
So it's sparkles because Taos Pueblo is known for its micaceous pottery.
When the Spanish saw that, they thought that it was gold,
so they thought we were one of the seven cities of gold
and they wanted to conquer our pueblo and take it away to make it the capital of New Mexico.
And that was one of the reasons that the Pueblo Revolt started to happen because we weren't

(10:56):
gonna have it.
So yes, we still have Taos Pueblo.
So I made this as a modern, sophisticated look so that people would understand that we're
sophisticated, beautiful people that learned how to live with sustainability and intelligence
of great trade because our trade routes went from Canada all the way into South America.

(11:19):
I love it because it's a work of art.
Thank you.
That's wearable.
That is empowering.
And that tells a story and it's a history lesson.
And that's what I wanna do.
I wanna give history through my textiles and allow somebody who is not a native to wear
something that is modern and has the richness of culture with it.

(11:44):
Patricia is showcasing her work tonight at a special gala and she's letting me wear one of her
designs for the occasion.
I'm honored that you're gonna let me borrow something to wear.
I know,
I'm so excited.
You're such a beautiful woman
that I was like, I was like, what gown do I put her in?
What do I put her in?
And I get to wear her gorgeous pottery shard dress.

(12:06):
Hi. Hey girl.
How are you?
Beautiful.
Look at you.
Because I thought she's so beautiful and to dress somebody like you, I love all the work
that you're doing.
I thought, I want her to look fabulous.
There are special events happening during Santa Fe Indian Market like Best of Show and
the SWAIA Native Fashion Show.

(12:28):
For these, you need to snag a ticket to attend.
The gala event, which also auctions off items to support the Southwestern Association of
Indian Artists features indigenous designs, which speak to the heritage of the designers
and their models.
As cocktails and hors d'oeuvres are passed around, we chat with friends we've made on our
travels and watch the models powerfully strut down the runway, celebrating the hard work

(12:53):
of everyone who has made Santa Fe Indian Market possible.
So if you're planning to visit Santa Fe during Indian Market, make the most of your travels
by getting lost amid the inspiring art, chatting with artists about their work, trying delicious
local food and exploring the museums that showcase Santa Fe's rich history and culture.

(13:19):
For more great Santa Fe travel tips beyond the market, stay tuned for the next podcast
and listen to our previous podcasts on Santa Fe County, bringing you the most unforgettable experiences.
I'm Darley Newman and if you enjoyed this podcast, please subscribe and keep listening
for more adventures across
the USA and into Québec and down to the Guadeloupe Islands on this exciting Season 3 of the

(13:42):
Travels with Darley podcast.
(upbeat music)
(upbeat music)
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