Practice Momentum - Private Practice Business Coaching Podcast
Practice Momentum™ - Private Practice Business Coaching Podcast is hosted by Dr Brooklyn Storme, an evidence-based private practice business coach for counsellors, psychologists and social workers in Australia and creator of Practice Momentum™. She provides identity-first business coaching that integrates practitioner and business-owner identity, embodiment-based action and evidence-guided feedback to support clinicians in building financially secure, professionally grounded private practices. Dr Storme, PhD holds a PhD in Psychology, a Masters of Psychology (Counselling), Graduate Diploma of Psychology and a Bachelor of Arts (Psychology, Sociology and Statistics). She is qualified in the use of artificial intelligence in coaching, is a Results Coach and Money Coach, a Professional and Clinical Supervisor for Allied Health Professionals, and holds a seat on the Special Advisory of Australia’s largest peak body representing Vocational Mental Health Professionals (VMHPAA). The information provided in this podcast is for general informational and educational purposes only and reflects the personal views of Dr Storme. It does not constitute medical, legal or financial advice. Always consult a relevant qualified professional before making changes to your health or business.
Episodes
shownotes to follow
marketing, private practice, private practice marketing, get clients, fully booked practice, counselor, counsellors, psychologist, social worker, Melbourne, Australia, how to market your private practice, how to find clients for your private practice
Are you searching for a business coach who promises to have you fully booked in weeks? Dr Brooklyn Storme, one of Australia's leading business coaches for women in private practice, reveals why results guarantees are a major red flag and what actually creates sustainable practice growth.
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Struggling with business coaching that isn't delivering results? This episode reveals data-driven success patterns from real private practice counsellors, psychologists and social workers building profitable businesses. Dr Brooklyn Storm shares 12-month analysis of Practice Momentum™ participants, comparing therapists who achieved rapid results with those who struggled.
Discover why implementation matters more than strategy, how em...
Most therapists have a cancellation policy they never enforce. Dr Brooklyn Storme, an evidence-based private practice business coach for counsellors, psychologists and social workers, breaks down the real cost of weak boundaries and why guilt stops you from protecting your income. Learn how cancellation policies actually strengthen therapeutic relation...
Show notes on the way!
Quiz: Take the free 10 minute private practice quiz here to receive your personalised growth insights! Tech Stack: Get my tech stack here
This episode goes with the Tech Stack cheat sheet that you can download from the link above!
You’ve probably already collected enough strategies to get more clients, raise your fees, and run your practice like a business… so why does it still feel hard to execute? In this episode, I unpack the pattern I’ve observed over years of coaching counsellors, psychologists, and social workers: it’s rarely the strategy that’s “not working” it’s usually the identity you’re operating from. If you’re stuck in helper mode (client-aligne...
If you are a counsellor, psychologist, or social worker in private practice and you feel like you are “doing all the marketing things” but bookings
are slow, inconsistent, or not happening at all, this episode will likely give you the clarity you’ve been missing. In this episode of the Private Practice Podcast, I break down real-life marketing basics using a surprising example from Simon Cowell’s failed boy band relaunch and show y...
Complimentary Business Strategy Consultation here: https://calendar.app.google/VNeiGZ5Sd9oLUhac8
If you’re a counsellor, psychologist, or social worker in private practice and you feel overwhelmed, stuck, or like you’re doing “all the right things” but still not seeing consistent bookings or income, this episode is for you. In this episode of the Private Practice Podcast, Dr Brooklyn Storm unpacks what actually needs to be in plac...
In this episode of the Private Practice Podcast, I’m lifting the lid on one of the biggest struggles women counsellors, psychologists and social workers face: treating the practice like a passion… but not yet running it like a business. If you’ve ever wondered why your bookings feel inconsistent, why you always seem “behind”, or why your business feels harder than it needs to, this conversation will help clear the fog and point you...
Discover how to shift your energy to attract more financial abundance in your private practice. In this episode, Dr Brooklyn Storm shares powerful insights on cultivating a receiving mindset that magnetises clients and money to your therapy business.
Learn why blessing your money matters, how to navi...
Struggling to set fees or feel confident charging what you're worth? In this episode, Dr Brooklyn Storm unpacks the crucial difference between worth and value in private practice. Learn why value is determined by your clients' perception—not your credentials or time invested—and how worth reflects what's truly important to you as a practitioner.
In this episode, I break down exactly how I increased the reach of my private practice audience by 460% in just four weeks — without ads, without fancy funnels and without being everywhere online. I share the behind-the-scenes data from my own experiment on Facebook, what I changed, what failed, what finally worked, and why understanding your numbers is the quickest way to create momentum in your private practice. This episode is p...
Struggling to get private practice clients despite having a website? Learn the four-stage client pathway (marketing funnel) that turns strangers into paying clients. Discover why your website alone isn't enough and what you need to do at each stage: awareness, interest, desire, and action. Brooklyn breaks down why it takes time to build trust, how to use social medi...
In this episode, counsellors, psychologists and social workers can learn how to create passive income for their private practice. You'll learn about membership models, subscriptions and selling digital products. Updated show notes will be provided shortly. https://brooklynstorme.com
In this episode, I sit down with Philip Armstrong, CEO of the Vocational Mental Health Professionals Association of Australia (VMHPAA), to unpack the National Standards for Counsellors and Psychotherapists — what’s true, what’s still uncertain, and what it all means for your private practice.
If you’ve felt confused or anxious about what these standards might mean for you as a counsellor, psychotherapist, or student — you’re no...
If you’ve ever felt like you’re constantly chasing clients, posting endlessly on social media, or paying for ads that don’t work — this episode is for you. I’m diving deep into how to market less and still have consistent bookings in your private practice. You’ll learn why client retention matters more than constant marketing, how to improve it ethically, and how to create genuine connection through “surprise and delight” moments t...
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