Midway Business Podcast

Building a company that truly scales requires more than long hours and a packed calendar. Many founders stay stuck in the center of every decision, mistake activity for progress, and without realizing it, create bottlenecks that slow the very growth they are chasing. If your company feels busy all the time and stressed, this conversation will feel familiar.

It surfaces the patterns that quietly stall momentum, from delayed hiring a...

This episode opens with a blunt question most executive teams avoid: Are you actually busting your hump, or just operating at a level that feels intense but only produces average results? It challenges the illusion that being busy equals progress and explores why effort without real purpose and urgency quietly stalls growth. If your company believes showing up for the day is the same as advancing, this conversation will test that a...

This episode pulls leaders out of the weeds and into the bigger picture about how real organizations actually function when pressure hits. High stakes environments that quietly expose why most businesses struggle not because people are incapable, but because roles get blurred, systems lag or don’t work, and everyone ends up doing different jobs they were never meant to do. The humor lands where it hurts a little, espe...

Most executives know change is constant, yet many businesses still operate in the rear view mirror, avoiding the inevitable. This episode explores how organizations quietly fall behind by clinging to familiar tools and processes out of habit long after the marketplace has moved on. It shows how businesses evolve while leaders stay comfortable and confuse staying busy with real momentum.

This commentary c...

Most leaders would never send their team into a high risk situation without training and a plan yet that is exactly how many businesses operate day-to-day. This episode helps leaders step out of autopilot and make deliberate decisions instead of rolling the dice. When things become uncomfortable or unclear, most organizations realize too late that silence and assumptions turn into expensive habits over time.

This episode pulls the iron curtain back on how modern broadcasting quietly became one of the most misunderstood tools in an executive toolbox. What once felt like it was run by the Wizard of Oz and massive budgets is now sitting right in front of you, yet many leaders are still thinking about it like it is 2005. The conversation explores how credibility, reputation, and visibility are really being created today, whil...

Most leaders say their biggest issue is their people. Hiring issues. Engagement issues. Execution issues. The funny thing is the longer you talk about it, the more that answer starts to fall apart. Growth stalls. Meetings multiply like rabbits. Decisions slow down. And somehow the same problems keep showing up in new disguises. Eventually the excuses get uncomfortable and that is usually where leadership either levels...

This episode of the Midway Business Podcast takes leaders on a fast moving tour through creativity, innovation, and the surprising ways progress actually happens. From military history to real life business moments, Butch reminds us that playing it safe rarely wins the day. His message encourages you to question the routines you defend, the habits you never challenge, and the decisions that feel comfortable simply because they are ...

In business, mistakes are not the enemy. Failing to learn from them is. The best companies treat every setback like data, not drama. Winning organizations review their missteps, refine their process, and keep moving forward while everyone else is still arguing about what went wrong. It is less about perfection and more about persistence. Success comes from repeating what works, improving what does not, and sticking to the plan even...

The episode is a tour through panic, plateaus, and progress, told with scuba tanks, Top Gun flybys, and a pile of Q4 paperwork. Butch shows how leaders get into trouble when they rely on youth, luck, or last minute heroics instead of systems. The lesson lands fast. change is not a motivational poster, it is the operating model. Companies that refuse to adapt end up waiting at the train station with a map from the horse and buggy er...

This episode of the Midway Business Podcast explores how pressure, input, and output affect everything in business, from sales and cash flow to leadership and decision making. Butch Zemar breaks down how small adjustments in what you put in can drastically change what comes out. Think of it as a friendly reminder that what you feed your business matters—garbage in, garbage out, and sometimes the garbage even sends you an invoice.

T...

This episode takes a hilarious look at the strange things we tolerate — from stale popcorn at the hockey rink to outdated business habits that drain profits. Butch uses stories from parenting, the Navy, and the workplace to expose how easily we fall into “that’s just how it’s always been” thinking. Whether it’s a broken system, a sluggish renewal process, or a comfortable excuse, repeating the same moves only guarantees the same re...

SMBs don’t start companies to moonlight as HR, payroll, and compliance departments — but growth loves to hand you that extra hat. In this Midway Business Podcast, Butch sits down with Dave Wills (BBSI) to unpack how modern Professional Employer Organizations help businesses scale without losing their sanity. Think “Costco of payroll” meets back-office SWAT team — handling taxes, benefits, and compliance so you can focus on growing ...

Sales slowdowns, shrinking margins, and that “what’s actually happening with our pipeline?” feeling — if that sounds familiar, this Midway Business Podcast episode’s for you. Butch sits down with Howard Fisher, a fractional sales leader and recovering attorney, to unpack why so many founder-led and family-run businesses hit the brakes on growth. From outdated sales processes to teams selling from different scripts, Howard shares st...

Feeling like your marketing plan is stuck in 2015? In this Midway Business Podcast episode, Jordan Green, founder of Momentum AI, joins to talk about how small and midsize businesses can stop losing leads, start automating smarter, and actually keep up with today’s lightning-fast buyers. From AI-powered voice agents that respond in seconds to automated CRMs that update themselves (because, let’s face it, no one likes data entry), J...

Brand chaos got you feeling like you’re herding cats? In this Midway Business Podcast episode, branding expert Brooke Foley, CEO of Jayne Agency, shares how most companies chase logos, SEO, and quick-fix marketing before realizing they skipped the real foundation — brand clarity. She breaks down how her 10 Brand Assets Methodology helps businesses align their message, culture, and cash flow so marketing finally converts and sales t...

Running a small business is a lot like running a chiropractic practice — a few twists, plenty of adjustments, and the occasional pain in the neck (sometimes literal, sometimes payroll). In this episode, Dr. Tim Gilbert shares how he built Full Strength Spine & Health on grit, empathy, and doing right by people. He reminds SMB owners that real growth comes from showing up, listening, and being flexible — in both business and bod...

Small and mid-sized business owners — grab your coffee (or something stronger) because this one hits close to home. Host Butch Zemar sits down with marketing pro Samuel Thimothy to talk about why your sales pipeline feels more like a mystery novel than a growth strategy. They dive into how too many SMBs spend all their time putting out fires instead of building systems that attract clients on autopilot — and why “hope” isn’t a mark...

Starting a business usually begins with passion… but eventually, reality sends you an invoice labeled Revenue or Bust. Too many SMBs stall because they treat revenue like a broken water pump—prime, sputter, repeat—without realizing growth requires new strategies, not just more elbow grease. Expenses creep, “business gods” test your patience, and suddenly your P&L looks more like a rollercoaster than a roadmap.

In this episode o...