Work Less Play More Podcast
Welcome to the Work Less Play More podcast, home to misfit entrepreneurs, just like you, building your business to the beat of your own drum and radical enough to believe you can change the world. I'm your host, Lindsay Johnson, AKA The Radical Connector, and I've been teaching entrepreneurs how to sell more with less ick for over 20 years. If you're ready to learn how to use your business to make great money and change the world so that you can ditch your desk and go have a life, you've come to the right place. Are you ready? Let's get into it.
Episodes
Ready to create content that genuinely connects with your audience and builds lasting trust?
In this episode with Tara McEwen, we explore how to develop meaningful and strategic content that goes beyond promoting your services. We focus on sharing what drives you, why you love your work, and how your values can resonate with your audience.
You’ll learn how to:
✏️ Craft value-based content th...
Your digital course is amazing, so why the heck isn’t anyone buying it? 😩
If you've launched your course only to hear crickets, you’re not alone. So many new entrepreneurs fall into the same traps when trying to sell their digital products ... and they're a pretty big deal.
In this episode, Lindsay breaks down the top three heartbreaking reasons your course isn’t selling—and what you can do to fix it.
In This ...
This Week We're Slowing Things Down!
In a world that glorifies hustle, what if the key to success is actually slowing down?
Building a business doesn't have to mean burnout, stress, and non-stop hustle. Instead, slow entrepreneurship helps you create a business that aligns with your lifestyle, goals, and energy—without sacrificing your well-being.
In this week's episode, join Lindsay for a deep ...
This Week We're Getting Reflective!
We say no to things that aren't for us so that we can say yes to the things that are. Even though you can do something, is it what's right for you right now? Does it fit with your goals? With your lifestyle? Is it something you even want to do?
In this week's episode join Lindsay for a journey into self-reflection on,
- How rest years can lead to r...
You ever notice you join some people’s email lists and genuinely feel like part of a community and then you join others and you just feel like a mark?
I’ve been noticing an influx of emails in my own inbox recently that have no regard for me as a person and seemingly no interest in me as a member of their community.
We’ve all been there.
We’re getting one, sometimes two, emails per day pushing … pushing … pushing.
And...
Living Life on Purpose
How Feeling Your Feelings Leads to a Stronger Brand Identity!
Episode 31 with Keka DasGupta, The Art of Life-ing
Are Your Feelings Guiding You to a More Authentic Expression of Your Brand?
Listen in as Keka shares her journey and insights gained from over two decades in the PR and marketing industry including the importance of recognizing your personal value to give your best to y...
The "Just Enough" Content Marketing Strategy
Do What Works and Ditch the Rest!
Episode 30 with Amanda Laird, slow & steady studio
Content Marketing Works Best When It's Something You Love to Do!
How do new entrepreneurs leverage the power of digital marketing to increase their visibility and get their brand in front of their future customers without drowning in the sea of content crea...
Top 5 Fears Stopping Entrepreneurs from Video Marketing
(And how to get out of your own way!)
Episode 30 with Lindsay Johnson, The Radical Connector
Video marketing is one of the most underused content marketing tools for getting new customers!
Whether you're using short-form videos like TikToks and Instagram Reels, long-form videos like YouTube or courses, or my personal favourite, automated ...
5 Ways to Increase Email Open Rates
Are You Using Email Marketing All Wrong? 🙀
Episode 25 with Lindsay Johnson
Email marketing is a powerful way to connect with your customers and promote your products or services.But if your email open rates are low, it becomes pretty obvious that your subscribers are missing out on your brilliant content, expertise, and ultimately, getting to work with you!
Worst of ...
Building Resilience to Stand Up for What You Believe In
Values-Based Leadership, Connection, and Community!
Episode 28 with Belinda Clemmensen, Women's Leadership Intensive
Being Part of the Change isn't Always Easy...
It's not easy to be part of the change our world so urgently needs ... and it's even harder not to burn out our completely disappear into our work to make that change ...
Building a Heart-centred Business Starts Grows from the Inside Out...
What does it look like to build a business from a place of love? What would happen if you stayed curious about your relationship with consistency as it relates to your heart-centred marketing strategies and creating a sustainable business you love?
What would it feel like to embrace the cheese inside you?
Ha! Ok that last one may have been a hilario...
Everyone Feels Uncomfortable Talking About Their Business Finances...
So, let's get uncomfortable together! When you're a new business owner it's easy to put a lot of pressure on yourself to know everything, be good at everything, and 'fake it until you make it' until you figure it out.
It can be hard to ask for help .. or even know WHO to ask for help. Especially if you've been ...
Letting Your Business Evolve into What it Wants to Be
The Evolution of Your Business is Directly Tied to the Evolution of YOU!
Episode 25 with Ariana Fotinakis, The 5D Business Collective
ABOUT THIS EPISODE...
One Heck of an Identity Rollercoaster...
Ariana's first business was in fitness and birthed from her passion for fitness in her sobriety journey. As she evolved, so did her busi...
Who knew preventing thigh chafe for thousands of women around the world could smash diet culture and fatphobia at the same time?
Marnie didn’t listen when experts told her chub rub was too niche for a business. Instead, she channelled her fire for solving this painful problem into a business that’s changing the world!
In this episode we dive into:
- When your business becomes a mission and you’re co...
Can you start a business without social media?
Episode 23 with Lindsay Johnson
What would happen in your business if you ditched social media?
The question on so many service-based entrepreneurs' minds these days is, “Do I need social media to build my business?” My answer: It depends!
Ha! Did you think I was going to give you a yes or no answer? You should know me by now!
First things first, let's...
If the 40-hour workweek stuck sitting in an office makes you break out in hives the digital nomad lifestyle of a freelancer might be right for YOU!
Episode 22 with Sam Laliberte, Freedom Lifestyle Podcast
Something about the 40-hour workweek with someone looking over Sam’s shoulder and micromanaging the way she spent her time and controlling the choices in her life never sat well for her.
Turning her...
Season One was a smashing success and thanks to your generous and overwhelmingly positive feedback, I know that the wisdom and experiences our guests shared and the marketing and sales tips I taught y'all have had a profound impact on your lives and your businesses in 2021.
We're back with an even more powerful season in 2022 with big conversations, powerful stories, and all the best business advice...
Goal setting can’t be done with blinders on!
You’ve got to take a few days to reflect on what happened in your business over the past year BEFORE you set your business goals.
If you want to make sure you set business goals that make sense and will get you to your dream life you absolutely need to spend time reflecting on what worked and what didn't in the past year and build on all your newfound...
Have you found yourself asking, “When should I quit my job?”
Are you getting restless or sick and tired of working for someone else?
If your end goal is to leave your 9 to 5, I’ve got news for you … you’re asking the wrong question.
The better question is, “Where am I going?”
Many entrepreneurs only build their business to the point of quitting their job only to discover that without a long term game plan their once-thr...
Why can’t you work part-time on your business? When do you decide to make your business a side hustle to protect your mental health?
As an Entrepreneur, you make tough decisions all the time. Your business growth is not always linear and sometimes it has to take a back seat to allow for a bigger vision.
Megan te Boekhorst, owner of the clothing line 1in5 and aspiring influencer of Mentally Megan, sits down to ...
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