Fearless

For the first time, the Texas Tech Goin’ Band appeared front and center at the Macy’s Thanksgiving Day Parade. It was a week in the Big Apple that garnered national attention and created memories that will last a lifetime.

Francis Wuensche blazed the trail that would become a Guinness World Record. This is the story of how she launched her family tradition. This story, written by Evermore Editor Glenys Young is featured in issue four, read by Allison Hirth.

There is little Texas Tech history this family has not experienced, and they have the Guinness World Record to prove it. Meet the Wuensches, a family that's proudly worn the Scarlet and Black for generations. In this episode, we explore their legacy through the eyes and voices of the people who have been part of it.  

When David Copeland graduated from Texas Tech's School of Law, he defied all odds. The first-generation college student spent his life ensuring students like him could attend college, and he's not alone; this episode features stories of generous alumni who have helped make futures possible for thousands of students.

If you ask anyone working in higher education, the college recruitment process is very different from what it used to be. Texas Tech has embraced that challenge, turning to technology to identify the next generation of Red Raiders.

The mission of Texas Tech is to educate and graduate students with the knowledge, skills, and personal qualities that enable them to contribute to the workforce. Still, finding a career after college can be a challenge, and the faculty and staff at Texas Tech are here to help make that transition as smooth as possible.

Without student collaborators Katie Perkins and Cole Rohrbach, the story of Adventure Media 2023 wouldn’t have been the same. In this bonus episode, we sit down to talk about the memories that made this an unforgettable experience.

You may have heard of "experiential learning opportunities," but what does that mean at Texas Tech? In episode four, we'll take you on an adventure to share how some faculty have inserted their curriculum into the community and transformed how their students learn. 

Creating the ideal student experience is like building a home; it should be customized to fit your needs. With more than 40,000 students at Texas Tech, finding where you fit in can be challenging, but in episode three, you'll meet the staff dedicated to helping all students find success.

They're at nearly every athletics event, leading the fans in support of our teams, but the commitment of these students goes beyond the sidelines. In episode two, learn how Texas Tech's Goin' Band from Raiderland and cheer and pom squads represent our university nationally and are essential to our most beloved traditions.

Certain things in life go together—peanut butter and jelly, salt and pepper, Tom and Jerry. For Texas Tech, it's the scarlet and black or the Masked Rider and Raider Red. In the season premiere, we (re)introduce you to these beloved mascots and explore their history and influence on Red Raiders across the globe. 

At 100 years old, Texas Tech has become a world-class, internationally recognized institution. While much has changed, our traditions, values, and focus on graduating students with the skills to contribute to society remain steadfast. In season three, we celebrate Texas Tech's progress by reflecting on the past, embracing the present, and preparing for the future. 

From colonizing to commercializing, a local beekeeper is buzzing about the production of West Texas honey. What started as a hobby for one Texas Tech alumnus became a passion for promoting the value of honeybees in the region. Plus, university researchers have honed in on a sector of Texas' economy that's growing... on the vine.

The South Plains is the largest cotton-producing region in the world. With more than three million acres dedicated to the crop, there's no question that it's the fiber of our life. And at Texas Tech, researchers are leveraging the area's emphasis on cotton to explore the plant's entire life cycle, from a more weather-tolerant seed to uncovering a new use for cotton waste.

Climate change. It's a subject that garners varying opinions. Is it real? What should we do about it? Who should we look to for answers? From atmospheric to social science, Texas Tech faculty are investigating all facets of our climate, including extreme weather patterns and their impacts on our health, and even how we process topics like climate change in the media.

Many university researchers have spent their careers focused on clean energy, including using radar technology to make wind farms more efficient. And more than five decades after a tornado tore through Lubbock, Fearless looks at how that devastating storm impacted the work of two faculty in two different departments.