More Than More

More Than More

Welcome to More Than More Podcast by CENTURY 21 Signature Real Estate. We discuss building profitable, sustainable and fulfilling businesses, careers, and lives through real estate. Join us weekly for special guest speakers, market updates, and information to help you build a better business.

Episodes

August 12, 2026 20 mins

PATH TO SIGNIFICANCE | You don't have to be a numbers person to think like a CFO. It's about making time to look at the data, understand what's driving results, and use those insights to make smarter decisions about where to put your money, time, and resources.

To access the CFO resources, click here.

In this episode: 

00:45 Why CFO Feels Hard

03:06 Make Space for Numbers

04:00 What a CFO Really Does

07:22 Strategic CFO Quest...

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BUILD A BETTER BUSINESS | Profit is a means, not an end. Learn how redefining the purpose of profit can bring clarity to your financial goals and help you build a business that supports the life you're truly trying to create.

To access the resources, click here

In this episode: 

00:24 Introducing the Four Ps

01:31 Why Vision and Profit Matter

03:23 Midwest Money Mindset

04:53 Origin of the Framework

08:48 Profit as Fue...

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July 30, 2026 33 mins

PATH TO SIGNIFICANCE | Join Working by Referral instructors Angela, Dylan, and Thomas as they recap the series and share the key takeaways that help agents earn advocates.

Access the Working by Referral course here.

In this episode: 

00:18 Miniseries Launch Recap

01:17 What We Taught Together

01:47 Origins and Misconceptions

03:32 Database Grading on the Curve

05:29 Scripts Without the Sleaze

08:10 The Advocate Framework

12:4...

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July 27, 2026 37 mins

BUILD A BETTER BUSINESS | Building wealth through real estate requires more than finding the right deal—it requires a shift in thinking. Understand the principles and KPIs behind great investments and learn to recognize value beyond today's numbers.

Download the resource and access the tool here

In this episode:

00:32 Why Agents Invest

01:16 Four Freedoms Framework

03:19 Long Term Mindset Shift

04:26 Analyzer Tool Pur...

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July 24, 2026 52 mins

THE BACKSTAGE | Dylan, Vic, Anna and Abbie revisit the staff's quarterly finance conversation and unpack the 3-step formula for winning: 1) No one is coming to save you, 2) You're responsible for your position - whether or not it's your fault, and 3) You have to sacrifice who you are today for who you want to become. They walk through the exercises used with staff, including mapping out a financial "end game" and running the m...

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July 22, 2026 34 mins

PATH TO SIGNIFICANCE | Stop measuring success by today's closings. Learn how a visible sales funnel, lead incubation, and closing for the next benchmark help you forecast where your business is headed.

Access the Business Forecasting resources

In this episode: 

00:35 Why Funnels Get Misread

01:28 Snapshot Not Automation

03:57 Funnel Shape and Forecast

05:41 Now Leads vs Later

08:17 How It Got Lost

10:00 Origins and Act...

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July 20, 2026 44 mins

CLUES TO SUCCESS | An unexpected journey through Mary Kay and roofing sales led Michelle Erickson to real estate. She shares how those experiences built her confidence and why serving people has been the foundation of her success.

In this episode: 

00:45 Meet Michelle

01:15 Family Life Update

03:02 Kids Growing Up Fast

05:32 Confidence Breakthrough

07:47 Mary Kay Lessons

09:53 From Mary Kay to Roofing

13:17 Joining Real Estat...

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July 7, 2026 40 mins

BUILD A BETTER BUSINESS | You don't see the world as it is. You see it through the filters of your brain. Every conversation, decision, and client interaction is shaped by hidden cognitive biases—the mental shortcuts that influence how you think and respond. Learn to recognize them so you can communicate more effectively and make better decisions.

Access the Cognitive Biases resource

In this episode: 

00:00 ChatG...

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July 2, 2026 23 mins

PATH TO SIGNIFICANCE | The best business owners don't just ask what needs to get done. They ask, "What could run better?" Learn how thinking like a COO can improve the systems behind your leads, transactions, and marketing to build a business that scales.

Access the COO resource

In this episode:

00:17 CEO vs COO Hats

01:44 Defining the COO Role

02:51 Three Pillars Framework

05:27 Monthly COO Rhythm

06:22 SOPs and Role Clari...

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June 26, 2026 23 mins

PATH TO SIGNIFICANCE | The difference between surviving and thriving in real estate often comes down to intentional time blocking. Learn how to structure your priorities around the activities that drive consistency, momentum, and long-term success.

Access the time blocking framework on the Coaching page under Resources > Business > Time Blocking Essentials.

In this episode:

00:13 Why Choose Real Estate

01:19 My Own...

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June 24, 2026 30 mins

BUILD A BETTER BUSINESS | In real estate, it's easy to get pulled into battles over who's right, what's fair, or what someone deserves. But the agents who consistently win learn to prioritize outcomes over validation. Learn how ego quietly hijacks your focus and how to recognize when being right is costing you what you really want. 

Use the reflection guide to help you put these ideas to practice. 

In this episode: 

...

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June 19, 2026 28 mins

PATH TO SIGNIFICANCE | Steady leads and closings are coming in, but so are burnout, missed opportunities, and the feeling that there’s never enough time. Discover how delegation, outsourcing, and strategic hiring can help you reclaim your time and build a business that thrives through others.

Use the Team Journey Map to see where you are and next steps.

In this episode:

00:32 Hitting the Ceiling of Complexity

01:21 Why Solo ...

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June 15, 2026 23 mins

PATH TO SIGNIFICANCE | Many real estate agents are taught how to generate income, but few are taught how to manage it. In this episode, Dylan and Angela share a simple cash flow system to help you organize your finances, separate business and personal expenses, save for taxes, build reserves, and create a solid foundation for long-term success.

To access the Cash Flow Roadmap and other money resources, click here.  

In t...

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INDUSTRY UPDATE | Dylan and Travis return to cut through the real estate industry's latest noise and focus on what agents and clients actually need to know. They unpack the interconnected debates surrounding Clear Cooperation, private listings, seller choice, the Zillow vs. Compass dispute, and the growing portal wars reshaping the industry.

  They also break down the origins of Clear Cooperation, the rise of private listings ...

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BUILD A BETTER BUSINESS | Most people assume better arguments lead to better outcomes, but facts alone rarely change minds. This episode explores why beliefs become tied to identity and why meaningful dialogue starts with lowering the emotional stakes. The goal isn't proving someone wrong; it's creating an environment where they feel safe enough to think again.

Access the resource to 15 strategies for navigating difficult conversat...

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June 8, 2026 19 mins

PATH TO SIGNIFICANCE | Most agents think they need to become someone else to grow their business. But what if your biggest opportunity is understanding how you’re already wired? In this episode, we explore the four Agent Archetypes and how leveraging your unique strengths can help you generate more opportunities and build stronger relationships.

Want to dive deeper? Download the Agent Archetypes guide here.

In this episode:

...

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June 5, 2026 59 mins

MARKET UPDATE | Join Dylan De Bruin, Chris Chiaramonte, Ethan Hokel, and Jason Mickelson as they discuss a housing market that remains “stuck” as rising inventory, affordability challenges, and persistent mortgage rates continue to shape today’s real estate landscape.

In this episode:

01:52 AI Slop Debate

03:18 ChatGPT Gets Tricked

07:36 June Market Update Begins

07:50 Transaction Volume Stuck

12:45 Home Prices H...

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June 1, 2026 36 mins

BUILD A BETTER BUSINESS | Most real estate agents focus on just earning more, not thinking of the bigger picture. Dylan and Angela explore the shift from active earning to long-term wealth building. From the difference between being rich and being wealthy to a practical six-step framework for turning income into assets, they share a simple approach to creating financial freedom beyond commissions and transactions.

Access the resour...

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May 29, 2026 21 mins

PATH TO SIGNIFICANCE | Most agents spend their careers wearing every hat in the business. From building the right team to creating alignment around mission and growth, Angela and Dylan unpack what it means to lead like a CEO while balancing operations, vision, and finances.

For more insight on the CEO role and leading with clarity, click here.

In this episode:

00:18 Which Hat Comes Naturally

02:12 Why Agents Wear All Hats

03:2...

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May 26, 2026 38 mins

CLUES TO SUCCESS | From COVID-era van life to short-term rentals and commercial real estate, Tim Lalk shares how a pursuit of freedom reshaped his business and life. He talks about investing out of state, building systems instead of becoming overly hands-on, and the relationships and discipline fueling his long-term growth.

In this episode:

00:00 Meet Tim the Quiet Achiever

01:27 Camper Van COVID Escape

05:03 From Cattle Farm to...

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