More Than More

MARKET UPDATE | Rates are higher, inventory is up, seller conversations are tougher, and buyer behavior is shifting. Dylan de Bruin, Chris Chiaramonte, Ethan Hokel, and Jason Mickelson talk about what it means to adapt to the reality of the market and adjust your mindset. 

Listen to the Buffini podcasts mentioned:

The Real State of Real Estate: Everything is Changing

The Biggest Real Estate Opportunities Right Now

In this ep...

PATH TO SIGNIFICANCE | Take control of your leads and build a business fueled by referrals. Learn how to create remarkable experiences, stay top of mind, and develop a tribe of advocates who actively refer you. 

In this episode: 

00:28 Why Leads Matter

01:16 Three Lead Transitions

01:29 Own Your Leads

02:58 Work by Referral

04:32 Action Steps for Stability

07:32 Referral Machine Basics

10:35 Build a Tribe

14:17 Why Agent...

PATH TO SIGNIFICANCE | A successful real estate career is about more than selling houses. Explore the journey from survival to significance, and the essential pillars that help agents build a profitable, sustainable, and enjoyable business. 

In this episode: 

00:21 Why People Choose Real Estate

00:50 The Four Freedoms Explained

01:35 Why Agents Fail So Often

02:13 The Broken Brokerage Model

03:37 Training Salespeople Not...

PATH TO SIGNIFICANCE | As homes spend more time on the market and buyers have more choices, listing marketing becomes an even more important part of serving your sellers well. Staci Stillmunkes joins us to talk about how agents can strengthen their listing marketing and stand out in today's market. 

Access the Listing Marketing Plan and Listing Management Course. 

In this episode: 

00:28 Meet Staci

01:39 Market Shif...

PATH TO SIGNIFICANCE | Lisa Wheeler joins us to break down the financial side of building a team, from structuring how to pay yourself to determining what to pay an assistant and understanding the difference between 1099 and W-2 employees. She also shares practical tips for paying your team and keeping your business finances organized. 

To access the Top Tips when Hiring resource, click here.

In this episode: 

00:17...

PATH TO SIGNIFICANCE | You don't have to run your real estate business from memory. It's about documenting what works and creating repeatable systems so your business becomes easier to run, grow, and hand off. In this conversation, Laura Major joins us to share how SOPs have helped streamline her business and create more freedom along the way. 

To view the SOP Builder, click here.

In this episode: 

00:36 What SOPs Really...

PATH TO SIGNIFICANCE | You don't have to be a numbers person to think like a CFO. It's about making time to look at the data, understand what's driving results, and use those insights to make smarter decisions about where to put your money, time, and resources.

To access the CFO resources, click here.

In this episode: 

00:45 Why CFO Feels Hard

03:06 Make Space for Numbers

04:00 What a CFO Really Does

07:22 Strategic CFO Quest...

BUILD A BETTER BUSINESS | Profit is a means, not an end. Learn how redefining the purpose of profit can bring clarity to your financial goals and help you build a business that supports the life you're truly trying to create.

To access the resources, click here. 

In this episode: 

00:24 Introducing the Four Ps

01:31 Why Vision and Profit Matter

03:23 Midwest Money Mindset

04:53 Origin of the Framework

08:48 Profit as Fue...

PATH TO SIGNIFICANCE | Join Working by Referral instructors Angela, Dylan, and Thomas as they recap the series and share the key takeaways that help agents earn advocates.

Access the Working by Referral course here.

In this episode: 

00:18 Miniseries Launch Recap

01:17 What We Taught Together

01:47 Origins and Misconceptions

03:32 Database Grading on the Curve

05:29 Scripts Without the Sleaze

08:10 The Advocate Framework

12:4...

BUILD A BETTER BUSINESS | Building wealth through real estate requires more than finding the right deal—it requires a shift in thinking. Understand the principles and KPIs behind great investments and learn to recognize value beyond today's numbers.

Download the resource and access the tool here. 

In this episode:

00:32 Why Agents Invest

01:16 Four Freedoms Framework

03:19 Long Term Mindset Shift

04:26 Analyzer Tool Pur...

THE BACKSTAGE | Dylan, Vic, Anna and Abbie revisit the staff's quarterly finance conversation and unpack the 3-step formula for winning: 1) No one is coming to save you, 2) You're responsible for your position - whether or not it's your fault, and 3) You have to sacrifice who you are today for who you want to become. They walk through the exercises used with staff, including mapping out a financial "end game" and running the m...

PATH TO SIGNIFICANCE | Stop measuring success by today's closings. Learn how a visible sales funnel, lead incubation, and closing for the next benchmark help you forecast where your business is headed.

Access the Business Forecasting resources. 

In this episode: 

00:35 Why Funnels Get Misread

01:28 Snapshot Not Automation

03:57 Funnel Shape and Forecast

05:41 Now Leads vs Later

08:17 How It Got Lost

10:00 Origins and Act...

CLUES TO SUCCESS | An unexpected journey through Mary Kay and roofing sales led Michelle Erickson to real estate. She shares how those experiences built her confidence and why serving people has been the foundation of her success.

In this episode: 

00:45 Meet Michelle

01:15 Family Life Update

03:02 Kids Growing Up Fast

05:32 Confidence Breakthrough

07:47 Mary Kay Lessons

09:53 From Mary Kay to Roofing

13:17 Joining Real Estat...

BUILD A BETTER BUSINESS | You don't see the world as it is. You see it through the filters of your brain. Every conversation, decision, and client interaction is shaped by hidden cognitive biases—the mental shortcuts that influence how you think and respond. Learn to recognize them so you can communicate more effectively and make better decisions.

Access the Cognitive Biases resource. 

In this episode: 

00:00 ChatG...

PATH TO SIGNIFICANCE | The best business owners don't just ask what needs to get done. They ask, "What could run better?" Learn how thinking like a COO can improve the systems behind your leads, transactions, and marketing to build a business that scales.

Access the COO resource. 

In this episode:

00:17 CEO vs COO Hats

01:44 Defining the COO Role

02:51 Three Pillars Framework

05:27 Monthly COO Rhythm

06:22 SOPs and Role Clari...

PATH TO SIGNIFICANCE | The difference between surviving and thriving in real estate often comes down to intentional time blocking. Learn how to structure your priorities around the activities that drive consistency, momentum, and long-term success.

Access the time blocking framework on the Coaching page under Resources > Business > Time Blocking Essentials.

In this episode:

00:13 Why Choose Real Estate

01:19 My Own...

BUILD A BETTER BUSINESS | In real estate, it's easy to get pulled into battles over who's right, what's fair, or what someone deserves. But the agents who consistently win learn to prioritize outcomes over validation. Learn how ego quietly hijacks your focus and how to recognize when being right is costing you what you really want. 

Use the reflection guide to help you put these ideas to practice. 

In this episode: 

PATH TO SIGNIFICANCE | Steady leads and closings are coming in, but so are burnout, missed opportunities, and the feeling that there’s never enough time. Discover how delegation, outsourcing, and strategic hiring can help you reclaim your time and build a business that thrives through others.

Use the Team Journey Map to see where you are and next steps.

In this episode:

00:32 Hitting the Ceiling of Complexity

01:21 Why Solo ...

PATH TO SIGNIFICANCE | Many real estate agents are taught how to generate income, but few are taught how to manage it. In this episode, Dylan and Angela share a simple cash flow system to help you organize your finances, separate business and personal expenses, save for taxes, build reserves, and create a solid foundation for long-term success.

To access the Cash Flow Roadmap and other money resources, click here.  

In t...