The Wexer Podcast
Welcome to the Wexer Podcast! CEO Paul Bowman speaks to top digital experts and brings you insights and advice to support your digital journeys. Wexer are a digital fitness specialist who deliver over 25 million fitness experiences per year through our partners worldwide.
Episodes
Join Wexer CEO Paul Bowman as he speaks with Marco Benitez, CEO & Co-Founder of ROOK. ROOK, a fully HIPPA-compliant organization, empowers software and apps with clean and structured wearable health data through a single API and webhook.
Marco is as passionate about data as he is about fitness. As an early adopter of wearable technology, he built Rook to enhance people’s fitness journeys and save people’s lives. Mar...
Join Wexer CEO Paul Bowman as he speaks with Lorraine Valera, Wexer’s Senior Product Manager.
Lorraine is a digital fitness expert passionate about helping operators maximize their digital platforms. She reminds us about the many easy-to-administer, powerful Wexer tools, like favorites, commercials, interactive screen savers, and trailers, which often go unused. She shares her insights on how leveraging these features can hel...
Join Wexer CEO Paul Bowman as he speaks with Karen Mason, Wexer’s Head of Customer Operations.
Karen is back by popular demand to discuss how My Wexer empowers multi-site operators to maintain consistent brand and member experience across all locations. She explains how the platform allows for a core content library to be distributed and adapted to individual clubs based on class, usage, and trend data.
Additional Resou...
Join Wexer CEO Paul Bowman as he speaks with Chris Smith, the President and CEO at Fitness World Canada. At a young age, Chris knew fitness would be a major part of his life and has always been confident in his ability to achieve his goals. He imparts his knowledge about leading a team in a non-traditional style,shares his thoughts on the growth of digital at a global scale, and offers advice for fitness entrepreneurs on utilizing ...
Join Wexer CEO Paul Bowman as he speaks with Karen Mason, Head of Customer Operations at Wexer. As the lead customer contact for Wexer’s digital platform, Karen is an expert in best practices for larger and smaller fitness clubs. She shares the secrets of customizing the MyWexer portal to enhance member experience and describes how club owners can offer members everything they need without increasing operational costs.
Additi...
Join Wexer CEO Paul Bowman as he speaks with Matt Woodard, Business Development Manager at Wexer. Matt shares the current trends in corporate memberships, best practices for blending in-person and virtual experiences, how to create micro-successes that promote member retention, and a quick guide for success when launching a virtual facility.
Additional Resources:
Join Wexer CEO Paul Bowman as he speaks with Emma Sills, Chief Operating Officer of PumpGyms. Emma shares her journey in fitness, from childhood runs with her father to spearheading operations at a leading 24/7 gym chain. Emma shares her insights on achieving 100% digital uptime, recruiting the right staff, and how she and her team make fitness easy for members.
PumpGyms offers a refreshing alternative to restricted opening h...
Join Wexer CEO Paul Bowman as he speaks with Jeames Gillett, Group Head of Growth & Ventures at nib Group. With over two decades of experience in health tech startups, physiotherapy, corporate wellness, and insurance growth, Jeames shares expert insights on maximizing AI potential, navigating healthcare investment, driving positive member health impact, and creating compelling digital content products.
nib Group is a trusted he...
Wexer’s CEO Paul Bowman speaks with Hans Muench. Hans is a fitness industry expert, international public speaker, author, and Director of FIT-C. Hans has his finger on the pulse of the fitness and wellness industry. He shares the latest research and developments of digital touchpoints, persona-based content, AI strategies, wearables, and the future of integrating healthcare and nutrition into the digital space.
Muench ...
Bodyfit's CEO, Nat Grosvenor, unveils the future of fitness, driven by biometric integration and strategic innovation. Learn about how she leverages her high-performing teams, her strategy to maintain relevance to clients of all ages, and how she adapts Bodyfit’s business model for sustained growth.
Bodyfit’s mission is to do meaningful work by changing lives for the better. They are more than just a gym; they ar...
Paul’s conversation with Amy Thompson, the CEO of IDEA Health & Fitness Association helps unlock the secrets to thriving in the fitness industry. Amy discusses practical strategies for independent professionals and brick-and-mortar gyms, from retaining top talent as brand ambassadors, building a vibrant culture, boosting membership, and evolving your business with a robust group fitness schedule.
IDEA Health & F...
Morten Anderesen, Wexer’s Global Head of Content talks with Paul about 2024’s digital content statistics in Wexer’s ever-growing, well-rounded wellness library. He breaks down the differences in in-club usage versus mobile statistics, why some wellness trends seem to be losing ground, which trends are winning, and 2025 predictions.
Additional Resources:
Paul speaks with Nad Myan, VP of Innovation and Corporate Growth at Good Life Fitness Canada. A respected figure in the fitness industry, Nad began his career in physical therapy and has since played a pivotal role in expanding the reach of fitness clubs globally. He is dedicated to supporting and inspiring individuals along their health journey.
GoodLife Fitness strives to be more than just a gym. They offer tools for member...
Paul speaks with the Global Senior VP of Well-being at Accor, Emlyn Brown. At Accor, Emlyn manages the strategic direction of augmented hospitality for multiple luxury brands. Before joining Accor, he had many years of experience in professional sports, fitness, and the development of luxury health clubs.
Accor’s bold and visionary approach reaches far beyond the traditional hotel model, reima...
In this episode, Paul speaks with the National Product Manager of GLL, Owen Maskell. Owen utilizes his business experience to carefully curate gym experiences for the diverse local communities GLL serves.
GLL is a Charitable Social Enterprise owned by GLL staff and founded with the purpose and values to provide a different, fairer, and better way of doing business. Their purpose is to improve the ph...
In this episode, Paul speaks with the CEO of the Chiefs Rugby Club in New Zealand, Simon Graafhuis, and Megan Fleming the General Manager of Commercial & Marketing at Chiefs Rugby Club. Simon and Megan have many years of marketing and brand management experience.
The Chiefs Rugby Club was founded in 1996 for the inaugural Super 12 season. The team, initially called the Waikato Chiefs, was one of...
In this episode, Paul speaks with Stewart Miller, the cofounder and CEO of LIvewire Production. With over 25 years in the fitness industry, Stewart has managed equipment, built an award-winning boutique gym in Dubai, and creates high-quality digital content for gyms and fitness centers worldwide.
Recognizing the transformative power of video in the digital age, Livewire Production expanded its horizons ...
In this episode, Paul welcomes Bryan O’Rourke back to the show. Bryan is the CEO of Core Health & Fitness and the President of the Fitness Industry Technology Council. He is an advisor for the health and fitness industry on business strategies, enhanced user experiences, and market trends.
Core Health & Fitness is more than gym equipment. They offer innovative solutions for all your facility need...
In this episode, Paul is joined by Dan Uyemura, the CEO and Founder of PushPress. Dan has always been an entrepreneur at heart, and has had a gym membership since the 8th grade, but after years of desk work as a software engineer he was in need of a workout regimine. So, after being laid off from MySpace, Dan used his severance money to open a gym.
PushPress provides simple, elegant, recurring billing, ...
In this episode, Paul is joined by Rob Cunningham. Rob is the Director of Leisure and Business Development at BH Live. Rob says his love of sports from rugby and general fitness is what motivates him to provide others with quality, conscious experiences.
BH Live is one of the UK’s leading leisure and event venue operators – a registered charity and social enterprise that designs and builds engaging experiences to inspire people and...
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