The Pro Church Marketing Podcast

In this refreshing departure from the usual tips and trends, Jono Long, host of the Pro Church Marketing Podcast, dives into a heartwarming and unexpectedly humorous tale from his early days in youth ministry. With over two decades of experience in local church ministry, Jono shares a story that highlights the unpredictable, often challenging, yet deeply rewarding journey of serving in ministry. This episode is a reminder that we'r...

Dive into this insightful episode with Jono Long as he reveals why Googling your church's name could be sabotaging your online presence. Uncover the secrets behind search engine algorithms and how personalized search results are not a true reflection of your church's visibility online.

Jono shares expert tips on using analytical tools to get a genuine view of your church's online performance and introduces a must-have Google Busine...

In this episode, Jono interviews Tim Hull from Sonimorphic about why pastors and church leaders should start a podcast. Tim shares his background in podcasting and how he helps ministries create engaging podcasts. They discuss the misconception that the podcast market is oversaturated and why there is still room for new podcasts. They also explore the benefits of podcasting, including networking, building deeper connections with li...

Dive into a powerful discussion on the Pro Church Marketing Podcast, where host Jono Long tackles the controversies surrounding church marketing. This episode sheds light on the genuine intent behind marketing for churches—not to commercialize faith, but to amplify the Gospel's reach through ethical online strategies. Jono passionately debunks myths, illustrating how marketing acts as modern outreach, extending the church's presenc...

In this must-listen episode of The Pro Church Marketing Podcast, host Jono Long, from Faithworks Marketing, teams up with AI and marketing maven Jonathan Mast of White Beard Strategies, to delve into the transformative power of Artificial Intelligence in the realm of church marketing.

🚀 Key Highlights:

• Demystifying AI: Jono and Jonathan break down the basics of AI, making it accessible and understandable, showing how it can be...

In this essential episode of the Pro Church Marketing Podcast, host Jono Long tackles a pervasive issue plaguing church Facebook pages: spam messages masquerading as threats from "Meta" about policy violations and page shutdowns. With a wealth of experience managing multiple church Facebook pages, Jono shares a practical, step-by-step guide to safeguard your church's social media presence against these fraudulent attacks. Drawing f...

In this enlightening second part of the Google Grant series, join Jono and Melissa as they delve deeper into the practical steps of leveraging the Google Ad Grant for churches. Following up on their guide to obtaining the grant, this episode focuses on actionable strategies to effectively use the grant once acquired. From addressing common misconceptions about Google Ads for small to medium-sized churches to detailed walkthroughs o...

In this insightful episode of The Pro Church Marketing Podcast, host Jono Long unveils a powerful resource designed to transform your church's online presence: a Comprehensive Checklist for Optimizing your Google Business Profile. Jono expertly navigates the nuances of online marketing, emphasizing the crucial role of a well-crafted Google Business Profile in enhancing your church's visibility and reach. From leveraging the full po...

In this enlightening episode of The Pro Church Marketing Podcast, we delve deep into the dynamic world of local SEO for churches in 2024. Discover the secrets to boosting your church's online presence and ensuring you're at the top of Google searches in your community. We unravel the intricacies of Google Business Profiles, keyword optimization, and the crucial role of mobile-friendly websites. We also explore the power of genuine ...

In this episode of The Pro Church Marketing Podcast, we're thrilled to welcome Ben Stapley, Executive Pastor at The Life Christian Church. Join us as we explore the profound impact of photography in church ministry and its power to tell compelling stories of faith and community.

📸 In This Episode:

• Visual Storytelling in Church Ministry: Ben shares his insights on how photography can be more than just a visual aid; it's a story...

Welcome to another insightful episode of The Pro Church Marketing Podcast! In this episode, we are thrilled to host Gary Buchanan, the Community Manager at Boxcast, a leading figure in the world of live streaming technology for churches.

Gary, who seamlessly merges his background as a pastor with his passion for technology, delves into the transformative power of live streaming for church engagement. From the humble beginnings of B...

In this episode, we dive into the transformative world of Google Ad Grants and their impact on church growth and digital outreach. In this enlightening episode, we're joined by digital marketing expert and Faithworks Marketing's very own, Melissa Keane, to explore how churches can effectively leverage this powerful tool.

🔹 In This Episode:

• Understanding Google Ad Grants: We start by breaking down what Google Ad Grants are and ...

Welcome to another insightful episode of The Pro Church Marketing Podcast! In this edition, your host, Jono Long, is joined by a special guest, Mark MacDonald, a distinguished expert in church branding. Together, they embark on an enlightening journey into the realm of church websites and the crucial realm of SEO optimization.

Tune in as Jono and Mark unravel the secrets to transforming your church website into not just a visual de...

In this Pro Church Marketing Podcast episode, host Jono Long discusses the latest Google core algorithm update and its impact on your church's search engine rankings. With Google releasing numerous updates throughout the year, church leaders and nonprofit directors must stay informed. Jono explains the nature of core algorithm updates, their potential to cause fluctuations in website rankings, and the patience required to recover f...

In this episode of the Pro Church Marketing Podcast, host Jono Long shares a powerful Christmas outreach strategy for churches. He advises creating a dedicated Christmas landing page on your church's website with event details, videos, and sign-up options.

Jono explains how to use Google and Facebook ads to drive traffic to this page, targeting keywords and demographics to engage potential attendees. He stresses the importance of t...

In this episode of the Pro Church Marketing Podcast, we're diving into a topic that affects us all, whether you're in ministry or not: humility. Join us as we explore the challenges of staying humble, especially when you're on a church staff and find yourself in the spotlight more often than you'd expect. Our host shares personal experiences and biblical wisdom on the importance of cultivating humility in our lives. Whether you're ...

Join host Jono Long in this special episode of the Pro Church Marketing podcast as he delves into the challenges of youth ministry, particularly when faced with limited budgets. Discover how Thrive Resources (www.thriveresources.org) provides a wealth of free resources for youth pastors, from Bible study curriculum to event planning guides, devotional thoughts, and more. Explore the heart behind this resource hub and how it aims to...

In this episode of the Pro Church Marketing Podcast, host Jono Long delves into a common challenge faced by churches and faith-based nonprofits: underutilizing the Google Ad Grant. Many organizations acquire the $10,000 monthly grant from Google but struggle to spend it effectively. Jono addresses this issue by focusing on one crucial aspect: AD QUALITY. He explains how Google's ad quality score plays a pivotal role in ad performan...